Electronic Ticketing Systems Conference Romania, 2006-10-26/27



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Electronic Ticketing Systems Conference Romania, 2006-10-26/27 Business related aspects of electronic Ticketing systems : Contactless technology in the Lisbon Region : (building a multi-serices and multi-supplier enironment) 1

Agenda Lisbon Enironment and Approach Context - Lisbon Multi-Operator and Multi-Modal Fare System Step 1 - Deeloping the Technology Towards Business Issues Step 2 - First Real Implementations Projects Step 3 Generalization (Business and Technical Framework) How to do it ( thinking on the return on inestment) Technical Issues Business Oriented Technical Approach towards full interoperability Business Process Oriented Methodology Software Components - Interoperability Embedded Framework Software Software Components Central Management and Integration System Business Issues Build a Business Model for Transports and other-serices Some Resulting Serices References Current Situation in Lisbon International Cases based on the same concept 2

Lisbon Enironment and Approach 3

Context -Lisbon Multi-Operator and Multi-Modal Fare System Multi-Operator and Multi-Mode Public and Priate operators Urban Bus and Tram: Carris Underground: Metropolitano de Lisboa Sub-urban bus (priate): Rodoiária Lisboa, Transportes Sul do Tejo, Rodoiáriada Estremadura Boats & Ferries: Transtejo, Soflusa Train: CP Complex Integrated Fare System Contracts and Tickets Typology Exclusie, Combined, Multi-modal Spatial Validity Zones, Crowns, Cellular, O/D, Route, Return-trip Temporal Validity Single, Daily, N-Day, Weekly, Monthly, Hourly Usage Validity N-Trip, N-Units, N-Zones, N-Cells OTLIS Consortium 4 Goal... One contactless smartcard fits ALL

Step 1 - Deeloping the Technology Towards Business Issues 1 ICARE (1996-1998) Business, Process and Functional Analysis of the existing complex multimodal fare model 1 Deelopment and Testing of a complete prototype of a Ticketing System (on-board and central system). 2 Field test and assessment of contactless folder s contactless card 3 Field test and assessment of hands-free antennas 2 3 CALYPSO (1998-2001) Integration of other serices and bank e- Purse (PMB) functionalities into the smartcard 4 Reloading smartcard oer Internet and Bank-kiosk 5 Draft of the Intermodal Smartcard DataModel and System Architecture 6 First test of the smart-ticket Deelopment and Assessment of a wider pilot of the Ticketing System (URBI2000) Standardization (*) 4 6 5 (*) ISO14443/B-1,2,3,4; ÉN1545-1,2; ISO7816-1,2,3,4 & EN 726-3; ISO/TR 14904; TRANSMODEL 5

Step 2 - First Real Implementations Projects Metropolitano (2000-2003) Implementation of a new system mixing contactless card and magnetic tickets Contactless Card 1 Marketing campaign Lisboa Via Card LisboaVia Card issuance nearly 750.000 cards (today >1,4Mio) Main Technical issues Closing stations with gates Contactless technology and Uniersal DataModel specifications Card issuance complex logistics and customer assistance Card issuance and system erification and quality control Carris (2002-2004) Implementation of a new system mixing contactless card (LisboaVia) and contactless paper ticket Contactless Card and Ticket 2 Marketing campaign SeteColinas with 5 different layouts Ticket issuance of millions of smart-tickets Main Technical issues New equipment suppliers for an interoperable system Implementation of Uniersal API for all equipment, cards and tickets Cross-usage tests and certification New fare approaches for contactless paper ticket 2 1 6

Step 3 Generalization (Business and Technical Framework) Build a Unified Mission Operators join into consortium Build and improe a strong technological partnership (10 years!) Target on multi-operator transportation and multi-supplier system Don t forget multi-serices Build a Technical Approach to Support the Mission Use a Business Process oriented methodology towards cost and benefit improements Generic data model and Interoperability embedded software framework Multi-operator and multi-serice oriented Central Management software Certification guidelines and procedures Don t forget other future stakeholders (e.g. authority) on your Methodology Build a Business Approach Build a Business Plan for transport application BUT Include lines of business for external multi-serices (other applications and other channels) Build a brand and pack your serices Promote and exploit the serices Help partners with system components and methodology Help partners with technical serices Proide partners with cards, transaction and security serices Market deelopment by promoting competitiity between technology solutions 7

How to do it: Technical Issues : Business Oriented Technical Approach : Towards full interoperability 8

What is S mart CITIES S mart CITIESis a brand name for a set of tools for the implementation of interoperable open smartcard and smart-ticket systems, including 1. Enterprise Architecture (EA) Methodology adapted to Public Transportation 2. Interoperability Embedded Framework Software for Terminals and Cards 3. Operational Management, Clearing and Integration modular central system It applies to public transport and other serice proiders within multi-serice ticketing and smartcard schemas. It was born from the Link s strong experience on Calypso technology but also applies to other technologies, towards the total technological and functional interoperability, inside one region and also between neighbouring regions. (*) Some Standards and Guidelines: ISO 14904, Transmodel, ENV 1545, ISO 14443, ISO 7816, EN 726-3 9

The S mart CITIES Vision Focus on two main goals: Management System Leel 1 1b Global Coordination and Integration Easy installation and access (web) Managing customers globally Managing sales, usage and clearing Managing global system security Secure system integration middleware Web Access 1 S mart CITIES Global Coordination -Customer & Card -Personalization -Sales & Reloading -Usage/Validation -Clearing & DataWHouse -Security & Fraud System Integration MessIAS 1b Internet Terminal Leel 2 Interoperability Framework for Ticketing equipments Uniersal DataModel Embedded Framework software Test and certification process System Integration MessIAS Embedded Framework OPERATOR 1 Ticketing System and Terminals System Integration MessIAS OPERATOR N Ticketing System and Terminals Uniersal Embedded 2 Datamodel Framework 2 Uniersal Datamodel 10

The S mart CITIES Global Architecture 11

How to do it: Technical Issues : 1. Business Process Oriented Methodology : Software Components : 2. Interoperability Embedded Framework Software : 3. Central Management and Integration Software 12

1. Enterprise Architecture (EA)- Transport Methodology Based on the Zachman s Representation Framework for Information Systems Architecture (ASI), which guarantees that the results are adequate to be alidated by the different leels of the Organization. Analyses the Current and Future Situation of the Organization, Business Information, Systems and Technologies, to proide an answer to the following questions: Where we are? Where we want to be? How we get there? and Project Planning Concentrates both on business and technical leels, and include: Analysis and Improement of future Processes (customer support, sales and reloading, alidations, fiscalization, maintenance, etc) at operator leel and globally Mapping of the results in a consistent Process, Information, Application, and System Architecture, towards a multi-supplier modular system Production of Technical and Functional System Specifications Design of the Migration plan for the Contactless Technology Business-plan 13

2. Interoperability Embedded Framework - Goal Embedded Portable Software (terminal leel) which assures that each system is interoperable with other systems, such as: Public Transports Parking Tolls Tourism (Museums, Hotels, Restaurants, Shows, etc) Schools and Uniersities Identification and Citizen Cards Software Layers SmartCITIES-Embedded Framework -Application Core (Business Rules) -Datamodel + API (Data) -Embedded Security Agent (Security) -Easy Coupler (Technology) SmartCITIES-Test&Certification Other partners of the Region or Country, that could use the same cards or other Gie the adantage to allow a phased plan for implementation of new serices, new cards, new distribution channels, new alidities, aoiding disruption. 14

3. Central Management and Integration Central Software modules which include, among other: Customer and Card Management; Smartcard Personalization and Issuing; Contract Management; Sales and Reloading Management; Validations Management; Transactions Clearing; Global Security Management; Secured Messaging Integration Platform; Modules SmartCITIES-FrontIssuer SmartCITIES-CardManager SmartCITIES-CatalogManager & Wizard SmartCITIES-ReloadingManager SmartCITIES-ValidationsManager SmartCITIES-Clearing SmartCITIES-UserManager SmartCITIES-Security&Fraud (ASE & GMST) SmartCITIES-SAM-Serer SmartCITIES-Integration (MessIAS) Internet and Extranet Remote Sales and Reloading. SmartCITIES-RemoteApplicationCore SmartCITIES-Internet (NetStarter) SmartCITIES-Mobile 15

Modular System in Lisbon Operator Ticketing System MessIAS Client Operator Internal User Call Center Internet Recoery Customer Card manag,. (GCC) Sales Cons. (CVC) Portal Incomes Clearing Sales Reloa Mng. Validation Mng. Validation Cons. Middleware EAI MessIAS Serer S mart CITIES Passenger Information Contract Mng. Analysis Security Fraud Mng. Portal Applications Platform Remote User 16

Example 1 Personalization, Issuing and Management Operator Ticketing System MessIAS Client Operator Front. CITIES + EF Internal User Call Center Internet Customer Card manag,. (GCC) EF 2 Personal. Medium Capacit. Portal Middleware EAI MessIAS Serer S mart CITIES Portal Applications Platform Remote User 3 Impress. Simples Integrada Card by card Front-office External Digitalization 1 External Personalization 17

Example 2 Global Security Management for Multi-serice Transaction + MAC Ticketing Equipment Embedded Framework Operator Ticketing System MessIAS Client Operator Internet Portal Middleware EAI MessIAS Serer SmartCITIES Security Fraud Mng. GMST Portal Application Platform ASE 18 ASE Embedded Security Agent GMST SAM and Transaction Security Management (both use SAMs)

How to do it: Business Issues : Build a Business Model for Transports and Multi-Serices 19

OTLIS OTLIS, is a Complementary Enterprises Agreement, was founded in 1996, to represent seen operators from Lisbon area in the projects ICARE and CALYPSO; Urban Bus and Tram: Carris Underground: Metropolitano de Lisboa Sub-urban bus (priate): Rodoiária Lisboa, Transportes Sul do Tejo, Rodoiária da Estremadura Boat: Transtejo Train: CP Recently, an organizational structure was implemented, to support the daily actiities that OTLIS contracted with seeral Lisbon Transport Operators (Ex: Daily share of income from ending at the Bank Terminals, card management). OTLIS aims to contribute to the enhancement of quality serices from the Operators to the citizens of Lisbon s Metropolitan area, through technological deelopment of innoatie products and serices, oriented to mobility and intermodality between the different Operators and transport modes. OTLIS is the execution ehicle of the politics defined by the Operators and Goernmental entities for Lisbon s Metropolitan area. 20

Mission and Resources Mission OTLIS has the mission to create added alue for the Transport Operators, partners and associated, through the efficient management of central systems and shared resources, deeloping and offering common resources, technical and technological competences, acquired by OTLIS and by the Operators. Resources LisboaVia Card, used by more than 1 million clients; The Information System, named SIIT Sistema Informação Intermodal de Transportes (The Central Information System of Lisbon Transport Operators); Data Model and API software common to all Operators 7 Colinas contactless Ticket; 21

Define your Business Plan Venda e Carregamento de Títulos de Transporte em Redes Externas Venda de Títulos ia ATM Linhas de Negócio Gestão de Cartões Lisboa Via Outros Negócios Actiidade Internacional Other Operators Venda de Títulos ia Outras Redes Externas Atendimento Lisboa Via Actiidades de Suporte a Operadores e Clientes Carregamento de Crédito para Estacionamento ia ATM Venda de Títulos de Transporte ia Internet Página Web Lisboa Via Apoio à implantação de seriços de bilhética noutros operadores Gestão do Inestimento na Expansão do Sistema Legenda Linhas de negócio relacionadas Public Transport Operators from Lisboa Area Goernment Organisms Gestão de Sistemas de Compensação e Controlo Prestação de Seriços a Operadores Linha de negócio temporária Gestão de Redes e Sistemas Actiidades de Suporte Interno Operação e Manutenção SIIT Linha de negócio Actiidade com potencial futuro de geração de receitas Customers Gestão Comercial Gestão Administratia e Financeira Actiidade de Suporte Euros 3.500.000 3.000.000 2.500.000 2.000.000 1.500.000 1.000.000 500.000 0 2006 2007 2008 2009 2010 Ano 22 ATM Cred. Estacionamento Atendimento LV e Pág. WEB Gestão de Cartões Out. Redes Externas e Internet Outros Negócios Seriço a Operadores da AML

Detail your Serices to Partners and Associates OTLIS is oriented towards the deelopment of a group of Business Lines and support actiities for Operators and Clients: Management of Lisboa Via Cards image utilization rights management, and other issues related with Lisboa Via Card Stock management Operators support Certification of ticketing systems and associated procedures; Technical adising in contactless ticketing projects; Ability to support processes of ticketing systems; Management of sales channels Reloading on ATM external sale s network Reloading on Internet Lisboa Via customers support Web site Lisboa Via; Customers offices Operators system support SIIT management Serice leel control; Customers and sales information (SIIT); Clearing centre. Other complementary serices Tourism card School card Mobile ticketing Bank card Parking 23

Indentify the Value Proposition Lower inestment in operator system; Haing always upgraded applications, without the need for new inestments; Reliable information (SAM s management and safety transactions); Reporting and Business Intelligence (Clients, Sales and reloading, Validations); Reducing costs and inestments from the operators; Ensure a greater coordination and integration of the sales serices and sales channels; Reducing Fraud; Reducing bureaucracy and processing time associated processes; Simplifying the operational management of operators; Accessing technical assistance serices and certification; Benefit from ticketing inestments financed by public funding New and diersified sales solutions (ATM, Internet, Mobile-ticketing); allowing lower costs in sales network Equipments and products certification (assuring the compliance with data models and interoperability); Procurement, lowering exploitation and stock cost. 24

Identify the Adantages of the Model and Serices Transport Operators are now able to: Rationalize the sales network in a multi-operator mode Rationalize and optimize the transport titles offer, Improe the efficiency of control teams Obtain global integrated and detailed data concerning Sales, Income and Usage of transport titles, early each month or each day (at SIIT) Rationalize the inestments in Operator system Improing the serices for the actual customers of Public transports; To launch new serices directed to different segments; Getting the users from priate to public transport; Making easier the purchase of transport titles to entities that require massie quantities. 25

Identify the Adantages of the Model and Serices Customers are now able to: Buy and use their tickets in a more easy and consistent way based on two supports (LisboaVia and 7Colinas) Buy their tickets in a more uniersal sales network (ATM, Internet, AVM, etc) Trael with new intermodal tickets for multi-operator TRIP based fares, which do not penalize the exchange of mean of transport Hae an oerall perception on the increasing of their mobility tools 26

What will change in the near future? New Projects under deelopment : implementation of Mobile Contactless Ticketing, integration with EMV debit credit payments Generalization of internet reloading Launch new Integrated Fares and commercial products more customerfriendly Extend the sales and distribution network to new sales channels; Certification of new generation of cards and tickets, Implementation of projects related with other City serices such as Parking, tolls, other Tourism resources, City card for Disabled, schools, uniersities, sports, etc; Start the interoperability between cities based on Calypso/Triangle, towards the implementation of cross-region serices; Reinforce the SIIT infra-structure as the general clearing centre for other serices. 27

How to do it: Technical Issues : Some Resulting Serices 28

Main Serices from OTLIS FrontSIIT Personalization Security & Clearing SIBS/ATM Reloading EMV-POS Reloading Payshop Reloading Net St@rter Internet Reloading 29

SIBS / ATM Use existing network for Reloading The Banc Client uses Atm to reload his Transport card 2 Otlis send files with passes That can be reload 1 6 OTLIS A real time message is sent to the Banc Card issuer Banco Issuing Emissor (cliente) Bank 3 MB Sist. Central 4 5 Sibs send to Otlis a consolidated file with the list of reloadings Transports Banco de Support Apoio Bank A file with the debit to Be done in the client Account is sent to the Banc Sibs sends to Otlis support Banc a moements file 30

Ambiente de Execuç ão LE T (PC) RS232, RS485, RS422 Casos de Teste Stub Stub API Uniersal Leitor do Cartão Legenda: LET OTLIS Fornecedor Ambiente Embarcado (Equipamento a Certificar) SIBS / ATM Use existing network for Reloading SIBS Embedded Framework Specifications MessIAS Certification 31

Payshop -Use existing network for Reloading Payshop Embedded Framework MessIAS Calypso Reader AND / OR Terminal Contact Reader 32

NetStarter -Internet Serice for Reloading Cards Web Portal Serer Web and Mobile Terminals Remote Embedded Framework and SAM-Serer Remote Application Core Serer 33

Tourism New card / Use existing network for Reloading Remote Embedded Framework and SAM-Serer MessIAS EMV Sm@art POS Embedded Framework Embedded Framework ISO Reader 34

Parking Reamp existing Parking Machines network Embedded Framework MessIAS Calypso Reader AND / OR Terminal Contact Reader 35

References : Current Situation in Lisbon & : International Cases based on the same concept 36

Current Situation in Lisbon OTLIS Operators Consortium SIIT Intermodal Public Transports Information System ( Clearing House ) Business Plan Business plan for 2006/2010 Issuing FrontSIIT currently 20 personalization terminals working all oer Lisbon region for Carris, Metro, CP, Transtejo, Soflusa, and next month TC-Barreiro Cards - 1.300.000 circulating LisboaVia cards External Reloading ATM Reloading of LisboaVia card at Multi-banco ATM network Payshop -Reloading on 220 Payshop agents NetStarter Reloading of LisboaVia and 7 Colinas through Internet Tourism 12 tourism POS, 100.000 cards per year 37

International Cases based on the same concept Israel ISR (Israel Railways) EA-Ticketing consulting and Project Management for the new interoperable contactless ticketing system Tender Support Biometric requirements for physical security purposes Israel Adalya / MoT (Ministry of Transportation) EA-Ticketing consulting for the new interoperable National Ticketing System and Clearing House Brussels Region STIB Embedded Framework software for Brussels Region and Oerall Belgium Brasil / Porto Alegre -ATP EA-Ticketing consulting and Project Management for the new interoperable contactless ticketing system Tender Support Tests specification and support Embedded Framework software for POA Region Security & Fraud Central Module Software 38

Contacts : Miguel Rodrigues miguel.rodrigues@metrolisboa.pt : João Almeida joao.almeida@link.pt 39

Property Rights Link and OTLIS own all the property rights of this document, and, in accordance with the legislation, it is therefore expressly forbiden its reproduction, complete or partial, by any means, withouth explicit authorization. 40