FFI INTERNATIONAL EXPERT NETWORK APPLICATION FORM



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FFI INTERNATIONAL EXPERT NETWORK APPLICATION FORM What is it? We decided to set up a platform after receiving many questions concerning export and international business development (business/retail partners, agents, distributors ) for specific regions. Obviously, the best way to remain up-to-date is to keep in touch with experts in the field. FFI's International Expert Network is a matchmaking platform with experts that can help Flemish fashion companies get in touch with the right partners to develop their business. How does it work? The International Expert Network will be found online on www.ffi.be and will regularly be updated. Companies will be able to search and select experts by location, category (women, men, accessories, kid's wear, etc) and segment. Once an expert is selected, the company gets in touch with the expert directly. It is up to the company and expert (consultant) to exchange and decide if there is potential to collaborate. FFI brings you a listing of experts and is not involved in price or fees set by the consultant. FFI remains at their disposal for extra information and advice. The International Expert Network will go offline on occasion during FFI events. For all extra information, please contact sophie.pay@ffi.be

EXPERTS UNITED STATES OF AMERICA USA 1. Johanne Shepley Siff Name: Johanne S. Siff Position: Executive Advisor Company: JOHANNE SHEPLEY SIFF LLC. Key clients include: HAYWARD - www.haywardluxury.com A MOI - www.amoiny.com GARCIAVELEZ - www.garciavelez.com DAVID FIN - www.davidfinties.com LinkedIn PROFILE: Johanne Shepley Siff Address: 20 West 27 th Street, New York NY 10001 Email: johsiff@yahoo.com Phone: +1-646-234-9919 Instagram: JOHSIFF_NYC NORTH AMERICA: United States and Canada Womenswear, Menswear, Handbags, Accessories, Small Leather Goods, Furnishings Luxury, Designer, Advanced Contemporary As a brand management consultancy focused on building and implementing business development strategies for small and midsize fashion companies in their early evolutionary state, here are several examples of the advisory/hand s on work I provide:

PROJECT EXAMPLE #1: AMOI NY Strategized and implemented the global brand launch of new womenswear label, AMOI, securing commercial and press representation in New York and Paris resulting in new distribution with key specialty accounts in USA and Japan and expanded media coverage with key international books and influencers. Key deliverables include market and distribution planning, product and collection merchandising, introduction and on-boarding of new development/production manager, brand marketing, direct to consumer strategy and implementation, e-commerce launch assessment and advisory. PROJECT EXAMPLE #2: GARCIAVELEZ Positioned and introduced a new menswear line to the North American market during New York Fashion Week Men s Spring 2016. Introduction to senior men s merchant at Barneys NY which led to one-on-one merchandising consultations designed to prepare brand to launch with the store. Secured distribution with key specialty stores in USA. Key deliverables include distribution strategy/planning, industry introductions, trade marketing. Collaboration with founder/creative director and development team to ensure market-right product. Work with brand marketing partners to ensure brand awareness is built with traditional and digital media. PROJECT EXAMPLE #3: HAYWARD LUXURY Serve as acting president of Hayward Luxury. Day-to-day brand and business management with sales, merchandising and distribution focus. Responsible for the global market strategy and distribution for the launch of Spring 2016 collection with new designer. Secured first season distribution with Moda Operandi, The Room at The Bay, FarFetch.com and key specialty stores in North America. Close collaboration with design, merchandising, development, brand marketing and retail teams to ensure launch success and operational excellence. Opened first flagship in NYC at House House. Developed operational and support tools for retail team.

EXPERTS ASIA ASIA 1. Fashion Intelligence Name: Christophe Billet and Martina Planty Position: Founder and Manager Company - website: http://www.fashionintelligence.me Address: 14, place de Valois 75001 Paris Email: Christophe@fashionintelligence.me martina@fashionintelligence.me Asia, especially China and South East Asia Fashion (men and women), accessories, shoes, leather goods, life style, home From advanced contemporary to Luxury Les Suites Paris China in Paris Showroom Joyce Hong Kong Three on the Bund Shanghai J Gala Chengdu

ASIA 2. Praxis Hong Kong Name: Position: Company - website: CRISTIANA SCHIAVOLIN MANAGING PARTNER WWW.PRAXIS.HK LinkedIn: https://www.linkedin.com/profile/preview?vpa=pub&locale=en_u Address: 1103 hollywood commercial house 3 old bailey street CENTRAL, HK Email: conversations@praxis.hk Phone: +852 2178 5898 international with focus on Asia Product Category : ALL luxury, design, accessible, sports wear Please refer to cases posted on our web site (update on dec 21 st 2015).

EXPERTS MIDDLE EAST ME 1. Vania Henry Name: Vania Henry Red Lion Consultants Position: Co- Founder and Partner Company - website: http://www.redlionconsultants.com Address: PO box 119774, Dubai,UAE Email: vania.henry@redlionsconsultants.com Phone : + 971 504150751 Middle East, UAE, GCC All All Introductions and meetings for high end lingerie designer looking at developing presence in the region. Market presentation for global luxury brand to build better understanding of product requirements and design

ME 2. Fashion Intelligence Name: Christophe Billet et Martina Planty Position: Founder and Manager Company - website: http://www.fashionintelligence.me Address: 14, place de Valois 75001 Paris Email: Christophe@fashionintelligence.me martina@fashionintelligence.me Middle East Fashion (men and women), accessories, shoes, leather goods, life style, home From advanced contemporary to Luxury Etoile group Dubai Buying office for Harvey Nichols Riyadh

EXPERTS KIDSWEAR KIDS 1. Le collectif.paris Name: Marie SOUDRE-RICHARD et Helene Guerret Position: Expert in fashion, design and digital Company - website: www.lecollectif.paris and LinkedIn: http://fr.linkedin.com/in/mariesoudrerichard https://www.linkedin.com/profile/view?id=aaeaaag4tnybbby- A8n4O3w9_5FgpyjPXGbxH4Q&authType=name&authToken=NfAI &trk=prof-sb-browse_map-name Address: 7 rue Saint Lazare Email: ms@lecollectif.paris et hg@lecollectif.paris (please select and comment different selection criteria below) France / Europe (particularly UK) experience in cosmetics, woman s wear, kid s wear and digital at large contemporary to luxury re-branding digital transformation : accompanying companies to become customer centric interim management (MD level with a focus on digital) brand repositioning including work on collection and stylism (with the help of our team of fashion experts) new projects : concept / idea, business model, fund raise if needed, execution, team recruitment, follow up.

EXPERTS E-COMMERCE E-COM 1. Le collectif.paris Name: Marie SOUDRE-RICHARD et Helene Guerret Position: Expert in fashion, design and digital Company - website: www.lecollectif.paris and LinkedIn: http://fr.linkedin.com/in/mariesoudrerichard https://www.linkedin.com/profile/view?id=aaeaaag4tnybbby- A8n4O3w9_5FgpyjPXGbxH4Q&authType=name&authToken=NfAI &trk=prof-sb-browse_map-name Address: 7 rue Saint Lazare Email: ms@lecollectif.paris et hg@lecollectif.paris (please select and comment different selection criteria below) France / Europe (particularly UK) experience in cosmetics, woman s wear, kid s wear and digital at large contemporary to luxury re-branding digital transformation : accompanying companies to become customer centric interim management (MD level with a focus on digital) brand repositioning including work on collection and stylism (with the help of our team of fashion experts) new projects : concept / idea, business model, fund raise if needed, execution, team recruitment, follow up.