EDGE Competitive Comparison

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EDGE Competitive Comparison 2015 RAV4 XLE AWD vs. 2015 Mazda CX-5 Touring AWD VS. 2015 RAV4 XLE AWD 2015 Mazda CX-5 Touring AWD Mazda CX-5 is a fun-to-drive, fuel-efficient crossover with impressive features and, in its third year, presents tough competition. However, RAV4 features upscale technology in addition to its standard safety features and is an overall better value with a lower cost of ownership 1. Competitor Highlights Two available SKYACTIV-G engines with impressive efficiency CX-5 is the only Midsize SUV with standard push button start on every trim 2 RAV4 Key Advantages & Accolades Available Bose Centerpoint Surround Sound System with Audio Pilot Available Smart City Brake Support PERFORMANCE: When it comes to performance, RAV4 and Mazda CX-5 are a close match, but RAV4 is equipped with ECO and Sport modes whereas CX-5 only has Sport mode COMFORT AND CONVENIENCE: RAV4 XLE provides owners with refined amenities for convenience and additional comfort with standard moonroof, heated mirrors, and dual-zone automatic climate control, while CX-5 Touring does not offer automatic climate control or heated mirrors and a moonroof is only available as an extra-cost option UTILITY: RAV4 offers customers more cargo space 3 than Mazda CX-5. Plus, RAV4 offers standard reclining 2nd row seats and an available height-adjustable power liftgate, features unavailable on any grade of Mazda CX-5 TECHNOLOGY: With enhanced standard technology features like satellite radio, free HD traffic and weather in major metropolitan areas, with optional navigation, and available Entune App Suite 4, RAV4 offers more convenience and connectivity than anything available on Mazda CX-5. Plus, RAV4 has a 6.1-in. high-resolution touch-screen while CX-5 has a 5.8-in. full-color touch-screen SAFETY: RAV4 s eight standard airbags 5, standard backup camera, and Toyota s Star Safety System helps provide owners with excellent safety features. For Mazda, the CX-5 comes with six total airbags 5 and backup camera 6 that is only available on higher trim levels. Also, RAV4 Limited offers Lane Departure Alert (LDA) 7, Auto High Beam and Blind Spot Monitor (BSM) 8 with Rear Cross-Traffic Alert (RCTA) 9 as part of the Technology Package, to help provide even more peace of mind. CX-5 offers BSM 8 but no RCTA 9 or LDA 7 VALUE: With ToyotaCare s 10 standard no-cost maintenance for two years or 25,000 miles, whichever comes first, and low depreciation values 1, owners get more for their money with RAV4. CX-5 does not offer a no-cost maintenance plan. RAV4 also has a lower estimated 5-year cost of ownership according to IntelliChoice 1 92% of KBB.com Consumers Would Recommend Their RAV4 to a Friend 11 90% of RAV4s Sold in the Last 10 Years Are Still on the Road IHS Automotive 12 Toyota Rav4 Compact Crossover SUV 2014 Most Popular on Edmunds.com Compact Crossover SUV 1

Quick Facts 2015 RAV4 XLE AWD 2015 Mazda CX-5 Touring AWD MSRP 13 $26,640 $26,215 Engine 2.5L 4-cylinder DOHC 16-valve with dual VVT-i SKYACTIV-G 2.5L DOHC 16-valve 4-cylinder with VVT HP / Torque 176 @ 6000 rpm / 172 lb.-ft. @ 4100 rpm 184 @ 5700 rpm / 185 lb.-ft. @ 3250 rpm Transmission 6-speed Electronically Controlled automatic Transmission with intelligence (ECT-i) SKYACTIV-Drive 6-speed Sport with manualshift mode MPG 14 (city/hwy/combined) 22/29/25 24/30/26 Cargo volume 3 (cu. ft.) 73.4 65.4 Airbags 5 8 6 Standard audio AM/FM/CD player with 6 speakers, 6.1- in. high-resolution touch-screen, MP3/ WMA playback capability, USB port 15, auxiliary audio jack, advanced voice recognition, HD Radio 16, HD traffic and weather and SiriusXM Radio 17 with 3-month trial Bluetooth wireless technology 19 Standard Standard Head to Head 2015 RAV4 XLE AWD WIN 2015 Mazda CX-5 Touring AWD PERFORMANCE / DESIGN 2.5L 4-cylinder DOHC 16-valve with dual VVT-i = 2.5L DOHC 16-valve 4-cylinder with VVT MPG (city/hwy/combined) 14 : 22/29/25 > MPG (city/hwy/combined)14 : 24/30/26 ECO and Sport Modes < Sport mode Dynamic Torque Control All-wheel drive with Automatic Limited-Slip Differential (Auto LSD) = Active Torque Split All-wheel drive Power-assisted ventilated front disc brakes; solid rear disc brakes = MacPherson strut front suspension with stabilizer bar and hydraulic shock absorbers; doublewishbone rear suspension with coil springs, trailing arms, stabilizer bar and hydraulic shock absorbers Curb weight: 3585 lb. = Curb weight: 3560 lb. = Power-assisted ventilated front disc brakes; solid rear disc brakes MacPherson strut front suspension with stabilizer bar; multi-link rear suspension with stabilizer bar 17-in. 5-spoke SuperChrome alloy wheels with P225/65R17 tires = 17-in. alloy wheels with P225/65R17 tires Projector-beam headlights with auto-off feature = Integrated halogen fog lights = Halogen fog lights AM/FM/CD/MP3 audio system with 6 speakers, 5.8-in. full-color touch-screen display, USB port 15, auxiliary audio jack, audio menu voice command, HD Radio 16 and Pandora 18 internet radio Clear lens projector-beam halogen headlights with auto-off feature 2

Head to Head 2015 RAV4 XLE AWD WIN 2015 Mazda CX-5 Touring AWD AUDIO / MULTIMEDIA 6 speakers = 6 speakers 6.1-in. high-resolution touch-screen < Available turn-by-turn navigation ($585) < HD Radio 16 = HD Radio 16 USB port 15 with ipod 20 connectivity and control = USB port 15 SiriusXM Radio 17 with 3-month trial < Available Entune App Suite 4 includes Bing, Facebook Places, Pandora 18, iheartradio, MovieTickets.com, OpenTable and Yelp ; data services including traffic, weather, fuel, and sports & stocks (Available XLE $585, standard on Limited) 5.8-in. full-color touch-screen Available turn-by-turn navigation ($1485) Available, extra cost option SiriusXM Radio17 with 4-month trial ($525) < Standard integrated apps Pandora 18 internet radio capability COMFORT / CONVENIENCE Power tilt/slide moonroof with sunshade < Dual zone automatic climate control with air filter < Heated mirrors < Backup camera 6 with projected path (Standard on all grades) = Available height-adjustable power liftgate with jam protection < Remote keyless entry > 6-way adjustable driver s seat with sport bolsters and seatback pocket > Fabric-trimmed 60/40 split, reclining, fold-flat second-row seat with center armrest < Available, extra cost option power sliding-glass moonroof with one-touch-open feature and interior sunshade ($1130) Manual control air conditioning with pollen filter Not available on Touring (Standard on Grand Touring) Rearview camera 6 (Standard on Touring and Grand Touring only) Not available on any grade Mazda Advanced Keyless Entry with push button start 6-way power driver's seat with manual adjust lumbar support 40/20/40 dual split one-touch fold-down rear seatback Cargo volume (behind rear seats) 3 : 38.4 cu. ft. < Cargo volume (behind rear seats)3 : 34.1 cu. ft. 3

Head to Head 2015 RAV4 XLE AWD WIN 2015 Mazda CX-5 Touring AWD SAFETY / WARRANTY 8 total airbags 5 < 6 total airbags5 Driver s knee airbag 5 < Not available Front passenger seat cushion airbag 5 < Not available Not available (available on Limited) > Blind Spot Monitor (BSM)8 2-year/25,000-mile no-cost scheduled 10 maintenance plan < No complimentary maintenance available 2-year/unlimited-mile roadside assistance 10 = 3-year/36,000-mile roadside assistance 2014 Estimated 5-Year Ownership Costs IntelliChoice.com 1 Depreciation - $12,981 < Financing - $2967 > Insurance - $6835 < State fees - $432 > Fuel - $9777 > Maintenance - $1951 < Repairs - $666 < 5-year total ownership costs - $35,609 < Value rating - Above Average < Depreciation - $14,209 Financing - $2871 Insurance - $6965 State fees - $424 Fuel - $9223 Maintenance - $2046 Repairs - $694 5-year total ownership costs - $36,432 Value rating - Average 4

CX-5 at a Glance Sport Touring Key standard features: Mechanical 2.0L SKYACTIV-G engine SKYACTIV-MT 6-speed overdrive Available SKYACTIV-Drive 6-speed Sport with manual-shift mode Available All-wheel drive Exterior 17-inch aluminum-alloy wheels Auto-off clear lens halogen headlights Daytime Running Lights (DRLs) Dual body-colored power side mirrors with integrated turn signal lamps Interior 4-way manual front passenger seat 6-way manual driver s seat 60/40 split fold-down rear seatback Air conditioning with pollen filter Cloth-trimmed sport seats Remote keyless illuminated entry system with answer back feature and push button start Audio/In-Cabin Technology 4 speakers AM/FM/CD/MP3 audio system with automatic level control Auxiliary-audio input jack Multi-Information Display (MID) with trip computer Steering wheel mounted audio controls USB port 15 Safety & Security Advanced front airbags 5 with seat belt-use, passenger-weight and driver s seat position sensors Anti-lock Braking System w/ Electronic Brakeforce Distribution & Brake Assist, Dynamic Stability Control and Traction Control System Engine immobilizer Front side-impact airbags 5 and side-impact curtain airbags 5 Touring adds these key features: Mechanical 2.5L SKYACTIV-G engine SKYACTIV-Drive 6-speed Sport with manual-shift mode Exterior Halogen fog lights Interior 40/20/40 dual split one-touch fold-down rear seatback 6-way power driver s seat with manual adjustable lumbar support Leather-wrapped shift knob with chrome trim Leather-wrapped steering wheel Mazda Advanced Keyless Entry Premium cloth-trimmed sport seats Privacy glass Rearview camera 7 Audio/In-Cabin Technology 5.8-in. full-color touch-screen display 6 speakers Audio menu voice command Bluetooth 19 hands-free phone and audio capability HD Radio 16 Pandora 18 internet radio capability SMS text message audio delivery and reply Safety & Security Blind Spot Monitoring (BSM) 8 E911 automatic emergency notification 5

CX-5 at a Glance Grand Touring Grand Touring adds these key features: Exterior 19-in. alloy wheels Auto on/off headlights Heated side mirrors Power sliding glass moonroof with one-touch open feature and interior sunshade Rain-sensing variable intermittent windshield wipers Interior 8-way power driver s seat with power adjust lumbar support Dual zone automatic climate control with pollen filter Heated front seats with three levels Leather-trimmed sport seats Synthetic leather door trim Audio/In-Cabin Technology 9 speakers Bose Centerpoint Surround Sound audio system with Audio Pilot SiriusXM Radio 17 with 4-month trial subscription 1. 2014 IntelliChoice, www.intellichoice.com. Based on 2014 model year study. 2. Based on manufacturers data. 3. Cargo and load capacity limited by weight and distribution. 4. Apps/services vary by phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges. Apps & services subject to change. See Toyota.com/entune for details. 5. All the airbag (AB) systems are Supplemental Restraint Systems. All ABs (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions: frontal and knee ABs typically inflate in frontal collisions; side and side curtain ABs in side collisions; Roll-Sensing Curtain ABs at a severe tilt degree, roll or lateral G-force. In all other accidents, the ABs will not inflate. To decrease the risk of injury from an inflating AB, always wear seatbelts, sit upright in the middle of the seat as far back as possible and do not lean against the door. Do not put objects in front of an AB or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. The force of an inflating AB may cause serious injury or death. See your Owner s Manual for further information/warnings. 6. The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Cold weather will limit effectiveness and view may become cloudy. 7. Lane Departure Alert is designed to read the lane markers under certain conditions, and provide visual and audible alerts when lane departure is detected. It is not a collision-avoidance system or a substitute for safe and attentive driving. Effectiveness depends on many factors. See Owner s Manual for more information. 8. Do not rely exclusively on the blind-spot monitor. Always look over your shoulder and use your turn signal. There are limitations to the function, detection, range and clarity of the monitor. For a complete list of limitations and directions regarding use of the monitor, please see the Owner s Manual. 9. Do not rely exclusively on the Rear Cross-Traffic Alert system. Always look over your shoulder and use your mirrors to confirm rear clearance. There are limitations to the function, detection, range and clarity of the system. To learn more, see Owner s Manual. 10. Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska. 11. Rating is based on model years 1996-2013. For more information, visit www.kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc. 12. Based on IHS Automotive: Polk U.S. Vehicles In Operation registration statistics MY 2004-2013 as of October 2013. 13. MSRP excludes delivery, processing and handling fee, taxes, title, license and optional equipment. Dealer price will vary. 14. 2015 EPA-MPG estimates. Actual mileage will vary. 15. May not be compatible with all WMA/MP3 players and like models. 16. HD Radio Technology manufactured under license from ibiquity Digital Corporation U.S. and Foreign Patents. HD Radio and the HD, HD Radio, and Arc logos are proprietary trademarks of ibiquity Digital Corp. 17. SiriusXM services require a subscription after 3-month and 4-month trial period. Subscriptions governed by SiriusXM Customer Agreement available at SiriusXM.com. If you decide to continue your SiriusXM service at the end of your complimentary trial, the plan you choose will automatically renew and bill at then-current rates unless you call 1-866-635-2349 to cancel. Fees and programming subject to change. Available only to those at least 18 years of age in the 48 contiguous United States and D.C. 18. PANDORA, the PANDORA logo, and the Pandora trade dress are trademarks or registered trademarks of Pandora Media, Inc., used with permission. 19. The Bluetooth word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Toyota is under license. A compatible Bluetooth enabled phone must first be paired. Phone performance depends on software, coverage & carrier. 20. ipod is a registered trademark of Apple, Inc. All rights reserved. 6