Strategic uses for ETFs 1 Asset allocation 2 Sub-asset allocation 3 Active/passive combinations 4 Asset location



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Strategies

ontents Why s? Strategic uses for s 1 sset allocation 2 Sub-asset allocation 3 /passive combinations 4 sset location Tactical uses for s 1 Portfolio completion 2 ash equitization 3 Tax optimization 4 Risk management 5 Market rotation onsiderations across all strategic and tactical uses

Why s? Institutional investors were the first to recognize the merits of exchange-traded funds (s), first introduced in 1993. ut individual investors and financial advisors also recognized their appeal, helping to drive the explosive growth of s in recent years, both in the number of offerings and in the amount of assets under management. s are typically index-oriented or passive investments that trade like individual stocks. s such, they have the following features: Diversification within a market segment n might contain hundreds or thousands of securities more than many actively managed mutual funds and far more than a portfolio of individual securities. Potential for tax efficiency ecause of their structure, index funds and s usually provide a tax advantage relative to their active peer groups over longer holding periods. Low costs s generally have lower expense ratios (annual operating costs as a percentage of average net assets) than actively managed funds and, in some cases, index funds as well. Lower costs mean more of a fund s returns go to the investor. Transparency They hold the same securities or a representative sample as their benchmark indexes, so they re transparent and easy to understand.

Low manager risk Index funds and s virtually eliminate the exposure to manager risk. They may underperform their benchmarks because of real-world operating costs and tracking error, but usually by very narrow margins. fund performance, on the other hand, is more unpredictable. Trading flexibility Unlike mutual funds, s can be traded throughout the day. nything that can be done with a stock such as margin buying and short selling can also be done with an. 1 ccessibility through financial advisors Index funds are not always widely available for investors who work with a financial advisor. ut s are available to anyone who has a brokerage account. These features make s ideal for implementing various portfolio strategies, whether over the long term or the short term. This brochure outlines some strategic and tactical uses for s. We also cover a few caveats about the investment risks. 1 Margin buying (borrowing to buy securities) and short selling (selling borrowed securities) carry their own risks. dverse price movements can exacerbate losses.

Strategic uses for s 1 sset allocation Studies show that asset allocation the division of assets across broad asset classes is the primary determinant of a portfolio s risk and return, assuming a diversified portfolio engaged in limited market-timing. management whether at the individual level or through an actively managed fund is a wild card that can introduce unintended risk into a portfolio. In addition, those three s can serve as the primary diversifiers of a new client s portfolio, where significant embedded capital gains may make wholesale portfolio changes impractical. fund Points to ponder Diversification does not guarantee a profit or protect against a loss during a market decline. n all-index portfolio removes the possibility of excess return that can result from active management or individual security selection. ll s are subject to market risk, which may result in the loss of principal. International s involve additional risks, including currency fluctuations and the potential for adverse developments in specific countries or regions. ond s are subject to interest rate, credit, and inflation risk. For those who prefer to eliminate that international factor, a portfolio composed entirely of stock broadly diversified s can help ensure that performance depends primarily on your asset allocation decisions. In fact, three broad-s bond can provide convenient, cost-effective market diversification across asset classes. market D international stock bond Stock Stock bond fund international stock international stock bond Small-cap value Value Value STYLE lend ST You m tax Man Yo has s Small-cap value

Strategic uses for s Large-cap fund SELL UY Large-cap 2Use $12,000 loss to offset $10,000 Health gain and $2,000 in care income on tax return Portfolio weightings within an asset class ut you still should keep largely reflect those of the broad large-cap exposure market unless objectives, risks, costs, through liquidity, or other issues warrant otherwise. Sub-asset allocation Some investors may prefer to actively change the characteristics Overconcentrated of a marketweighted portfolio, and specialized in health s care stocks can provide the desired market tilt. Investors who believe value and smallcap stocks can enhance returns over the long run Sell (as health some studies suggest) may care want to buy s to overweight those short market segments in the U.S. equity portion of their portfolio. On the international side, investors who believe that emerging markets will ultimately provide higher returns Mitigate decline in than developed markets and are long willing position to by gain bear higher volatility might invest in a short larger position proportion of their international assets in an emerging-markets. Points to ponder oncentration in any security, industry sector, market segment, or asset class can lead to greater risk relative to a diversified portfolio. U.S. stock market Non-U.S. stock markets Developed Emerging Europe Pacific Prices of mid- and small-cap s often fluctuate more than those of large-cap or broad-s. s that invest in emerging markets are generally more risky than those that invest in developed countries. F U T U R E rowth stocks outperform alue stocks? STYLE Value lend Growth Small-cap value Overweighting a market segment in the U.S. equity portion of a portfolio Large Medium Small MRKET P Emerging markets Europe Pacific Investing a larger proportion of international assets in an emerging markets Eventually move

Strategic uses for s 3 /passive combinations ombining a broad- with actively managed funds may have a certain appeal for some investors. portfolio composed entirely of broad-s typically means low costs, low manager risk, and consistent performance relative to benchmarks. ut it also means giving up any opportunity for outperforming the market. Portfolio Portfolio funds provide that opportunity, but they also entail greater relative risk and unpredictability. Some clients may prefer a combination of s and low-cost active funds that can potentially achieve a happy medium between these two approaches. Portfolio Points to ponder There is no guarantee that Index-based portfolio / passive combination ly managed portfolio a combined active/passive approach will be less risky than an all-active or all-index approach or will achieve comparable returns. Low costs, low manager risk, consistent returns relative to the benchmark an provide a happy medium Opportunity for outperformance but higher relative risk Whether they choose active or passive funds, investors should consider funds that have low expense ratios to increase the probability of long-term success. osts directly detract from returns.

Strategic uses for s 4 sset location Points to ponder Tax codes can change. For example, the maximum 15% tax rate on long-term capital gains and qualified dividend income will expire after 2012, unless legislatively extended. It s difficult to predict investors tax brackets many years ahead. Pre- and after-tax returns of asset classes could deviate substantially from historical averages. In addition to asset allocation, most investors should consider asset location in portfolio construction discussions. sset location is simply the way in which assets are divided among taxable and tax-advantaged accounts to maximize a portfolio s after-tax returns. For tax-advantaged accounts, the pre-tax total return is generally the return the investor gets (ignoring for the moment taxes on withdrawals from tax-deferred accounts). For taxable accounts, taxes will have to be paid on most dividend and capital gains distributions, even if all the distributions are reinvested in the fund. So a fund s total return can overstate the return the investor actually gets after taxes are deducted. sset location tackles the issue of appropriately allocating assets among taxable and tax-advantaged accounts to maximize after-tax returns at the overall portfolio Investments more suited for: Taxable accounts level. The extra return an investor gets after taking taxes into account might be incremental, but it can make a difference when compounded over time. General guidelines ecause the qualified dividends generally paid on shares of certain equities and long-term capital gains are currently taxed at a maximum rate of 15%, stocks are generally better suited for taxable accounts. However, the typical actively managed stock fund and certain equity index funds and s that concentrate in narrow market sectors are usually more suitable for tax-advantaged accounts, because their higher portfolio turnover leaves shareholders more vulnerable to capital gains distributions. Most broad-market stock index funds and s Tax-managed funds or other tax-efficient active funds Municipal bonds nnuities Individual stocks, if held long term Tax-advantaged accounts Most actively managed funds Taxable bonds REITs ertain commodities, such as gold and silver s Individual stocks, if held short term Some narrowly focused equity index funds and s

road. stock ket bond international stock Tactical uses for s 1 Stock bond international stock Portfolio completion Your small-cap fund makes a $10,000 taxable capital gains distribution Your large-cap fund has declined $12,000 since purchase Point to ponder Greater diversification entails the possibility of underperformance relative to a concentrated portfolio, but it also means less risk. Some investors may have gaps in their portfolios little or no exposure to certain asset classes, market segments, or sectors. Wholesale rebalancing to diversify the portfolio may not always be possible because of trading restrictions, severe tax consequences, or other issues. In those situations, s can be used to fill in those gaps. Small-cap value STYLE Value lend Growth Large Medium Small MRKET P P R E S E N T Value stocks outperform growth stocks Overweight growth stocks by investing in growth-oriented s

Large-cap.S. stock arket Tactical uses for s Points to ponder 2 Equities could underperform cash during the transition period. Trading costs and possible tax consequences may offset some of the advantages. ash equitization is more effective within tax-advantaged accounts. STYLE Value lend Growth ash Small-cap value equitization s are also a good option for investors who have a large temporary cash position such as a bonus or other windfall, or when transitioning between asset managers. Such a cash position may tilt an investor s portfolio away from its targeted allocation to equities. Over extended periods, that position can mean potential performance shortfalls relative to benchmarks or financial goals. positive return than with a negative return. The longer the time period, the stronger that performance bias, both in the frequency of the periods and in the magnitude of the returns. s the table below illustrates, being out of the market for a month would have cost an investor approximately two-thirds of a percentage point in return, on average. Standard & Poor s 500 Index, 1996 2011 P R E S E N T F U T U R E Investing a temporary cash position in Daily Weekly Monthly Value stocks Growth stocks s reduces the likelihood outperform of such Occurrence of outperform positive return 53% 54% 62% performance shortfalls. growth stocks value stocks? verage return 0.03% 0.16% 0.64% Overweight growth stocks Historically, the stock market has had an by investing Past performance in is no guarantee of future results. The performance upward-performance bias, meaning that of an index is not an exact representation of any particular investment, as you cannot invest directly in an index. growth-oriented s there have been more periods with a Source: Vanguard. Liquidate assets under large-cap growth manager Large Medium Small Temporarily invest cash in large-cap growth MRKET P Eventually move assets to new manager

Tactical uses for s 3 Tax optimization esides asset location, there are other ways to maximize a portfolio s after-tax return. For example, an investor sells an investment at a loss to offset capital gains from another investment and up to $3,000 in income on that year s tax return. t the same time as the sale, the investor buys an with a high correlation to the original investment. The investor simultaneously achieves three goals harvesting losses to lower tax liabilities, remaining fully invested within the chosen investment strategy, and potentially improving the overall portfolio s future tax efficiency by using an. fund Points to ponder Large-cap fund The 30-day wash-sale rule defers a capital loss if you buy a substantially identical international investment 30 days stock before or after the sale, potentially negating tax-loss harvesting. There are no firm guidelines on what is substantially bond identical, so consult your Stock tax advisor. Your replacement invest- Your small-cap fund makes a $10,000 taxable capital gains distribution Your large-cap fund has declined $12,000 since purchase SELL UY Large-cap Use $12,000 loss to offset $10,000 gain and $2,000 in income on tax return ut you still keep large-cap exposure through ment could underperform the original investment. Transaction costs may be STYLE Value lend Growth greater than the tax benefit. Small-cap value Large Medium Small MRKET P s m STYLE Value lend Gro

Tactical uses for s 4 Risk management Investors who have a concentrated position in a particular market sector or industry put themselves at risk if there s a severe downturn in that industry. 2 However, rebalancing may not be an option because of trading restrictions, tax consequences, or other reasons. One could try to moderate a possible downturn by short selling an that s highly correlated to that industry. 3 If the long position declines, the short position might offset some of that loss. Use $12,000 loss to offset $10,000 gain and $2,000 in income on tax return Points to ponder ut you still keep large-cap exposure Hedging techniques through such as short selling can exacerbate your losses, especially if the long investment falls and the short position rises. For hedging to work, there must be high correlation between the two investments. However, high correlation in the past does not necessarily mean high correlation in the future. This technique is not recommended for hedging a single stock, because a single company does not necessarily have a high correlation with its industry. There are tax-related risks, such as constructive sale treatment for short against-the-box transactions. onsult your tax advisor. STYLE Value lend Growth Small-cap value U.S. stock market Overconcentrated in health care stocks Large Medium Small Health care Sell health care short 2 Sector s are subject to sector risks and nondiversification Emerging risks, which may result in performance fluctuations that are more extreme than fluctuations in markets Europe the overall stock market. In addition, sector Pacific s that sample their target indexes to comply with tax diversification rules may experience a greater degree of tracking error than other products. MRKET P Non-U.S. stock markets Developed Emerging Europe 3 Shorting entails selling borrowed securities in anticipation that the investor can later return those securities with shares bought at a lower price. The investor makes a profit from shorting if the share price drops or incurs a loss if the price rises. The loss on a short sale is potentially unlimited because there is no upward limit on the price a borrowed security could attain. Mitigate decline in long position by gain in short position Pacific

international stock international stock taxable capital gains distribution SELL gain a income bond Tactical uses for s Stock arket 5 bond Your large-cap fund has declined $12,000 since purchase UY ut y large-c thr Market rotation STYLE Value lend Growth Large-cap S. stock rket Most often a contrarian approach, market rotation involves purposefully overweighting or underweighting certain market segments or industry sectors, but doing Small-cap value so on your assessment of current market or economic cycles rather than as a permanent tilt to one investment style or sector. Large Medium Small For example, an investor who believes that, after a protracted period of outperformance by value stocks, the pendulum will swing the other way, might invest in a growth-oriented. Similarly, an investor who believes it s time for developed markets to start outpacing emerging markets, might wish to buy s tracking developed markets. MRKET P Points to ponder You could end up doing worse than if you had done nothing. You would have to be right about the direction of the market/economic cycle, the sectors that might profit from it, and the timing of the investments, both buying and selling. P R E S E N T Value stocks outperform growth stocks Overweight growth stocks by investing in growth-oriented s F U T U R E Growth stocks outperform value stocks? If the investments were in taxable accounts, taxes could offset some of the gains. Liquidate assets under large-cap growth manager Temporarily invest cash in large-cap growth Eventually move assets to new manager

onsiderations across all strategic and tactical uses lthough we discussed some of the risks involved with each strategy, there are other considerations that cut across all strategies. Trading s entails certain costs brokerage commissions, bid-ask spreads, and some (though usually minor) deviation between an s market price and its net asset value that are normally not associated with mutual funds. financial advisor should do a cost analysis to see if it s worthwhile to use s. Some of the factors to consider fall under what we call the Six Ts : 1 Transaction amounts 2 Time period 3 Trading costs 4 Tax consequences 5 Temperament of client 6 Trade-off between risk and return In other words, are the amounts invested large enough and the time horizon long enough to offset commissions, spreads, and possible tax consequences? Some of the considerations are not limited to just the choice between s and mutual funds, but pertain more directly to the investor s own profile and preferences. For example, what is the temperament and risk tolerance of the client? Will the client be more upset by a market downturn or by missing out on a market rally? nd because many of the strategies discussed entail taking more concentrated positions, financial advisors and clients will need to weigh the extra risk involved against the potential reward. If they decide to go forward with s after weighing these considerations, they gain access to a powerful and cost-effective tool for executing a wide variety of investment strategies.

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