Moroccan Association for Automotive Industry and Trade Moroccan Automotive Industy : opportunities and perspectives Salma ADNAN, Communication and Marketing Responsible Paris, 16/10/2013
L industrie automobile au Maroc, une évolution progressive Creation of SOMACA Convention sur les VUL avec Renault Adoption of integration/ &PSA Compensation law Start of Logan production Signing of an agreement between Government and Renault Tangier-Med project 1960 1970 1982 1995 1996 2003 2005 2007 2008 2012 Valuation Law Agreement on Low Cost Vehicles with Fiat Privatization of Somaca First exports of Logan Start of the 1st line RTM Renault Tangier-Med project in Melloussa 360 0000 vehicles by 2014 (170 000 in 2012) Suppliers network development World class infrastructures and services Skilled human ressources and training support an offer with competitive incentives
An overview on current Situation:. Major project : Renault Investment in Tangier Renault is developing a mega sitecenter in the North Area of Morocco Production Employment 400,000 cars per year to be produced in 2013 (200.000 in 2010) Capacity: 60 cars per hour 6.000 Direct Employment 30.000 + Indirect Employment The most competitive site of the Group Investment Total Investment: 1 Billion Site 280 Ha to create major Renault site Situation ~44km to Europe ~30km to Tangier Med port Locking to Highway Logistics Car carrier terminal in Tangier Med Port Easy access to a huge containers traffic 3
Car Manufacturing in morocco Tangier I Tangier II SOMACA North zone South zone Production capacity : TANGER : 400.000 vehicles/year SOMACA : 60.000 vehicles/year
Suppliers in Morocco Tangier Tetouan Kenitra Casablanca North Zone South Zone 5
Automotive Industry structure in Morocco Providers Subcontracters Tier 1 Suppliers Cars Manufacturers Constructeurs South Europe 6
Figures of the automotive sector in Morocco Exports (Millions Euros) 2702,4 2336,1 1827,6 1195,8 2009 2010 2011 2012 Year 2009/2010 2010/2011 2011/2012 evolution + 52,8% +27,8% +15,7%
Proximity to a potential market The Europeen Market, 14 km far Advanced status with the European Union TUNISIA LIBYA MOROCCO EGYPT AFRICA + MIDDLE EAST MOROCCO Fast-growing region 17% Annual growth 200 000 vehicles in 2015 JORDAN EUROPE A market of 4,2 millions vehicles
Integrated Moroccan offer To support this strategy and achieve tangible results, The PNEI ( Industrial Emergence National Plan) suggests an integrated offer aiming at the development of the investments in the automotive sector; it is based on three components : Infrastructures and services world class Qualified Human Ressources and training support Offer with competitive incentives
Worldclass infrastructures &Services : A diversified range of real estate with best international standards within Integrated Industrial Plateforms (P2I) World-class Infrastructures and Services Government interest (Territorial development) P2I Single Point of Contact in the Zone Competitive Incentive package Attractive Training incentive scheme Proactive plan for the sector P2I : an integrated vision of territorial development and the national economy R &D Integrated logistical platform Professionnals interest (Pool of employment, logistics, etc.) Logistic linking to the City Housing and life scheme
Worldclass ifrastructures & Services : Two Integrated Industrial Platforms dedicated to the automotive sector : Kénitra & Tangier Tangier Automotive City (TAC) Atlantic Free Zone (AFZ) 11
Pool of competitive ressources and training support : A Training incentive scheme, adapted to the needs of the automotive sector : Objectives Training of 70.000 profiles (of whom 6 000 at the charge of Renault) in the automotive sector to accompagny its developpement: 3 500 engineers and managers 4 800 intermediary trainers 7 800 technicians 48 000 operators Action s axes Elaboration of a Training incentive scheme for the automotive sector. Breakdown of staff on key training existing public and private systems, including Higher Education, Training and Learning System, Technical Education, private institutions for skills training funded through ANAPEC Follow up and up dating of training program Exemptions of payroll taxes for 24 month for a salary of 550 $ per month; Direct support to training during the first Three years 1 2
incentive plan for the sector Attractive incentives plan for the sector Significant reduction of the corporate tax: complete exemption for the first 5 years, and 8.75% for the following 20 years in the free zone No VAT Applied either in Importation & Exportation No Taxes on Dividends (vs. 10% for locals) Financial support for the establishment in key areas: 30% of Professional Building costs: with a ceiling of 182 /m² 10% equipment costs for machinery investment exceeding 220.000 Ceiling: 1.8M Euros (or 10% of total investment) Average Tax Rate: 7% over 25 Years 1 3
AMICA s Presentation AMICA assists the automotive suppliers by representing them before government economic and administrative institutions acting in : Suppliers Upgrading 1 2 Export promotion 3 4 Investment attraction Training development
Automotive Training Institutes (IFMIA) in Morocco Tangier Kenitra Casablanca Fès A global investment of 314 millions Euros 15
Automotive Training Institutes (IFMIA) in Morocco IFMIA of Casablanca: 9 520 sqm Workshops 3 820 sqm Classes 1 960 sqm Administration 2 180 sqm Students residential 1 560 sqm 16
AMICA s Events 17
Contact details : Salma ADNAN Communication & Marketing Responsible s.adnan@amica.org.ma (Association Marocaine pour l Industrie et le Commerce de l Automobile) 625, Bd. Mohamed V-20310 Casablanca-Maroc Tél : +212 (0) 522 24 28 82 +212 (0) 522 40 38 33 Fax :+212 (0) 522 24 85 81
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