Illicittrade is notthe sameas cross border Shopping

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The illicit trade in tobacco products in the EU LUK JOOSSENS Paris, 29 Mai 2015 Illicittrade is notthe sameas cross border Shopping 1

Cross-Border Shopping Among ITC EU Countries ITC Europe Surveys: Cross-border purchasing in German states and French provinces 13 24% when bordering countries with lower prices 2 7% (in these states/provinces and in UK & Ireland) when NOT bordering countries with lower prices. 3 3 Billions of cigarettes seized in the EU EU sues tobacco companies 7 6 5 4 3 2 1 0 1996 1998 2000 2002 2004 2006 2008 2010 2012 Source: OLAF 2

Three types of illicit cigarettes Illicit well known cigarette brands Illicit new cigarette brands mainly destined for the illegal market Illicit manufactured cigarette brands (including counterfeit cigarettes) The lackof data There are no independent publicly available data on the origins and brands of illicit tobacco products and the size of the illicit market in the EU. (personal communication, Corneliu Hoedlmayr, International Relations Officer, OLAF, 6 May 2014) 3

Data onseizuresin Europefromthe World Customs Organisation in 2011 Seizure of counterfeit cigarettes: 155 million. Seizure of regular brands: 1297 million. Seizureof illicitwhites: 400 million. Accordingto the WCO, 9% of the seized regularbrandswerecounterfeit and 91% genuine. CEO PMI Calantzopulos20/11/2013 New York 4

92% of PMI seizures in the EU are classified as counterfeit. The industry has an incentive to classify seized cigarettes as counterfeit because no seizure payments are made when seized cigarettes are counterfeit. Source: Project Star Report 2011 Agreements with the Four Major Tobacco Companies PMI, JTIsuits dropped reached in return for an enforceable and legally binding agreement Cooperation agreements were concluded BAT and Imperial in 2010 Key feature of these agreements are payments: Base payments (fixed amounts paid over time) Seizure-based payments 5

Never in an independent lab Since the first agreement came into effect in 2004 until 31October2013, the seized cigarettes have never been analysed by an independent laboratory and all determination has instead been based on Transnational Tobacco Companies examinations. The Australian experience on counterfeits Sir Cyril Chantlernoted that in Australia hardly any counterfeit standardized packages have been found to date. Furthermore, a representative of one of the Australian tobacco manufacturers informed Sir Cyril s team that his company had seen a reduction in counterfeit products following the introduction of standardized packaging in that country. 6

Illicit tobacco products in 18 European countries in 2010 Joossens L, Lugo A, La Vecchia C, Gilmore A, Clancy L, Gallus S, Tobacco control 2013 Illicit tobacco products in 18 European countries in 2010 The data show that illicit trade is not directly related to tobacco prices, butis more frequent in countries with a land or sea border with Ukraine, Russia, Moldova or Belarus. 7

An example from Ukraine Imperial Tobacco Ukraine produces the Classic brand which is one of the most smuggled cigarette brands in the EU JTI has been accussed in November 2011 of orchestrating cigarette smuggling A subsidiary of Japanese Tobacco Inc (JTI) has been accused of smuggling cigarettes from Cyprus into Syria. 450000 cartons of cigarettes were allegedly sold to the brother of Syrian President Bashar al-assad. 8

? Are high taxes the main cause for smuggling? Cigarette smuggling in the UK 2000-2012 Source: HM Customs and revenue. 9

UK Government Tobacco Smuggling Strategy 2000:1) 209 million over three years, 2) 1000 more Customs officers / investigators, 3) Additional x-ray scanners, 4) tougher sanctions; 2006 supply chain legislation fines up to 5 million, focus on hand-rolled tobacco; 2008 Combined Revenue, Customs and Border Agency strategy with increased punishment and intelligence analysis. 2008/9 spend on strategy 100 million yearly Conclusion We urgently need valid data on illicit cigarette trade in Europe. Thank you 10