Continuing Education Courses 2015 McKessonideaShare.com
Continuing Education Courses The Collaborative Education Institute is accredited by the Accreditation Council for Pharmacy Education as a provider of continuing pharmacy education. Full CPE information can be found at McKessonideaShare.com. Wednesday, June 24 Speakers 1. Clinical * 2. Revenue * 3. Business * 4. Marketing * Session 1 8:00 am 11:30 am Medication Synchronization: Building the Foundation to Maximize Your Pharmacy s Financial and Clinical Potential Pam Bernadella, RPh Director, Training and Professional Services, Health Mart John Gregg, PharmD Director, Pharmacy Operations, Health Mart Bob Lomenick, RPh Owner, The Tyson Drug Stores, Right Way Meds, Holly Springs, MS Session 2 12:00 pm 2:00 pm Make Every Encounter Count Randy P. McDonough, PharmD, MS, CGP, BCPS, FAPhA Co-Owner and Director of Clinical Services, Towncrest, Solon Towncrest, and Towncrest Compounding Pharmacies Emerging Care Models Dennis Song, BSPharm, CHC President, Flower Mound Pharmacy and Herbal Alternatives Troy Trygstad, PharmD, MBA, PhD VP, Pharmacy Programs, Community Care of North Carolina Why Marketing Matters: Using Proven Strategies to Acquire Patients and Promote Your Pharmacy Kevin Joyce Senior Vice President, EMG3 Health Coaching to Improve Adherence Nora Stelter, PharmD Associate Professor, Pharmacy Practice, Drake University College of Pharmacy and Health Sciences Session 3 2:30 pm 4:00 pm Impacting Pharmacy Economics in a Preferred Network Environment Crystal Lennartz, PharmD, MBA Director, Clinical Development, Health Mart Randy P. McDonough, PharmD, MS, CGP, BCPS, FAPhA Co-Owner and Director of Clinical Services, Towncrest, Solon Towncrest, and Towncrest Compounding Pharmacies Greg Paisley, BSPharm, RPh Vice President and COO, Shrivers Pharmacies/Coler LTC Chris Cornelison, RPh Owner, Iuka Discount Drugs, Iuka, MS Small Businesses Don t Die, They Just Self-Destruct Tom Shay, CSP Principal, Profits Plus Solutions Coaching Patients with Diabetes Jonathan G. Marquess, PharmD, CDE, CPT President, The Institute for Wellness and Education, Inc. Advances in Specialty Pharmacy Jim Smeeding, RPh, MBA Executive Director, National Association of Specialty Pharmacy Session 4 4:30 pm 5:30 pm Initiating Collaborative Practice Agreements with Prescribers Laura Carpenter, BSPharm, JD, LLM CEO, BulaLaw Marketing Your Pharmacy in a Social Media, Mobile and Digital World Elizabeth Estes Chief Idea Officer, Ebus Innovation Employee Engagement: Everyone Matters Kelley Babcock, BS, MEd, CPCC Chief Operating Officer, Pharmacy Development Services Terri Norvell, BBA Leadership Coach, Pharmacy Development Services Helping Patients with Asthma and COPD Breathe Easier Jennifer Riegel, PharmD, BCACP Medication Therapy Management Provider and Supervisor, Fairview Pharmacy Services Thursday, June 25 Session 1 8:00 am 9:00 am Positively Impacting Performance Measures One Patient at a Time Janelle Ruisinger, PharmD Clinical Associate Professor and Community Pharmacy Residency Director, The University of Kansas Medical Center, Department of Pharmacy Practice Strategies to Support a Healthy 340B Contract Pharmacy Program Julie Houston, BS, PhT Senior Director, 340B Retail Solutions, McKesson Health Systems Pricing Strategies for Profits Plus Legislative and Regulatory Update Tom Shay, CSP Principal, Profits Plus Solutions Mark E. Kinney, RPh Senior Vice President of Government Relations, Independent Pharmacy Cooperative *Track Legend 1. 2. Revenue Opportunities 3. Business Management and Pharmacy Operations 4. Marketing and Promotions 2
Continuing Education Courses Thursday, June 25 Speakers 1. Clinical * 2. Revenue * 3. Business * 4. Marketing * Session 2 9:30 am 11:30 am 20 Great Ideas to Build Relationships with Physicians Marsha Millonig, MBA, BSPharm President and CEO, Catalyst Enterprises, LLC Paul Mulhausen, MD Chief Medical Officer, Telligen Gamechangers 2015 Geoffrey C. Wall, PharmD, FCCP, BCPS, CGP Professor, Drake University College of Pharmacy and Health Sciences Immunization Update Session 3 1:30 pm 3:00 pm Innovation and Determining a Business Plan for New Services Miranda Wilhelm, PharmD Clinical Associate Professor, Southern Illinois University Edwardsville School of Pharmacy Daniel Benamoz, BS, RPh President and CEO, Pharmacy Development Services Seven Deadly Sins of Community Pharmacy Dave Wendland Vice President, Hamacher Resource Group, Inc. Medicare Part D Open Enrollment Consultations: Happier Patients, Better Pharmacy Bottom Line Dayton Keller, BS, MBA Newbern Drug Health Mart, Newbern, TN Integrating Medication Management: Lessons Learned Session 4 1:30 pm 3:30 pm Immunization Administration Training/ Immunization Administration Refresher Live Workshop* Friday, June 26 Marsha Millonig, MBA, BSPharm President and CEO, Catalyst Enterprises, LLC Hashim Zaibak, PharmD Pharmacist and CEO, HAYAT Pharmacy, Milwaukee, WI Miranda Wilhelm, PharmD Clinical Associate Professor, Southern Illinois University Edwardsville School of Pharmacy Health Mart University Live HMU Live Pharmacy Quality Measures: Action Steps for Improvement 10:15 am 11:15 am Tim Davis, PharmD Pharmacist and Owner, Beaver, Beaver Falls and Brighton Health Mart Pharmacies HMU Live Leadership + Team Engagement = Sustained Results Kelley Babcock, BS, MEd, CPCC Chief Operating Officer, Pharmacy Development Services Terri Norvell, BBA Leadership Coach, Pharmacy Development Services Additional Educational Opportunity: Marketing ideaexchange No CE credits available for this session Join your peers for interactive, roundtable discussions Saturday, June 27 Session 1 7:45 am 8:45 am The U.S. Pharmaceutical Market: Looking Back and Looking Ahead Doug Long, MBA Vice President, Industry Relations, IMS Health, Inc. Antipsychotic Agents: To Use or Not to Use Kelly Gable, PharmD, BCPP Associate Professor, Southern Illinois University Edwardsville School of Pharmacy The Ins and Outs of Establishing Travel Vaccine Services Pam Marquess, PharmD COO, The Marquess Group Pharmacies Buying and Selling a Pharmacy Session 2 9:00 am 10:00 am Public Policy Forum Jim Springer, BS, Management and Marketing VP South Region, RxOwnership Jeff Stone, California State Senator Joe Ganley, Vice President, McKesson Public Affairs *Track Legend 1. 2. Revenue Opportunities 3. Business Management and Pharmacy Operations 4. Marketing and Promotions *This 20-hour activity (18-hour self-study / 2-hour live workshop) is for pharmacists who want to become immunizers. The fee is $240. Register at www.gotocei.org **This 2-hour activity is for pharmacists who are already immunizers, but just want a refresher on administration techniques. Continuing Pharmacy Education (CPE) at McKesson ideashare 2015 is provided by the Collaborative Education Institute (CEI). For complete CPE information, including learning objectives for each activity, please see McKessonideaShare.com. 3
Wednesday, June 24 Session 1 Medication Synchronization: Building the Foundation to Maximize Your Pharmacy s Financial and Clinical Potential Moderator: Pam Bernadella, RPh Director, Training and Professional Services, Health Mart Panelists: John Gregg, PharmD Director, Pharmacy Operations, Health Mart Bob Lomenick, RPh Owner, The Tyson Drug Stores, Right Way Meds, Holly Springs, Mississippi This three-hour workshop will allow you to participate in an interactive session analyzing the tools necessary to build a pharmacy practice rooted in medication synchronization. Processes to ensure you are ready to successfully implement a program as well as various types of medication synchronization programs will be discussed. Medication synchronization will be dissected to allow you to identify barriers and overcome challenges while helping improve your revenue and clinical performance. activity, pharmacists and pharmacy technicians should be able to: Identify the various methods available to integrate medication synchronization into pharmacy workflow. Discuss key foundational components needed for longterm success in building revenue and clinical performance prior to introducing medication synchronization. Describe how medication synchronization can positively impact performance measures and pharmacy financials. Identify key tips and tools the pharmacy team should utilize when implementing a medication synchronization program. Create an action plan to overcome any identified barriers to successful implementation of a medication synchronization program in your pharmacy. Describe successful methods to market medication synchronization benefits to patients and prescribers, ultimately limiting barriers to participation. Session 2 Make Every Encounter Count Randy P. McDonough, PharmD, MS, CGP, BCPS, FAPhA Co-Owner and Director of Clinical Services, Towncrest, Solon Towncrest, and Towncrest Compounding Pharmacies Community pharmacists need to positively impact performance measures to continue with a successful practice as part of a preferred provider network. This may require adaptations to current practice strategies to allow evaluation of all patients drug therapy through workflow and appointment-based services. In other words, pharmacists need to make every encounter count with all patients. This can be done effectively and efficiently with continuous medication monitoring (CMM). This program will review the CMM process and provide pharmacists with the knowledge and skills to positively affect all patients drug therapy. Discuss rationale for moving toward a new model of patient care. Explain the continuous medication monitor (CMM) process. Recognize the performance measures that are applicable and meaningful to the CMM process. Summarize the practice changes needed to achieve high performance. Illustrate, though case examples, how to apply CMM to community practice. Time: 12:00 pm 2:00 pm 2.0 hours (0.2 CEU) live Pharmacist ACPE # 0107-9999-15-075-L04-P Time: 8:00 am 11:30 am 3.0 hours (0.3 CEU) live Pharmacist ACPE # 0107-9999-15-074-L04-P Pharmacy Technician ACPE # 0107-9999-15-074-L04-T 4
Wednesday, June 24 Emerging Care Models Speakers: Dennis Song, BSPharm, CHC President, Flower Mound Pharmacy and Herbal Alternatives Troy Trygstad, PharmD, MBA, PhD Vice President, Pharmacy Programs, Community Care of North Carolina Accountable Care Organizations (ACOs) are growing in both number and size. This session will review how community pharmacies can relate to these organizations successfully through meaningful co-management of patients medication use. Information on laying the groundwork for providing care for ACO patients will also be provided. Explain how Accountable Care Organizations (ACOs) and Patient-Centered Medical Homes (PCMHs) are increasingly adopted by public and private groups and evolving in structure and design. Identify how medical home and ACO contracts are typically aligned with community pharmacy enhanced services networks. Describe Medical Neighborhoods in terms of essential actors, roles, and relationships. Discuss mechanisms of collaboration and warm handoffs between ACOs, PCMHs and community pharmacies. Identify ways that community pharmacies can play a role in helping with patients transitions of care, medication reconciliation and other services. Revenue Opportunities Time: 12:00 pm 2:00 pm 2.0 hours (0.2 CEU) live Pharmacist ACPE # 0107-9999-15-076-L04-P Why Marketing Matters: Using Proven Strategies to Acquire Patients and Promote Your Pharmacy Kevin Joyce, Senior Vice President EMG3 Given the increasingly competitive and complicated local pharmacy landscape, acquiring new patients (and retaining existing customers) has never been more important. Learn about the advertising and marketing strategies and related tactics that other pharmacies are succeeding with across the country, as outlined through the case studies, survey results and trends collected via thousands of pharmacy engagements. Review actionable recommendations and explore available tools to help maximize the return from your pharmacy marketing investment. activity, pharmacists and pharmacy technicians should be able to: Select appropriate advertising approaches to pursue specific goals. Segment audiences to determine appropriate messages/ offers. Target influencers to generate referral and WOM opportunities. Incorporate available tools to reduce time and enhance results. Measure results to compare, improve and inform future efforts. Marketing and Promotions Time: 12:00 pm 2:00 pm 2.0 hours (0.2 CEU) live Pharmacist ACPE # 0107-9999-15-077-L04-P Pharmacy Technician ACPE # 0107-9999-15-077-L04-T 5
Wednesday, June 24 Health Coaching to Improve Adherence Nora Stelter, PharmD Associate Professor, Pharmacy Practice, Drake University College of Pharmacy and Health Sciences Changing the way we communicate with our patients from an expert approach to a coach approach can help improve patient outcomes including medication adherence. This session will discuss practical skills involved in health coaching. Participants will apply these skills to patient scenarios commonly experienced in the community pharmacy and learn how to take these skills back to their practice setting. Discuss how health coaching can affect the current performance measures focused on medication adherence. Distinguish between the traditional model of patient communication versus the health coaching model of communication. Describe common pitfalls that pharmacists often encounter when performing health coaching. Identify opportunities to use health coaching skills to impact medication adherence performance measures. Apply health coaching skills to address medication adherence issues commonly experienced at the pharmacy counter. Time: 12:00 pm 2:00 pm 2.0 hours (0.2 CEU) live Pharmacist ACPE # 0107-9999-15-078-L01-P Session 3 Impacting Pharmacy Economics in a Preferred Network Environment Moderator: Crystal Lennartz, PharmD, MBA Director, Clinical Development, Health Mart Panelists: Randy P. McDonough, PharmD, MS, CGP, BCPS, FAPhA Co-Owner and Director of Clinical Services, Towncrest, Solon Towncrest, and Towncrest Compounding Pharmacies Greg Paisley, BSPharm, RPh Vice President and COO, Shrivers Pharmacies/Coler LTC Chris Cornelison, RPh Owner, Iuka Discount Drugs, Iuka, MS This session will include a robust panel discussion on the influence of preferred networks in community pharmacy economics. Hear from three different owners as they share their unique perspectives on how they have successfully navigated the preferred network environment. Learn how your business can be positively impacted by the attraction of new patients and reduced costs. Leave this session with a specific plan to improve your pharmacy economics. activity, pharmacists and pharmacy technicians should be able to: Discuss the impact the growth of preferred networks has had on community pharmacy economics. Review how the typical community pharmacy business model would be impacted if you attracted additional patients, reduced cost of dispensing, and added additional service revenue. Identify where your pharmacy falls on the pharmacy economics continuum. Describe the business impacts a pharmacy owner had when they took specific actions to decrease cost of dispensing by implementing medication synchronization. Evaluate opportunities for supplementing pharmacy revenue with additional per-patient value-based reimbursement and incremental patient service revenue. Revenue Opportunities Time: 2:30 pm 4:00 pm 1.5 hours (0.15 CEU) live Pharmacist ACPE # 0107-9999-15-079-L04-P Pharmacy Technician ACPE # 0107-9999-15-079-L04-T. 6
Wednesday, June 24 Small Businesses Don t Die, They Just Self-Destruct Tom Shay, CSP Principal, Profits Plus Solutions As challenging a topic as the competition factor is, it is not the largest factor in the failure of a business. This session will focus on correcting misdirected actions and promoting proactive solutions to maintain a healthy business. The session promises to be enlightening, stimulating and motivating. Participants will leave the session with direction to develop a plan of action for their businesses. Identify management skills specific to the individual in need of improvement. Identify areas specific to the pharmacist s business that require additions, changes or deletions. Determine where the business owner must adapt or change their personal job responsibilities. Determine a sequence of steps to make the necessary changes to job responsibilities. Create an action plan to manage the necessary changes to the pharmacy. Business Management and Pharmacy Operations Time: 2:30 pm 4:00 pm 1.5 hours (0.15 CEU) live Pharmacist ACPE # 0107-9999-15-080-L04-P Coaching Patients with Diabetes Jonathan G. Marquess, PharmD, CDE, CPT President, The Institute for Wellness and Education, Inc. Controlling diabetes can be challenging for many patients and often involves intensive monitoring and lifestyle modifications. Motivating patients is key to helping them take control and attain their goals for this condition. Attend this session to learn how to identify patients who may benefit most from health coaching and discover simple techniques that can be easily incorporated into your practice. Identify patients within workflow who will benefit from health coaching techniques. Discuss the aspects of diabetes care that are included as part of health coaching. Explain the importance of health coaching on improving health outcomes associated with diabetes. Describe the positive impact health coaching may have on the diabetes performance measures. Outline a specific intervention to implement health coaching in your practice. Time: 2:30 pm 4:00 pm 1.5 hours (0.15 CEU) live Pharmacist ACPE # 0107-9999-15-081-L01-P 7
Wednesday, June 24 Advances in Specialty Pharmacy Jim Smeeding, RPh, MBA Executive Director, National Association of Specialty Pharmacy Specialty drugs present significant cost challenges to business owners as well as logistical challenges for patients, health care providers, pharmacies and pharmaceutical manufacturers. This session will review specialty industry concepts including: discussing accreditation trends and the overall dynamics of this evolving market trend. Discuss the definitions, trends, channel management, services, and reimbursement associated with specialty pharmacy. Discuss the current challenges and opportunities specific to the community setting that are associated with specialty pharmacy. Explain the infrastructure, administrative requirements and effective practices for managing specialty medications. Discuss the concept of specialty pharmacy accreditation and the steps to implement the standards. Identify methods to change or implement specialty opportunities in your pharmacy business. Revenue Opportunities Time: 2:30 pm 4:00 pm 1.5 hours (0.15 CEU) live Pharmacist ACPE # 0107-9999-15-082-L01-P Session 4 Initiating Collaborative Practice Agreements with Prescribers Laura Carpenter, BSPharm, JD, LLM CEO, BulaLaw Setting up a collaborative practice agreement can seem like an overwhelming task. This session will provide information on establishing a collaborative practice agreement from the ground up. Attendees will leave this session with tips for partnering with prescribers, utilizing helpful resources, and overcoming challenges that may arise throughout this process. Discuss state regulations and national trends in regard to provision and utilization of collaborative practice agreements (CPAs). Identify available resources for obtaining state-specific information on establishing CPAs including but not limited to immunization provision as well as drug therapy addition, deletion, or modification. Explain the steps and items to consider when developing a CPA. Identify methods for partnering with prescribers on a CPA. Evaluate potential challenges to obtaining a CPA in the community setting and methods to overcome identified barriers. Revenue Opportunities Time: 4:30 pm 5:30 pm Pharmacist ACPE # 0107-9999-15-083-L04-P 8
Wednesday, June 24 Marketing Your Pharmacy in a Social Media, Mobile, and Digital World Elizabeth Estes Chief Idea Officer, Ebus Innovation This is an interactive and informative presentation designed to help you navigate through both the confusion AND opportunity of today s social, digital and mobile marketing spaces. You will leave with insights, actionable ideas and a digital marketing checklist that can be put to use immediately in your pharmacy. activity, pharmacists and pharmacy technicians should be able to: Discuss how to prioritize your digital/social and mobile efforts. Review new platform rules that affect social posts. Describe how mobile will continue to influence your business. Create opportunities to build in social/digital ROI. Discuss methods to enhance social media advertising. Marketing and Promotions Time: 4:30 pm 5:30 pm Pharmacist ACPE # 0107-9999-15-084-L04-P Pharmacy Technician ACPE # 0107-9999-15-084-L04-T Employee Engagement: Everyone Matters Speakers: Kelley Babcock, BS, MEd, CPCC Chief Operating Officer, Pharmacy Development Services Terri Norvell, BBA Leadership Coach, Pharmacy Development Services According to the Gallup organization, businesses that successfully and actively engage their employees experience a 240% boost in performance-related outcomes. Learning how to engage employees to achieve highperforming business results is an imperative in today s pharmacy climate. Getting started is often the hardest part, and this program eliminates the mystery of creating a great work culture. Use elements of an employee engagement toolkit that gets the owner started and pointed in the right engagement direction. Utilize a four-step process that creates a disciplined environment of implementation. Create an action plan for immediate applicability when attendees return to their pharmacies. Business Management and Pharmacy Operations Time: 4:30 pm 5:30 pm Pharmacist ACPE # 0107-9999-15-085-L04-P 9
Wednesday, June 24 Thursday, June 25 Helping Patients with Asthma and COPD Breathe Easier Jennifer Riegel, PharmD, BCACP Medication Therapy Management Provider and Supervisor, Fairview Pharmacy Services Identifying a patient with poorly controlled asthma or COPD can be difficult. Optimizing medications and educating patients appropriately are important factors in achieving better disease state control. This session will provide tips on how to review a medication profile and discuss how appropriate medication use can positively affect the Star Ratings related to these disease states. Describe the pathophysiology of asthma and COPD. Identify patients with asthma who are appropriate candidates for maintenance therapy. Review a medication profile to screen for poorly controlled asthma and COPD. Discuss how appropriate treatment of asthma has a positive impact on the performance measures. Formulate action plans to optimize medication therapy in patients with poorly controlled asthma and COPD. Time: 4:30 pm 5:30 pm Pharmacist ACPE # 0107-9999-15-086-L01-P Session 1 Positively Impacting Performance Measures One Patient at a Time Janelle Ruisinger, PharmD Clinical Associate Professor and Community Pharmacy Residency Director, The University of Kansas Medical Center Department of Pharmacy Practice Attend this session to sharpen your clinical skills on specific performance measures that can impact your patients overall health while ensuring your pharmacy improves performance metrics. Knowing which diabetes patients qualify for statin therapy and tips to improve non-adherence in your patients are just a few of the clinical pearls you ll gain through the session. Identify which patients with diabetes are appropriate candidates for statin therapy. Recognize an effective and safe dose of oral hypoglycemics and discuss how to successfully initiate a change in dose when needed. Explain why improved medication adherence, through proportion of days covered, positively impacts health outcomes. Discuss factors that contribute to non-adherence to medications and methods to assist patients with adherence challenges. Discuss methods to successfully recommend treatment alternatives for patients on high-risk medications. Time: 8:00 am 9:00 am Pharmacist ACPE # 0107-9999-15-087-L01-P 10
Thursday, June 25 Strategies to Support a Healthy 340B Contract Pharmacy Program Julie Houston, BS, PhT Senior Director, 340B Retail Solutions, McKesson Health Systems This session will explain the impact a 340B program may have on existing business and future opportunities. In addition, 340B regulations, vendor processes, dispensing fees and eligibility rules will be discussed. Describe key rules and regulations supporting 340B Contract Pharmacy. Describe the flow of dollars and inventory in a 340B Contract Pharmacy relationship. Outline three business rules for a successful 340B Contract Pharmacy relationship. Describe common pitfalls of 340B Contract Pharmacy relationships. Assess the health of a 340B relationship and create steps to improve performance. Revenue Opportunities Time: 8:00 am 9:00 am Pharmacist ACPE # 0107-9999-15-088-L04-P Pricing Strategies for Profits Plus Tom Shay, CSP Principal, Profits Plus Solutions How does a business determine the price for a product? Few businesses give more consideration to pricing other than the cost of the item. This practice leads to over- and underpriced items, eliminating margin potential. In this session, participants will learn how to increase overall margin, yet eliminate the image of being a high-priced store. Attendees will learn where they can make changes to the margins in every area of their businesses. Determine items for which margins should be extended. Identify items for which margins can be decreased. Discuss how additional profit may be gained through a rounding process. Identify which items should be purchased on seasonal buys. Discuss strategies for determining when and if an item should have a price change. Business Management and Pharmacy Operations Time: 8:00 am 9:00 am Pharmacist ACPE # 0107-9999-15-089-L04-P 11
Thursday, June 25 Legislative and Regulatory Update Mark E. Kinney, RPh Senior Vice President of Government Relations Independent Pharmacy Cooperative This session will provide an update on recent government policy decisions, including how new laws and regulations will impact the practice of pharmacy. Medicare Part D developments will be summarized and the Drug Quality and Security Act will be reviewed, among other topics. activity, pharmacists and pharmacy technicians should be able to: Summarize recent developments with preferred networks in the Medicare Part D program. Recognize that H.R. 3204, The Drug Quality and Security Act, requires pharmacies to have procedures in place to identify suspect and illegitimate product beginning January 1, 2015. Effective July 1, 2015 pharmacies will be required to comply with 3T requirements. Define Direct and Indirect Remuneration (DIR) Medicare Part D Program. Summarize the legal implications of the Pharmaceutical Care Management Association (PCMA) lawsuit relating to Iowa HF 2297. Identify developments in the Health Insurance Portability and Accountability Act (HIPAA) that impact community pharmacy. Business Management and Pharmacy Operations Time: 8:00 am 9:00 am Pharmacist ACPE # 0107-9999-15-090-L03-P Pharmacy Technician ACPE # 0107-9999-15-090-L03-T Session 2 20 Great Ideas to Build Relationships with Physicians Speakers: Marsha Millonig, MBA, BSPharm President and CEO, Catalyst Enterprises, LLC Paul Mulhausen, MD Chief Medical Officer, Telligen In this dynamic session presented by pharmacists who have worked to build practices with physicians, you will learn tips to successfully build relationships with physicians to support their patient-care practices. Medication therapy management services are growing. To be successful, a key component is pharmacists building collaborative relationships with physicians. This can be a challenging task. The presenters have developed collaborative practices and will share tips for practitioners to do the same. Describe components upon which a collaborative relationship is built. Explain the common techniques that physicians use to establish trust among themselves and other collaborators. List the elements that contribute to a physicianpharmacists driven collaborative drug therapy management program. Describe elements of pharmacy practice that must be better understood by a physician for a collaborative relationship to exist. Describe tips and tactics that would work best to improve the professional relationships between physicians and pharmacists. Recall the trap pharmacists fall into when using jargon with physicians. Marketing and Promotions Time: 9:30 am 11:30 am 2.0 hours (0.2 CEU) live Pharmacist ACPE # 0107-9999-15-091-L04-P 12
Thursday, June 25 Gamechangers 2015 Geoffrey C. Wall, PharmD, FCCP, BCPS, CGP Professor, Drake University College of Pharmacy and Health Sciences Back by popular demand! This activity highlights the top 10 events in healthcare that most significantly impacted the practice of pharmacy in the past year. The top 10 list was vetted by a group of pharmacists representing clinical, hospital, community, and long-term care practice. Whether it is a new guideline, a new drug, or a shift in business or regulatory practice, it will be discussed at this informative presentation! List selected game changers that affect your practice. Describe reasons the selected game changers were chosen and how they affect the way pharmacists care for patients. Describe possible solutions to the clinical problems listed. Assess the clinical trials used to support this presentation. Apply the information presented to your specific practice. Time: 9:30 am 11:30 am 2.0 hours (0.2 CEU) live Pharmacist ACPE # 0107-9999-15-126-L01-P Immunization Update Miranda Wilhelm, PharmD Clinical Associate Professor, Southern Illinois University Edwardsville School of Pharmacy Recommendations regarding adult and pediatric immunizations are updated frequently. This session will discuss the new 2015 Advisory Committee on Immunization Practices (ACIP) recommendations as well as new vaccines to the market. Included in the discussion will be influenza vaccine considerations in preparation for the 2015-2016 season as well as patient cases to review recommended vaccines based on the most current immunization schedules. activity, pharmacists and pharmacy technicians should be able to: Discuss the 2015 Advisory Committee on Immunization Practices (ACIP) recommendations regarding adult and pediatric immunizations. Review the place in therapy of several vaccines new to the market. Review influenza vaccine considerations such as nomenclature, characteristics, schedule, contraindications, and precautions in preparation for the 2015 16 season. Evaluate a patient s immunization history to determine appropriate vaccine recommendations based on the appropriate immunization schedule. Revenue Opportunities Time: 9:30 am 11:30 am 2.0 hours (0.2 CEU) live Pharmacist ACPE # 0107-9999-15-093-L01-P Pharmacy Technician ACPE # 0107-9999-15-093-L01-T 13
Thursday, June 25 Session 3 Innovation and Determining a Business Plan for New Services Daniel Benamoz, BS, RPh President and CEO, Pharmacy Development Services This session will provide insights and a roadmap into pharmacy profitability pathways previously unexplored or untapped. Potential to impact the bottom line in a very real way will be highlighted, and keys to implementation will be a significant element of this program. Identify a patient s other pharmaceutical needs based on their current health state. Craft important leading questions to ask patients in order to solicit better responses. Utilize a roadmap to determine how to grow their business by providing better comprehensive care and services to current patients. Revenue Opportunities Time: 1:30 pm 3:00 pm 1.5 hours (0.15 CEU) live Pharmacist ACPE # 0107-9999-15-094-L04-P Seven Deadly Sins of Community Pharmacy Dave Wendland Vice President, Hamacher Resource Group, Inc. Based on hundreds of store visits and pharmacy assessment projects, this session addresses common challenges facing community pharmacies as they look to grow their front-end business. Differentiate the conversation with patients from those experienced at other pharmacy settings. Identify up to seven areas of potential improvements. Evaluate what s working and what s not then take action. Describe the key ingredients essential to an effective front end. Distinguish between activities that are patient-focused and those that have become bad habits. Business Management and Pharmacy Operations Time: 1:30 pm 3:00 pm 1.5 hours (0.15 CEU) live Pharmacist ACPE # 0107-9999-15-095-L04-P 14
Thursday, June 25 Medicare Part D Open Enrollment Consultations: Happier Patients, Better Pharmacy Bottom Line Dayton Keller, BS, MBA Newbern Drug Health Mart, Newbern, TN This high-energy session will cover how to implement a Medicare Part D open enrollment consultation program in your pharmacy to gain a competitive advantage and win loyal, grateful customers. Over 1.5 hours, session leader Dayton Keller of Newbern Drug Health Mart will discuss how to increase reimbursements and get more value out of your existing customers, with minimal time and financial investment. activity, pharmacists and pharmacy technicians should be able to: Analyze a formula to establish the lifetime financial value of a Medicare Part D customer. Evaluate how the annual open enrollment Medicare Part D plan selection decision can save a customer money. Determine the role of a pharmacist in the work low process to provide this program in a pharmacy. Demonstrate how the elements in the workflow process can simplify the process and save time. Prepare a plan to complete a 10-customer trial in their pharmacy, set a date to complete this trial, and evaluate the results. Marketing and Promotions Time: 1:30 pm 3:00 pm 1.5 hours (0.15 CEU) live Pharmacist ACPE # 0107-9999-15-096-L04-P Pharmacy Technician ACPE # 0107-9999-15-096-L04-T Integrating Medication Management: Lessons Learned Speakers: Marsha Millonig, MBA, BSPharm President and CEO, Catalyst Enterprises, LLC Hashim Zaibak, PharmD Pharmacist and CEO, HAYAT Pharmacy, Milwaukee, WI Medication therapy management (MTM) services have become an integral part of pharmacy practice. In all settings, pharmacists are exploring many ways MTM services can enhance their practice. This session is based on 100 MTM Tips for the Pharmacist, a collection of practical advice about professional and patient-care skills, and the real-world experience of a small chain pharmacy owner who has implemented MTM within his practice. The program will feature tried-and-true tips from a wide range of contributors, including practicing and retired pharmacists, educators and consumers. You ll hear success stories from an owner who has proven MTM can be integrated and be a successful part of the pharmacy practice in a community setting. Recommendations are organized by subject category such as physicianpharmacist collaborative relationships; payment, billing and reconciliation; and identifying, monitoring and educating patients. In this session, pharmacists will learn key highlights. Describe factors related to payer decisions to offer MTM services and how these offerings have changed during the last several years. List reasons providers begin offering MTM services and describe how service capacity is evolving. Describe the MTM process outlined in the MTM Core Elements version 2.0. List resources to help a pharmacy practice get started and determine workflow changes. Recall 10 tips for MTM service provision, marketing, documentation, and billing. Time: 1:30 pm 3:00 pm 1.5 hours (0.15 CEU) live Pharmacist ACPE # 0107-9999-15-097-L01-P 15
Thursday, June 25 Session 4 Immunization Administration Training/ Immunization Administration Refresher Live Workshop* Miranda Wilhelm, PharmD Clinical Associate Professor, Southern Illinois University Edwardsville School of Pharmacy Immunization Administration Training: This is the eigth and final module in the CEI Immunization Administration Training for Pharmacists. The live training workshop includes a review of screening questionnaires for contraindications and precautions prior to vaccine administration, medical management of emergencies, and tips for vaccine administration technique. Participants will also practice administering intramuscular and subcutaneous injections. Choose a site, route of administration, and appropriate administration supplies for vaccines based on the type of vaccine and the patient. Demonstrate patient screening and immunization history technique to identify patients needing immunization. Appropriately position the patient to avoid secondary injury if fainting occurs. Demonstrate appropriate intranasal, subcutaneous, and intramuscular vaccine administration technique. Counsel regarding appropriate care after administration. Time: 1:30 pm 3:30 pm 2.0 hours (0.2 CEU) live Pharmacist ACPE # 0107-0000-14-018-L01-P Immunization Administration Refresher: Need a quick refresher course on administering vaccines? This hands-on workshop includes a review of screening questions for contraindications and precautions that should be addressed prior to vaccine administration. Medical management for emergencies and tips for vaccine administration technique are also reviewed. Participants will practice administering both intramuscular and subcutaneous injections. 16
Health Mart University Live 2015 Continuing Education Friday, June 26 Following the Annual Meeting, members will want to attend one of three sessions focused on topics that are critical to your continued business growth. Access the building blocks of success that allow you to set a precedent for quality care for your patients. Option 1: Pharmacy Quality Measures: Action Steps for Improvement Tim Davis, PharmD Pharmacist and Owner, Beaver, Beaver Falls, Brighton Health Mart Pharmacies This CPE activity will enhance pharmacists and pharmacy technicians knowledge of key quality measures for pharmacy as well as how to evaluate their pharmacy s performance and start to take action steps for improvement. activity, pharmacists and pharmacy technicians should be able to: Explain why quality performance matters for health plans, pharmacies, and patients. Recall five key quality measures for pharmacies, performance goals, and general action steps for improvement. Evaluate your pharmacy-specific performance on the five key quality measures. Develop a pharmacy-specific action plan to improve performance on a specific quality measure. Time: 10:15 am 11:15 am Pharmacist ACPE # 0107-9999-15-104-L04-P Pharmacy Technician ACPE # 0107-9999-15-104-L04-T Option 2: Leadership + Team Engagement = Sustained Results Speakers: Kelley Babcock, BS, MEd, CPCC Chief Operating Officer, Pharmacy Development Services Terri Norvell, BBA Leadership Coach, Pharmacy Development Services Strong, dynamic leaders of high performing teams drive and sustain business results. In this highly interactive program you ll learn why you care about team engagement; your personal leadership style and its impact and how to develop a highly engaged workforce. You ll walk away with a simple action plan that is immediately actionable in your business the day you return. Discuss the role/impact leadership plays in creating culture and high performance (the what ). Describe the importance of team engagement (Gallup statistics the why ). Identify a personal leadership style and the subsequent impact of that style assessment. Describe the elements of a Getting Started toolkit and immediately applicable next steps (the how ). Define immediately applicable next steps (the plan ). Business Management and Pharmacy Operations Time: 10:15 am 11:15 am Pharmacist ACPE # 0107-9999-15-098-L04-P Option 3: Marketing ideaexchange Looking for marketing ideas that work? Join your fellow pharmacists in interactive, roundtable discussions to share ideas and learn what s worked in their markets. Be sure to bring your own ideas. Marketing and Promotions Time: 10:15 am 11:15 am This is not an accredited course. 17
Saturday, June 27 Session 1 The U.S. Pharmaceutical Market: Looking Back and Looking Ahead Doug Long, MBA Vice President, Industry Relations, IMS Health, Inc. The U.S. pharmaceutical market posted double-digit dollar growth in 2014. This session will discuss the reasons for the rebound and ways for community pharmacy to hold and/ or gain their market share with specialty and generic drugs. Predictions for what will make community pharmacies successful in the future will be discussed, including achieving cost savings through responsible medicine use and patient-focused care. Discuss reasons why the U.S. pharmaceutical dollar market increased in 2014. Describe the main areas for pharmaceutical growth in the future. Discuss community pharmacy s current and future role in the specialty market. Review the impact of the DEA s schedule change. Describe the six levers needed for substantial cost savings when medications are used responsibly. Business Management and Pharmacy Operations Time: 7:45 am 8:45 am Pharmacist ACPE # 0107-9999-15-099-L04-P Antipsychotic Agents: To Use or Not to Use Kelly Gable, PharmD, BCPP Associate Professor, Southern Illinois University Edwardsville School of Pharmacy Antipsychotic agents are commonly prescribed to a variety of populations, including both children and the elderly. However, these patients may not always be appropriate candidates for these medications. Even when used appropriately, there are other factors that should be considered regarding monitoring with this class of medications. This program will discuss situations in which these agents may or may not be appropriate and review alternate agents to be considered. Identify patients who are appropriate candidates for treatment with antipsychotic agents. Discuss the potential risks of using antipsychotic agents in children and the elderly. List performance measures related to antipsychotic use. Evaluate alternative agents that may be considered in patients who are inappropriately prescribed antipsychotic agents. Describe parameters that should be monitored in patients appropriately treated with antipsychotic agents. Time: 7:45 am 8:45 am Pharmacist ACPE # 0107-9999-15-100-L01-P 18
Saturday, June 27 The Ins and Outs of Establishing Travel Vaccine Services Pam Marquess, PharmD COO, The Marquess Group Pharmacies Chances are you already provide immunization services at your pharmacy. If so, have you considered adding travel vaccines to that service? Whether you ve already implemented this process or are in the planning stages, you won t want to miss this session. In addition to reviewing available resources that may be of assistance, this session will provide information on marketing and the financial implication of setting up this service. Discuss factors to consider in determining the need for travel vaccine services in your community. Identify available resources to utilize when determining what vaccines to administer. Describe the process for obtaining certification for administering the yellow fever vaccine. Discuss effective methods for advertising travel vaccine services and ways to target groups likely to utilize these services. Review the financial implications of setting up travel vaccine services. Revenue Opportunities Time: 7:45 am 8:45 am Pharmacist ACPE # 0107-9999-15-101-L01-P Buying and Selling a Pharmacy Jim Springer, BS, Management and Marketing VP South Region, RxOwnership For those existing pharmacy owners with a successful business model, learn how to substantially grow profit dollars by transferring the current business model to a new business. For first-time buyers, rather than adding to the net profit of the chain store by which you are employed, why not utilize your talent and experience to make money for yourself? For those owners who don t have the energy, appetite, or desire to continue to fight the competitive battle, it may be time to turn the business over to the next generation of entrepreneurs. Acquire the knowledge that there is another option for owners who may desire to sell their pharmacy. Grow business profits in larger increments by buying other independent pharmacies. Recognize personal behaviors and attributes that may be factors in the decision to sell a pharmacy business. Determine appropriate time frames to buy or sell your pharmacy. Recognize the sources for guidance through the specific steps in the processes for buying or selling a pharmacy. Business Management and Pharmacy Operations Time: 7:45 am 8:45 am Pharmacist ACPE # 0107-9999-15-102-L04-P 19
Saturday, June 27 Session 2 Public Policy Forum Speakers: Jeff Stone, California State Senator Joe Ganley, McKesson Public Affairs Join this insightful session on the latest policy developments and learn how healthcare reform and federal regulations may impact your business. Independent pharmacy owner and California State Senator Jeff Stone will be our special guest speaker along with McKesson s Public Affairs VP, Joe Ganley, who will provide an update on policy activities and participate in a panel discussion with your peers about current policy developments. activity, pharmacists and pharmacy technicians should be able to: Discuss key policy issues and trends shaping healthcare and pharmacy. Anticipate opportunities and challenges for community pharmacy. Describe ideas for how community pharmacy can help shape policy at the local and national levels. Business Management and Pharmacy Operations Time: 9:00 am 10:00 am Pharmacist ACPE # 0107-9999-15-103-L03-P Pharmacy Technician ACPE # 0107-9999-15-103-L03-T The Collaborative Education Institute is accredited by the Accreditation Council for Pharmacy Education as a provider of continuing pharmacy education. We re pleased to offer convenient online CE redemption for courses taken at McKesson ideashare 2015. Stop by the CE Redemption Center located on the Exhibit Floor or complete it from home! You will need to: Obtain the course voucher code at the completion of each session you attend Log in to the appropriate platform below and follow the directions Be prepared to enter your NAPB e-profile number for automatic submission to CPE Monitor Health Mart Members redeem using Health Mart University which can be accessed from McKesson Connect. McKesson Independent Non Health Mart stores redeem using McKesson University which can be accessed from McKesson Connect. All other participants (Specialty, Non McKesson) redeem using www.claimce.learnsomething.com. You must complete your course evaluation and claim your credit before July 27, 2015. For questions regarding proper use of the redemption sites, contact LearnSomething at 877.399.4925 or stop by the CE Redemption booth. For questions regarding course attendance or voucher codes, contact Cindy Smith, csmith@gotocei.org, 515.270.8118. 20