E-Leadership Skills for Small and Medium Sized Enterprises



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LEAD Brussels, 17 March 2014 E-Leadership Skills for SMEs 1 st workshop E-Leadership Skills for Small and Medium Sized Enterprises e-leadership education for SMEs and entrepreneurs first results from scanning the education landscape Service contract for the European Commission Tobias Hüsing, Tobias Stabenow empirica GmbH Enterprise and Industry

WP5 European Landscape of HE Courses and MOOCs WP5 Task 5.1-5.4 - Objectives Develop suitable criteria for the identification and selection of suitable courses and MOOCs Identify already existing relevant activities, universities and business schools, programmes and courses Europe-wide survey of relevant programmes and courses + MOOCs in the e- leadership skills domain, Establish a European landscape of e- leadership Higher Education courses and MOOCs Issues Scale of programmes / courses Sources: E-skills GUIDE e-leadership programme landscape IT Industry initiatives University and business school courses and programmes + MOOCs Coursera and other MOOC platforms Methodology: Timing: Analysis Report writing Start: M01 End: M06 Results: Report (-> Synthesis Report (D3)) No mention of Exec Ed in ToR, include 2

From the tender specifications Identifying and analysing relevant and new e-leadership courses (including online courses on the Internet, MOOCs) and initiatives from industry, education and training organisations; Analysing and assessing the information gathered with a view to describe the situation and deliver a synthesis report on the state-of-play in Europe and presenting the results of the above-mentioned tasks (these findings will be further elaborated during the second and third phases). This report should be validated by the Steering Committee Organising a competition for the 10 best e-leadership courses (also for MOOCs); The demonstrations and the competition (which will cover the second and the third phases) should be organised in cooperation with stakeholders groups and associations representing industry and academia as well as the target groups. 3

Criteria Combination programmes := ICT > 25% and business management> 25% and leadership/lead professional level or (if short programmes) ICT content & target group/focus = startups/entrepreneurs Must be innovation oriented / oriented towards business transformation or business creation Master s, or BSc, but not if primarily for school leavers/consecutive MSc not if largely academic (esp. no PhD / postdoc programmes) = has to have professionals orientation 4

Example Belgium ALL RESULTS PRELIMINARY & will be subject to double checking further validation 39 candidates based on search of university and business school websites 12 short programmes (< 1year) 27 long programmes (>= 1 year) Of which 18 times: Professional orientation 37 times: Suitable IT modules 13 times: SME or entrepreneurship specialisation Result 3 times: all 3 criteria 5

Prof'nal orient IT-Module Entr'ship-Module SME specialization online Selected on criteria Long list short programmes ALL RESULTS PRELIMINARY & will be subject to double checking further validation MUST MUST EITHER s /l No Degree University Name of Programm Duration BE s 1 EP Antwerp Managment Building School Innovative Organizations x 3 x 2 days - x - - 0 BE s 2 EP Antwerp Managment Enterprise School Innovation and Engineering x 10 days x - - - 0 BE s 3 EP Antwerp Managment Master Class School IT Leadership x 8 days x - - - 0 BE s 4 certificateantwerp Managment Master Class School IT Governance & Assurance through xcobit 10 days 5 x - - - 0 BE s 5 certificateantwerp Managment Master Class School IT architecture x 10 days x - - - 0 BE s 6 EP Solvay Business Executive School of Programm Economics in and IT Management x 144h x - - - 0 BE s 7 EP Solvay Business Executive School of Programm Economics in and Information Management Security Managment x 144h x - - - 0 BE s 8 EP Solvay Business Executive School of Programm Economics in and ICT Audit Management and Assurance x 144h x - - - 0 BE s 9 EP Vlerick Business Mastering School IT Management x 6 days x - - - 0 BE s 10 EP Vlerick Business Excellence School in Business Process Improvement x 12 days x - - - 0 BE s 11 EP Vlerick Business Aligning School Business and IT x 3 days x - - - 0 BE s 12 EP Vlerick Business Executive School Master Class in Business Process Management x 21 days x - - - 0 6

Prof'nal orient IT-Module Entr'ship-Module SME specialization online Selected on criteria Long list long programmes 1 MUST MUST EITHER ALL RESULTS PRELIMINARY & will be subject to double checking further validation s Degre /l No e University Name of Programm Duration BE l 1 MBA Solvay Business MBA School Solvay of - Economics part time and Management x 2 years x x - - 1 BE l 2 MBA Solvay Business Solvay School Ponts-MBA of Economics and Management x 15 months x x - - 1 BE l 3 Master Solvay Business Executive School of Master Economics in IT Management and x 2 years x - - - 0 BE l 4 Master Antwerp Managment Master of School Innovation and Entrepreneurship 1 year - x - - 0 BE l 5 EM Antwerp Managment Executive School Master of Enterprise IT Architecture x 2 years - part xtime - - - 0 BE l 6 Master Brussels Businesss Master School in Business Studies - E-Business 1-3 years - time x - - - 0 BE l 7 Msc Boston University Master Brussel of Science in Computer Information Systems x 2 years x - - x 0 BE l 8 BachelorHogeschool Universiteit Technology Brussel Management 3 years x - - - 0 BE l 9 MBA Hogeschool Universiteit Master of Business Brussel Administration - Business Information 1 yearmanagement x - - - 0 BE l 10 MIM University of Liege Master in Management - strategic Intelligence and Marketing 1 year x - - - 0 BE l 11 EM University of Liege Executive Master Class en Itelligence Stratégiquex 1 year x x - - 1 BE l 12 MBE IHEC Brussels Business Managment Engineering School 2 years x - - - 0 BE l 13 Msc Universiteit Gent Master of Science in Commercial Science- Management 1 year and IT x - - - 0 BE l 14 Msc Universiteit Gent Communication Science: New Media and Society 1 year x - - - 0 7

Example Netherlands 31 candidates based on search of university and business school websites 9 short programmes (< 1year) 22 long programmes (>= 1 year) Of which 12 times: Professional orientation 26 times: Suitable IT modules 6 times: SME or entrepreneurship specialisation Result 2 times: all 3 criteria 8

Prof'nal orient IT-Module Entr'ship- Module SME specialization online Selected on criteria Short list NL, and preliminary results AT, BG CY, CZ ALL RESULTS PRELIMINARY & will be subject to double checking further validation MUST MUST EITHER s/l No Degree University Name of Programm Duration NL l 10 MBA IBO Business School Entrepreneurial MBA x 2 years - part time x x - - 1 NL l 16 Msc Utrecht University Business Informatics x 2 years x x - - 1 AT s 2 Certfct FH Kufstein Zertifierter IT-Prozessmanager x 4 days x - x - 1 Donau-Universität Danube Professional MBA Business 2 years - AT l 4 MBA Krems Performance Management x part time x x - - 1 Vienna University of Professional MBA Entrepreneurship 2 years - AT l 12 MBA Technology and Innovation x part time x x - - 1 BG l 19 Msc Higher School of Insurance and Finance Business Management, Technology and Innovation x 2 years - part time x x - - 1 Cyprus International Msc Management - CY s 1 Msc Institute of Management Entrepreneurship and Innovation / E -Commerce x 1-2 years x x - - 1 CY l 7 Diploma CTL Eurocollege E-Business x 2 years x x - - 1 CZ l 2 MBA University of New York in Prague MBA - Concentration: Information System x 18 months - 2 weekends per month x x - - 1 9

Observations Combination of learning outcomes is hardly found in short courses / single modules Target group approach instead but not very fruitful Giving up combination approach is not an option as results would become rather meaningless (there are 1 000s of tech courses and 1 000s of entrepreneurship courses) The fact that we find only long courses does not mean there is no demand for short SME/entrepreneur flash briefing courses etc. 10

E-leadership education for SMEs and Entrepreneurs THANK YOU