Windows. Life without Walls TM. Dell recommends Windows 7. Selecting Dell Makes You Thrive Tianjin SW Technology Co., Ltd hand in hand with Dell provides efficient IT solutions for customers Since 1998, Dell has been our only IT partner. For a decade, we have provided thousands of customers with Dell products and solutions featuring the latest IT technology, to help them improve IT efficiency, alleviate maintenance burden, and accelerate business growth. At the same time, we have also achieved average annual turnover growth of over 20%. - Wei Xu sales director Tianjin SW Technology Co., Ltd. Background of partnership: Hold the key to the market by selecting Dell Challenges for the partnership: Powerful technology and services, and high-quality depot training Success stories: Efficient partnership with advantage complementation enables delivery of most relevant IT solutions to customers Case 1 Case 2 Effects of the partnership: Customers IT efficiency improves dramatically, and the partnership promises a bright future
Background of partnership: Hold the key to the market by selecting Dell Tianjin SW Technology Co., Ltd., founded in June 1996, mainly focuses on IT product and solution sales. Since 1998 when Dell entered Chinese market, Tianjin SW Technology Co., Ltd. has been reselling Dell s IT products and solutions, as well as providing related services for electricity, energy, education, government, SMB and other customers in Tianjin and other areas. As the result of continuous efforts, Tianjin SW Technology Co., Ltd. has grown into the largest IT device supplier in Tianjin. What we valued most is Dell s brands and its excellent & comprehensive IT strengths. And the market prospect of Dell products and solutions in China was another reason why we selected them as a partner. said Wei Xu, sales director, Tianjin SW Technology Co., Ltd. For a long time, Dell offerings have won wide praises from customers with outstanding robustness and price/performance. As an international IT giant, Dell boasts great brand influence. With rich IT experience, Dell delivers compelling technology R&D strengths, always capable of rolling out latest-tech products and integrated IT solutions rapidly according to customers real-world demands and IT challenges. In 1998, Tianjin SW Technology Co., Ltd. captured the opportunity of partnership and persisted in it, beginning to tap into Chinese market along with Dell. Challenges for the partnership: Powerful technology and services, and high-quality depot training What end customers need are highperformance products and end-to-end IT solutions that meet their business requirements. In addition, as the requirements increase continuously, customers wish for access to complete support from SI s (system integrators) and IT vendors in technology, services and other aspects during pre-, inand post-purchase periods. Thus, Tianjin SW Technology Co., Ltd. wants Dell to be supportive in technology, services and others, and to provide high-quality training that can enhance the company s sales skills and IT technology. Tianjin SW Technology Co., Ltd. has developed long and good relationship with local customers, and held in-depth understanding of IT and business challenges they face, which represents its unique advantage. The company wishes to obtain effective support from Dell to provide customers with high-quality services, which can be divided into 2 parts: First, professional technical support. Rapid changes in IT industry push IP SAN, virtualization, cloud computing and other newest technologies to our very eyes, which can hardly be familiar to SI s all, and they need help from Dell. In addition, many customers require SI s to deliver practical and integrated IT solutions, which may need the backup of Dell in project research, solution design, and deployment & implementation etc. Second, high-quality support services. Nowadays, IT services become more and more important. Throughout the life cycle of IT products, customers need responsive and efficient
support services. And customer demands for evaluation, deployment and configuration services keep expanding. Tianjin SW Technology Co., Ltd. also hopes for access to Dell s high-quality training and for improving its own overall capabilities. While driving sales, the company wants keenly to thrive along with Dell by improving its marketing & technology level and delivering more competitive valueadding services as well as advanced IT solutions based on Dell technologies. Dell is expected to offer more guide on how Tianjin SW Technology Co., Ltd. can better sell the latest products and IT solutions, and to help their technicians understand & command the latest technologies rapidly and improve solution design & implementation capabilities. Success stories: Efficient partnership with advantage complementation enables delivery of most relevant IT solutions to customers The closer Tianjin SW Technology Co., Ltd. connects with local customers, the more it understands their IT status, challenges and personalized needs. Dell boasts stronger technology strengths, advanced IT evaluation and solution design capabilities, as well as professional IT services. Both parties complement each other efficiently and put their strengths into full play to deliver IT solutions best serving customer needs. At the start of a project, Tianjin SW Technology Co., Ltd. collects basic project information, and understands the customer s IT pain points, IT demands, project budget, project owners and etc. Then, professional technical engineers are assigned by Dell to carry out field investigation along with those from Tianjin SW Technology Co., Ltd., and to communicate with stakeholders, further understanding their specific requirements. Next, Dell will, according to the customer s realities, provide a feasible solution, and referring to its own rich customer experience, offer the customer optimal Efficient Enterprise IT solutions addressing their sustained and rapid development. After that, engineers from Tianjin SW Technology Co., Ltd. and Dell jointly complete device racking, cabling, system configuration, system debugging etc. The customer needs to do nothing but wait a short time for the system to be up and running. During the deployment and implementation, Dell engineers train the customer s IT administrators to understand device & system functions, and to cultivate their capabilities of independently and efficiently managing a complete IT system. Near the end of the project, Dell provides professional technical support services involving both hardware & software according to customer needs. Once encountering any problem, the customer can contact Dell anytime to get efficient, professional support. Meanwhile, Tianjin SW Technology Co., Ltd. will also support the customer technically, complementary to Dell support and offering the customer dual safeguard. Tianjin SW Technology Co., Ltd. regularly carries out customer call backs, understands customer usage, and guides them to use IT systems more efficiently. The company also taps further into the customer s deeper demands,
so as to enhance customer loyalty and get well prepared for future opportunities. Case 1 A large corporation operating in energy, logistics, finance and other fields, selected Dell s virtualization IT solution to carry out data center IT virtualization renovation. The customer purchased over 50 Dell PowerEdge R710 servers, each configured with 2 Intel Xeon 5600 processors, 24G memory and 6 hard disks. These systems were installed with MS Hyper-V, and ran almost 500 virtual servers. The virtualization system ran video monitoring, ERP, OA and many other applications. With the customer developing, more applications would migrate onto virtualization platform. Case 2 A library purchased 4 EqualLogic PS6000E storage devices to store digitalized books and materials. The 4 devices shaped a unified storage resources pool, storing all of the library s digitalized materials. There was no extra charge on the customer since EqualLogic devices have a full set of free management software inclusive. Besides, EqualLogic can be scaled easily, increasing performance linearly with capacity and adapting to future demands. Effects of the partnership: Customers IT efficiency improves dramatically, and the partnership promises a bright future Tianjin SW Technology Co., Ltd. works with Dell to help customers improve IT efficiency dramatically. When talking about a large-size corporation customer, Wei Xu, sales director of Tianjin SW Technology Co., Ltd. said, Since the virtualization implementation, the customer has saved data center footprint by 80%, improved device utilization by almost 5 times, and deceased energy consumption by half, which makes the customer very happy. Mr. Wei added, A library clearly found their digitalized information retrieval speeding up by several times with EqualLogic PS6000E. Meanwhile, the burden of storage maintenance was alleviated by approximately 30%. Through the partnership with Dell, Tianjin SW Technology Co., Ltd. has maintained rapid growth for years. Such a growth rate is appealing to everyone, said Mr. Wei, Since partnering with Dell, we have seen average annual turnover growing by at least 20%. Even during the finance crisis, we have not stopped growing. Compared with business performance improvement, what Wei values more is the improvement of overall corporate competencies. He added, Dell provides us with a lot of guide and trainings, which is very important to us. Now, Dell holds training sessions quarterly to introduce the latest products and IT solutions, and tells us how to
better market and sell offerings. Additionally, Dell provides a professional certification system, including engineer certification. Many of our engineers have obtained Dell Enterprise Architecture - Server Specialty Certificate, or Dell Enterprise Architecture - Storage Specialty Certificate, which represent a higher professional technology level. Dell also invites us to its Xiamen facility from time to time. This May, August and October, we dispatched 3 batches of employees to visit Dell factories. Through various trainings and communications, our technology and sales level improves rapidly, driving business performance up. A decade of cooperation results in sustained development of both parties. With Dell investing more in partnership nowadays, Mr. Wei said Tianjin SW Technology Co., Ltd. believed more firmly in win-win results the partnership can bring. Background of the partnership Since 1998 when Dell entered Chinese market, Tianjin SW Technology Co., Ltd. has been reselling Dell s IT products and solutions, as well as providing related services for electricity, energy, education, government, SMB and other customers in Tianjin and other areas. What they valued most was Dell s brands and its excellent & comprehensive IT strengths. And the market prospect of Dell products and solutions in China was another reason why they selected Dell as a partner. Success stories Tianjin SW Technology Co., Ltd. provides customers from all trades with advanced Dell products and solutions. For example, the company provided a large corporation with over 50 Dell PowerEdge R710 servers. These systems were installed with MS Hyper-V, and ran almost 500 virtual servers for data center virtualization renovation. The company provided a library with 4 EqualLogic PS6000E storage devices, shaping a unified storage resources pool to store the entire library s digitalized materials. Effects of the partnership Since partnering with Dell, Tianjin SW Technology Co., Ltd. has seen average annual turnover growing by at least 20%. Through training sessions, engineer certification examinations, visits to Dell s Xiamen facility and other communications, Tianjin SW Technology Co., Ltd improves IT technology and sales level rapidly, driving business performance up. Benefits to end users Since the virtualization implementation, a large-size corporation customer has saved data center footprint by 80%, improved device utilization by almost 5 times, and deceased energy consumption by half. A library clearly found their digitalized information retrieval speeding up by several times with EqualLogic PS6000E. Meanwhile, the burden of storage maintenance was alleviated by approximately 30%.
Selecting Dell Makes You Thrive Tianjin SW Technology Co., Ltd hand in hand with Dell provides efficient IT solutions for customers Tianjin SW Technology Co., Ltd., founded in June 1996, mainly focuses on IT product and solution sales. Since 1998 when Dell entered Chinese market, Tianjin SW Technology Co., Ltd. has been reselling Dell s IT products and solutions, as well as providing related services for electricity, energy, education, government, SMB and other customers in Tianjin and other areas. As the result of continuous efforts, Tianjin SW Technology Co., Ltd. has grown into the largest IT device supplier in Tianjin. What we valued most is Dell s brands and its excellent & comprehensive IT strengths. And the market prospect of Dell products and solutions in China was another reason why we selected them as a partner. said Wei Xu, sales director, Tianjin SW Technology Co., Ltd. In 1998, Tianjin SW Technology Co., Ltd. captured the opportunity of partnership and persisted in it, beginning to tap into Chinese market along with Dell. Both parties complement each other efficiently and put their strengths into full play to deliver IT solutions best serving customer needs. At the start of a project, Tianjin SW Technology Co., Ltd. collects basic project information, and understands the customer s IT pain points, IT demands, project budget, project owners and etc. Then, professional technical engineers are assigned by Dell to carry out field investigation along with those from Tianjin SW Technology Co., Ltd., and to communicate with stakeholders, further understanding their specific requirements. Next, Dell will, according to the customer s realities, provide a feasible solution, and referring to its own rich customer experience, offer the customer optimal Efficient Enterprise IT solutions addressing their sustained and rapid development. After that, engineers from Tianjin SW Technology Co., Ltd. and Dell jointly complete device racking, cabling, system configuration, system debugging etc. The customer needs to do nothing but wait a short time for the system to be up and running. During the deployment and implementation, Dell engineers train the customer s IT administrators to understand device & system functions, and to cultivate their capabilities of independently and efficiently managing a complete IT system. Near the end of the project, Dell provides professional technical support services involving both hardware & software according to customer needs. Once encountering any problem, the customer can contact Dell anytime to get efficient, professional support. Meanwhile, Tianjin SW Technology Co., Ltd. will also support the customer technically, complementary to Dell support and offering the customer dual safeguard. The company regularly carries out customer call backs, understands customer usage, and guides them to use IT systems more efficiently. For example, Tianjin SW Technology Co., Ltd. provided a large corporation with over 50 Dell PowerEdge R710 servers. These systems were installed with MS Hyper-V, and ran almost 500
virtual servers for data center virtualization renovation. The virtualization system ran video monitoring, ERP, OA and many other applications. The company provided a library with 4 EqualLogic PS6000E storage devices, shaping a unified storage resources pool to store the entire library s digitalized materials. Tianjin SW Technology Co., Ltd. works with Dell to help customers improve IT efficiency dramatically. When talking about a large-size corporation customer, Wei Xu, sales director of Tianjin SW Technology Co., Ltd. said, Since the virtualization implementation, the customer has saved data center footprint by 80%, improved device utilization by almost 5 times, and deceased energy consumption by half, which makes the customer very happy. Mr. Wei added, A library clearly found their digitalized information retrieval speeding up by several times with EqualLogic PS6000E. Meanwhile, the burden of storage maintenance was alleviated by approximately 30%. Through the partnership with Dell, Tianjin SW Technology Co., Ltd. has maintained rapid growth for years. Such a growth rate is appealing to everyone, said Mr. Wei, Since partnering with Dell, we have seen average annual turnover growing by at least 20%. Even during the finance crisis, we have not stopped growing. Compared with business performance improvement, what Wei values more is the improvement of overall corporate competencies. He added, Dell provides us with a lot of guide and trainings, which is very important to us. Now, Dell holds training sessions quarterly to introduce the latest products and IT solutions, and tells us how to better market and sell offerings. Additionally, Dell provides a professional certification system, including engineer certification. Many of our engineers have obtained Dell Enterprise Architecture - Server Specialty Certificate, or Dell Enterprise Architecture - Storage Specialty Certificate, which represent a higher professional technology level. Dell also invites us to its Xiamen facility from time to time. This May, August and October, we dispatched 3 batches of employees to visit Dell factories. Through various trainings and communications, our technology and sales level improves rapidly, driving business performance up. A decade of cooperation results in sustained development of both parties. With Dell investing more in partnership nowadays, Mr. Wei said Tianjin SW Technology Co., Ltd. believed more firmly in win-win results the partnership can bring.