Gamling participation: activities and mode of access April 2013 1 Key findings 1.1 The following findings are ased on a set of questions commissioned y the Gamling Commission in omnius surveys conducted y ICM Research. These questions ask respondents aout their gamling participation in the past four s. The data in this report is from the four quarterly surveys conducted in the year to March 2013. Gamling participation in the past four s An average of 58% of respondents had participated in at least one form of gamling in the previous four s. This compares to 57% in the year to Decemer 2012. A larger proportion of male than female respondents had participated in gamling in the previous four s (63% of males and 54% of females). An average of 15% of respondents had participated in at least one form of online gamling in the previous four s. This compares to 14% in the year to Decemer 2012. A larger proportion of male than female respondents had participated in online gamling in the previous four s (18% of males and 12% of females). If those respondents only playing the National Lottery online are excluded, the proportion of respondents who had participated in online gamling falls to 8%. This compares to the same figure of 8% in the year to Decemer 2012. Participation in each activity The most popular gamling activity was National Lottery tickets (47% of respondents). This was followed y other lotteries (13%) and scratchcards (11%). No other individual gamling activity was participated in y more than 4% of respondents. How people gamle Overall, 74% of past four gamlers had gamled in person only. A further 14% had done so oth online and in person, and 12% had gamled online only. For participation in all individual activities, with the exception of etting on dog races, respondents were more likely to report that they gamled online only than they were to report they did the activity oth online and in person. Participating online only was the most popular method of gamling for sports etting (joint with in person only ), spread etting and casino games. Among past four ettors, etting in person at a was the most common option for all types of etting activity. Gamling involvement The most common frequency of participation for past four gamlers was once a with this eing the most common frequency for half the activities, although for a significant numer of activities respondents indicated that their participation was less than once a month.
2 Gamling participation in the past four s 2.1 Tale 1 shows that during the year to March 2013 an average of 58% of respondents said they had participated in at least one form of gamling in the previous four s. This compares to 57% in the year to Decemer 2012. A larger proportion of male than female respondents had participated: 63% of males and 54% of females. Those participating in gamling were more likely to e aged etween 55-64, 35-44, 45-54 or 65+ (61%, 60%, 60% and 59% respectively of respondents in the age range). Respondents aged 18-24 were least likely to have participated (49%). Tale 1: Proportion of respondents participating in at least one form of gamling y gender and age Year to March Gamling participation y gender and age 2012 2013 All respondents % 57 58 male respondents % 60 63 female respondents % 55 54 18-24 year olds % 44 49 25-34 year olds % 55 56 35-44 year olds % 60 60 45-54 year olds % 60 60 55-64 year olds % 60 61 65+ year olds % 60 59 See technical annex for ase sizes. 2.2 Tale 2 shows that during the year to March 2013 an average of 15% of respondents said they had participated in at least one form of online gamling in the previous four s. This compares to 14% in the year to Decemer 2012. A larger proportion of male than female respondents had participated: 18% of males and 12% of females. Those participating in online gamling were more likely to e aged etween 35-44 or 25-34 (21% and 20% respectively of respondents in the age range). Respondents aged 65+ remain least likely to have participated (6%). Tale 2: Proportion of respondents participating in at least one form of online gamling y gender and age Year to March Online gamling participation y gender and age 2012 2013 All respondents % 14 15 male respondents % 16 18 female respondents % 12 12 18-24 year olds % 14 15 25-34 year olds % 19 20 35-44 year olds % 20 21 45-54 year olds % 16 16 55-64 year olds % 12 13 65+ year olds % 7 6 See technical annex for ase sizes. 2.3 Of those participating in at least one form of online gamling in the year to March 2013, 43% had gamled only on National Lottery products. As a result, and as Tale 3 shows, if those only playing National Lottery products online are excluded, the proportion of respondents who had participated in at least one form of online gamling in the previous four s falls from 15% to 8%. This compares to the same figure of 8% in the year to Decemer 2012.
Tale 3: Proportion of respondents participating in online gamling in the past four s, excluding those only playing National Lottery products All methods of remote gamling Those participating in at least one form of online gamling (excluding those only playing National Lottery products) as a percentage of all respondents 3 Participation in each activity 2012 Year to March 2013 % 8 8 3.1 Tale 4 shows the types of gamling activity that respondents had undertaken in the previous four s. Over the year to March 2013 the most popular gamling activity was National Lottery tickets (47% of respondents), followed y other lotteries (13%) and scratchcards (11%). No other individual gamling activity was participated in y more than 4% of respondents. Tale 4: Proportion of respondents gamling y type of gamling activity 2012 Year to March Gamling activity 2013 National Lottery draws % 46 47 Scratchcards % 11 11 Another lottery % 12 13 Fruit or slot machines % 2 2 Virtual gaming machines in a % 1 1 a Bingo % 3 3 Footall pools % 3 3 Horse races % 4 4 Dog races % 0.5 0.5 Sports etting % 3 4 Betting on other events % 1 1 Virtual dog or horse races % 0.2 0.2 Spread etting % 0.3 0.4 Online slot machine style games/instant wins % 0.3 0.4 c Casino games % 1 1 Poker at a pu/clu % 0.4 0.4 Private etting % 3 4 Any other activity % 1 1 d Any online etting % 4 3 e Any online gamling % 14 15 Any gamling activity % 57 58 Respondents give multiple responses where they participate in more than one activity. Figures are rounded to the nearest whole numer, with the exception of values less than 0.5 which are shown to the nearest decimal place. a Includes ingo played at a clu or online. Includes ets made online, y telephone, or in person, with a ookmaker or a etting. c Includes casino games played in a casino or online. d Includes online ets on horse races, dog races, other sports or non-sports events with a ookmaker or etting, and etting on virtual dog/horse races online. e Includes online play in any activity.
4 How people gamle 4.1 Overall, 74% of past four gamlers had gamled in person only. A further 14% of past four gamlers had done so oth online and in person, and 12% had gamled online only. These estimates include participation in activities that could only e undertaken in one mode (such as virtual gaming machines in a ). For participation in all individual activities, with the exception of etting on dog races, respondents were more likely to report that they did these activities online only than they were to report that they did the activity oth online and in person. Participating online only was the most popular method of gamling for sports etting (joint with in person only ), spread etting and casino games. Tale 4: Mode of participation in each activity in the past four s Whether online or in person Type of gamling activity In person only Online only Both in person and online Bases National Lottery draws % 78 16 6 1880 Another lottery % 85 11 3 517 a Bingo % 83 11 6 123 Footall pools % 70 22 9 113 Horse races % 58 30 12 166 Dog races % [91] [-] [9] 19 Sports etting % 46 46 8 153 Betting on other events % 50 41 9 31 Virtual dog or horse races % [83] [17] [-] 9 Spread etting % [29] [71] [-] 15 c Casino games % 44 46 9 45 Any gamling activity % 74 12 14 2334 4.2 Those who reported etting on any event in the past four s were asked whether this was in person at a, with a ookmaker at the venue, y phone with a ookmaker, online with a ookmaker or with a etting. Among past four ettors, etting in person at a was the most common option for all types of etting activity. Tale 5: Mode of participation in selected etting activities for past four gamlers Method of etting Type of etting activity Horse races Dog races Sports etting Betting on nonsports events In person at track/ course/ venue On the phone to the Online with a ookmaker Online with a etting Bases % 46 25 11 36 11 166 % [65] [40] [4] [9] [-] 19 % 53 2 3 45 10 153 % 51 8-46 5 31
5 Gamling involvement 5.1 For each activity undertaken in the past four s, respondents are asked how often they spent money on that activity. Tale 6 shows the frequency of participation for each activity. The most common frequency of participation for past four gamlers (excluding ettors) was once a with this eing the most common level of participation for nine activities. For a further eight activities, respondents who had participated in the past four s were most likely to say that they gamled this way less than once a month. Tale 6: Frequency of gamling in the past four s y activity type Frequency of participation Type of gamling activity and mode National Lottery draws Another lottery Bingo Footall pools Virtual dog or horse races Spread etting Casino games 2+ days a Once a Once a month, less than once a Less than once/ month Bases In person % 21 59 12 9 1356 Online % 20 63 8 9 332 In person % 8 33 11 48 300 Online % 5 52 2 40 48 In person % 16 50 17 18 58 Online % [8] [58] [14] [21] 16 In person % 6 71 12 11 73 Online % 14 51 30 4 31 In person % [7] [26] [-] [68] 8 Online % [-] [-] [-] [100] 2 In person % - [79] [21] [-] 4 Online % [62] [38] [-] [-] 7 In person % [4] [31] [9] [57] 25 Online % [64] [19] [12] [6] 10 Any other In person % [100] [-] [-] [-] 11 activity Online % [38] [26] [-] [36] 6 Scratchcards % 18 39 22 21 314 Fruit or slot machines % 37 28 13 22 64 Virtual gaming machines in a % [29] [16] [25] [30] 22 Online slot machine style % [31] [15] [18] [36] 13 games/instant wins Poker at a pu/clu % [18] [24] [7] [51] 13 Private etting % 11 15 7 68 111 5.2 Tale 7 shows the frequency of participation for each etting activity undertaken in the past four s. When interpreting this tale caution should e applied due to the small ase sizes involved.
Tale 7: Frequency of gamling in the past four s y activity type (etting) Frequency of participation Type of gamling activity and mode Horse races Dog races Sports etting Betting on other events track/course/ venue On the phone to the Online with a ookmaker Online with a etting track/course/ venue On the phone to the Online with a ookmaker Online with a etting track/course/ venue On the phone to the Online with a ookmaker Online with a etting track/course/ venue On the phone to the Online with a ookmaker Online with a etting 2+ days a Once a Once a month, less than once a Less than once/ month Bases % 19 51 10 20 62 % 2 5 4 89 35 % [30] [34] [6] [30] 14 % 29 30 5 36 53 % [40] [52] [-] [24] 12 % [14] [67] [-] [19] 10 % [-] [-] [-] [100] 8 % [100] [-] [-] [-] 1 % [-] [100] [-] [-] 2 % [-] [-] [-] [-] 0 % 21 53 17 9 69 % [-] [26] [59] [15] 5 % [-] [42] [26] [32] 3 % 24 37 19 20 62 % [44] [20] [25] [11] 12 % [38] [34] [7] [22] 15 % [-] [35] [-] [65] 2 % [-] [-] [-] [-] 0 % [42] [-] [33] [24] 4 % [-] [-] [-] [-] 0 6 Future pulications 6.1 This data is pulished quarterly, ased on an updated annual sample of interviews. The next pulication will include average figures for the four quarters up to June 2013 (that is, an average of Septemer 2012, Decemer 2012, March 2013 and June 2013).
Keeping gamling fair and safe for all Gamling Commission April 2013 For further information or to register your interest in the Commission please visit our wesite at: www.gamlingcommission.gov.uk Copies of this document are availale in alternative formats on request. Gamling Commission Victoria Square House Victoria Square Birmingham B2 4BP T 0121 230 6666 F 0121 230 6720 E info@gamlingcommission.gov.uk INFO 13/23
Technical Annex 1 Question history and previous datasets 1.1 These questions were introduced in March 2012 and replace the previous all gamling and remote question sets. These new questions were devised to align etter with the questions in the British Gamling Prevalence Survey 2010, and to etter distinguish etween gamling activities (i.e. what respondents are doing) and gamling mode (i.e. how they are doing it). Respondents are also now asked aout the frequency of their gamling participation. 1.2 For the four quarters of 2012 these questions were run alongside the previous omnius question sets (i.e. remote and all gamling ). A tale showing how the new questions compare to the previous datasets is provided at the end of this annex. 1.3 Previous reports can e accessed on the Gamling Commission s wesite. 2 Methodology, dataset and reporting conventions 2.1 Each survey is conducted once a quarter (in March, June, Septemer and Decemer) with a nationally representative sample (in terms of age, gender, social classification and region) of adults (over 18-year-olds). To ensure consistency and comparaility, oth surveys usually take place at the same time of the in each quarter. The overall sample size is relatively roust, especially when measured on a regular asis over time. However, when analysing specific forms or methods of gamling, the sample numers are lower, with consequential increased margins of error in the percentages given. Where figures do not add up to 100% it is ecause respondents refused to answer, answered don t know, were permitted to give multiple responses, or ecause of rounding (the figures in this report have een rounded to the nearest whole numer, with the exception of values less than 0.5 which are shown to the nearest decimal place). 2.2 In order to minimise sample volatility, all the data contained within this report are shown as annual figures y averaging the results for the four most recent quarterly surveys. A full reakdown of ase sizes is provided elow. 2.3 The following conventions have een used in the tales: - No oservations (zero values). [ ] Estimates in square rackets warn of small ase sizes (less than 30). 2.4 ICM Research interviewed the following random samples of adults (18+) y telephone. Interviews were conducted across the country and the results have een weighted to the profile of all adults. ICM is a memer of the British Polling Council and aides y its rules. Further information is availale at www.icmresearch.co.uk. 3 Confidence levels and sample sizes Group Year to Decemer 2012 Year to March 2013 Sample size Margin of a error Sample size Margin of error a All respondents 4,013 +/- 1.55% 4,011 +/- 1.55% male respondents 1,967 +/- 2.21% 1,965 +/- 2.21% female respondents 2,047 +/- 2.17% 2,046 +/- 2.17% 18-24 year olds 482 +/- 4.46% 481 +/- 4.47% 25-34 year olds 642 +/- 3.87% 642 +/- 3.87% 35-44 year olds 763 +/- 3.55% 762 +/- 3.55% 45-54 year olds 682 +/- 3.75% 682 +/- 3.75% 55-64 year olds 602 +/- 3.99% 602 +/- 3.99% 65+ year olds 842 +/- 3.38% 842 +/- 3.38% a Maximum margin of error at a 95% confidence level
4 Survey questions Q1. In the past four s, have you spent money on any of the following 1. Tickets for the National Lottery draws (Lotto, EuroMillions, Thunderall, Daily Play, Hotpicks) [#] 2. Scratchcards [*] 3. Tickets for a charity lottery or other lottery? [#] 4. Fruit or slot machines [*] 5. Virtual gaming machines in a ookmaker s to et on virtual roulette, poker, lackjack or other games? [*] 6. Bingo, including ingo played online? [#] 7. The footall pools [#] 8. Betting on horse races [+] 9. Betting on dog races [+] 10. Betting on sports events [+] 11. Betting on other events [+] 12. Betting on virtual dog or horse races [#] 13. Spread etting [#] 14. Online fruit/slot machine style games or online instant win games? [*] 15. Roulette, poker, cards or dice in a casino or online? [#] 16. Playing poker in a pu tournament/league, or at a clu? [*] 17. Private etting (sweepstakes, ets etween friends) or gamling (playing card games for money) with friends, family or colleagues [*] 18. Another form of gamling activity [#] 19. Don t know (do not read out) [*] 20. Refused (do not read out) [*] 21. None of these (do not read out) [*] [*]: Follow up mode question not required. Go straight to Q3. For those who endorse activities marked [#] Q2v1. And, in the last 4 s, did you spend money on [activity endorsed at Q1] in person, online or oth? 1. In person 2. Online 3. Both For those who endorse activities marked [+] Q2v2. And in the last 4 s, did you spend money on [activity endorsed at Q1]? 1. a 2. the venue or track 3. On the phone with a ookmaker 4. Online with a ookmaker 5. Online with a etting [For each activity endorsed, asked separately y mode of access] Q3. Thinking aout [activity endorsed and mode of access] how often do you spend money on this activity? [unprompted] 1. Everyday/almost every day 2. 4-5 days a 3. 2-3 days a 4. Aout once a 5. 2-3 days a month 6. Aout once a month 7. 6-11 times a year 8. 1-5 times a year