Partner and Chair, Technology and Outsourcing 345 Park Avenue New York, New York 10154 Direct 212.407.4284 Fax 212.202.6039 kadler@loeb.com Kenneth Adler specializes in complex global and domestic outsourcing and technology transactions. With over 25 years of experience, his practice includes drafting and negotiating all types of outsourcing and technology agreements, including business process and information technology outsourcings. He has significant experience addressing the creation of, and strategies relating to, cloud computing, multi-sourced environments, as well as renegotiation and termination of existing outsourcing and IT related agreements. Mr. Adler regularly assists clients with respect to outsourcing strategies, including to near-shore and off-shore destinations, and emerging outsourcing locales. His practice also includes advising clients on data security and privacy matters, and all facets of technology transactions and sourcing, including with respect to e-commerce, information technology, emerging technologies, telecommunications and computer law, and on related intellectual property, privacy and data security issues. Mr. Adler represents clients across all industry sectors, including in the financial, insurance, retail, consumer products, healthcare and technology industries in large-scale, complex outsourcing and technology sourcing, licensing and system development and integration agreements. He has completed numerous BPO and ITO transactions, including outsourcings related to infrastructure (including data center, desktop, help-desk, telecommunications and networks), applications development and maintenance, call center, hosting, co-location, claims processing, securities and banking back-office functions, human resources, finance and accounting, logistics, real estate and facilities management. Practice Areas Technology and Outsourcing Advanced Media and Technology Digital and Social Media Energy Intellectual Property These materials may constitute "Attorney Advertising" under the New York Rules of Professional Conduct and under the law of other jurisdictions. 1
Privacy, Security and Data Optimization Prior Experience Prior to joining Loeb & Loeb LLP, Mr. Adler was the chair of the Outsourcing Group at Thelen Reid Brown Raysman & Steiner LLP. Distinctions Named in Who's Who Legal International: Internet, E-Commerce and Data Protection (2009 2013 editions) and Telecommunications Media & Technology (2015 edition), published by Law Business Research Limited Named "Best Lawyer" in Technology Law, The Best Lawyers in America, published by Woodward White, Inc. (2011-2015 editions) Named in PLC Which Lawyer?, as Recommended in Outsourcing (2009-2012 editions) Named in The Legal 500 US in Technology: Outsourcing, published by Legalease Limited and John Pritchard (2010 and 2012-2013 editions) Named in PLC Which Lawyer?, as Recommended in Information Technology (2009) Named in Chambers USA, America's Leading Lawyers for Business, in National Outsourcing, (2007-2015 editions) Named in Chambers USA, America's Leading Lawyers for Business, in New York Technology & IT Outsourcing (2007-2015 editions) Named in "Chambers Global, The World's Leading Lawyers for Business" in United States of America Outsourcing (2010-2014 editions) Named "New York Metro Super Lawyer" in Information Technology/Outsourcing and Publications Intellectual Property by Thomson Reuters (2006-2015 editions) Author, Adding Cloud to Outsourcing Agreements: Avoiding the Pitfalls, Global Delivery Report (September 7, 2012) Co-author, Outsourcing: U.S., Outsourcing: The Law and Leading Lawyers Worldwide, PLC Multi-Jurisdictional Guide (2012 Edition) Co-author, Getting Smart About Sourcing for Cloud: How Cloud Computing is Impacting Business and how Enterprises Should Plan and Source for it, HfS Research Ltd. (September 2011) Co-author, Managing Turbulence in the Cloud (October 2010) 2
Co-author, Outsourcing: U.S., Outsourcing: The Law and Leading Lawyers Worldwide, PLC Outsourcing Handbook (2010 Edition) Co-author, Outsourcing: U.S., Outsourcing: The Law and Leading Lawyers Worldwide, PLC Cross-border Handbooks (2009 Edition) Co-author, Software as a Service: What Every Buyer Needs to Know, Inside Sourcing Newsletter (June 2008) Co-author, IP Rights for the Next Wave of HRO, HRO Today (September 2007) Co-author, White Paper, Remediation and Relaunch: Putting an Outsourcing Deal Back on Track (December 2007) Co-author, Outsourcing: U.S., Outsourcing: The Law in Key Jurisdictions Worldwide, PLC Cross-border Handbooks (2006-2007) Co-author, Intellectual Property Licensing: Forms and Analysis (originally published 1999, updated semi-annually) Author, Swimming in the Patent Pools, RFID Product News (November 2005) Author, The Next Level, American Executive (October 2005) Author, RFID & Privacy Issues: A Snapshot of Proposed Laws, RFID Product News (September 2005) Author, RFID - Where There's Reward, There's Risk, LifeSciTech (2005) Media Mentions IT Outsourcing: Why You Need to Reengineer Your SLAs, CIO Magazine (July 17, 2009) Events Speaker, The Outsourcing Institute Power Lunch Event (November 13, 2015) Speaker, The Outsourcing Institute BPO Innovations Conference 2015 (October 22, 2015) Speaker, Outsourced Functions, In-House Problems: The Realities of Data Security and the Impact on Outsourcing (November 19, 2015) Speaker, The Outsourcing Institute Power Lunch (September 11, 2015) Speaker, The Outsourcing Institute Power Lunch (August 14, 2015) 3
Speaker, The Outsourcing Institute's Wall Street Tech Conference (June 2, 2015) Speaker, Institute For Robotic Process Automation (December 10, 2014) Speaker, Think Like a Lawyer, Talk Like a Geek 2014: Get Fluent in Technology (November 17, 2014) Speaker, The Outsourcing Institute Power Lunch (November 14, 2014) Speaker, The Outsourcing Institute BPO Innovations Conference 2014 (October 30, 2014) Speaker, Technology: Key Issues in Cloud Service Contracts (September 30, 2014) Speaker, The Outsourcing Institute Power Lunch (September 11, 2014) Speaker, The Outsourcing Institute Power Lunch (July 23, 2014) Speaker, Crucial Issues in Technology Services Contracting: The Keys to the Cloud (July 15, 2014) Speaker, Outsourcing Institute - BPO Innovations Conference (November 13, 2013) Speaker, The Outsourcing Institute Service Provider Summit (August 13, 2013) Speaker, Got Cloud? Optimizing Your New Cloud Portfolio to Mitigate Your Risks (August 6, 2013) Speaker, FSOkx Seventh Annual Financial Services Outsourcing Forum (June 6, 2013) Speaker, Outsourcing in Financial Services (January 23, 2013) Speaker, Connecticut Law Tribune In-House Counsel December CLE (December 11, 2012) Speaker, The Outsourcing Institute Service Provider Summit Series: Sales Readiness 2013 (December 6, 2012) Speaker, Sourcing Interest Group Global Leadership Summit (October 9-11, 2012) Speaker, Successful Cloud Contracts: Navigating the Storm (February 27, 2012) Speaker, ACI 25th National Advanced Forum on Advertising Law (January 23-24, 2012) Speaker, Outsourcing in Financial Services (November 1, 2011) 4
Speaker, Loeb & Loeb IP/Entertainment Law Conference, Los Angeles, California (October 5, 2011) Speaker, AMEC: The Legal Implications of Emerging Technologies and Outsourcing in the Media and Entertainment Industry: A Reality Check (July 21, 2011) Speaker, FSO Knowledge Xchange 5th Annual Financial Services Industry Transformation and Outsourcing Strategies Summit (June 9, 2011) Speaker, Sourcing Interest Group Global Sourcing Summit (March 15-17, 2011) Speaker, Outsourcing in Financial Services Program (October 19, 2010) Speaker, Cloud Computing: Avoiding the Pitfalls (May 25, 2010) Speaker, TPI Americas Sourcing Industry Conference 2010 (May 19-20, 2010) Speaker, Outsourcing in Today's Economy, IAOP New York Chapter Meeting (May 2009) Panelist, Sourcing Interests Group 35th Global Sourcing Summit (April 2009) Speaker, How to Create and Implement a Successful Transition Plan, Sourcing Interests Group (September 2008) Panelist, Auto Identification Technologies (Bar Coding, RFID and Other Approaches), TCBI Inaugural Summit on Healthcare Identification & Tracking (December 2005) Panelist, BPO Lawyer's Panel: Will a Provider Eat Your Lunch?, Gartner Outsourcing Summit (May 2008) Speaker, Capturing the Value-Add of a Mid-Tier Service Provider, Sourcing Interests Group (May 2005) Speaker, Cloud Computing: Contracting for the Silver Lining, International Association of Outsourcing Professionals 2010 Outsourcing World Summit (February 16, 2010) Moderator, Emerging Technologies: RFID in the Pharmaceuticals Industry, Interphex, New York (April 2005) Speaker, Intellectual Property Rights Revisited: Translating the "Mumbo-Jumbo" Into Business Reality, Sourcing Interests Group (May 2007) Speaker, Outsourcing Challenges: Crisis Management and Avoidance, PLI: Information Technology Law Institute (March 2008) 5
Speaker, Outsourcing Contracting for Success, Outsourcing Institute Roadshow (December 2006) Speaker, Outsourcing Project Initiation Through Contracting, Sourcing Interests Group (May 2006) Panelist, Pricing Trends in BPO, Gartner Outsourcing Summit (March 2007) Moderator, The People Factor, Culture and Chemistry in Outsourcing Relationship Management, Outsourcing Institute Roadshow (June 2007) Speaker, Top 10 Intellectual Property Considerations for Transactions in India, Atlas Legal, Tax and Financial Strategies for Structuring Investments in India (April 2007) Speaker, Xerox simple@work: A Premiere Event for Outsource Management (March 18-19, 2014) Education George Washington University Law School, J.D., 1986 Union College, B.S., 1983, cum laude Bar Admissions New York New Jersey Court Admissions U.S. District Court for the Eastern District of New York U.S. District Court for the Southern District of New York 6