QlikView in Banking How and why many worlds leading banks are using QlikView September 2013 Duncan Ash / Mike Saliter / Paul Van Siclen
Common Banking Challenges Branch Managers / Financial Advisors / Operational Users Diverse user communities Wide variety of questions Unpredictable situations Regional Corporate Putting better decision making capabilities at the fingertips of users is the key to improving performance
The Balancing act in Banking Business Agility GROWTH (ex: M&A, New Products, etc) Customer Intelligence Cost Reduction (ex: Increase Revenue) (ex: Expense Management) STABILITY Manage Risk / Compliance (ex: Regulators, Credit Risk, etc)
Macro trends in Banking Banks are still writing off huge losses due to past lending decisions (subprime mortgages, commercial real estate) ü Focus on profitability and balance sheet Lending decisions are now tightly scrutinized so banks must know their customers and the associated risks ü Much more rigor in deciding who gets a loan Increased industry regulations require actions that place a burden on banks ü Trying to avoid another crisis and enforce transparency Banks are focused on recapturing the trust and loyalty of their customers while fending off fierce competition ü Knowing your customer and servicing them better
Typical BI approach in major FS organizations
Using QlikView as a platform for Business Discovery enables business users to receive relevant information at the right time.
QlikView is broadly applicable to Banks sample customer projects Sales, Branches & Advisors Sales & Revenue Analysis Customer Targeting Wealth Management Analysis Sales Performance Analysis Online Channel Applications Executive Management Executive Dashboards and Mobile Balanced Scorecards Predictive / What-If Analysis Product Performance Performance, Margins, Commissions Lending, Payments & Transactions Transaction Activity Analysis - Deposits & Withdrawals - Payments & Collections Mortgage and Loan Production AML / Fraud Investigation Risk Management & Compliance Risk & Exposure Analysis - Credit, Market, Portfolio, Operational and Liquidity Risk Compliance Basel II, KYC, AML, USA Patriot Act, Dodd-Frank Finance Expense Management Financial & Management Reporting P&L Analysis by LOB Fund Accounting / GL Supplier Spend Analysis Operations, IT, & Back Office IT Systems & SLA Management Project Portfolio Management Physical Asset Inventory Branch / Network Optimization ATM Rationalization Portfolio Management Portfolio Management & Analysis Multi-Channel Performance Product Research Scenario / What-if Analysis Dashboard Analysis Marketing & Product Management Customer Cross-sell and Up-sell Customer Profitability & Segmentation Product Performance Analysis Marketing Campaign Analysis Web Analytics
Approved for use all logos are associated with public case studies or press releases in Financial Services Founded 1993 in Sweden 26,000 customers in 100 countries Used in all Top 20 Financial Services firms in US and EMEA* 2,500+ FS clients 15 of the top 15 banks 5 of the top 5 Insurers 10 of the top 10 capital markets 1,300+ employees across 28 offices in 23 countries Dedicated QlikView Financial Services teams globally 1,400 global partners including industry specific technology, solution and SI partners * 2011 Forbes 2000 list
Sensitive Customer Information Approved for 1 to 1 sales situations only Do not distribute Sample QlikView customers Retail Banking More than 1800 Retail Banks use QlikView GLOBAL SUPER-REGIONAL COMMUNITY Confidential - Not approved for distribution OTHERS
Sensitive Customer Information Approved for 1 to 1 sales situations only Do not distribute QlikView in Investment Banking 2500+ Financial Services customers All Top 20 Financial Services firms based in US and EMEA All Top10 Global Investment Banks Roughly 40,000 QlikView users 6 of the top10 firms have >2500 users 2 firms with >10k users by year end Dedicated QlikView Financial Services teams in UK and US Diverse network of FS technology, solution and system integrator partners Logos For Internal Use Only - Not for distribution
Sensitive Customer Information Approved for 1 to 1 sales situations only Do not distribute Customer Snapshot: SunTrust Bank Note: see Quote in notes of this page SunTrust is one of the US s largest regional banks with 25,000 employees and $173B USD in assets Challenge: Solutions implemented: Credit Risk Fraud Travel and Entertainment Business Information Officers Corporate Scorecards Performance Management Mortgage business apps Internal Audit Shortcomings of Traditional BI impacting effectiveness of organization Needed good visualizations combined with speed, performance, collaboration and enterprise readiness Solution: SunTrust selected QlikView across the enterprise for business discovery and interactive dashboards/ scorecards. QlikView was selected for a Shared Services environment. Successful CoE has been established. QlikView architecture Enterprise Ready to support 11,000 users. 6 clustered servers; Prod environment has 192 TB RAM Results: Link to Webinar (Find it on Q ): Agile development software life cycle resulting in 115+ http://www.qlikview.com/us/explore/resources/on-demand-webinars/user-driven-business-intelligence-with-qlikview-an Dashboards in DEV, 25 in Production Turned off over 800 static reports in Mortgage business unit ROI within 3 months; millions saved
Customer Snapshot: Turkish Economic Bank (TEB) TEB is an established Turkish bank with > 500 branches and 9,000 employees across the region. The bank s operating areas include corporate, retail, private, and small and medium enterprise banking as well as project finance, fund management, and custody operations. Challenge Traditionally used SAP Business Objects for standard and ad hoc reporting a division of: QlikView has given our teams a whole new layer of visibility that simply wasn t available through our existing data sources and reporting environments Murat Özel Senior Mgr, Business Analytics at TEB Read this story in a Q2 2013 Press Release: http://www.qlikview.com/us/company/pressroom/press-releases/2013/en/0612-prominentturkish-bank-turk-ekonomi-bankasi-out-qlikviewover-4000-staff-enterprise-wide Relied on Microsoft Excel for data sharing and analytics purposes. Needed interactive, near-real time information to gain competitive advantage Solution Purpose built apps to drive efficiencies across the organization for 4,000+ employees Monitors individual branch performance and providing effective decision support in various business decisions through QlikView Used for Risk Analytics and Credit Limit utilization analytics Users access QlikView with ipads
Using QlikView in Risk Management Duncan Ash, Director, EMEA Financial Services
Banks Complex Organizational Structures
This example focuses on Forward Rate Agreements
Old-style BI can only cope with part of the problem, so people build cubes for the data they think they might need
The Business View
The HR View
Banks need to react quickly to events in the markets
Live QV Customer Deployment:
Live QV Customer Deployment - Screenshots
Live QV Customer Deployment - Screenshots
Risk and Compliance Risk Dashboard app optimized for ipad
Customer Analysis and Targeting Duncan Ash, Director, EMEA Financial Services
Swedbank (leading Retail Bank in Sweden) Customer Analysis and Targeting Challenges Improve ability for the bank s 300+ branches to target customers in a self service manner Empower 6,000+ sales advisors to increase customer interactions and better cross-sell / up-sell products & services Replace legacy SQL based tools and find an alternative to the bank s reporting tools Cognos and Microstrategy which could not solve the problem Solution Deployed QlikView to 5,000+ users at 300+ branches for: Customer targeting at the individual branch level Ad-hoc customer base analysis for cross-sell / up-sell 1.4 Terabytes of data Results Created new, flexible analytics alternative to existing BI which incorporated free analysis, usability, security, performance and high user adoption FTEs reallocated Increased volume of customer interactions Improved quality of customer interactions
Customer Analysis and Targeting Branch Performance Analytics
Customer Analysis and Targeting Banking Cross Sell / Up Sell app
Segmentation:
Summary
Download your copy: Top10 Business Discovery Solutions for Financial Services http://www.qlikview.com/us/explore/solutions/industries/financial-services
Extranet Client Servicing (Client Facing BI) Mike Saliter, Global Director, Financial Services
Top 10 Global Wealth Management Firm Extranet Client Servicing Challenges Provide financial advisors with flexible way to analyze client and portfolio data and find the right clients for investment products Unify more than 200 million rows of customer data from a number of disparate systems including Oracle data warehouse Replace fragmented reports from BO, Hyperion, and Cognos Solution Deployed QlikView to 100 s of external users for: Secure, Interactive analysis on Mobile devices Client Portfolio Distribution and Performance Client Targeting What-If Analysis Results Empower remote employees/clients with self service BI Improved client performance through ad-hoc analysis and full drilldown to portfolio level details Enhanced overall value of data-warehouse project with minimal cost, fast implementation, and high value Provide better, differentiated service to internal and external clients
Client Servicing (Extranet) Wealth Management App
Client Servicing (Extranet) Headcount App NSW Public Service Commission (view on internet) Public Service Commission - Workforce data -
Financial Management Paul Van Siclen, Director, Americas Financial Services
Case Study: Top 10 Wall Street Bank Financial Control Challenges: Market Data information is used across the functions in the bank. From real-time sales & trading, risk management through to the procurement departments Market Data accounts for the 2nd largest spend (9 figures) next to staff costs Solution: We required a Business Intelligence solution that could integrate vast amounts of market data from the likes of Bloomberg, Thomson Reuters and Standard and QlikView implemented a business discovery solution that makes it possible for all Market Data users to retrieve, integrate and analyze data from disparate sources To ensure complete consistency and transparency between the Market Data Services Team and the Business Managers responsible for optimizing their Spend and P&L Results: Consistency of data across various teams and Business Managers Increased transparency across the various processes, systems and data 5,000+% ROI in first year of deploying QlikView Secure and rapid deployment of data P&L in T+1 timeframe instead of month end
Financial Management CFO Dashboard This app was developed with a QlikTech Solution Partner named Slalom Consulting
Financial Management Balance Sheet and Income Statement App
Asset and Investment Management Duncan Ash, Director, EMEA Financial Services
A leading Asset Manager and Financial Services Group Asset Management and Investment Analysis Challenges 11,000 customers in 90 countries 15 Net New customers per day 5000 users world-wide 1BN Rows of data Solution The ability to analyze multiple years of historical data Gave users access to information they had never seen before Single customer view What if analysis Results Fast, easy, flexible access to the data Instant decision making No more static reports Centrally managed from London with global access
Investment Analysis Stock Research App
Investment Analysis Asset Management app This app shows the performance of different asset classes, regions, funds, etc
Transaction Monitoring Paul Van Siclen, Director, Americas Financial Services
US Federal Home Loan Bank Transaction Monitoring A network of 12 US government chartered cooperative banks that offer low-cost financing to more than 1200 member direct lenders to make affordable home loans. Challenges Find opportunities to expand loan portfolio Enable regional managers to explore customers and loans that were maturing or callable, to up-sell additional products Automate current processes that were completely manual Solution Deployed QlikView to regional and corporate sales management at two federal home loan banks for: Dashboard of Maturities and Callable Increased total loan portfolio by multiple % through better identification of up-sell candidates with loans coming due
Transaction Monitoring Fraud Monitoring app
Transaction Monitoring Commercial Lending (Loan Portfolio) App
Sales and Revenue Analytics Duncan Ash, Director, EMEA Financial Services
Top 10 Global Bank Sales and Revenue Analysis Challenges Branch banking clients often bank at different locations yet the branch where they opened the account is given all credit Ineffective cross-sell/marketing Unfair internal compensation model Solution QV deployed to Marketing/Sales execs on Big Data: Teradata warehouse combined with other sources 300m+ banking transactions 3m+ customer accounts 1000+ branch locations Results Now able to re-assign customer s home branch Results in better cross sell and marketing More accurate internal compensation model Read this story in the 2013 Big Data for Big Industries whitepaper: http://www.qlikview.com/us/explore/re sources/whitepapers/big-data-for-bigindustries 3% increase in Deposits
Sales and Revenue Analysis Branch Performance App
Sales and Revenue Analysis Executive Dashboard App (on demo.qlikview.com)
IT Management Mike Saliter, Global Director, Financial Services
Top10 Global Investment Bank IT Management Challenges Minimize risk in the IT application environment Gather metrics from multiple IT data sources and applications Solution Evaluated QlikView vs all Data Discovery vendors. Sample deployed projects: Dashboard View Get an overall view of server and application health and the metrics that impact the IT environment Incident Management Gain insight into incidents and their underlying causes impacting the business Server Usage & Capacity Planning Review usage of application and ensure there is server capacity Impact Analysis - Estimate financial impact of potential IT failures and drill into details Resource Planning Make sure the people resources are in place to resolve incidents, monitor servers and research
IT Management IT Asset Tracking
IT Management IT Help Desk App