Topics in Behavioral Finance (I)

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Topics in Behavioral Finance (I) Mei Wang Brownbag Lunch Seminar, March 3, 2008 1

About myself... Bachelor in Computer Science, Xiamen University, China PhD in Decision Science, Carnegie Mellon University, Pittsburgh, USA Assistant professor of Finance and Financial Markets. Leader of University Priority Research Program Finance and Financial Markets : subproject Behavioral Finance Research: Behavioral Finance Decision Theory Cultural Finance Teaching: Behavioral Finance Banking: Structured products Behavioral Decision Theory 2

A couple of words about Carnegie Mellon University Department of Social and Decision Science: Behavioral Economics Experimental economics Policy analysis Active in interdisciplinary research Herbert Simon: Bounded Rationality

What is behavioral finance? Behavioral Finance = open-minded Finance Sometimes, in order to find the solution to an empirical puzzle, it is necessary to entertain the possibility that some of the agents in the economy behave less than fully rationally some of the time. Any financial economist willing to consider this possibility seriously is ready to take a try at behavioral finance. (Thaler, 1993) 4

Key issues in BF Empirical work: Phenomena inconsistent with fully-rational framework Theoretical work: What if we relax rational assumptions? Does further empirical evidence supports the improved model? 5

A brief overview of my research 1. Prospect Theory Empirical tests Theoretical improvements 2. Risk Perception (in financial investments) 3. Cross-cultural comparison Risk-attitudes Financial data (e.g. equity premium) 6

1. Prospect Theory Descriptive extension of Expected Utility Theory. Main ideas: O0 0 D 0 s. s S.," s " o'~ 0. s s. ' " s s s., ' " 0,,e3 f'". l J r 0. ' s, s, g s, s.'j. ~ s.. J 0 0 I I I I I I 0.0 0.2 0.4 0.6 0.8 1.0 Utility function depends on reference point and is convex concave. P Small probabilities are overweighted with a nonlinear function w. 7

Empirical studies on PT Comparison of Chinese and American Experiments (with Fischbeck, J. of Risk Research, 2008) Field data (with Fischbeck, J. of Risk & Uncertainty, 2004) Predictive power of PT Disposition effect (with Martin Vlcek, working paper) 8

Theoretical studies on PT (with M. O. Rieger) St. Petersburg Paradox in PT (Economic Theory 2007) PT for continuous distribution (J. of Risk & Uncertainty 2008) PT compared with other heuristics (Psy. Rev., 2008) 9

2. Risk perception Perceived risk on financial products (with Siegrist & Keller, working paper) Are pension fund managers overconfident? (with Gort & Siegrist; J. of Beh. Finance, 2008)

Perceived risk of financial products perceived risk 5 High risk 4 commodity fund art/antique Easy blue chip USA equity fund world wide Difficult equity fund Europe sustainable fund Easy gold blue chip Switzerland real estate fund Difficult 3 first-class bond dollar 1 2 3 equity fund Switzerland bond worldwide 4 5 bond Europe understanding first-class bond Euro first-class bond CHF bond Switzerland 2 private house life insurance third pillar bank account 1 Low risk 11

Are pension fund managers overconfident? 12

3. Cross-cultural comparison Important to know cultural differences (e.g. when offering financial services in different cultures). Studies can help to find influencing factors (different countries as natural experiment ). Hens, T. & Wang M. (2007): Does finance have a cultural dimension? NCCR working paper. I present two ongoing projects as examples: International Test of Risk-attitudes, INTRA Equity premium a meta-analysis

Ongoing projects (1) INTRA International comparison of risk attitudes (with Thorsten Hens and Marc Oliver Rieger) Goals: compare risk-attitudes (PT framework), time discounting, ambiguity aversion and cultural dimensions across 30-40 countries test predictive power of cultural and macroeconomic variables for risk-attitudes results can be used as input variables for further studies on international markets 14

Ongoing projects (2) Equity premium an international comparison (with M.O. Rieger) Meta-analysis of 13 studies on the equity premium in 44 countries. Goal: finding common factors that can help to explain the equity premium puzzle. 15

Equity Premium and Uncertainty Avoidance Short-term Equity Premium vs. Uncertainty avoidance 20 Y Predicted Y 15 equity permium 10 5 0 0 10 20 30 40 50 60 70 80 90 100-5 Uncertainty avoidance

Equity Premium and Individualism 20 Y Predicted Y 15 equity permium 10 5 eqyu 0 0 10 20 30 40 50 60 70 80 90 100 INdividualism -5

Further ongoing projects (1) Value of information (with Daniel Hausmann and Marc Oliver Rieger) Experimental study on the reasons why people tend to oversearch for information in investment decisions. Goal is to distinguish mistakes in the estimation of the objective probability for usefulness of information from attributing an intrinsic (irrational) value to information. Relation to underreaction on stock markets. 18

Further ongoing projects (2) Experiments on: Real option pricing (with Marc Chesney) Emission trading (with Marc Chesney & Luca Taschini) Framing in financial decisions (with Marc Oliver Rieger) 19

Potential topics So much about my current research. What about other potential topics for Your PhD thesis?

Potential topics (1) Reaction to news 21

Methodology on reaction to news Experiment design experiment to control the timing of events real option experiment data (with Chesney) Proxies of perceived probability in the field prediction market news analysis 22

Potential topics (2) Cross-country comparison of home bias What determines the degree of home bias? (Institutional factors, transaction cost, familiarity bias) Huber, G. (2001) Familarity breeds Investment. Review of Financial Studies. 14(3):259-280. French, K. R. and J. M. Poterba (1991). Investor Diversification and International Equity Markets. American Economic Review, 81(2): 222 226. Merton, R. C. (1987). A simple model of capital market equilibrium with incomplete information. Journal of Finance, 42:483 510. Lane, Philip R. Gian Maria Milesi-Ferretti: The external wealth of nations mark II:Revised and extended estimates of foreign assets and liabilities, 1970-2004. 06/69, IMF working paper, 2006. 23

Some general advice... Start early when searching for a topic and an advisor! Work together with your advisor and other professors!

Why should you start early? There is a lot to do before you can actually start writing your summer research paper: literature review feasibility check match faculty trial and error narrow down your research question 25

Why should you work together? Important to know: Independent research no collaborations You can and should work with senior researchers to learn and to avoid mistakes. 26

Thanks for your interest! Mei wang@isb.uzh.ch