SPMT 1314 Athletic Facility and Event Management Fall 2010 Instructor: Jenny Breuer Office: Room 315C Bell Center Office Hours: MW 9:00AM-10:30AM or by appointment Office Phone: 999-8289 E-mail: Jennifer.Breuer@trinity.edu Course Description This course explores the basic concepts pertaining to the planning, organizing, publicizing, and conducting of sporting events, both amateur and professional. Additionally, the course will address the planning, development, and maintenance of sport and leisure facilities. Course Objectives As a result of completing this course, students should be able to: 1. Exhibit an understanding of how sports facilities have developed historically in order to accommodate changing demands of spectators and participants; 2. Define facility management is and the role of a facility manager; 3. Demonstrate skills associated with operating a sports facility; 4. Assess the requirements of an intercollegiate athletic game manager; 5. Explain the relevant legal issues associated with operating a sports facility and managing an athletic event; and 6. Detail how to plan for potential security threats that exist at athletic events in the post- 9/11 world. Required Reading Managing Sport Facilities, Second Edition Fried, G. (2010). Managing Sport Facilities (2 nd Ed.). Champaign, IL: Human Kinetics. Other articles and book chapters posted on TLearn. Course Units The course will be divided into 5 major sections with each having specific topics 1) Introduction to Sport Facility Management a. History of Sport and Public Assembly Facilities b. Facility Management c. Management Theory and Practice 2) Facility Development a. Facility Planning b. Facility Site and Design c. Facility Construction 3) Facility Systems and Operations a. Facility Systems b. Facility Operations c. Facility Maintenance 4) Facility and Event Administration a. Marketing and Sales
b. Finance and Budgeting c. Legal Responsibilities 5) Event and Activity Management a. Implementing a Security Plan/Managing the Unexpected b. Facility Preparation and Event Management c. Understanding Sponsorship d. Media partnerships Evaluation Your final course grade will be determined using the following criteria: Examinations Group Presentation Laboratory Experience Paper Discussion/Participation Total 400 points 150 points 300 points 100 points 50 points 1000 points 1000-940 = A 799-770 = C+ 939-900 = A- 769-740 = C 899-870 = B+ 739-700 = C - 869-840 = B 699-600 = D 839-800 = B- 599 & lower F Examinations The first exam will cover the first two course units. The second exam will cover units three, four, and five. Each of the tests will be worth a total value of 200 points (20% of final grade). Group Presentation Students will be placed into groups of three or four at the beginning of the year. Each group will present on one of the following topics: 1) future TU athletic facility capital improvement ideas, 2) current sport facility projects across the country, 3) other pre-approved topic. Group presentations will be 20-minutes in length, should utilize additional resources (other than the book), use a variety of approaches (e.g. multimedia), and involve the rest of the class. A grading rubric will be posted on T-Learn. The group presentation is worth 150 points (15% of the final grade). Laboratory Experience This is perhaps the most important part of the class practical application. Each student will be expected to work 8 Trinity Athletic Events. Each student must work a total of 8 TU Athletic Events. During the Fall Semester, the following sports are in season: Football, Men s Soccer, Women s Soccer, Cross Country and Volleyball. You must work at least 3 out of the 5 different types. This portion of the class is pass/fail. To receive credit for the 300 points in this section, a student must complete the training and work all 8 games. FAILURE to complete this portion of the class will result in a final class grade of INCOMPLETE. The laboratory experience will be worth 300 points (30% of final grade).
Paper Each student will write a 4-6 page REACTION PAPER about their work experiences. Your reaction paper should include, but not be limited to the following: thoughts on event management in general, commentary on your performance as an event manager, what it felt like to work your first game as an administrator (as opposed to being a participant or a fan), and lastly, your opinions on what improvements could be made to enhance the current game day operations. The paper will be worth 100 points (10% of final grade). Participation It is expected that students will take responsibility for their learning by: Being prepared for each class having completed readings; Contributing to class discussion; Critically engaging course content; Raising questions or comments about readings; and Demonstrating respect for their peers/ Participation is worth 50 points (5% of the final grade). Attendance Class will meet two days a week. Each student will be permitted two unexcused classroom absences. Absences in excess of two (2) will result in a lowering of your participation grade by 10 points per absence. Excused absences must be made in advance of the class. Students with 5 or more unexcused absences may be dropped from the class. In addition, medical documentation must be provided for absences due to illness and injury, and proper notification is required for all Trinity sanctioned events. These excuses may be presented following the missed class provided the instructor is notified in advance of the absence Trinity University s Academic Honor Code The values of honesty, scholarship and the pursuit of excellence are central to the mission of Trinity University. The Academic Honor Code is the system through which Trinity students uphold these values by assuming individual responsibility for integrity. An environment that encourages personal responsibility facilitates one of the highest aims of education, the free pursuit of knowledge. At its core the Academic Honor Code is based on trust. Because trust is the bond that forms among all members of the Trinity community, it cannot exist independently or in a vacuum. Thus, it is essential that all members of the Trinity community conduct themselves in such a way that exemplifies integrity. Trinity students are trusted and expected to be honest in their academic work. Any violation of the Academic Honor Code destroys the value of the work, erodes the spirit of trust, and negatively impacts the mission of the University. Students who are under the Honor Code are required to pledge all written work that is submitted for a grade: On my honor, I have neither given nor received any unauthorized assistance on this work and their signature. The pledge may be abbreviated pledged with a signature. Cell phone and laptop use/eating in class Respect your classmates desire to learn in a distraction free environment.
Turn off your cell phones prior to coming to class. Text messaging during class sessions is also inappropriate. Additionally, it is expected that laptops be solely used for taking notes or presentations, not browsing on the Internet. Students who abuse the use of computers will be asked to turn them off. No eating in the classroom please. I ask this in an effort to keep desks, floors, and classrooms clean and presentable for teaching and learning. Writing Style The style guide used for writing your research paper is the APA, 5 th edition. Grammar, style, and clear and concise writing count in the paper, as does content, format, and thoroughness. Sources should be plentiful and primarily scholarly in nature. You should have very few citations from newspapers or other popular press (Newsweek, etc...) sources. You will be provided a grading rubric for the paper. Be wary of information you find on the internet, as material can be outdated, simplistic, or in some cases, erroneous. Please note: Wikipedia is NOT an acceptable citation. Class Schedule Date Reading Deliverable/Other Info Thursday, August 24 No Class Email me by start of class Tuesday, indicating you have successfully logged onto TLearn for this course. Tuesday, August 31 Chapter 1 Intro and History Handouts Thursday, Sept 2 Tuesday, Sept 7 Thursday, Sept 9 Tuesday, Sept 14 Thursday, Sept 16 Tuesday, Sept 21 Thursday, Sept 23 Tuesday, Sept 28 Chapter 2 Facility Management Guest Speaker, Seth Asbury, Director of Facilities Chapter 3 Management Theory/Practice Management Theory and Human Resources Chapter 4 Facility Planning Chapter 5 Facility Site and Design Chapter 5 Facility Site and Design Review for Test Tour Bell Center, facility assignment Hiring Exercise In class exercise Thursday, Sept 30 Test # 1 Tuesday, Oct 5 Thursday, Oct 7 UTSA Site visit 11:45AM-12:30PM Chapter 8 Facility Operations Alternate days are Sat. Oct 2 or Monday evening Oct. 4
Tuesday, Oct 12 Guest speaker, Mike Schweitzer Have 5 questions ready Thursday, Oct 14 Event Management/Marketing Readings found on T-Learn Tuesday, Oct 19 Event Management, PAPER Test Readings found on T-Learn Thursday, Oct 21 Guest Speaker Terris Tiller USOC Have 5 questions ready Tuesday, Oct 26 Thursday, Oct 28 Tuesday, November 2 Thursday, November 4 Tuesday, November 9 Thursday, November 11 Event and Facility Operations TLearn Group work day Sales and Revenue Streams TLearn Managing the Unexpected TLearn Legal Issues TLearn, Ch. 12 Review for Exam TLearn In class check sheet Tuesday, November 16 Test # 2 Thursday, November 18 Tuesday, November 23 Game Assignment Game Assignment Thursday, November 25 No Class, Thanksgiving Tuesday November 30 Media T-Learn Thursday, December 2 Sponsorship T-Learn Tuesday, December 7 Course Evals, Wrap up Saturday, December 11 Final Exam, Paper Due Reaction Paper Due