JamiQ Social Media Monitoring Software

Transcription

1 JamiQ Social Media Monitoring Software JamiQ's multilingual social media monitoring software helps businesses listen, measure, and gain insights from conversations taking place online. JamiQ makes cutting-edge technology available to you in a user-friendly dashboard. Monitoring what the world is saying about your brands, products, and competitors could not be easier. Find out more at JamiQ.com

2 Your Social Media Strategy

3 Monitor Everything (including Asia) The foundation of social media monitoring is the ability to capture most, if not all, online conversations. Just like a search engine, the more web pages that are covered the better a service it is. JamiQ gets its data from the world's best search engines, APIs, RSS feeds, and specially built web crawlers to monitor the global social media in real-time. Our revolutionary design and relentless approach enables us to capture social media posts on blogs, forums, microblogs, news, social networks, video sites, and more. Based in Asia, JamiQ specializes in monitoring the diverse and multilingual Asian social media.

4 Multilingual Monitoring The social media is a global phenomenon that impacts everyone from every country in every language. JamiQ lets you monitor the social media in any language, from any market. Everything from Chinese and Korean to German and Spanish will be monitored according to your requirements. JamiQ also provides a one-click translation option for any non- English entries.

5 Easy To Manage JamiQ's dashboard organizes and gives you a quick overview of the most recent updates on all your Topics. At a glance you get to see what has changed in the last 24 hours, identify which Topics are critical and jump right in. The dashboard also gives you an immediate view of how many Topics you have running and easy access to managing them.

6 Crisis-ready Buzz Trending Every Topic in JamiQ monitors your brand in near real-time. The moment a mention of your brand appears on the social media, it gets captured by JamiQ. JamiQ lets you visualize the buzz of all the entries over any date range, even down to the hours in a day. Quick links to frequently used date ranges and interactive charts provide quick access to your most critical data.

7 Spike Detection When a crisis hits and mentions of your brand suddenly spikes, JamiQ is able to pick up on that trend and immediately send you a notification by . You can set the spike detection to focus on particular markets or media so you re kept in the know when a crisis is about the take place.

8 Competitive Analysis Competitive analysis helps you benchmark your social buzz against your top competitors so that you can have clarity of your standing within the industry. Compare up to three Topics at once and trend them over any specified date range and filters.

9 Insights & Discovery The most used words in the content that JamiQ captures are extracted and trended according to the frequency of their occurrence in the social media posts. This trending helps you discover insights into what the majority of conversations are talking about.

10 Identify Influencers JamiQ's smart algorithms automatically analyzes the influence of every website on the fly. The influence chart gives you an instant view of the impact your brand is making on the social media. Highly influential media could signify news sites or popular blogs, while less influential sites are likely personal blogs or niche community forums. Noticing a shift from less influential sites to more influential ones could indicate a phenomenon where chatter about your brand is being picked up from the blogosphere by the news media.

11 Sentiment Detection Using our specially designed natural language processing technology, JamiQ is able to detect the sentiment of every post on the fly. The sentiment chart gives you an indicative view of the perception surrounding your brand. This allows you to react immediately when you notice a sudden change of heart. While machine-driven sentiment detection isn't a replacement for human intellect, it provides the much needed leverage for monitoring the vast number of opinions that are generated online every single day.

12 Market & Media Segmentation Just as important as knowing what is being said about your brand, is knowing where the conversations are taking place. JamiQ uses smart algorithms to discover which country a post comes from and what media type it is (blog, forum, news, etc.) This gives you the ability to zoom in on your local market and media types that are most critical.

13 Powerful Filters & Data JamiQ lets you view every individual entry and its attributes in an interactive table. Use the filters to manipulate the data focusing on exactly what you need. All data captured on JamiQ is kept for up to 6 months. For more advanced and detailed manipulation, all your data is available for download to Excel.

14 Deep Dive Search Every Topic created in JamiQ is a searchable collection. Beyond the pre-set filters, you can deep dive into the data that you are looking for. In this example, we can dive in to take a look at the entries within the IKEA Topic that mentions sofa or bed coming from Australia.

15 Advanced Keyword Options One Topic is NOT one keyword. We can track multiple keywords in a Topic using multiple options to include and exclude. Selecting the right keywords to include and exclude is critical to the accuracy and quality of the data being captured.

16 Usage Of Social Media Monitoring BUSINESS FUNCTION Digital Public Relations Advertising Media Planning Market Research Customer Service BENEFITS Campaign tracking Influencer discovery Crisis and issues monitoring Stakeholder engagement Campaign testing and development Brand planning Affiliate marketing Earned media measurement Brand and perception audit Consumer habits and usage studies Customer feedback Issues monitoring

17 Unique to JamiQ Features Multilingual Monitoring Accurate Market Detection Multilingual Sentiment Detection Custom Data Mining DESCRIPTION JamiQ supports the monitoring of any keyword in any language right out of the box. Unlike most US-based tools, JamiQ goes far beyond IP address and domains to detect where an individual is from. JamiQ s proprietary system analyzes profile pages, geo-location data, and even significant location specific landmarks within text to identify an individual s location. JamiQ s proprietary system supports English, Chinese (simplified/traditional), Bahasa Indonesia, and Tagalog. New language lexicons can be added upon request. By default JamiQ covers 80% of the most popular social media. In situations where specific sites are required, JamiQ can deploy customized web spiders to mine data from sites the client requires. 100% Customizable Our complete technology stack is built and owned by JamiQ thus any modifications above or to the core technology can be made to fit client needs.

18 Research & Development: Mapping Relationships

19 In The News: Discovered Fake Twitter Accounts

20 Singapore General Elections 2011: National Agenda

21 Real-Time Event Twitter Engagement

22 Real-Time Event Twitter Engagement SingTel FMCC 2011 ad:tech 2011

23 Partnerships: Official Auditor

24 Customer Case Study: Samsung Asia Challenge 1. Which Samsung products were bloggers talking about in Singapore? 2. Who were the most influential bloggers that shared an interest in Samsung? Solution 1. Use JamiQ to monitor the social media and discover what is being said about of Samsung in Singapore. 2. Identify the top 10 most influential bloggers that have an interest in Samsung. Having a pulse on the online conversations found in the blogosphere is critical for forming an accurate picture of what our customers - past, current and future - think and want about our products. Daniel Goh, PR and Online Manager, Samsung Asia Results 1. Samsung incorporated JamiQ s findings and feedback into planning for the coming year, identifying critical focus areas. 2. Stronger and more targeted engagement of bloggers in Singapore.

25 Solutions & Offerings Monitoring Platform Consulting & Training Analysis & Reports JamiQ s SaaS platform provides a fully automated and intuitive dashboard for monitoring the social media in any market and language. JamiQ uses advanced data mining and analysis technology to provide deep insights into online conversations. JamiQ offers consulting and training for social media monitoring and analysis. We offer industry best practices, seminar talks, workshops, and hands-on training of our social media monitoring platform. At JamiQ we work with clients beyond the software providing the human touch and intellect in analyzing data. JamiQ helps clients create custom reports with detailed analysis that meet their goals. API JamiQ s API lets you get our data onto your dashboards and apps. With social buzz becoming a powerful measure, JamiQ s data against your campaigns will reveal new dimensions of insights. Application Development JamiQ s engineering expertise has been tapped upon by clients to build custom applications above our core monitoring platform. JamiQ has worked with clients to create customized dashboards or industry specific data analysis. Data Visualizations JamiQ works with event organizers, corporations, and governments to create unique and engaging ways of looking at data. Our visualizations have been used to spot growing trends or share a social media story with the world.

26 JamiQ s Value Proposition JamiQ s Core Monitoring Platform Social Data Mining Sentiment Analysis Market Segments Influence Measures Multilingual Support Topic Trending Crisis Detection Lead Generation Predictive Modeling Influencer Mapping Market Intelligence Reputation Management Decision Making Competitor Analysis Product Development Trend Analysis Crisis Management Campaign Measurement Share of Voice Market Research Customer Service Public Relations

27 JamiQ s Technology Offerings Solution Deployment Technology Consulting Application Development JamiQ s Core Monitoring Platform Social Data Mining Sentiment Analysis Market Segments Influence Measures Multilingual Support Topic Trending Crisis Detection Social Media Monitoring Product Social Media Visualizations

28 Some of JamiQ s Customers

29 About JamiQ JamiQ s multilingual social media monitoring software helps businesses listen, measure, and discover insights from conversations taking place online. JamiQ s unique solution provides the widest coverage of the Asia- Pacific s diverse and multilingual social media. JamiQ uses advanced data mining and natural language processing technology to produce real-time buzz trending, sentiment detection, influence scoring, and market segmentation, giving you the critical insights businesses need for immediate and strategic decision-making.

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