RETAIL TRADE AS AN ACTOR IN BALANCED SPATIAL PLANNING AND SUSTAINABLE DEVELOPMENT



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AS AN ACTOR IN BALANCED SPATIAL PLANNING AND SUSTAINABLE DEVELOPMENT SUPPORTING TRADE IN PROBLEM URBAN AREAS : THE FRENCH EXAMPLE Jean-Christophe Martin, Director for Trade, Craft industries, Services and Professionals (France)

Decline in the commercial equipment A decline in real estate as a result of an absence of care from landlords An absence of global management and commercial activities Equipment wich does not fit the evolution of the current trade operation Reduction in the offer connected with the growth of attractive commercial poles in the suburbs Clichy-sous-Bois «Le Chêne Pointu» Romans-sur-Isère «La Monnaie»

Inadequate environment «High rise estate» from the 60s/70s Enclosed sites, not very visible A damaged environment A growth of insecurity and uncivil behavior A growth of poverty in population Clermont-Ferrand «La Gauthière»

The goals of EPARECA Involvment in the maintenance and restimulation of local commercial and crafts activities in problem urban areas (damaged crafts or commercial centres or areas) Contribution to the preservation of diversification of local commercial and crafts offer Contribution to the commercial and crafts employment in specific urban areas : «sites en politique de la ville»

Public prerogatives EPARECA was created in 1996 as an EPIC (Industrial and Commercial Public Establishment) EPARECA enjoys coercive means (expropriation) It receives an annual subsidy from the government determined under a Master contract defining the targets and the resources Targets : Maintain a local service for the captive people living in the highest problem areas Remedy the absence of private initiative

A status of operator A role of developer, investor, and manager A multidisciplinary team involving all the skills abilities enhanced by the support of outsourcing : studies, «maîtrise d ouvrage déléguée» Targets : Implement the commercial project and ensure its long term success Launch the commercial equipment on the medium term private investment and management market

Outline of the operation Submission by the public authorities Approch ANRU/CDC Decision of the Board of directors opportunity diagnosis Period of research and project Decision of the Board of directors Implementation of the project Management of the project Decision of the Board of directors Resale

10 years of action for the benefit of public authorities Saint-Ouen l aumône Les Mureaux Franconville Villeneuve la Garenne Trappes Garges-lès-Gonesse Stains La Courneuve Sevran Argenteuil Clichy-sous-Bois Aubervilliers Pantin Crét eil Ivry-sur-Seine Champigny sur Marne Bonneuil-sur-Marne Hérouville St Clair Fécamp Louv iers Ev reux Amiens Rouen Vernon Dechy Beuv rages Tourcoin g Bruay / Roubaix Hautmont Valenciennes Mons Sedan Charlev ille-mézières Mont-St-Martin St-Av old Reims Châlons Laxou Freyming Laxou Wattrelos Hem V. d Ascq Evry Villeneuve-St-Georges Epinay-sous-Sénart Corbeil-Essonnes Montereau-Fault-Yonne Quimper Lorient Vannes Rennes Alençon Dreux Nemours Sens Nancy Nancy La Chapelle St Luc Chaumont Mulho use Chenôv e Dammarie-les-Lys Dole Rillieux la Pape Bourges Chalon/Saône Vaulx-en-Velin Poitiers Ly on Saintes Angoulême Limoges Clermont-Ferrand Villef ontaine Saint-Fons Bron Septembre 2008 ELIGIBLE AREAS Cognac Soy aux Bergerac Bourgoin-Jallieu Thiers Saint-Etienne Fontaine Chambéry Grenoble Vénissieux Floirac PROJECT AREAS Romans CONSTRUCTION AREAS OPERATING AREAS Mayotte Mamoudzou Mont de Marsan Toulo use Castres Montpelli er Nîmes Pierrelatte Vitrolles Grasse Nice Bastia RESOLD AREAS Marseille Perpignan

10 years of action for the benefit of public authorities 62 files under project 22 files under construction 17 operating areas 4 sites have been resold Hem «Laënnec»

EPARECA in pictures

ARGENTEUIL Before renovation : 3 photos After renovation : 2 photos

Argenteuil before 1

Argenteuil before 2

Argenteuil before 3

Argenteuil after 1

Argenteuil after 2

BOURGES Before renovation : 3 photos After renovation : 3 photos

Bourges before 1

Bourges before 2

Bourges before 3

Bourges after 1

Bourges after 2

Bourges after 3