Dr. M. Cayce Myers Virginia Tech Communication (540) 231-7165 Email: mcmyers@vt.edu Education PhD, University of Georgia, 2014. Major: Mass Communication Supporting Areas of Emphasis: Public Relations/Media History Dissertation Title: Revising the Narrative of Early U.S. Public Relations History: An Analysis of the Depictions of PR Practice and Professionals in the Popular Press 1770-1918 LLM, University of Georgia School of Law, 2011. Major: Law Supporting Areas of Emphasis: Media Law/Civil Procedure Dissertation Title: To Reveal or Conceal? An ISP s Dilemma: Presenting the New Anonymous Public Concern Test for Evaluating ISP Subpoenas in Online Defamation Suits JD, Mercer University Walter F. George School of Law, 2009. Major: Law Supporting Areas of Emphasis: Civil and Criminal Procedure/Litigation MA, University Georgia Athens, 2006. Major: Journalism Supporting Areas of Emphasis: Media History Dissertation Title: Moonlight and Magnolias, Confederates, and Klansmen: A Study of the Representation of the South in Harper's Weekly, Godey's Lady's Book, and the Saturday Evening Post from 1857 to 1870 BA, Emory University, 2004. Major: Political Science/History Dissertation Title: Local Republicans the Last Level of Realignment: A Study of Republican Growth and Democratic Domination in Southern Counties Professional Positions Professional Asst Professor AY, Virginia Tech. (August 10, 2014 - Present). Licensures and Certifications Early Career Teaching Certificate, Virginia Tech CIDER. (May 2015 - Present). Mastery of Online Teaching Certificate, Virginia Tech TLOS. (May 2015 - Present). Member of the Supreme Court Bar, Supreme Court of the United States. (May 27, 2014 - Present). Certificate in Interdisciplinary College Teaching, University of Georgia Graduate School. (May 2014 - Present). Report Generated on March 13, 2016 Page 1 of 10
Court of Appeals of the State of Georgia, Bar Member, Court of Appeals of the State of Georgia. (April 23, 2010 - Present). Supreme Court of the State of Georgia, Bar Member, Supreme Court of Georgia. (April 23, 2010 - Present). State Bar of Georgia Member, Georgia Bar Association. (November 9, 2009 - Present). Professional Memberships Public Relations Society of America. (November 11, 2013 - Present). Research Editor for Public Relations Law Institute for Public Relations. (March 25, 2013 - Present). American Journalism Historians Association. (October 11, 2012 - Present). Association for Education in Journalism and Mass Communication. (May 22, 2012 - Present). State Bar of Georgia. (November 9, 2009 - Present). Development Activities Attended Continuing Education Program, "Teaching Large Lecture Certificate," CIDER. (August 2015 - May 2016). Continuing Education Program, "Mastery of Online Teaching Certificate," Virginia Tech TLOS. (May 2015 - August 2015). Continuing Education Program, "New Faculty / Early Career Teaching Certificate," Virginia Tech Center for Instructional Development and Educational Research. (August 24, 2014 - April 30, 2015). Workshop, "Course Design/Redesign Institute," Virginia Tech Center for Instructional Development and Educational Research. (January 7, 2015 - January 9, 2015). Teaching Experience TEACHING Virginia Tech COMM 2044, Principles of Public Relations, 1 course. COMM 3144, Writing and Editing for PR, 2 courses. COMM 4024, Communication Law, 1 course. COMM 4054, Public Relations Case Studies, 4 courses. COMM 5454, Mass Media Theory, 1 course. COMM 5904, Project and Report, 1 course. Non-Credit Instruction Guest Lecture, Virginia Tech, 25 participants. (November 10, 2015). Guest Lecture, Department of Communication Virginia Tech. (November 20, 2014). Report Generated on March 13, 2016 Page 2 of 10
Guest Lecture and Classroom Observation, Center for Public Information and Policy. (October 27, 2014). Directed Student Learning Master's Thesis Committee Member, Communication. (August 2015 - Present). Advised: Daniel Atkins Master's Thesis Committee Member, Communication. (August 2015 - Present). Advised: David McLean Master's Thesis Committee Member, Communication. (August 2015 - Present). Advised: Lindsey Baumann Directed Individual/Independent Study, Communication. (February 2016 - April 2016). Advised: John O'Grady Directed Individual/Independent Study, "Courtroom Communication Collisions: Jurors, the Internet and Social Media," Communication. (August 17, 2014 - December 1, 2014). Advised: Anjelica Smith Published Intellectual Contributions Books RESEARCH Myers, M., Hopkins, W. (in press, expected 2016). Mass Communication Law in Virginia (4th ed.). Stillwater, OK: New Forums Press. Book Chapters Myers, M. (2016). Disclosure in Online Promotions: The Effect of FTC Guidelines on Digital Public Relations and Advertising. In Staci Zavattaro; Thomas Bryer; (Eds.), Social Media for Government: Theory and Practice. New York: Routledge. Schwartz, T., Myers, M. (2016). The Law in Modern Society. In Wat Hopkins (Ed.), Communication and the Law (2016 ed.). Northport, AL: Vision Press. Myers, M. (2015). Balancing Corporate Reputation and Employee Speech Rights on Social Media. The Book of Employee Communications Strategies and Tactics Vol. 5 (pp. 68-73). New York: PR News. http://www.prnewsonline.com/employee-communications-guidebookvol5/ Refereed Journal Articles Myers, M. (2016). Apology, sympathy, and empathy: The legal ramifications of admitting fault in U.S. public relations practice. Public Relations Review, 42(1), 176-183. http://www.sciencedirect.com/science/article/pii/s0363811115300151. Myers, M. (2016). Southern Traitor or American Hero?: The Portrayal of Robert E. Lee in the Northern Press from 1865 to 1870. Journalism History, 41(4), 211-221. Report Generated on March 13, 2016 Page 3 of 10
Myers, M. (2015). To Reveal or Conceal? Introducing the Anonymous Public Concern Test for US Defamation Lawsuits. Journal of Information Policy, 5, 71-108. http://www.jstor.org/stable/10.5325/jinfopoli.5.2015.0071#fndtn-full_text_tab_contents. Myers, M. (2015). Public relations confidentiality: An analysis of PR practitioner-client privilege in high profile litigation. Public Relations Review, 41(1), 14-21. http://www.sciencedirect.com/science/article/pii/s0363811114001593. Myers, M., Hamilton, J. F. (2015). Open Genre, New Possibilities: Democratizing History via Social Media. Rethinking History, 19(2), 222-234. http://www.tandfonline.com/doi/full/10.1080/13642529.2014.973712#tabmodule. Myers, M. (2015). Early U.S. Corporate Public Relations: Understanding the Publicity Agent in American Corporate Communications 1900-1918. American Journalism, 32(4), 412-433. http://www.tandfonline.com/doi/abs/10.1080/08821127.2015.1096709?journalcode=uamj20. Myers, M. (2015). Reconsidering propaganda in U.S. public relations history: An analysis of propaganda in the popular press 1810 1918. Public Relations Review, 41(4), 551-561. http://www.sciencedirect.com/science/article/pii/s0363811115000569. Myers, M. (2015). An analysis of social media ownership litigation between organizations and PR practitioners. Public Relations Review, 41(4), 515-522. http://www.sciencedirect.com/science/article/pii/s036381111500048x. Myers, M. (2014). Digital Immortality vs. The Right to be Forgotten : A Comparison of U.S. and E.U. Law Concerning Social Media Privacy. Romanian Journal of Communications & Public Relations, 16(3), 47-60. ro/current_issue.html. Myers, M. (2014). The new water cooler: Implications for practitioners concerning the NLRB's stance on social media and workers rights. Public Relations Review, 40(3), 547-555. http://www.sciencedirect.com/science/article/pii/s0363811114000642 Myers, M., Hamilton, J. F. (2014). Social Media as Primary Source: The narrativization of twentyfirst century social movements. Media History, 20(4), 431-444. http://www.tandfonline.com/doi/abs/10.1080/13688804.2014.950639#.vm1hk1ok_dk Myers, M., Lariscy, R. W. (2014). Corporate PR in a Post-Citizens United World. Journal of Communication Management, 18(2), 146-157. http://www.emeraldinsight.com/doi/abs/10.1108/jcom-01-2013-0001 Myers, M. (2014). Reconsidering the corporate narrative in U.S. PR history: A critique of Alfred Chandler s influence on PR historiography. Public Relations Review, 40(4), 676-683. http://www.sciencedirect.com/science/article/pii/s0363811114000496. Myers, M., Lariscy, R. W. (2013). Commercial speech, protected speech, and political public relations. Public Relations Review, 39(4), 332-336. http://www.sciencedirect.com/science/article/pii/s0363811113001173 Conference Proceedings Myers, M. (2015). Apology, Sympathy, and Empathy: The Legal Ramifications of Admitting Fault in U.S. Public Relations Practice. Proceedings of the International Public Relations Research Conference (pp. 311-323). Miami, FL: University of Miami. http://iprrc.org/paperinfo_proceedings Report Generated on March 13, 2016 Page 4 of 10
Other Myers, M. (2015). Reconsidering Early U.S. Public Relations Institutions: An Analysis of Publicity and Information Bureaus 1891-1918. In Tom Watson (Ed.), The Proceedings of the International History of Public Relations Conference 2015 (pp. 170-185). Bournemouth: Bournemouth University. https://microsites.bournemouth.ac.uk/historyofpr/files/2010/11/ihprc-2015-proceedings.pdf Myers, M. (2013). A Historiography of U.S. Corporate Public Relations: Why Current Understandings of 19th Century Corporate PR History Must be Reconsidered. In Tom Watson (Ed.), The Proceedings of the International History of Public Relations Conference (pp. 215-231). Bournemouth: Bournemouth University. https://microsites.bournemouth.ac.uk/historyofpr/files/2010/11/ihprc-2013-proceedings- Revised.pdf Myers, M. (In Press) Film Review of Trumbo. American Journalism. Myers, M. (2016). Suing for a Good Review: Using Twibel to Manage Online Image. Gainesville, Florida: Institute for Public Relations. http://www.instituteforpr.org/suing-for-agood-review-using-lawsuits-to-manage-online-image/ Myers, M. (2015). Crowdfunding and Public Relations: How Federal Agencies Regulate Online Campaigns. Gainesville, Florida: Institute for Public Relations. http://www.instituteforpr.org/crowdfunding-public-relations-federal-agencies-regulate-onlinecampaigns/. Myers, M. (2015). China s New Communication Laws: Three Things PR Practitioners Need to Know. Gainesville, Florida: Institute for Public Relations. http://www.instituteforpr.org/chinasnew-communication-laws-three-things-pr-practitioners-need-know/ Myers, M. (2015). Book Review of Massive Resistance and Media Suppression: The Segregationist Response to Dissent during the Civil Rights Movement by David Wallace (vol. 41 (1), pp. 55-56). Journalism History. Myers, M. (2015). Knowing When It s Legally Safe to Say I m Sorry : The Legal Effects of Mortification Strategy. Gainesville, Florida: Institute for Public Relations. http://www.instituteforpr.org/knowing-legally-safe-say-im-sorry-legal-effects-mortificationstrategy/ Myers, M. (2014). The Right to Be Forgotten in International PR Practice: Four Things Practitioners Need to Know. Gainesville, Florida: Institute for Public Relations. http://www.instituteforpr.org/right-forgotten-international-pr-practice-four-things-practitionersneed-know/ Myers, M. (2014). Is Your Social Media Account Really Yours? Guidelines for PR Practitioners and Organizations to Determine Social Media Ownership. Gainesville, Florida: Institute for Public Relations. http://www.instituteforpr.org/social-media-account-really-guidelines-prpractitioners-organizations-determine-social-media-ownership/ Myers, M. (2014). #Disclosure: New FTC Social Media Guidelines for PR. Gainesville, Florida: Institute for Public Relations. http://www.instituteforpr.org/disclosure-new-ftc-social-mediaguidelines-pr-practice/ Myers, M. (2013). Free Speech v. Social Media: Is Your Policy Legal?. Gainesville, Florida: Institute for Public Relations. http://www.instituteforpr.org/free-speech-v-social-media-is-yourpolicy-legal/ Report Generated on March 13, 2016 Page 5 of 10
Myers, M. (2013). Litigation and Public Relations: Four Questions Every Practitioner Should Ask. Gainesville, Florida: Institute for Public Relations. http://www.instituteforpr.org/litigation-andpublic-relations-four-questions-every-practitioner-should-ask/ Presentations Given Myers, M., Policy History Conference, "The Law of Public Relations: How Legal Policies Created Professional PR," Journal of Policy History and the Institute for Political History, Nashville, Tennessee. (June 2016). Myers, M., International Public Relations Research Conference, "Twibel Litigation: How U.S. and U.K. Social Media Defamation Laws Affect PR Practice," University of Miami, Miami, Florida. (March 5, 2016). Myers, M., American Journalism Historians Association annual conference, "Publicists in U.S. Public Relations History: An Analysis of the Representations of Publicists in the American Press 1815-1918," American Journalism Historians Association, Oklahoma City, Oklahoma. (October 8, 2015). Myers, M., Board of Trustees for the Institute of Public Relations meeting, "Public Relations, Social Media & the Law: How New Laws Affect PR Practice," Institute for Public Relations, DePauw University Chicago, IL. (September 26, 2015). Myers, M., International History of Public Relations Conference, "Reconsidering Early U.S. Public Relations Institutions: An Analysis of Publicity and Information Bureaus 1891-1918," Bournemouth University, Bournemouth, UK. (July 8, 2015). Myers, M., AEJMC Southeast Colloquium, "The Un-American South: Northern Depictions of the American South 1857 to 1870," University of Tennessee, Knoxville, Tennessee. (March 27, 2015). Myers, M., International Public Relations Research Conference, "Apology, Sympathy, and Empathy: The Legal Ramifications of Admitting Fault in U.S. Public Relations Practice," University of Miami and Institute for Public Relations, Miami, Florida, USA. (March 6, 2015). Myers, M., American Journalism Historians Association annual conference, "Early U.S. Corporate Public Relations: Understanding the Publicity Agent in American Corporate Communications 1900-1918,," American Journalism Historians Association, Minneapolis, Minnesota. (October 11, 2014). Myers, M., Association for Education in Journalism and Mass Communication, "Reevaluating Propaganda in PR History: An Analysis of Propaganda in the Press 1810 to 1918," Association for Education in Journalism and Mass Communication, Montreal, Canada. (August 8, 2014). Myers, M., University System of Georgia Teaching and Learning Conference, "Teaching Through Peer Review: A Qualitative Analysis of the Usefulness of Peer Editing," University System of Georgia, Athens, Georgia, USA. (April 17, 2014). Myers, M., International Public Relations Research Conference, "Is that LinkedIn Account Mine or Yours?: An Analysis of Social Media Ownership Struggles Between Organizations and Individual Creators," University of Miami and Institute for Public Relations, Miami, Florida, USA. (March 8, 2014). Report Generated on March 13, 2016 Page 6 of 10
Myers, M. C., American Journalism Historians Association annual conference, "Railroads, Bad Publicity, and Early Public Relations: Coverage of Railroad Lawsuits in the Popular Press 1850-1860," American Journalism Historians Association, New Orleans, Louisiana, USA. (September 28, 2013). Myers, M., Media and Public Sphere, "Digital Immortality vs. The Right to be Forgotten : A Comparison of U.S. and E.U. Laws Concerning Social Media Privacy," Cox Center Grady College University of Georgia, Athens, Georgia, USA. (September 5, 2013). Myers, M., Association for Education in Journalism and Mass Communication, "Defining Public Relations: An Examination of Public Relations in the Popular Press 1785-1899," Association for Education in Journalism and Mass Communication, Washington, D.C., USA. (August 8, 2013). Russell, K. M. (Co-presenter), Myers, M. (Co-presenter), Association for Education in Journalism and Mass Communication, "The Misunderstood Nineteenth Century Press Agent," Association for Education in Journalism and Mass Communication, Washington, D.C., USA. (August 8, 2013). Myers, M., International History of Public Relations Conference, "A Historiography of U.S. Corporate Public Relations: Why Current Understandings of 19th Century Corporate PR History Must be Reconsidered," Bournemouth University, Bournemouth, UK. (June 24, 2013). Myers, M., " Social Media as the New Water Cooler : Examining the NLRB's Stance on Social Media and Workers' Rights, Atlanta, Georgia, International Academy of Business Disciplines annual conference, International Academy of Business Disciplines. (April 13, 2013). Kropp, E. (Co-presenter), Myers, M. (Co-presenter), University System of Georgia Teaching and Learning Conference, "Implementing Group Testing in the College Classroom: A Team Based Collaborative Approach to Learning," University System of Georgia, Athens, Georgia, USA. (April 4, 2013). Myers, M., International Public Relations Research Conference, "Public Relations Confidentiality: An Analysis of PR Practitioner-Client Privilege in High Profile Litigation," University of Miami and Institute for Public Relations, Miami, Florida, USA. (March 7, 2013). Myers, M., American Journalism Historians Association annual conference, "'The Governor is Only Educated in Matters of Rotten and Prejudiced Politics : An Analysis of the Press Coverage of the Cocking Affair and Integration Issues at the University of Georgia from 1941-1942," American Journalism Historians Association, Raleigh, North Carolina, USA. (October 13, 2012). Myers, M., American Journalism Historians Association annual conference, "What Has Become of the Boasted Southern Chivalry? : Representations of Southern Cavaliers and Poor Whites in Harper s Weekly, Godey s Lady s Book, and the Saturday Evening Post 1857-1870," American Journalism Historians Association, Raleigh, North Carolina, USA. (October 11, 2012). Myers, M., Association for Education in Journalism and Mass Communication, "To Reveal or Conceal? An ISP s Dilemma: Presenting the New Anonymous Public Concern Test for Evaluating ISP Subpoenas in Online Defamation Suits," Association for Education in Journalism and Mass Communication, Chicago, Illinois. (August 12, 2012). Myers, M., Corbin, N. (Co-presenter), Association for Education in Journalism and Mass Communication, "Presidential Crisis Communication in Environmental Disasters: A Content Analysis Comparing White House Responses to Hurricane Katrina and the BP Deepwater Report Generated on March 13, 2016 Page 7 of 10
Horizon Disaster," Association for Education in Journalism and Mass Communication, Chicago, Illinois. (August 11, 2012). Myers, M., Conference for the Union of Democratic Communications, "Social Media A New Phenomenon?: A Political Economic Analysis of the Historical Roots of Social Media in Early Radio Amateur Hours 1920-1951," Florida State University, Tallahassee, Florida. (May 10, 2012). Myers, M., Association for Education in Journalism and Mass Communication, Southeast Colloquium, "American Colonists or British Subjects?: The Portrayal of American Colonists in the Pennsylvania Gazette During the Stamp Act Crisis," Association for Journalism in Education and Mass Communication, Virginia Tech, Blacksburg, Virginia. (March 9, 2012). Myers, M., Symposium on the 19th Century Press, the Civil War, and Free Expression, "Southern Traitor or American Hero?: The Portrayal of Robert E. Lee in the Northern Press from 1865-1870," University of Tennessee at Chattanooga, Chattanooga, Tennessee. (November 10, 2011). Media Contributions Internet Fox News. (April 3, 2015). Time Magazine. (July 18, 2014). Contracts, Grants and Sponsored Research Grant Myers, Marcus, Mentoring Grant, Sponsored by Office of the Provost, Virginia Tech, $1,500. (April 1, 2016-May 2017). Myers, Marcus, "Niles Grant," Sponsored by Virginia Tech, Virginia Tech, $2,714.00. (October 20, 2015 - September 15, 2016). Myers, Marcus, Watkins, Brandi, "Pathways Course and Minor Development Grant," Sponsored by Virginia Tech, Office of the Provost, Virginia Tech, $10,000.00. (June 2016 - August 2016). Myers, Marcus, "Design and Development Award," Sponsored by Virginia Tech TLOS, Virginia Tech, $8,949.48. (May 26, 2015 - August 15, 2015). Myers, Marcus, "International Travel Supplemental Grant," Sponsored by Office for the Vice President of Research, Virginia Tech, $1,000.00. (April 28, 2015 - July 2015). Awards and Honors Honorable Mention David Sloan Award for Top Faculty Paper, American Journalism Historians Association. (October 9, 2015). CIDER Teacher of the Week, CIDER Virginia Tech. (August 26, 2015). Best Faculty Paper Award, History Division, Association for Education in Journalism and Mass Communication, Southeast Colloquium. (March 27, 2015). Report Generated on March 13, 2016 Page 8 of 10
Honorable Mention David Sloan Award for Top Faculty Paper, American Journalism Historians Association. (October 9, 2014). Outstanding Teaching Assistant Award, Department of Advertising and Public Relations., University of Georgia. (April 29, 2014). Outstanding Teaching Assistant Award, Provost University of Georgia. (April 29, 2014). Krugman Award, University of Georgia Grady College. (April 29, 2014). Top Student Paper Award, History Division, AEJMC Southeast Colloquium. (March 9, 2012). Top Student Paper Award, Symposium on 19th Century Press, the Civil War, and Free Expression. (November 10, 2011). Research in Progress "Election Campaign of 1912" (On-Going) This research focuses on the election campaign of 1912 in which public relations tactics, specifically press releases were first used. This research is funded by a Niles grant from Virginia Tech. My goal is to turn this research into a larger project that will be targeted to public relations and media history journals. Department Service SERVICE Committee Member, Curriculum Committee. (August 24, 2015 - Present). Committee Member, Research and Outreach Committee. (September 17, 2014 - Present). Committee Member, Assessment Task Force. (June 2015 - July 2015). Committee Member, Search Committee. (September 6, 2014 - November 24, 2014). Myers, M., Communication Career Week, "Looking Beyond the Obvious for Jobs," Virginia Tech Department of Communication, Blacksburg, VA. (February 2015). College Service Committee Member, CLAHS Faculty Council. (August 24, 2015 - Present). Judge, GSA Research Symposium. (March 23, 2016). Reviewer, Dean's Rising Senior Scholarship. (March 9, 2016). Reviewer, Rathbone Scholarship. (March 9, 2016). Reviewer, Mildred Crawford Weidemann Scholarship. (March 3, 2015 - March 4, 2015). University Service Committee Member, Graduate School Honor System. (September 1, 2014 - Present). Report Generated on March 13, 2016 Page 9 of 10
Professional Service Committee Member, American Journalism Historians Association, Public Relations Committee. (December 2, 2015 - Present). Editor, Associate Editor, Institute for Public Relations, Legal Research, Gainesville, Florida. (September 16, 2013 - Present). Reviewer, Journal Article, American Journalism. (January 11, 2016 - March 10, 2016). Reviewer, Journal Article, Public Relations Inquiry. (August 21, 2015 - September 11, 2015). Reviewer, Journal Article, American Journalism. (June 2, 2015 - June 10, 2015). Conference-Related, AEJMC Southeast Colloquium, Panel Moderator, Knoxville, Tennessee. (March 28, 2015). Reviewer, Journal Article, Journal of Communication Management. (December 23, 2014). Reviewer, Journal Article, Journal of Information Policy, Pennsylvania. (July 23, 2014 - August 14, 2014). Report Generated on March 13, 2016 Page 10 of 10