Fishing for Cyclists Peter Eich mail@peter-eich.de Radweg Service & Bikemap
450 self guided fully organised bike tours in Europe Peter Eich mail@peter-eich.de Radweg Service & Bikemap
450 self guided fully organised bike tours in Europe Peter Eich mail@peter-eich.de Radweg Service & Bikemap
450 self guided fully organised bike tours in Europe Peter Eich mail@peter-eich.de Radweg Service & Bikemap
7 nights with breakfast Daily luggage transport Rental bike Road book / itinerary Service hotline 24h entrance fees etc. Peter Eich mail@peter-eich.de Radweg Service & Bikemap
7 nights with breakfast Daily luggage transport Rental bike Road book / itinerary Service hotline 24h Some entrance fees etc. Peter Eich mail@peter-eich.de Radweg Service & Bikemap
Partners = Competitors Peter Eich mail@peter-eich.de Radweg Service & Bikemap
Bodensee-Radweg World`s most popular bike path Peter Eich mail@peter-eich.de Radweg Service & Bikemap
Bodensee-Radweg in numbers 380.000 cycling tourist per year 25% daily visitor on day tour 26% multi day visitor on day tour 49% multi day cyclist (= cycle tourist) = 190.000 cycle tourists 5,5 nights (1 mio nights) 75 Euro plus 55 Euro spendings = turnover 125 mio Euro 95% independent traveller 5% package traveller = target group 9.000 pax Peter Eich mail@peter-eich.de Radweg Service & Bikemap
190.000 cycle tourists 95% independent cyclists 5% package cyclists Peter Eich mail@peter-eich.de Radweg Service & Bikemap
The last... Bestseller...is the beginning of the Long Tail Peter Eich mail@peter-eich.de Radweg Service & Bikemap
Bicycle Tourism in Germany 82 million Germans 44% cycling in their holidays 15% cycling often or even very often 2,6 millionen Germans made cycling holiday (2004-2006) 2,2 millionen Germans thinking of doing a bike trip within next years Bodensee-Radweg most frequented bike path world wide ca. 20 cycle tour operators with 1-20 Mio turnover Quelle: ADFC-Radreiseanalyse 2007 und Trendscope 2008 Target group: 5,4 mio (german) cycle holiday maker Peter Eich mail@peter-eich.de Radweg Service & Bikemap
Bike tourists: Top Bike Paths: 5,4 mio. cyclists 1,0 mio. cyclists ---------------------------------------------------------- 4,4 mio. cyclists WHERE ARE THEY? Peter Eich mail@peter-eich.de Radweg Service & Bikemap
1.4 million bike routes 150 million PI in 2011 60% annual growth rate = largest European cycling site Peter Eich mail@peter-eich.de Radweg Service & Bikemap
mail@petereich.com www.radweg-reisen.com www.cyclesummit.com www.bikemap.net www.maptoolkit.net Download: www.bodenseepeter.de/roskilde Peter Eich mail@peter-eich.de Radweg Service & Bikemap