CROSS BORDER E-COMMERCE OVERVIEW, CHALLENGES AND FUTURE TRENDS



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PUBLIC CROSS BORDER E-COMMERCE OVERVIEW, CHALLENGES AND FUTURE TRENDS 6 th International Cold Chain Management Congress 2016 Dr. Frank Josefiak Senior Expert Global e-commerce Services 6.-7. June 2016 Forum Internationale Wissenschaft Bonn, Germany

AGENDA & TODAYS CONTENT e-commerce & Cold chain logistics and their mutual influences 3D-PRINTING DIGITALIZATION TRENDS DHL ecommerce Deutsche Post DHL E-COMMERCE VISIBILITY REALTIME AGHEERA DRONE DELIVERY INTERNET OF THINGS ONLINE TEMP. CONTROLLED CUSTOMS CLEARANCE SHOPPING BUTLERS IOT PROHIBITED ITEMS TRACKING END2END TRANSPARENCY ANYTHING, ANYTIME, ANYWHERE MULTICHANNEL COSTS SALES CHANNELS SMART SENSOR TAX & DUTY CALCULATIONS CROSS BORDER LANGUAGE BARRIERS DHL RESILIENCE 360 GLOBAL FULFILLMENT MOBILE-COMMERCE INT. PAYMENT OMNICHANNEL CURRENCY CONVERSION TEMPERATURE MONITORING DELIVERY TIME EXPECTATIONS DHL (CSI) Customer LOGISTICS Solutions & Innovation THERMONET-OCEAN OCEAN SECURE CROWD DELIVERY On Demand SAME DAY DELIVERY MEDICAL EXPRESS LIFE SCIENCE SECTOR FRESH FOOD ECOMMERCE PHARMA COLD CHAINS LIFE SCIENCE & HEALTHCARE THERMONET MEDICAL EXPRESS PACKAGING SOLUTIONS QUALITY CLINICAL TRAILS DELIVERY TO TRUNK PACKSTATION EXPECTATIONS FRAUD SERIALIZATION THERMONET CHALLENGES FAKES LIFECONEX ALLYOUNEED-FRESH PERSONALIZED DELIVERY FAIR & RESPONSIBLE COSTS FLEXIBLE SUPPLY CHAINS SPECIALITY COURIER US PHARMA SELECT RISK 2

INTRODUCTION & BACKGROUND I/II Key Facts on Deutsche Post DHL Group More than 500,000 employees in more than 220 countries/territories (including nearly 60% outside Germany) 61m letters/3.9m parcels each workday in Germany/more than 28,000 sales outlets in Germany Group revenues 1) : EUR 59.2bn /Group EBIT 1) : EUR 2.41bn / Market capitalization 2) : EUR 31.483bn ~ 753,000 international express shipments per day (2015) (Time Definite International) (+8.7% vs. previous year) 2.3m tons of air freight/2.9m TEU 3) of ocean freight in 2014. No. 2 European road freight 13.7m square meters of warehouse space in contract logistics 3 1) Financial year 2015 ; 2) based on date 31.12.2015; 3) TEU = Twenty-foot equivalent unit

INTRODUCTION & BACKGROUND II/II DHL ecommerce & DHL CSI Life Sciences at Deutsche Post DHL Group Corporate Center Post - ecommerce - Parcel (PeP) Express Global Forwarding - Freight Supply Chain Global Business Services DHL Customer Solutions & Innovation Technology Energy Life Sciences Automotive Engineering & Manufacturing 4 Source: Deutsche Post DHL Corporate Presentation 2016.

DHL ecommerce INTRODUCTION Enabling the world of e-commerce 5 Source: DHL ecommerce Web Trailer 2014

DHL ecommerce INTRODUCTION Product and Service Portfolio Core Logistics Products Domestic B2C Delivery Cross-Border B2C Delivery End-to-End Global ecommerce Solutions efulfillment ecommerce Services Key Enabling Services 6

E-COMMERCE: EXPECTATIONS & CHALLENGES FACED Merchants deal with various challenges not only from logistic perspective FAIR & RE-Commerce Buy local & sustainable Reuse concepts & sharing economies. Social Net Commerce Maximum personalisation & crystal clear customer preferences Demography & New touch points Technologies as in smart homes or via IOT enable new customer touch points Enhanced Logistics Fully flexible pick up & delivery times/ locations, Simple return solutions & all variable delivery times Omni-Commerce Anything, anytime, anywhere 24/7 customer support X-Border On familiar- & unfamiliar markets, foreign legal systems, regulations customer expectations, languages E2E Ecosystems & Simplification Expecting simple, fast, easy, self explaining shopping experiences that safe time and effort Smart Data & Security Big data use & abuse Payment & personal data / anonymous shopping 7 Source: Excerpt from 2015 internal meta study of DHL ecommerce.

E-COMMERCE: CASE STUDY FC BAYERN MUNICH Reaching all of your global customers offers huge growth potential 8 Source: DHL ecommerce internal FCB project documentation 2015.

E-COMMERCE: CASE STUDY FC BAYERN MUNICH Reaching global customers with local websites is very often not enough No Chinese language available (only English) No Alipay acceptance High shipping cost and long transit times to China No Chinese customer service 9 Source: DHL ecommerce internal FCB project documentation 2015.

E-COMMERCE: CASE STUDY FC BAYERN MUNICH Selling merchandize in China on the worlds biggest marketplace FCB flagship store on Tmall Global Chinese customer service Payment with Alipay Fast transit times 10 Source: DHL ecommerce internal FCB project documentation 2015.

COLD CHAIN: EXPECTATIONS & CHALLENGES FACED Life science & Healthcare customer issues vs. global logistic trends VOICES OF OUR CUSTOMERS 1. Cold chain & Temp. control 2. Cost efficiency 3. Grow emerging markets 4. Regulation & Compliance 5. Network optimization & DC consolidation 6. Serialization 7. Transport mode VOICES OF OUR TREND RESEARCH 1. Differentiating supply chains 2. Empowering the consumer (e.g. directdistribution channels) 3. Building local capabilities (e.g. via expanding to emerging markets) 4. Increasing supply-chain transparency & visibility (Security, Integrity, Optimization & Control) 5. Maintaining supply-chain adaptability 12 Sources: 2015 post conference surveys, LSH Sector Strategy Team. Ranking based on occurrences of customer answers only. Sources: Key Logistics Trends in Life Sciences 2020+- A DHL perspective on how to prepare for future growth 2013 & LOGISTICS TREND RADAR - DHL Trend Research Report 2016.

COLD CHAIN: ADDRESSING NEEDS & FUTURE TRENDS DHL products & services do cover many of current & future needs already FROM FUTURE TRENDS TO TODAYS NEEDS LONGTERM SHORTTERM 1. Cold chain & Temp. control 2. Cost efficiency 3. Empowering the consumer & Build local capabilities 4. Regulation & Compliance 5. Network optimization & DC consolidation 6. Grow Emerging markets 7. Transport mode Optimization 8. Differentiating supply chains 9. Increasing supply-chain transparency & visibility (Security, Integrity, Optimization & Control) 10.Maintaining supply-chain adaptability 13

COLD CHAIN: CASE STUDY BLUEDART TCL DHL products & services do cover many of current & future needs already Facilitates all temperature ranges Frozen : -80 to -20 oc Chilled : +2 to +8 oc Validated Packaging Special Packaging Project Management Operations Expertise Ambient : +15 to +25 oc Cryotainers : -179 oc Door to door pickup and delivery Committed transit times Enhanced network connectivity (dom. & int.) Customized Solutions Validated packaging solutions Track & trace & temperature loggers Specialized handling Dedicated and trained manpower Specialized infrastructure Dedicated Life sciences team 14 Temperature Controlled Logistics by Bluedart India

E-COMMERCE & COLD CHAIN LOGISTICS OUTLOOK Three exemplary trend combinations with implications & challenges EMPOWER THE CONSUMER & OMNI COMMERCE Combining self supporting Cold Chain- with ecommerce Trends GROW EMERGING MARKETS & X-BORDER SELLING COLD CHAIN & TEMP CONT. & SIMPLIFICATION OTC pharma manufacturer starts direct distribution channels to end-customers via selling on four domestic ecommerce marketplaces Nutrition seller wants to reach global end-customers via two foreign marketplaces (JD.com in China & Flipkart in India) 2016 will be the year of groceries logistics Is this inline with simplification and the required cold chains? 15 Source: Achim Dünnwald (CEO of DHL Paket) in Network 01/2016 Source: DHL (2013) - Trend study on key logistic trends in life sciences 2020+

THANK YOU FOR YOUR INTEREST IN OUR SERVICES Get in touch for any open questions! Dr. Frank Josefiak Cross Border Solutions DHL ecommerce frank.josefiak@dhl.com +49 (0) 228 182 99614 Deutsche Post AG Headquarters Platz der Deutschen Post 53113 Bonn 16