European Wellness Institute (EWI ) Your partner for a successful SPA business



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European Wellness Institute (EWI ) Your partner for a successful SPA business

Company Profile Since1995 European market leader Head Office: Frankfurt (Germany) BranchOffices: Austria, Switzerland, Italy, Turkey

EWI -Group of Companies Europ. Bildungswerk für Wellness & Gesundheit Further Education Vocational Training Europ. Wellness Institut (EWI ) Quality Management Expertise WI Consulting & Management AG SPA Consulting Project Development Management

Europ. Bildungswerk für Wellness & Gesundheit = Europ. Training Center for Wellness & Health Diploma training courses Specialistation Trainings Inhouse trainings WELL-PRO

Approved Quality ZFU (federal agency for distance learning) CertEuropA (accreditation agency for federal employment offices) IHK (Chambers of Industry and Commerce) WELL-PRO

References More than1.000alumniin 10years More than 50 consulting projects in over 10 countries 8 yearsofexperiencein professional spa management cooperation with international brands WELL-PRO

References Brenners Park Hotel, Baden-Baden Der Öschberghof, Donaueschingen Wellness Hotels Deutschland Wellness Stars Baden-Württemberg Alpine Wellness Schloss Elmau, Elmau Hotel Beatus, Merlingen Seepark Janssen, Geldern Wellness-Hotel Auerhahn, Höchenschwand Reha-Klinik und Vitalzentrum Damp WELL-PRO

Diploma Training Courses Wellness & SPA Manager (state approved) SPA & Wellness Trainer (state approved) Management knowledge Practical knowledge Wellness adviser(ihk) Basic knowledge WELL-PRO

Advisory Skills SPA ADVISER(IHK CERTIFIED)

Wellness Adviser(IHK) Advisory Skills Target groups: Hotel staff(receptionists, chefs, etc), employeesofspas, career changers Duration: 5-6 months(avocational) or 9 days intensive training WELL-PRO

Wellness Adviser(IHK) Advisory Skills: SPA Adviser(IHK-certified) Medical Basics Content SPA products & services Customer Care Sales Training

Wellness Adviser(IHK) Module 1: SPA Basics Definition of wellness How is wellness connected with health? Wellness vs. Medical Wellness. Performance of the Wellness market How to realise professional opportunities in the Wellness market? 152

Wellness Adviser(IHK) Module 2: Medical Basics Overview of the most important organs and their functions somatic cells circulatory system muscles and bones nervous system Effects of wellness treatments on the body

Wellness Adviser(IHK) Module 3: Wellness Products & Services The participants get to know the different wellness components. Characteristics and effects of different products. Overview of various SPA treamtents

Wellness Adviser(IHK) Module 4: Sales The participants will learn to advice costumers in a proper and professional way, when selling spa products and services.

Wellness Adviser(IHK) Module 5: Customer Care The participants will learn to advice costumers in a proper and professional way, when you try to sell wellness-products: product range and advantage argumentation: product-attribute-advantage personal influence on customer conversations: animation and motivation client counselling Costumer Relationship Management (CRM)

Practical Skills WELLNESS & SPA TRAINER (STATEAPPROVED)

SPA & Wellness Trainer (state approved) Target groups: Physiotherapists, Masseurs, Cosmeticains, Wellness Advisers Duration: 15 months(avocational) 550 teaching units WELL-PRO

SPA & Wellness Trainer Scopes of duties Practical Skills: Wellness & SPA Trainer(state approved) Scopes of duties: Motivate, animate, instruct and advice people. Apply and impart methods of body and beauty care Apply massage techniques Apply techniques of mental and physical stress Condutcting Fitness- and wellness-check-ups Compiling training plans(e.g. Nordic) Sauna guidance

SPA & Wellness Trainer Module Overview World of Wellness: Introduction / Basics of Anatomy Stress management, self-development, basics of communication Fitness & Outdoor Training Wellness Massage Nutrition and Wellness Cooking Ayurveda Relaxation Beauty and Thalasso Asian Wellness Sauna and solarium Anti Aging

SPA & Wellness Trainer Module 1: Introduction / Basics of Anatomy Wellness market Health system Terms and definitions product and services in the Wellness Market the human body

SPA & Wellness Trainer Module 2: Stress management, selfdevelopment, basics of communication Theory of stress Methods of self-recognition practical experiences of stress accomplishment communication as part of self-development

SPA & Wellness Trainer Module 3: Fitness & Outdoor Training Get to know how to compile a fitness workout plan and how to train on the different fitness machines correctly. Learn how to organise Walking and Nordic Walking courses. Fitness training basics muscles and adequate training handling of fitness machines compiling a training plan Walking & Nordic Walking

SPA & Wellness Trainer Module 4: Wellness Massage Learn the techniques to give an aroma wellness massage und how to offer it your client successfully Aroma Wellness Massage: practical experience Basics of aroma lore: essential oils and impacts 152

SPA & Wellness Trainer Module 5: Nutrition and Wellness Cooking You will be able to give wellness-specific nutrition recommendations 152 Digestion Nutrition recommendations water and electrolytes wellness-specific diets Basics of Wellness-cooking

SPA & Wellness Trainer Module 6: Ayurveda Learn how to give an Abhyanga-Massage. Basics and philosophy of ayurveda practical training of ayurveda massage types of constitution

SPA & Wellness Trainer Module 7: Relaxation You will be able to put relaxation programs into praxis. Progressive muscle relaxation imaginary journeys relaxation by respiration techniques

SPA & Wellness Trainer Module 8: Beauty and Thalasso Learn how to practise beauty applications like peelings and beauty packs. Thalasso form the second emphasis of this module. Skin types Beauty care programs Peelings Beauty packs Thalasso products & exercises

SPA & Wellness Trainer Module 9: Asian Wellness Get to know the basics of the Traditional Chinese Medicine (TCM) and how to exercise Asian relaxation techniques. TCM basics Qi Gong

SPA & Wellness Trainer Module 10: Sauna and solarium Learn how to compile a physiological correct bath sequence and how to practise sauna infusions and cool downs. Additionally you will acquire knowledge of alternative warmness wellness exercises. medical and physiological aspects of sauna Sauna sequences practical sauna test sun and skin solarium guidance

SPA & Wellness Trainer Module 10: Anti Aging Understand the Anti Aging concept and learn how to practise it. Anti Aging theories Ageing process Oxidative stress Anti Aging and hormones Dietary supplements

Management Skills SPA MANAGER

SPA Manager Management Skills: SPA Manager SPA Business Management Controlling / Business Plans Personnel Management Content Marketing & Market Research Conceptual Planning of SPAs Presentation Techniques

SPA Manager Module 1: SPA Business Management - Operative objective - Methods of strategic planning - Wellnessmarket/Products/field of activity Module 2: Basics of Business Administration - Accounting and Controlling - Operational Accounting Sheet

SPA Manager Module 3: Marketing and Market Research - Marketing Mix - Marketing Planning - Market Research Module 4: Presentation& PR - Effective communication and moderation techniques - Company/product presentations - Trade fairs - External communication

SPA Manager Module 5: Project Management - Methods - Project Elements - Project Planning - Project Teams Module 6: Personnel Management - Human Resource Management - Manpower Planning - Time Management

Your Advantages Certified courses Inhouse Trainings Long-time experience in the market Experts from the market as trainers

Our Services for your successful spa business EWI SPA & MEDICAL WELLNESS CONSULTING

SPA & Medical Wellness Consulting Market & potential analysis Project management Feasibility studies Philosophy development Medical wellness consulting

SPA & Medical Wellness Consulting Your advantages: Project First Aid : Reviews of acutal project planning: Optimizations, Planningerrors, displaying unused potentials Support in all operative phases: From preopening to operative management

Project developement

Project management

Project development

European Wellness Institute (EWI ) QUALITY MANAGEMENT

SPA Quality Management The advantages of certifications: Improved customer(product) recognition differentiation from competitors Improved marketing opportunities German Standards attract German guests

SPA Quality Management recommendation for the SPA market

European Wellness Institute (EWI ) COMPANY PROFILE

THANKYOUFOR YOURATTENTION! European Wellness Institut (EWI ) -Department for International Projects- Liniengasse 2a/5 1090 Vienna AUSTRIA Phone: 0043 (0)1 968 28 47-0 Fax: 0043 (0)1 968 28 47-5 Mail: info@wellness-institut.com WWW.WELLNESS-INSTITUT.COM