Louise CANNING Associate Professor in Marketing Kedge Business School Domaine de Luminy BP 921 13288 Marseille Cedex 09 +33 (0) 486 949 601 fax : +33 (0) 491 827 983 Louise.Canning@kedgebs.com EDUCATION 1985 1990 1999 BA (Hons) French Studies Portsmouth Polytechnic UK MBA (International Business) Bradford Business School - University of Bradford UK PhD (Marketing) Bristol Business School UWE Bristol UK EXPERIENCE AT KEDGE BUSINESS SCHOOL Courses Taught 2013- Strategic Customer Account Management (ESC Master) B2B and Industrial Marketing (ESC Master) Purchasing Marketing (ESC Master) Industrial Marketing (ESC Master) 2013-2014 Negotation (ESC Master) Research Activities (publications listed at end) Interests Business to business marketing Adaptation in inter-firm relationships; market communication in business to business markets; networks and small business development. Sustainability and environmental management Product recovery, reuse and disposal; Death, disposal and funeral rites Head of Chair: Business as Unusual
Louise CANNING 2 Admission Juries 2013- Admission juries 2002-2002- Other Academic Activities Reviewer for various journals, including Industrial Marketing Management Fellow of Higher Education Academy 2010-2014 External examiner Global MBA, Durham Business School, University of Durham OTHER PROFESSIONAL EXPERIENCE IN TEACHING AND RESEARCH Positions Held 1992-1994 ESRC Teaching Fellow, Bristol Business School, UWE Bristol 1994-2002 Senior Lecturer in Marketing, Bristol Business School, UWE Bristol Various management roles, including Director of Postgraduate and Professional Marketing Programmes 2002-2013 Lecturer in Marketing, Birmingham Business School, University of Birmingham Various management roles including Departmental Director of Education Courses taught 1992-2013 Various courses taught at undergraduate and postgraduate (MSc, MBA) level including: marketing principles; marketing strategy and planning; strategic marketing; international marketing; global marketing strategy; services marketing; business to business marketing; customer relationship management 1992-2013: Undergraduate and postgraduate dissertation supervision 2002-2013 Four doctoral students supervised to successful completion BUSINESS EXPERIENCE 1985-1986 1986-1989 1991-1992 BHS Höfler GmbH, Germany. Service support BSc Tinplate plc, UK. Area Sales Manager, Europe Holset Engineering Ltd., UK. Business and Market Analyst
Louise CANNING 3 PUBLICATIONS Books Brennan, D.R. Canning, L.E. McDowell, R. Business to-business Marketing, 3 rd ed., Sage Publications, 2014. Chapters in Books Canning, L.E. Szmigin, I.T. and Vaessen, C. Consumer acceptance of radical alternatives to human disposal: an examination of the Belgian marketplace. In Dobscha, S. (Ed) Death in a Consumer Culture. Routledge, forthcoming. Canning, L.E. and Szmigin, I.T. How should we dispose of the dead? Addressing the environmental issues. In Polonsky, M. Taghian, M. D'Souza, C. (Eds) Readings and Cases in Sustainability and Marketing: A Strategic Approach to Social Responsibility. Tilde University Press, 2011. (ISBN 978-7346-1085-0). Canning L.E. and Hanmer-Lloyd, S. Environmental adaptation in supplier-customer relationships. In de Bruijn T.J.N.M., Tukker A. (eds.) Partnership and Leadership Building Alliances for a Sustainable Future. Kluwer Publishing, 2002. (ISBN - 1-4020-0431) Articles Published in Refereed Journals Szmigin, I.T. Canning, L.E. (forthcoming), Sociological ambivalence and funeral consumption, Sociology. Canning, L.E. Szmigin, I.T. (forthcoming), Radical innovation, network competence and the business of body disposal, Journal of Business and Industrial Marketing. Leek, S. Canning, L.E. (2011). Entering and developing a service network, Journal of Services Marketing, 25, 11: 58-67. Canning, L.E. Szmigin, I.T (2010). Death and disposal, the universal environmental dilemma, Journal of Marketing Management, 26, 11/12: 1129-1142. Brennan, R. Canning, L.E. and McDowell, R. (2007). Price-setting in business- to-business markets, Marketing Review, 7, 3: 207-234.
Louise CANNING 4 Canning, L.E. and Hanmer-Lloyd, S. (2007). Trust in buyer-seller relationships: the challenge of environmental (green) adaptation, European Journal of Marketing, 41, 9/10: 1073-1095. Canning, L.E. (2006). Rethinking market connections: mobile phone recovery, reuse and recycling in the UK, Journal of Business and Industrial Marketing, 21, 5: 320-329. Szmigin, I Canning, L.E. and Reppel, A. (2005) Online community: enhancing the relationship marketing concept through customer bonding, International Journal of Service Industry Management, 16, 5: 480-496. Brennan R and Canning L.E. (2002). Adaptation processes in supplier customer relationships. Journal of Customer Behaviour, 1, 2: 117-144. Canning L.E. and Hanmer-Lloyd, S. (2002). Modelling the adaptation process in interactive business relationships, Journal of Business and Industrial Marketing, 17, 7: 615-636. Canning L.E. and Hanmer-Lloyd, S. (2001). Managing the environmental adaptation process in supplier-customer relationships, Business Strategy and the Environment, 10, 4: 225-237. Scott, J.C. and Canning, L.E. (1995). A preliminary assessment of efforts to increase business foreign-language skills in the United Kingdom, Journal of Academy of Business Administration. 1, 1. Book reviews Canning, L.E. (2004). Relationship marketing: dialogue and networks in the e-commerce era, European Journal of Marketing, 38, 8: Communications Published in Conference Proceedings Leek, S.H. Canning, L.E. Houghton, D.J. Is there a place for social media in business relationships and the IMP world?, 30 th IMP Conference, Kedge Business School, Bordeaux September 2014. Leek S. and Canning, L.E. Towards a theoretical, multi-level model of social capital in a business-to-business context, 29 th IMP Conference, Georgia State University, Atlanta September - 2013. Szmigin, I.T. and Canning, L.E. Funeral consumption: an ambivalent experience, World Marketing Congress, University of Melbourne, July 2013. Leek, S. and Canning, L.E. The role of networking and social capital in the initiation of relationships in passion-based networks, 27th IMP Conference, University of Strathclyde, September 2011.
Louise CANNING 5 West, D. and Canning, L The celebrity spokesorganization, Academy of Marketing Science Annual Conference, Portland, Oregon, May CD-ROM, abstract, p. 313-2010. [ISBN: 0-939783-34-7/ISSN: 0149-7421] Leek, S. and Canning, L.E., An overview of social capital, 25th IMP Conference, Euromed Management, Marseille, September - 2009. Canning, L.E. and Lagast, J. Using a third party in business-to-business (B2B) communication: towards a terminology framework, 24th IMP Conference, Uppsala University, Sweden - 2008. Canning, L.E. Borland, H.M and Rees, J.S. Consumer behaviour and sustainability: the case of mobile phone consumption and disposal, Customer Research Academy Workshop (CRAWS), Manchester Business School, Lancaster University Management School, April 2008 [ISBN 978-0-9558853]. Canning, L.E. and Szmigin, I.T. Death on a warming planet, Customer Research Academy Workshop (CRAWS), Manchester Business School, Lancaster University Management School, April - 2008 [ISBN 978-0-9558853]. Leek, S and Canning, L.E The role of social capital and networking in entering a service network, 3rd International Conference on Business Market Management, University of St Gallen, March 2008. Leek, S. and Canning, L.E. A british ski academy in Switzerland? You re having a laugh? The role of networking and social capital in entering the European ski industry, 23 rd IMP Conference, Manchester Business School University of Manchester, September - 2007. Canning, L.E. and West, D. Celebrity endorsement in business markets, 22 nd IMP Conference, Bocconi University, Milan, September 2006. Leek, S. and Canning, L.E. Entering a network: the case of a science-based start-up company, 22 nd IMP Conference, Bocconi University, Milan, September 2006. Brennan, R and Canning, L.E. Towards an enrichment of the IMP concept of adaptations, 20 th IMP Conference, Copenhagen Business School, 2-4 September - 2004. Canning, L.E. and Brennan, R. Strategy as the management of adaptation, 20 th IMP Conference, Copenhagen Business School, 2-4 September 2004. Canning, L.E. (2003) Organisational and consumer behaviour in the network of mobile phone recycling. In Farrell, A Lee, N Lings, I (eds) Academy of Marketing Annual Conference, Aston University, 8-10 July 2003. Hanmer-Lloyd, S. Canning, L.E. Managing routes to market: a glimpse into the future, 19 th IMP Conference, Lugano, 4-6 September 2003.
Louise CANNING 6 Hanmer-Lloyd, S Canning L.E. Trust and adaptation in buyer-seller relationships. In Tynan C (eds) Academy of Marketing Annual Conference, Nottingham University, 2-5 July 2002. Canning, LE Hanmer-Lloyd, S. Building trust and commitment in the buyer-seller adaptation process. In Hakansson, H Solberg, CA Huemer, L Steigum, L (eds), 17 th IMP Conference: Interactions, relationships and networks: strategic dimensions, Oslo, 9-11 September 2001. Hopkinson, I. Hanmer-Lloyd S., and Canning L.E. Identifying the benefits of commitment in the Insurer-IFA relationship. An exploratory study. In McLoughlin, Horan, C (eds) 15th IMP Conference: Interactions, relationships and networks: towards the new millenium, Dublin, 2-4 September 1999. Canning, L.E. and Hanmer-Lloyd, S. Environmental adaptation in supplier-customer relationships. 7th Greening of Industry Network Conference, Rome, November 1998. Canning, L.E. and Hanmer-Lloyd, S. Environmental (green) adaptations in manufacturerdistributor relationships. In Halinen-Kaila A. and Nummela N. (eds.) 14 th IMP Conference. Interaction, relationships and networks: Visions for the future. Turku, 3rd-5th September, pp151-170 1998. Canning, L.E. and Hanmer-Lloyd, S. Incorporating environmental issues into buyer supplier relationships British and German experiences 5 th Greening of Industry Network Conference. Heidelberg, November - 1996. Canning, L.E. and Hanmer-Lloyd, S. Environmental adaptations in buyer-supplier relationships. In Gemunden, H.G. and Ritter T, (eds.) 12 th IMP Conference Interaction Relationships and Networks. Karlsruhe, 5-7 September, pp.787-800 1996. Scott, J.C. and Canning, L.E. Increasing business foreign language skills in the United Kingdom: an early assessment. Academy of Business Administration International Conference. London, June - 1994.
Louise CANNING 7 Communications and/or presentations Canning, L.E. and Szmigin, I.T Radical innovation, network competence and the business of body disposition, University of Sydney, Department of Marketing Research Seminar, July 2013. Canning, L.E. and Szmigin, I.T. Disposal in the UK: market demands, opportunities and constraints (findings). Institute of Cemetery and Crematorium Management Conference Warwickshire, October 2011. Canning, L.E. and Szmigin, I.T. Cemeteries, sustainability and transformational marketing.12 th Colloquium on Cemeteries. Cemetery Research Group, York University. May - 2011. Canning, L.E. Disposal of the dead. Preliminary findings on the interface between consumption and supply. University of Aberdeen, Department of Marketing Research Seminar. October 2010. Canning, L.E. Disposal of the dead. Proposals for the examination of the interface between consumption behaviour and supply. University of Stirling, Department of Marketing Research Seminar. November 2009.
Louise CANNING 8 OTHER PERSONAL INFORMATION Languages: English (mother tongue), French, German.