Green IT Solutions From Desktop to Datacenter. Dave Spear Sr. Engagement Manager & Sustainability Advocate dave.spear@microsoft.



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Green IT Solutions From Desktop to Datacenter Dave Spear Sr. Engagement Manager & Sustainability Advocate dave.spear@microsoft.com

Agenda Our Commitment Today s Environment PC, Server, Storage Computerworld Study Key Green Initiatives PC Power Management Server Virtualization Storage Virtualization Data Centers Summary & Additional Materials

Our Commitment At Microsoft, we are committed to software and technology innovations that help people and organizations around the world improve the environment. Our goal is to reduce the impact of our operations and products, and to be a leader in environmental responsibility.

Today s Environment - PCs The average desktop PC wastes nearly half the power it pulls from the wall as heat 90% of desktops do not utilize power management settings 1 100 Watts AC power 30 Watts 20 Watts 70 Watts 50 Watts DC Power Supply Voltage Regulation Module Half of the power is lost as heat CPU There were more than 1 billion PCs in use by the end of 2008 and 2.25 billion expected by 2015 2 Computer Motherboard 1 Source: US EPA, http://enduse.lbl.gov/info/lbnl-53729_rev.pdf; see also http://www.energystar.gov/ia/products/power_mgt/north_thurston_case_study.pdf and http://www.energystar.gov/ia/partners/prod_development/revisions/downloads/computer/computer-powermnmt.pdf for additional comments on the extent of power management usage 2 Forrester Research

Today s Environment - Servers Servers lose approximately one-third of their power as heat 1 Despite reported progress, the average organization claims that just a third (34%) of their total server infrastructure consists of virtualized servers 2 100 Watts AC power 30 Watts 20 Watts 70 Watts 50 Watts DC Power Supply Voltage Regulation Module Half of the power is lost as heat CPU Even organizations claiming to be fully deployed report that only 37% of their infrastructure consists of virtual servers 2 Computer Motherboard 1 Source: US EPA, http://enduse.lbl.gov/info/lbnl-53729_rev.pdf; see also http://www.energystar.gov/ia/products/power_mgt/north_thurston_case_study.pdf and http://www.energystar.gov/ia/partners/prod_development/revisions/downloads/computer/computer-powermnmt.pdf for additional comments on the extent of power management usage 2 CDW Virtualization Report Jan 2010

Today s Environment - Storage 80% of all Storage is still Direct-Attached vs Networked 50% or less storage utilization is typical in enterprise environments Storage Virtualization Definition is still a mystery! Solid State Drives emerging As with PCs and servers, a significant portion of storage productivity is lost as heat! 1 Source: US EPA, http://enduse.lbl.gov/info/lbnl-53729_rev.pdf; see also http://www.energystar.gov/ia/products/power_mgt/north_thurston_case_study.pdf and http://www.energystar.gov/ia/partners/prod_development/revisions/downloads/computer/computer-powermnmt.pdf for additional comments on the extent of power management usage 2 Forrester Research

Green IT Computerworld Study Companies Highmark Discovery Communications First National Nebraska Perkins & Will Snohomish Public Utility World Wildlife Fund Austin Energy Wellpoint Ryder Systems Marriott International Monsanto Wachovia

Green IT Computerworld Study Companies Highmark Discovery Communications First National Nebraska Perkins & Will Snohomish Public Utility World Wildlife Fund Austin Energy Wellpoint Ryder Systems Marriott International Monsanto Wachovia * * Fuel Cell

Key Green IT Initiatives Technology Recycling Buy Green Equipment PC Power Management Printer Management Server Virtualization Storage Virtualization Data Center

PC Power Management Not Powering Down PCs is a Big Deal If all the world s 1 billion PCs were powered down* for just one night, it would save enough energy to light up the Empire State Building inside and out for more than 30 years * Lawrence Berkley National Labs measures (LBNL)

PC Power Management Savings Math Idle (W) Sleep(W) Savings (W) Mean of PC Pentium IV 67.3 3.3 64.0 Mean of 17 CRT monitors 61.2 1.8 59.4 @ 11 cents/ kwh, the savings are $65 / PC (LCD) / year Mean of 17 LCD monitors 35.3 2.3 33.0 Total hours a year: 24 x 365 Operating hours a year: Nonuse hours per year: Potential energy savings Idle vs. sleep: Power draw / year (idle) = 8,760 hrs 10h x 5 x 52 weeks = 2,600 hrs 8,760 2,600 hrs = 6,160 hrs For 500 PCs: $32,500 For 1,000 PCs: $65,000 Power draw / year (sleep) Savings per year (sleep vs idle) = Equivalent of 1 car off the road for every 12 PCs using sleep! Power draw in kwh P4 with CRT 791.56 31.42 760.14 P4 with LCD 632.02 34.5 597.52

Server Virtualization What is it? Reducing 1000 physical servers to 100 physical servers Server workload instance created in software Multiple server workloads on ONE physical server Why You Need It? Becoming a standard practice Great potential to lower cost of operations (both HW and fixed costs) Big BC / DR payoff if implemented correctly Fewer physical boxes for tech refresh or disposal

Server Virtualization Server Virtualization Example:

Increasing Utilization with Server Virtualization Server setup Average watts kwh/year Cost* Kilograms of CO 2 * Standalone server 4 2,000.40 17,535.51 $1,602.75 13,633 One Virtual server with 4 virtual machines 517.66 (measured) 4,537.81 $414.76 3,528 Potential Savings 1,482.74 12,997.70 $1,187.99 10,105 Standalone server 10 5,001.00 43,838.77 $4,006.86 34,083 One Virtual server with 10 x virtual machines 512.17 (measured) 4,489.68 $410.36 3,491 Potential Savings 4,488.83 39,349.08 $3,596.51 30,592 * See Average Retail Price of Electricity to Ultimate Customers by End-Use Sector, by State (http://www.eia.doe.gov/cneaf/electricity/epm/table5_6_b.html) and Greenhouse Gas Equivalencies Calculator (http://www.epa.gov/cleanenergy/energy-resources/calculator.html) from the U.S. Environmental Protection Agency.

Storage Virtualization What is it? Increasing the ACTUAL disk utilization Reducing or eliminating duplicate data New tech turn off disks when not in use Why You Need It? Reduce unused disk storage Reduce heat (and cooling needs) Disk drive mechanical parts draw significant power Great potential to lower cost of operations

Storage Virtualization (cont.) Thin Provisioning Example:

Storage Virtualization (cont.) Key Problem & Technologies Direct Attach vs. Shared SAN, NAS Always-On Spindles Solid-State Disk* Same Data Everywhere Data De-duplication Allocation vs. Utilization Thin Provisioning Own vs. Rent Storage in the Cloud * Servers with SSD use 35-42% energy than servers with HDD

Server & Storage Virtualization Bringing it all together: 60-80% reduction of physical servers! 60-80% reduction of spinning disks!

Data Center In 2007, The Environmental Protection Agency released a report on energy efficiency in data centers. According to the government's best estimates, energy usage at data centers has doubled between 2000 and 2006, and will have doubled again by 2011. In 2007, data centers used 1.5% of national power. (last official report)

Data Center Best Practices 1. Eliminate the mixing of hot and cold air 2. Better temperature control and airflow distribution 3. Use economizers 4. Engineer the Data Center 5. Measure your Power Usage Effectiveness 6. Monitor and Control your data center performance in real time 7. Eliminate over-provisioning for maximum efficiency and productivity 8. Optimize holistically everything that goes in the data center 9. Make the data center operations part of the culture 10. Share and Learn from industry partners http://www.microsoft.com/environment/our_commitment/articles/datacenter_bp.aspx

Build a Sustainable Infrastructure Minimize the Impact of our Operations Data centers consume 50% less energy than 3 years ago. Digital By Choice reduced disks shipped by 10 million units Microsoft recycles an average of 208.78 tons of material each month Maximize Use of Renewable Resources 100% renewable hydropower in Quincy Data Center Mountain View, CA campus generates 480 kilowatts from 2,288 solar panels Microsoft UK purchases 100% renewable electricity In San Antonio, TX, our facility leverages recycled water program and uses wind power as its primary energy source. Optimize Buildings and New Construction Build using LEED standards consumes over 20% less energy Dublin, Ireland data center leverages the outside air as a primary source to cool the facility and is projected to be 50% more efficient

From Awareness to Action: the Green IT Lifecycle Procurement Design Use E-Waste Procurement: Include Environmental Sustainability in RFP process, particularly with regard to hardware energy efficiency Design: Use: Envisioning the Datacenter of the Future Reducing materials in all infrastructure Expand datacenter tracking to water, fuel and refrigerant consumption Metric of the Future: work performed / electrical load ES Modeling including server utilization, PUE, watts per server E-Waste: Include Environmental Sustainability principles in re-use, re-cycle, disposal. Reduce packing materials. 22

Summary Pivotal time for environmental action We can reduce our impact Leverage Technology for Positive Impact Partnering for Global Impact Sustainable Practices and Environmental Stewardship Software is essential to solving the 98% problem Microsoft is committed to providing energy efficient products Microsoft is collaborating with leading thought leaders and global organizations to have a positive impact

Data Center Guidance and Education Dublin Data Center Best Practices Leadership and Guidance http://www.microsoft.com/environment/our_c ommitment/articles/datacenter_bp.aspx Quincy, WA Research and Whitepapers http://research.microsoft.com/search/search. aspx?qu=data+center&id=p Sneak peak at how we operate http://serverspecs.blogs.techtarget.com/2008 /05/01/microsoft-shows-off-scry-chicagodata-center-video/

Additional Resources www.microsoft.com/environment http://www.microsoft.com/virtualization/tco-roi.mspx ROI Calculator www.epeat.net www.energystar.gov www.climatesaverscomputing.org www.thegreengrid.org www.80plus.org www.1e.com www.verdiem.com EZ GPO tool (www.energystar.gov) Spec Power: http://www.spec.org/power_ssj2008/results/power_ssj2008.html Energy Efficiency and Mobile Battery Life Guidance http://www.microsoft.com/whdc/system/pnppwr/mobile_bat.mspx