Using OBIEE for Location-Aware Predictive Analytics



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Using OBIEE for Location-Aware Predictive Analytics Jean Ihm, Principal Product Manager, Oracle Spatial and Graph Jayant Sharma, Director, Product Management, Oracle Spatial and Graph, MapViewer Oracle BIWA SIG Summit 2014

Disclaimer The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle s products remains at the sole discretion of Oracle.

Agenda Introduction Map visualization, spatial and predictive analytics Overview of latest MapViewer & Oracle Spatial and Graph 12c features Q&A

INTRODUCTION Oracle BIWA SIG Summit 2014

From Data to Actionable Insights DECIDE ANALYZE ACQUIRE ORGANIZE Make Better Decisions

Business Analytics & Unstructured Data Oracle Business Intelligence Best platform for integrated ROLAP and MOLAP BI Server + Essbase Common Enterprise Information Model Oracle Endeca Information Discovery Best platform for Unstructured Analytics Endeca Server Hybrid Search/Analytical Database Flexible Data Model Structured Data Unstructured Data OLTP & ODS Systems Enterprise Applications (Oracle, SAP, Others) Data Warehouse & Data Marts Websites Content Systems, Files, Email Social Media Big Data

Big Data Discover Endeca Information Discovery Oracle Big Data Appliance Oracle Big Data Connectors InfiniBand Oracle Exadata InfiniBand Oracle Exalytics CEP Oracle Real-Time Decisions Acquire Organize Analyze Decide

MAP VISUALIZATION, SPATIAL AND PREDICTIVE ANALYTICS

Spatial Analytics with Oracle Oracle Spatial and Graph Option* Part of Oracle Database Advanced Spatial Analytics Data types, models, spatial search (containment & proximity), geocoding Graph Features Network Data Model for utilities/transportation RDF Semantic Graph for social applications Part of Oracle applications, tools, engineered systems * Formerly Oracle Spatial option (renamed 7/12)

Predictive Analytics with Oracle In-database analytics SQL and Enterprise R Use Big Data Connectors to combine Hadoop and DBMS data for deep analytics Re-use SQL skills to develop deep analytics Or re-use R skills, but on Big Data instead of RAM-scale data Deep analytics on data within Hadoop using Oracle R Connector for Hadoop Re-use R skills to harness the power of Hadoop Target unstructured data within HDFS Oracle Real Time Decisions Predictive learning of relationships between knowledge concepts and business events Big Data Sources Oracle R Connector for Hadoop Loader for Hadoop RTD Oracle Data Mining (SQL) DBMS Oracle Enterprise R Learning Graph / Attribute Associations Real-time Recommendations

Oracle Advanced Analytics Advanced In-Database Predictive Analysis Text Mining Statistics Data Mining Comprehensive predictive analytic platform built inside database Data mining, text mining Statistical analysis (based on R) Built for data analysts / scientists Scalable & parallel: analyzes huge volumes of data Tightly integrated with SQL, enabling broad usage Minimizes expensive data movement Increases security & performance Works inside Exadata and Big Data Appliance

Geo-Spatial Visualizations & Predictive Analytics DEMONSTRATIONS

Oracle MapViewer 11.1.1.7 Capabilities Rich client interactivity HTML5 API Map data editing 3 rd party data sources Support for online map services (eg HERE) Refreshed Web console Separate MVDEMO samples app A glassfish based quick start kit 10am Thurs session here more BI & Mapping (Chris Hughes Oracle)

Oracle Spatial and Graph Dramatic Performance and Simplified Application Development Up to 100x Faster Spatial Operations Parallel Raster Query and Processing Extended 3D and Point Cloud Support Network Data Model Feature Modeling Multi-modal routing Large Scale Drive Time Analysis

For more information Oracle Business Analytics: oracle.com/bi @OracleAnalytics, @OracleBITech www.youtube.com/evolvingbi Oracle Spatial and Graph: Spatial and Graph www.oracle.com/technetwork/database/options/spatialandgraph Oracle Fusion Middleware MapViewer www.oracle.com/technetwork/middleware/mapviewer/ demos, downloads, white papers, case studies & more Sample Application http://www.oracle.com/technetwork/middleware/bi-foundation/obiee-samples-167534.html

Join the community Oracle Spatial & Graph Special Interest Group: Connect and exchange knowledge with the user community Talk to board members (Steve Lytle - Chair) tonight after this session Join our groups: LinkedIn, Google+, IOUG SIG Visit OTN Spatial Community Search online for Oracle Spatial and Graph Community Email oraclespatialsig@gmail.com SIG 2014 Events May 19-21: Location Intelligence & Oracle Spatial Summit, Washington DC

Oracle Spatial Summit and Location Intelligence May 19-21, 2014, Washington, DC Join this premier training event for mapping & spatial technologies from the Oracle product team & Spatial and Graph SIG. Attend technical talks and hands-on labs, led by Oracle experts and users Call For Speakers Open! Submit by Feb. 1 Early Bird registration *Complimentary registration for government attendees www.locationintelligence.net/dc

Q&A Oracle BIWA SIG Summit 2014