Top 10 Optimization Report

Transcription

1 Top 10 Optimization Report Address: Hanover House, Hanover Street, Liverpool, L1 3DZ Phone: (Office) (Lee) (Christopher) gn.co.uk Date: 20/02/2014 Recipient: Address: 88 Church Street Liverpool L1 3AY Tel: Fax: DX: Liverpool This report will look at your website page and test all areas compared to the top 10 results within your choosen search engine and show a list of work that could help you get to the number one spot for your keywords. By Dragon King Website Design. Created by Dragon King 1 of 67

2 Report overview This report helps you to optimize the web page " for a high ranking on Google.co.uk (without Places) for the search term "solicitors in Liverpool". Your web page Title: Solicitors in Liverpool - QualitySolicitors Jackson & Canter Description: QualitySolicitors Jackson & Canter offer expert legal advice for individuals and businesses in Liverpool and we offer free first advice. Your competitors for the search term "solicitors in Liverpool" on Google.co.uk (without Places) 1 Title: Solicitors in Liverpool Reviews - Yell Description: Find Solicitors in Liverpool on Yell. Get reviews and contact details for each business including photos, opening hours and more. 2 Title: Solicitors in Liverpool Liverpool Solicitors - Morecrofts Solicitors Description: Established in 1813, Morecrofts Solicitors is one of Liverpool s oldest and most respected Private and Commercial Law Firms. 3 " contained a Meta Refresh tag that linked to " Title: Paul Crowley & Co. Solicitors Liverpool's Local Lawyers Description: Welcome to Paul Crowley & Co. A Liverpool-based firm of solicitors serving your local community for 20 years. Offices in Breck Road, Anfield and County Road, Walton. Created by Dragon King 2 of 67

3 Your competitors for the search term "solicitors in Liverpool" on Google.co.uk (without Places) 4 Title: Solicitors in Liverpool for Over 60 Years Offering a 1750 Cash Advance Canter Levin & Berg Description: We are offering up to 1750 cash advance on your final compensation. Are you entitled? Call us today on Title: How to use the "Find a Solicitor" search facility, Public Notaries contact details & other useful information Liverpool Law Society Description: If you are looking for a solicitor, Liverpool Law Society can provide you with names of member solicitors in and around the Merseyside area. 6 Title: Liverpool & London Solicitors, Law Firm - Gregory Abrams Davidson LLP Description: Searching for a Liverpool or London Law Firm? Call Gregory Abrams Davidson Solicitors today for a wide range of professional legal services & Legal 7 Title: Leading Solicitors in Liverpool City Centre James Murray Lawyers Description: James Murray solicitors are the leading law firm specialising in many sectors including divorce, criminal and family law, based in Liverpool city centre. 8 Title: Liverpool Solicitors E. Rex Makin & Co Description: Do you need a legal problem sorting out quickly? 9 Title: Solicitors Liverpool Private & Commercial Law Firm Merseyside, Wirral Kirwans Solicitors Created by Dragon King 3 of 67

4 Your competitors for the search term "solicitors in Liverpool" on Google.co.uk (without Places) Description: Kirwans Solicitors are a Private & Commercial law firm based in Liverpool & Merseyside. Get In touch with our expert legal team today for a free quote Title: Solicitors in Liverpool Slater & Gordon Lawyers UK Description: Our Liverpool Solicitors are located at Wellington House, 4-6 St John s Road, Liverpool. L22 9QG. Call freephone or Analyzed search terms 1. solicitors in Liverpool 2. solicitors 3. in 4. Liverpool Top 10 Ranking Requirements Score 75% The Top 10 Ranking Requirements Score of 75% means that the web page meets only 75% of the requirements for a top 10 ranking on Google.co.uk (without Places) for the search term "solicitors in Liverpool". Note that not all ranking factors are weighted equally, and that there are some ranking factors that cannot be taken into account because search engines do not reveal the necessary data. Created by Dragon King 4 of 67

5 Search engine ranking factors performance Ranking Factor Importance Factors Passed Factors Failed Essential (weighted most): 23 4 Very Important: 11 0 Important: 42 2 Moderately Important: 48 3 Slightly Important: 9 3 Total: Ranking Factors Performance 133 ranking factors passed 12 ranking factors failed Table of contents 1. Report overview 18. Keyword use in outbound anchor texts 2. Keyword use in document title 19. Keyword use in same domain link URLs 3. Number of backlinks 20. Keyword use in outbound link URLs 4. Anchor texts of backlinks 21. Keyword use in meta description 5. Keyword use in body text 22. Number of trailing slashes in URL 6. Age of web site 23. HTML validation of web page to W3C standards 7. Keyword use in H1 headline texts 24. Readability level of web page 8. Keyword use in domain name 25. Keyword use in the first sentence of the body text 9. Keyword use in page URL 26. Search engine compatibility 10. Mentions on social sites 27. Factors that could prevent your top ranking 11. Server speed 28. Table: Number of keywords 12. Keyword use in H2-H6 headline texts 29. Table: Keyword density 13. Keyword use in IMG ALT attributes 30. Table: Keyword position 14. Top level domain of web site 31. Table: Number of words 15. Keyword use in bold body text 32. Table: Number of characters 16. Number of visitors to the site 33. Table: Ranking factors digest 17. Keyword use in same domain anchor texts Created by Dragon King 5 of 67

6 Keyword use in document title Essential The document title is the text within the title>.../title> tags in the HTML code of your web page. This chapter tries to find out how to use the search term "solicitors in Liverpool" in the document title and if it's important for Google.co.uk (without Places). Example: title>your web page title/title> Their contents Rank Keyword use in document title 1 Solicitors in Liverpool Reviews - Yell 2 Solicitors in Liverpool Liverpool Solicitors - Morecrofts Solicitors 3 Paul Crowley & Co. Solicitors Liverpool's Local Lawyers 4 Solicitors in Liverpool for Over 60 Years Offering a 1750 Cash Advance Canter Levin & Berg 5 How to use the "Find a Solicitor" search facility, Public Notaries contact details & other useful information Liverpool Law Society 6 Liverpool & London Solicitors, Law Firm - Gregory Abrams Davidson LLP 7 Leading Solicitors in Liverpool City Centre James Murray Lawyers 8 Liverpool Solicitors E. Rex Mak in & Co 9 Solicitors Liverpool Private & Commercial Law Firm Merseyside, Wirral Kirwans Solicitors 10 Solicitors in Liverpool Slater & Gordon Lawyers UK Your contents Solicitors in Liverpool - QualitySolicitors Jackson & Canter for your document title Search term: "solicitors in Liverpool" Number of keywords: 0 to 1 1 OK OK Keyword density: 0% to 50% 43% OK OK Search term: "solicitors" Number of keywords: 0 to 3 2 OK OK Keyword density: 0% to 38% 29% OK OK Search term: "in" Number of keywords: 0 to 3 1 OK OK Created by Dragon King 6 of 67

7 for your document title Search term: "solicitors in Liverpool" Keyword density: 0% to 20% 14% OK OK Search term: "Liverpool" Number of keywords: 1 to 2 1 You could use the search term "Liverpool" more than once but this is optional. Keyword density: 5% to 25% 14% OK OK Keywords "solicitors", "in" or "Liverpool" Number of keywords: 2 to 6 4 OK OK Keyword density: 5% to 25% 19% OK OK Created by Dragon King 7 of 67

8 Number of backlinks Essential This chapter measures how many web pages link to your website domain according to the data providers Alexa.com and SEOprofiler.com. The SEOprofiler service provides the number of unique linking domains, not the number of all linking pages. Keep in mind that the raw number of linking web pages is not as important as the quality of the web pages that link to your site. Number of backlinks according to these data providers (the more the better) Alexa SEOprofiler (unique backlinks) Peak Value To Your Site: To Site 1: 13,540 17,725 17,725 To Site 2: To Site 3: To Site 4: To Site 5: To Site 6: To Site 7: To Site 8: To Site 9: To Site 10: Range: 9 to 13, to 17, to 17,725 for the number of backlinks In average, less web pages link to your page than to the top ranked pages. The average link popularity of the top ranked pages is 1,839, the link popularity of your web page is 664. You must increase the number of web pages from different domains that link to your web site. Keep in mind that all search engines also evaluate the anchor texts and the quality of the web pages that link to your web site. Created by Dragon King 8 of 67

9 Anchor texts of backlinks Essential Backlinks are links from other web sites to your site. If many other sites link to your site, then search engines consider your site to be important. However, the number of links is not as important as is the relevance of the linking page and the anchor text used in linking to your site. This chapter lists the most popular anchor texts used in linking to your site, as well as a sample of the web pages that link to your site, along with the anchor text. Most popular anchor texts used to link to your site Anchor Text Popularity quality solicitors 7.5% qualitysolicitors.com 5.1% qualitysolicitors 4.2% visit website 2.6% website 2.1% 1.9% find us 1.3% w: solicitors.com/edwardhughes/ 1.3% 1.1% 1.1% solicitors 1.1% click here 1.0% uk solicitors 1.0% personal injury claims solicitors 1.0% find a lawyer 1.0% ings 0.8% visit our website 0.8% here 0.8% 0.6% 0.6% Sample of the web pages that link to your site Anchor Text Linked URL Web Page That Links To Your Site [no anchor text, usually images] s/personal-injury-claims.html [no anchor text, usually ks.html Created by Dragon King 9 of 67

10 Sample of the web pages that link to your site Anchor Text Linked URL Web Page That Links To Your Site images] [no anchor text, usually images] [no anchor text, usually images] me.html cond-charge-lending.html m/2011/11/call-for-select-committee-to.html m/2012/01/pain-2011.html m/2012/01/very-interesting-judgment.html m/2012/02/psychiatry-exposed-part-4.html m/2012/02/shaken-baby-syndrome-medical.htm l m/2012/02/untitled_28.html m/2012/04/atos-healthcare-dwp-medical.html m/2012/06/untitled_19.html m/2012/06/untitled_26.html m/2012/08/transfer-of-gscc-to-hcpc.html m/2012/10/urgent-from-uk-column.html m/2012/11/untitled_17.html m/2013/02/shaken-baby-law-review_28.html m/2013/02/untitled_27.html m/2013/06/french-child-protection.html m/2013_10_13_archive.html m/2014/02/open-consultation-care-for.html Created by Dragon King 10 of 67

11 Sample of the web pages that link to your site Anchor Text Linked URL Web Page That Links To Your Site m/2014_02_02_archive.html m/p/blog-page_1919.html m/search/label/?%20sbs. m/search/label/advocacy. m/search/label/brian%20gerish. m/search/label/child%20murder m/search/label/childline. m/search/label/children. m/search/label/childrens%20bill. m/search/label/childrens%20homes. m/search/label/childrens%20rights. m/search/label/david%20southall%20video. m/search/label/dilmot. m/search/label/drugging%20of%20children. m/search/label/emergency%20protection. m/search/label/equal%20parenting. m/search/label/families m/search/label/family%20court%20judgment. m/search/label/family%20justice%20system. m/search/label/forced%20adoption. m/search/label/forced%20marriage. Created by Dragon King 11 of 67

12 Sample of the web pages that link to your site Anchor Text Linked URL Web Page That Links To Your Site m/search/label/gagging%20order. m/search/label/home%20schooling. m/search/label/human%20rights. m/search/label/human%20trafficking. m/search/label/jubiciary. m/search/label/judgment m/search/label/justice m/search/label/lessons%20learned. m/search/label/lynn%20wrennall. m/search/label/marriage. m/search/label/maypole. m/search/label/medical%20conditions. m/search/label/michael%20gove. m/search/label/natasha%20philips. m/search/label/nigel%20priestley. m/search/label/pain%20media. m/search/label/parliament. m/search/label/practice%20guidelines. m/search/label/probono. m/search/label/safeguarding Created by Dragon King 12 of 67

13 Sample of the web pages that link to your site Anchor Text Linked URL Web Page That Links To Your Site here here solicitors.com/truemans s/ s/ m/search/label/serious%20case%20reviews. m/search/label/shared%20parenting. m/search/label/unexplained%20fractures. m/search/label/vaccines. m/search/label/video. m/search/label/videos. m/search/label/violence. m/search/label/vitamin%20d m/search/label/vulnerable%20children. m/search/label/welfare%20reforms. m/search/label/young%20people. eave/ mans-html Local Solicitors com/ _local-solicitors-suffer-due-to-lackof-legal-aid Moore & Tibbits Mr Michael Sandys Mr Michael Sandys Quality Solicitors Park inson Wright our-people/michael-sandys our-people/michael-sandys t/ ownds-secures-suspended-sentence-687/ ownds-secures-suspended-sentence-687/?barri ster=590 ramme.aspx Quality Solicitors e13/private13.html Created by Dragon King 13 of 67

14 Sample of the web pages that link to your site Anchor Text Linked URL Web Page That Links To Your Site Quality Solicitors survey QualitySolicitors Jackson & Canter - Liverpool Solicitors QualitySolicitors Jackson & Canter s/survey-results leave/ tml ome-to-year-of-dragon.html QualitySolicitors QualitySolicitors html QualitySolicitors ool-inventors-club-relaunched.html Qualitysolicitors.com Qualitycom hifts-better-by-design.html Qualitycom UK solicitors ydetective-tips-to-recognize.html?showcomme nt= Visit Website /legal/ Visit Website gements-for-children/ Visit Website tes/ Visit Website ce/ Visit Website ng-and-property/ Visit Website ring-offences/ Visit Website rtgaging/ Visit Website for the anchor texts of backlinks To get a high ranking on Google.co.uk (without Places), make sure that the web pages that link to your site use the search term "solicitors in Liverpool" in their anchor texts. The more links to your web site contain "solicitors in Liverpool" (or a part of it) in the anchor text, the more likely it is that your web site will get a high ranking on Google.co.uk (without Places) for that search term. Created by Dragon King 14 of 67

15 for the anchor texts of backlinks It is advisable to use different but related keywords for the anchor texts. If all links to your web site use exactly the same anchor text, then Google.co.uk (without Places) might lower your rankings because of unnatural linking patterns. In addition, the quality and reputation of the web pages that link to your site is very important to the search engines. At least 10% of the analyzed backlink anchor texts contain the search term "solicitors in Liverpool". This is good. At least 20% of the analyzed backlink anchor texts contain the search term "solicitors in Liverpool". This is good. At least 40% of the analyzed backlink anchor texts contain the search term "solicitors in Liverpool". This is good. At least 60% of the analyzed backlink anchor texts contain the search term "solicitors in Liverpool". This is good. At least 80% of the analyzed backlink anchor texts contain the search term "solicitors in Liverpool". This is good. OK OK OK OK OK Created by Dragon King 15 of 67

16 Keyword use in body text Essential The body text is the text on your web page that can be seen by people in their web browsers. It does not include HTML commands, comments, etc. The more visible text there is on a web page, the more a search engine can index. The calculations include spaces and punctuation marks. Your contents Liverpool - Church Street Liverpool - Dale Street Talk to one of our advisors Home Our Team Services for you Abuse Litigation Actions v Police Community Care Conveyancing Crime Employment Law Family law Hillsborough Housing Immigration Inquests Insolvency Mental Health Personal Injury Prison Law Professional negligence Welfare Rights Wills and probate Services for business Buy ing or selling a busin ess Disputes Employment Law Intellectual Property Managing your business News & Media Contact Us Liverpool - Church Street Liverpool - Dale Street Work for us Menu Home Our Team Services for you Services for business News & Media Contact Us Liverpool - Church Street Liverpool - Dale Street Work for us Talk to one of our advisors Request a call back Send us a message You are here Home Quality Solicitors Jackson & Canter - common sense legal solutions for you, your family and your business Jackson & Canter is a unique law firm, small enough to value you as a client but large enough to have the expertise you need. No other law firm of our size in Liverpool has the wide range of services to safeguard yourself, your family and your bus iness and put your interests first. Play Video Quality Solicitors Jackson & Canter is a modern progressive firm supportin g individuals and businesses in and around Liverpool. Part of a national network of like-minded law firms, we are the name people trust whatever their life brings. Communication is important to us. That s why we use pla in and simple English. You will always talk directly with your lawyer. And our same day response means your question is never an inconvenience. We promise no hidden costs so no nasty surprises. Quality Solicitors Jackson & Canter is your local provider of legal services. Part of the UK s leading household name for legal services QualitySolicitors Jackson & Canter is dedicated to providing you with excellent customer service. Share this page Make an enquiry What is your name? What is your post code? What is your phone number?* What is your address?* Brief message * Mandatory fields Submit Conveyancing Calculator Our promises Direct lawyer contact Free First No hidden costs Same-day response Saturday open ings Accreditations News and events News Jackson & Canter leading the way with new Law Society Wills and Inheritance Quality Scheme accreditation February 17, 2014 Liverpool law firm QualitySolicitors Jackson & Canter is one of the first in the UK to earn a prestigious national accreditation for its wills and probate service. Bedroom Tax Update February 12, 2014 Update on the bedroom tax from our Welfare Rights department. I have a family case - will I get legal aid? February 11, 2014 There has been a lot of publicity since April last year about the government cuts to legal aid in family cases. Blog New case about mistakes in wills January 30, 2014 The case of Marley -v- Rawlin gs has reached the Supreme Court. Family Doctors Association Dementia Tra ining - Saturday 16th November November 18, 2013 I was very pleased to be invited to speak to a group of about 75 GPs about the legal implications surrounding capacity issues. Haiti - The Projects October 29, 2013 The first impressions of Haiti involve chaotic roads, crowds of people jostling at the side of the road selling all sorts of items and carry ing heavy loads balanced on their heads. Twitter Tweets Find us Liverpool - Church Street Liverpool - Church Street Liverpool - Church Street Address: 88 Church Street Liverpool L1 3AY Tel: Fax: DX: Liverpool Get directions Liverpool - Dale Street Liverpool - Dale Street Liverpool - Dale Street Address: Dale House 27 Dale Street Liverpool L2 3HD Tel: Fax: DX: Liverpool Get directions Services for you Abuse Litigation Actions v Police Community Care Conveyancing Crime Employment Law Family law Hillsborough Housing Immigration Inquests Insolvency Mental Health Personal Injury Prison Law Professional negligence Welfare Rights Wills and probate Services for business Buy ing or selling a business Disputes Employment Law Intellectual Property Manag ing your business About us Our people Learn more about QualitySolicitors Our promises Direct lawyer contact Free Created by Dragon King 16 of 67

17 Your contents first advice No hidden costs Same-day response Saturday openings Like us on Facebook Follow us on Twitter L inkedin Google+ Our Youtube channel Content on this site is provided for general information purposes only. It does not constitute technical, f inancial or legal advice and should not be relied on as such. Whilst we use reasonable efforts to include accurate and up-to-date information on the site, we do not represent, warrant or promise (whether express or implied) that any information is or remains accurate, complete and up to date. Quality Solicitors Jackson & Canter is a trading name of Jackson & Canter LLP (OC344013) a solicitors practice authorised and regulated by the Solicitors Regulation Authority No and Jackson Canter Ltd ( ) a solicitors practice authorised and regulated by the Solicitors Regulation Authority No A list of Members and Directors is open to inspection at the Registered Offices of the LLP and Company both situated at 88 Church Street, Liverpool L1 3AY. Jackson & Canter LLP and Jackson Canter Ltd are members of Quality Solicitors which is the trading name of the Quality Solicitors Organisation Ltd, regulated by the Ministry of Justice in respect of regulated claims management activities; its registration is recorded on the website number CRM Jackson & Canter LLP group VAT registration number is QualitySolicitors Privacy policy and cookies Terms & conditions Name? Please select Mon-Fri Saturday Please select Message * Mandatory fields Submit Name* address* Phone number* Message * Mandatory fields Submit Send a message Your name Your address Subject Message * All fields are required Submit for your body text Search term: "solicitors in Liverpool" Number of keywords: 0 to 12 0 You should use the search term "solicitors in Liverpool" at least once. Keyword density: 0% to 3% 0% You should increase the keyword density for the search term "solicitors in Liverpool". Number of words: 394 to 1, OK OK Search term: "solicitors" Number of keywords: 2 to OK OK Keyword density: 0% to 7% 1% OK OK Search term: "in" Number of keywords: 47 to OK OK Keyword density: 8% to 12% 7% You should increase the keyword density for the search term "in" to up to 12%. You can do this by adding the search term "in", or by removing some text. Search term: "Liverpool" Number of keywords: 1 to OK OK Keyword density: 0% to 2% 2% OK OK Keywords "solicitors", "in" or "Liverpool" Created by Dragon King 17 of 67

18 for your body text Search term: "solicitors in Liverpool" Number of keywords: 58 to OK OK Keyword density: 3% to 7% 4% OK OK Created by Dragon King 18 of 67

19 Age of web site Very Important Spam sites often come and go quickly. For this reason, search engines tend to trust a web site that has been around for a long time over one that is brand new. The age of the domain is seen as a sign of trustworthiness because it cannot be faked. The data is provided by Alexa.com and SEOprofiler.com. Dates of the domain registration or of the first contents URL Registration Date Your Site 17 December August 1995 (oldest domain) November March January n/find-a-solicitor 02 March April August n/a May August 2008 (newest domain) Range 11 August 1995 to 01 August 2008 for the web site age Your web site is about 6 years old. This is very good because the older your web site, the better it is for your rankings on Google.co.uk (without Places). OK Created by Dragon King 19 of 67

20 Keyword use in H1 headline texts Very Important H1 headline texts are the texts that are written between the h1>.../h1> tags in the HTML code of a web page. Some search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this applies to Google.co.uk (without Places), too. Example: h1>your very big headline text/h1> Your contents No. H1 Heading Text 1. QualitySolicitors Jackson & Canter - common sense legal solutions for you, your family and your bus iness for your H1 headline texts Search term: "solicitors in Liverpool" Number of keywords: 0 to 1 0 You could use the search term "solicitors in Liverpool" at least once but this is optional. Keyword density: 0% to 60% 0% You could increase the keyword density for the search term "solicitors in Liverpool" but this is optional. Search term: "solicitors" Number of keywords: 0 to 1 1 OK OK Keyword density: 0% to 20% 7% OK OK Search term: "in" Number of keywords: 0 to 2 1 OK OK Keyword density: 0% to 20% 7% OK OK Search term: "Liverpool" Number of keywords: 0 to 1 0 You could use the search term "Liverpool" at least once but this is optional. Keyword density: 0% to 20% 0% You could increase the keyword density for the search term "Liverpool" but this is optional. Keywords "solicitors", "in" or "Liverpool" Number of keywords: 0 to 3 2 OK OK Keyword density: 0% to 20% 4% OK OK Created by Dragon King 20 of 67

21 Keyword use in domain name Important The domain name is the main part of the web page address. This chapter tries to find out if Google.co.uk (without Places) gives extra relevance to search terms within the domain name. Example: "your-keyword" is the domain name of Their contents Rank Words In Domain Name 1 yell URL 2 morecrofts 3 paulcrowley 4 canter law 5 liverpool lawsociety ind-a-solicitor 6 gadllp 7 jamesmurraylaw 8 erexmakin 9 kirwanssolicitors 10 slatergordon Your contents qualitysolicitors (Domain name: "qualitysolicitors.com") for the domain name The domain name qualitysolicitors.com contains only a part of the search term "solicitors in Liverpool". This is acceptable. Created by Dragon King 21 of 67

22 Keyword use in page URL Important The page URL is the part after the domain name in the web page address. This chapter tries to find out if Google.co.uk (without Places) gives extra relevance to search terms within the page URL. Separate your search terms in the page URL with slashes, dashes or underscores. Example: "keyword/another-keyword.htm" is the page URL of Their contents Rank Words In Page URL 1 s solicitors liverpool URL 2 [no words] 3 [no words] 4 [no words] 5 public information find a solicitor ind-a-solicitor 6 [no words] 7 [no words] 8 [no words] 9 [no words] 10 contact us liverpool Your contents jacksoncanter (Page URL: "/jacksoncanter") for your page URL Search term: "solicitors in Liverpool" Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Search term: "solicitors" Number of keywords: 0 to 1 0 You could use the search term "solicitors" at least once but this is optional. Keyword density: 0% to 33% 0% You could increase the keyword density for the search term "solicitors" but this is optional. Search term: "in" Created by Dragon King 22 of 67

23 for your page URL Search term: "solicitors in Liverpool" Number of keywords: 0 to 2 0 You could use the search term "in" at least once but this is optional. Keyword density: 0% to 40% 0% You could increase the keyword density for the search term "in" but this is optional. Search term: "Liverpool" Number of keywords: 0 to 1 0 You could use the search term "Liverpool" at least once but this is optional. Keyword density: 0% to 33% 0% You could increase the keyword density for the search term "Liverpool" but this is optional. Keywords "solicitors", "in" or "Liverpool" Number of keywords: 0 to 2 0 You could use one of the keywords "solicitors", "in" or "Liverpool" at least once but this is optional. Keyword density: 0% to 22% 0% You could increase the keyword density for the keywords "solicitors", "in" or "Liverpool" but this is optional. Created by Dragon King 23 of 67

24 Mentions on social sites Important On social network sites, people decide which web sites are popular. This means that the popularity on social network sites cannot be easily influenced. For this reason, search engines might trust web sites more if they are popular on social networks. ("n/a" means "data not available".) Mentions on social sites (the more the better) Delicious.com Facebook Mentions Google +1 Twitter Tweets Total To Your Site: To Site 1: 218 6, ,553 9,579 To Site 2: To Site 3: To Site 4: To Site 5: To Site 6: To Site 7: To Site 8: To Site 9: To Site 10: Range: 0 to to 6,808 0 to 64 1 to 2, to 9,579 for the mentions on social sites In average, less web pages link to your page than to the top ranked pages on these social networks. The average link popularity of the top ranked pages is 968, the link popularity of your web page is 135. You must increase the number of web pages that link to your web site on these social networks. Created by Dragon King 24 of 67

25 Server speed Important Popular web sites often have faster server response times compared to smaller unimportant sites. In addition, most search engines index more pages from fast web sites. This chapter shows you how long it takes on average for web pages on the top ranked sites to load. The data is based on the average server speed of the last 30 days and is provided by Alexa.com ("n/a" means that Alexa.com does not have data about your server speed). Server speed results Average Page Load Time (measured in seconds, the lower the better) Your Site Range 1.61s 1.77s n/a n/a n/a n/a n/a n/a n/a n/a 0.79s 0.79s to 1.77s Server Speed Relative To Other Servers On The Internet (the faster the better) Your Site average: top 50% average: bottom 45% Range n/a n/a n/a n/a n/a n/a n/a n/a very fast: top 15% average: bottom 45% to very fast: top 15% for the server speed Your web site is fast. This is very good because the faster your web site, the better it could be for your rankings on Google.co.uk (without Places). OK Created by Dragon King 25 of 67

26 Keyword use in H2-H6 headline texts Important H2, H3, H4, H5 and H6 headline texts are the texts that are written between the h2>.../h2>, h3>.../h3>, etc. tags in the HTML code of your web page. Some search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this applies to Google.co.uk (without Places), too. Example: h3>your big headline text/h3> Your contents No. Heading Texts 1. [H3] Make an enquiry 2. [H2] Our promises 3. [H2] Accreditations 4. [H2] News and events 5. [H3] News 6. [H3] Blog 7. [H3] Twitter 8. [H2] Find us 9. [H3] Liverpool - Church Street 10. [H3] Liverpool - Dale Street 11. [H3] Services for you 12. [H3] Services for business 13. [H3] About us 14. [H3] Our promises 15. [H3] Send a message for your H2-H6 headline texts Search term: "solicitors in Liverpool" Number of keywords: 0 to 3 0 You could use the search term "solicitors in Liverpool" at least once but this is optional. Keyword density: 0% to 14% 0% You could increase the keyword density for the search term "solicitors in Liverpool" but this is optional. Search term: "solicitors" Number of keywords: 0 to 9 0 You could use the search term "solicitors" at least once but this is optional. Created by Dragon King 26 of 67

27 for your H2-H6 headline texts Search term: "solicitors in Liverpool" Keyword density: 0% to 14% 0% You could increase the keyword density for the search term "solicitors" but this is optional. Search term: "in" Number of keywords: 1 to 9 2 OK OK Keyword density: 6% to 27% 6% OK OK Search term: "Liverpool" Number of keywords: 0 to 3 2 OK OK Keyword density: 0% to 7% 6% OK OK Keywords "solicitors", "in" or "Liverpool" Number of keywords: 3 to 19 4 OK OK Keyword density: 3% to 10% 4% OK OK Created by Dragon King 27 of 67

28 Keyword use in IMG ALT attributes Important The img alt> attribute defines an alternative text for an image when the user uses a text browser or when the user has turned off the display of images in the web browser application. Microsoft's Internet Explorer displays the alternative text if the user puts the cursor over the graphic. This chapter tries to find out if it makes sense to include the search term in the img alt> attributes to improve your rankings. Example: img src="logo.gif" width="200" height="75" alt="picture description with keyword"> Your contents No. Image Alt Attribute Text Image File Name 1. QualitySolicitors Jackson & Canter white.png 2. [empty] /jacksoncanter/assets/hihurwh88su8/jcbanner.jpeg 3. QualitySolicitors Jackson & Canter lga41uj2kn4/jackson-canter-thumbnail.jpg 4. Conveyancing Quality gquality.png 5. Wills and Inheritance Quality ce.png 6. Investors in People 7. Lexcel 8. Medium Law Firm Award 9. Legal Aid Agency ogo-80.jpg for your IMG ALT attributes Search term: "solicitors in Liverpool" Number of keywords: 0 to 1 0 You could use the search term "solicitors in Liverpool" at least once but this is optional. Keyword density: 0% to 19% 0% You could increase the keyword density for the search term "solicitors in Liverpool" but this is optional. Search term: "solicitors" Number of keywords: 0 to 4 2 OK OK Keyword density: 0% to 50% 8% OK OK Search term: "in" Created by Dragon King 28 of 67

29 for your IMG ALT attributes Search term: "solicitors in Liverpool" Number of keywords: 0 to 11 4 OK OK Keyword density: 0% to 29% 16% OK OK Search term: "Liverpool" Number of keywords: 0 to 1 0 You could use the search term "Liverpool" at least once but this is optional. Keyword density: 0% to 6% 0% You could increase the keyword density for the search term "Liverpool" but this is optional. Keywords "solicitors", "in" or "Liverpool" Number of keywords: 0 to 13 6 OK OK Keyword density: 0% to 17% 8% OK OK Created by Dragon King 29 of 67

30 Top level domain of web site Important Web sites with certain top level domains (TLD) are statistically more likely to contain higher quality, trustworthy contents. For this reason, search engines might prefer web sites with restricted TLD (.edu,.gov.,.mil) over younger TLD (e.g.,.biz,.info,.jobs). In addition, country code TLD (e.g.,.ca,.de,.fr) are often preferred in the country's local search results. Top level domain results Your Site com.com.co.uk.co.uk.co.uk.org.uk.co.uk.com.co.uk.co.uk.co.uk for the top level domain of your web site Your web site URL contains the often used top level domain.com. This is neither good nor bad for your rankings on Google.co.uk (without Places). OK Created by Dragon King 30 of 67

31 Keyword use in bold body text Important The body text is the text on your web page that can be seen by people in their web browsers. The bold body text uses a darker and heavier face than the regular type face. It appears between b>.../b> or strong>.../strong> tags in the HTML source of your web page. CSS is not recognized. The statistics include spaces and punctuation marks. Their contents Rank Keyword use in bold body text 1 Solicitors Liverpool List view Liverpool Liverpool Liverpool Liverpool Liverpool Liverpool Liverpool Liverpool Liverpool Liverpool Liverpool Liverpool Liverpool Liverpool Liverpool Liver [and 152 additional characters] 2 [not used] us Personal Injury Claims - including Road Traffic Accidents, Accidents at Work, Industrial Deafness Claims, Vibration White F inger and Animal Bites Residential Conveyanc ing Commercial Property and Leases Landlord & Tenant Law Business Law Insolvency Family and Divorce Law Children Law Medical Negligence Criminal Law Motoring Offences Prison Law Wills & Probate Employment Law Powers of Attorney and [and 113 additional characters] 4 Employment Law Solicitor 5 BIRKENHEAD/WIRRAL HIGHTOWN LIVERPOOL NEWTON LE WILLOWS Mr J B O Connell, 19 Ashton Road, Newton-le-Willows, Merseyside, WA12 0AG. Tel No: RAINHILL SOUTHPORT enewsletter Sign Up 6 [not used] 7 Jim Murray Juice FM Use our Strength Call , James Murray Solicitors Liverpool City Centre Office Bootle Office 8 [not used] 9 Business You We believe our success has been built upon the belief that the delivery of excellent client services is fundamental to our continued achievements [email protected] Let Kirwans Help You February 2014 January % From Liverpool City Centre: From Southport: Your contents You are here Address: Tel: Fax: DX: Address: Tel: Fax: DX: for your bold body text Search term: "solicitors in Liverpool" Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Created by Dragon King 31 of 67

32 for your bold body text Search term: "solicitors in Liverpool" Search term: "solicitors" Number of keywords: 0 to 2 0 You could use the search term "solicitors" at least once but this is optional. Keyword density: 0% to 5% 0% You could increase the keyword density for the search term "solicitors" but this is optional. Search term: "in" Number of keywords: 0 to 11 0 You could use the search term "in" at least once but this is optional. Keyword density: 0% to 13% 0% You could increase the keyword density for the search term "in" but this is optional. Search term: "Liverpool" Number of keywords: 0 to 19 0 You could use the search term "Liverpool" at least once but this is optional. Keyword density: 0% to 22% 0% You could increase the keyword density for the search term "Liverpool" but this is optional. Keywords "solicitors", "in" or "Liverpool" Number of keywords: 0 to 23 0 You could use one of the keywords "solicitors", "in" or "Liverpool" at least once but this is optional. Keyword density: 0% to 9% 0% You could increase the keyword density for the keywords "solicitors", "in" or "Liverpool" but this is optional. Created by Dragon King 32 of 67

33 Number of visitors to the site Important Search engines might look at web site usage data, such as the number of visitors to your site, to determine if your site is reputable and contains popular contents. The Alexa.com traffic rank is based on three months of aggregated traffic data from millions of Alexa Toolbar users and is a combined measure of page views and number of site visitors. Alexa.com Traffic Rank results (the lower the better) URL Alexa Traffic Rank Your Site Rank #195, Rank #3,326 (most visitors of the competitors) 2 Rank #3,455, Rank #3,416, Rank #1,916, n/find-a-solicitor Rank #6,073, Rank #5,044, Rank #17,307,871 (least visitors of the competitors) 8 Rank #12,246, Rank #3,795, Rank #315,661 Range 3,326 to 17,307,871 (average rank: #5,357,616) for the number of visitors to your site Although your web site appears to attract more visitors than the average of your competitors' sites, the absolute number of visitors is low. This could be disadvantageous to your rankings on Google.co.uk (without Places). Created by Dragon King 33 of 67

34 Keyword use in same domain anchor texts Moderately Important Anchor texts are words and sentences that are used as links. Same domain anchor texts are the anchor texts of the links that point to a web page on the same domain. This chapter examines if Google.co.uk (without Places) takes search terms in same domain anchor texts into account. Example: The HTML tag a href="contact.htm">contact information/a> contains the same domain anchor text "Contact information". Your contents No. Same Domain Link Text Link URL 1. [empty] /jacksoncanter 2. Liverpool - Church Street /jacksoncanter/liverpool 3. Liverpool - Dale Street /jacksoncanter/dale-house /jacksoncanter/contact-us 5. Home /jacksoncanter 6. Our Team /jacksoncanter/our-people/ 7. Abuse Litigation /jacksoncanter/services/abuse-litigation/ 8. Actions v Police /jacksoncanter/services/actions-v-police/ 9. Community Care /jacksoncanter/services/community-care/ 10. Conveyancing /jacksoncanter/services/conveyancing/ 11. Crime /jacksoncanter/services/crime/ 12. Employment Law /jacksoncanter/services/employment-law/ 13. Family law /jacksoncanter/services/family-law/ 14. Hillsborough /jacksoncanter/services/hillsborough/ 15. Housing /jacksoncanter/services/housing/ 16. Immigration /jacksoncanter/services/immigration/ 17. Inquests /jacksoncanter/services/inquests/ 18. Insolvency /jacksoncanter/services/insolvency/ 19. Mental Health /jacksoncanter/services/mental-health/ 20. Personal Injury /jacksoncanter/services/personal-injury/ 21. Prison Law /jacksoncanter/services/prison-law/ 22. Professional negligence /jacksoncanter/services/professional-negligence/ 23. Welfare Rights /jacksoncanter/services/welfare-rights/ 24. Wills and probate /jacksoncanter/services/wills-and-probate/ 25. Services for business /jacksoncanter/services/business/ 26. Buying or selling a business /jacksoncanter/services/business/buying-or-selling-a-busi ness/ Created by Dragon King 34 of 67

35 Your contents No. Same Domain Link Text Link URL 27. Disputes /jacksoncanter/services/business/disputes/ 28. Employment Law /jacksoncanter/services/business/employment-law/ 29. Intellectual Property /jacksoncanter/services/business/intellectual-property/ 30. Managing your business /jacksoncanter/services/business/managing-your-busines s/ 31. News & Media /jacksoncanter/news/ 32. Liverpool - Church Street /jacksoncanter/liverpool 33. Liverpool - Dale Street /jacksoncanter/dale-house 34. Work for us /jacksoncanter/careers/ 35. Menu / 36. Home /jacksoncanter 37. Our Team /jacksoncanter/our-people/ 38. Services for you /jacksoncanter/services 39. Services for business /jacksoncanter/services/business/ 40. News & Media /jacksoncanter/news/ 41. Contact Us / 42. Liverpool - Church Street /jacksoncanter/liverpool 43. Liverpool - Dale Street /jacksoncanter/dale-house 44. Work for us /jacksoncanter/careers/ /jacksoncanter/contact-us 46. Request a call back / 47. Send us a message / 48. Conveyancing Calculator /jacksoncanter/conveyancing-calculator 49. Direct lawyer contact /jacksoncanter/about-us/direct-lawyer-contact 50. Free First /jacksoncanter/about-us/free-first-advice 51. No hidden costs /jacksoncanter/about-us/no-hidden-costs 52. Same-day response /jacksoncanter/about-us/same-day-response 53. Saturday openings /jacksoncanter/about-us/saturday-openings 54. Jackson & Canter leading the way with new Law Society Wills and Inheritance Quality Scheme accreditation /jacksoncanter/news/2014/02/jackson-canter-leading-theway-with-new-law-society-wills-and-inheritance-quality-sc heme-accreditation 55. Bedroom Tax Update /jacksoncanter/news/2014/02/bedroom-tax-update 56. I have a family case - will I get legal aid? /jacksoncanter/news/2014/02/i-have-a-family-case-will-i-g et-legal-aid 57. New case about mistakes in wills /jacksoncanter/blog/2014/01/new-case-about-mistakes-in -wills 58. Family Doctors Association Dementia Tra ining - /jacksoncanter/blog/2013/11/family-doctors-association-d Created by Dragon King 35 of 67

36 Your contents No. Same Domain Link Text Saturday 16th November Link URL ementia-training-saturday-16th-november 59. Haiti - The Projects /jacksoncanter/blog/2013/10/haiti-the-projects 60. Liverpool - Church Street / 61. Liverpool - Church Street /jacksoncanter/liverpool 62. Get directions /jacksoncanter/liverpool 63. Liverpool - Dale Street / 64. Liverpool - Dale Street /jacksoncanter/dale-house 65. Get directions /jacksoncanter/dale-house 66. Abuse Litigation /jacksoncanter/services/abuse-litigation/ 67. Actions v Police /jacksoncanter/services/actions-v-police/ 68. Community Care /jacksoncanter/services/community-care/ 69. Conveyancing /jacksoncanter/services/conveyancing/ 70. Crime /jacksoncanter/services/crime/ 71. Employment Law /jacksoncanter/services/employment-law/ 72. Family law /jacksoncanter/services/family-law/ 73. Hillsborough /jacksoncanter/services/hillsborough/ 74. Housing /jacksoncanter/services/housing/ 75. Immigration /jacksoncanter/services/immigration/ 76. Inquests /jacksoncanter/services/inquests/ 77. Insolvency /jacksoncanter/services/insolvency/ 78. Mental Health /jacksoncanter/services/mental-health/ 79. Personal Injury /jacksoncanter/services/personal-injury/ 80. Prison Law /jacksoncanter/services/prison-law/ 81. Professional negligence /jacksoncanter/services/professional-negligence/ 82. Welfare Rights /jacksoncanter/services/welfare-rights/ 83. Wills and probate /jacksoncanter/services/wills-and-probate/ 84. Buying or selling a business /jacksoncanter/services/business/buying-or-selling-a-busi ness/ 85. Disputes /jacksoncanter/services/business/disputes/ 86. Employment Law /jacksoncanter/services/business/employment-law/ 87. Intellectual Property /jacksoncanter/services/business/intellectual-property/ 88. Managing your business /jacksoncanter/services/business/managing-your-busines s/ 89. Our people /jacksoncanter/our-people/ 90. Learn more about QualitySolicitors / 91. Direct lawyer contact /jacksoncanter/about-us/direct-lawyer-contact Created by Dragon King 36 of 67

37 Your contents No. Same Domain Link Text Link URL 92. Free first advice /jacksoncanter/about-us/free-first-advice 93. No hidden costs /jacksoncanter/about-us/no-hidden-costs 94. Same-day response /jacksoncanter/about-us/same-day-response 95. Saturday openings /jacksoncanter/about-us/saturday-openings 96. Privacy policy and cookies /jacksoncanter/privacy 97. Terms & conditions /jacksoncanter/terms for your same domain anchor texts Search term: "solicitors in Liverpool" Number of keywords: 0 to 4 0 You could use the search term "solicitors in Liverpool" at least once but this is optional. Keyword density: 0% to 2% 0% You could increase the keyword density for the search term "solicitors in Liverpool" but this is optional. Search term: "solicitors" Number of keywords: 0 to 73 1 OK OK Keyword density: 0% to 12% 0% OK OK Search term: "in" Number of keywords: 8 to OK OK Keyword density: 8% to 15% 13% OK OK Search term: "Liverpool" Number of keywords: 0 to OK OK Keyword density: 0% to 3% 4% The keyword density is too high. It should be 3% at maximum. Consider adding more text to lower the keyword density. Keywords "solicitors", "in" or "Liverpool" Number of keywords: 8 to OK OK Keyword density: 3% to 9% 6% OK OK Created by Dragon King 37 of 67

38 Keyword use in outbound anchor texts Moderately Important Anchor texts are words and sentences that are used as links. Outbound anchor texts are the texts within the a>.../a> tags when the a> tag links to a web page on a different domain. This chapter examines if Google.co.uk (without Places) gives relevance to search terms in outbound anchor texts. Example: The HTML tag a href=" the company/a> contains the outbound anchor text "About the company". Your contents No. Outbound Link Text Link URL 1. Play Video 2. [empty] ysolicitors.com/jacksoncanter/ 3. [empty] om/jacksoncanter/ 4. [empty] = 5. [empty] 6. [empty] 7. [empty] 8. [empty] 9. Tweets Like us on Facebook Follow us on Twitter LinkedIn citors 13. Google Our Youtube channel Solicitors Regulation Authority Solicitors Regulation Authority for your outbound anchor texts Search term: "solicitors in Liverpool" Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Created by Dragon King 38 of 67

39 for your outbound anchor texts Search term: "solicitors in Liverpool" Search term: "solicitors" Number of keywords: 0 to 6 2 OK OK Keyword density: 0% to 11% 8% OK OK Search term: "in" Number of keywords: 0 to 12 2 OK OK Keyword density: 0% to 67% 8% OK OK Search term: "Liverpool" Number of keywords: 0 to 2 0 You could use the search term "Liverpool" at least once but this is optional. Keyword density: 0% to 20% 0% You could increase the keyword density for the search term "Liverpool" but this is optional. Keywords "solicitors", "in" or "Liverpool" Number of keywords: 0 to 18 4 OK OK Keyword density: 0% to 22% 5% OK OK Created by Dragon King 39 of 67

40 Keyword use in same domain link URLs Moderately Important Links connect one web page to another. Same domain links are the links in a href> attributes that point to other pages on the same domain. This chapter examines if search terms in same domain link URLs are relevant to Google.co.uk (without Places). Example: The HTML tag a href="contact.htm">contact information/a> contains the same domain link URL "contact.htm". Your contents No. Same Domain Link URL Link Text 1. jacksoncanter [/jacksoncanter] [empty] 2. jacksoncanter liverpool [/jacksoncanter/ liverpool ] Liverpool - Church Street 3. jacksoncanter dale house [/jacksoncanter/dale-house] Liverpool - Dale Street 4. jacksoncanter contact us [/jacksoncanter/contact-us] jacksoncanter [/jacksoncanter] Home 6. jacksoncanter our people [/jacksoncanter/our-people/] Our Team 7. jacksoncanter services abuse litigation [/jacksoncanter/services/abuse-litigation/] 8. jacksoncanter services actions v police [/jacksoncanter/services/actions-v-police/] 9. jacksoncanter services community care [/jacksoncanter/services/community-care/] 10. jacksoncanter services conveyancing [/jacksoncanter/services/conveyancing/] 11. jacksoncanter services crime [/jacksoncanter/services/crime/] 12. jacksoncanter services employment law [/jacksoncanter/services/employment-law/] 13. jacksoncanter services family law [/jacksoncanter/services/family-law/] 14. jacksoncanter services hillsborough [/jacksoncanter/services/hillsborough/] 15. jacksoncanter services housing [/jacksoncanter/services/hous ing/] 16. jacksoncanter services immigration [/jacksoncanter/services/immigration/] 17. jacksoncanter services inquests [/jacksoncanter/services/ inquests/] 18. jacksoncanter services insolvency [/jacksoncanter/services/ insolvency/] Abuse Litigation Actions v Police Community Care Conveyancing Crime Employment Law Family law Hillsborough Housing Immigration Inquests Insolvency Created by Dragon King 40 of 67

41 Your contents No. Same Domain Link URL 19. jacksoncanter services mental health [/jacksoncanter/services/mental-health/] 20. jacksoncanter services personal injury [/jacksoncanter/services/personal-injury/] 21. jacksoncanter services prison law [/jacksoncanter/services/prison-law/] 22. jacksoncanter services professional negligence [/jacksoncanter/services/professional-negligence/] 23. jacksoncanter services welfare rights [/jacksoncanter/services/welfare-rights/] 24. jacksoncanter services wills and probate [/jacksoncanter/services/wills-and-probate/] 25. jacksoncanter services business [/jacksoncanter/services/bus iness/] 26. jacksoncanter services business buying or selling a bus iness [/jacksoncanter/services/bus iness/buying-or-sellin g-a-business/] 27. jacksoncanter services business disputes [/jacksoncanter/services/bus iness/disputes/] 28. jacksoncanter services business employment law [/jacksoncanter/services/bus iness/employment-law/] 29. jacksoncanter services business intellectual property [/jacksoncanter/services/bus iness/ intellectual-property/] 30. jacksoncanter services business managing your busin ess [/jacksoncanter/services/bus iness/managin g-your-business/] Link Text Mental Health Personal Injury Prison Law Professional negligence Welfare Rights Wills and probate Services for business Buying or selling a business Disputes Employment Law Intellectual Property Managing your business 31. jacksoncanter news [/jacksoncanter/news/] News & Media 32. jacksoncanter liverpool [/jacksoncanter/ liverpool ] Liverpool - Church Street 33. jacksoncanter dale house [/jacksoncanter/dale-house] Liverpool - Dale Street 34. jacksoncanter careers [/jacksoncanter/careers/] Work for us 35. [empty] [/] Menu 36. jacksoncanter [/jacksoncanter] Home 37. jacksoncanter our people [/jacksoncanter/our-people/] Our Team 38. jacksoncanter services [/jacksoncanter/services] Services for you 39. jacksoncanter services business [/jacksoncanter/services/bus iness/] Services for business 40. jacksoncanter news [/jacksoncanter/news/] News & Media 41. [empty] [/] Contact Us 42. jacksoncanter liverpool [/jacksoncanter/ liverpool ] Liverpool - Church Street 43. jacksoncanter dale house [/jacksoncanter/dale-house] Liverpool - Dale Street Created by Dragon King 41 of 67

42 Your contents No. Same Domain Link URL Link Text 44. jacksoncanter careers [/jacksoncanter/careers/] Work for us 45. jacksoncanter contact us [/jacksoncanter/contact-us] [empty] [/] Request a call back 47. [empty] [/] Send us a message 48. jacksoncanter conveyancing calculator [/jacksoncanter/conveyancing-calculator] 49. jacksoncanter about us direct lawyer contact [/jacksoncanter/about-us/direct-lawyer-contact] 50. jacksoncanter about us free first advice [/jacksoncanter/about-us/free-first-advice] 51. jacksoncanter about us no hidden costs [/jacksoncanter/about-us/no-hidden-costs] 52. jacksoncanter about us same day response [/jacksoncanter/about-us/same-day-response] 53. jacksoncanter about us saturday openings [/jacksoncanter/about-us/saturday-openings] 54. jacksoncanter news jackson canter lead ing the way with new law society wills and inheritance quality scheme accreditation [/jacksoncanter/news/2014/02/jackson-canter-leadin g-the-way-with-new-law-society-wills-and-in heritance-quality-scheme-accreditation] 55. jacksoncanter news bedroom tax update [/jacksoncanter/news/2014/02/bedroom-tax-update] Conveyancing Calculator Direct lawyer contact Free First No hidden costs Same-day response Saturday openings Jackson & Canter leading the way with new Law Society Wills and Inheritance Quality Scheme accreditation Bedroom Tax Update 56. jacksoncanter news i have a family case will i get legal aid [/jacksoncanter/news/2014/02/i-have-a-family-case-will-i-g et-legal-aid] I have a family case - will I get legal aid? 57. jacksoncanter blog new case about mistakes in wills [/jacksoncanter/blog/2014/01/new-case-about-mistakesin-wills] 58. jacksoncanter blog family doctors association dementia training saturday 16th november [/jacksoncanter/blog/2013/11/family-doctors-associationdementia-training-saturday-16th-november] 59. jacksoncanter blog haiti the projects [/jacksoncanter/blog/2013/10/haiti-the-projects] New case about mistakes in wills Family Doctors Association Dementia Training - Saturday 16th November Haiti - The Projects 60. [empty] [/] Liverpool - Church Street 61. jacksoncanter liverpool [/jacksoncanter/ liverpool ] Liverpool - Church Street 62. jacksoncanter liverpool [/jacksoncanter/ liverpool ] Get directions 63. [empty] [/] Liverpool - Dale Street Created by Dragon King 42 of 67

43 Your contents No. Same Domain Link URL Link Text 64. jacksoncanter dale house [/jacksoncanter/dale-house] Liverpool - Dale Street 65. jacksoncanter dale house [/jacksoncanter/dale-house] Get directions 66. jacksoncanter services abuse litigation [/jacksoncanter/services/abuse-litigation/] 67. jacksoncanter services actions v police [/jacksoncanter/services/actions-v-police/] 68. jacksoncanter services community care [/jacksoncanter/services/community-care/] 69. jacksoncanter services conveyancing [/jacksoncanter/services/conveyancing/] 70. jacksoncanter services crime [/jacksoncanter/services/crime/] 71. jacksoncanter services employment law [/jacksoncanter/services/employment-law/] 72. jacksoncanter services family law [/jacksoncanter/services/family-law/] 73. jacksoncanter services hillsborough [/jacksoncanter/services/hillsborough/] 74. jacksoncanter services housing [/jacksoncanter/services/hous ing/] 75. jacksoncanter services immigration [/jacksoncanter/services/immigration/] 76. jacksoncanter services inquests [/jacksoncanter/services/ inquests/] 77. jacksoncanter services insolvency [/jacksoncanter/services/ insolvency/] 78. jacksoncanter services mental health [/jacksoncanter/services/mental-health/] 79. jacksoncanter services personal injury [/jacksoncanter/services/personal-injury/] 80. jacksoncanter services prison law [/jacksoncanter/services/prison-law/] 81. jacksoncanter services professional negligence [/jacksoncanter/services/professional-negligence/] 82. jacksoncanter services welfare rights [/jacksoncanter/services/welfare-rights/] 83. jacksoncanter services wills and probate [/jacksoncanter/services/wills-and-probate/] 84. jacksoncanter services business buying or selling a bus iness [/jacksoncanter/services/bus iness/buying-or-sellin g-a-business/] Abuse Litigation Actions v Police Community Care Conveyancing Crime Employment Law Family law Hillsborough Housing Immigration Inquests Insolvency Mental Health Personal Injury Prison Law Professional negligence Welfare Rights Wills and probate Buying or selling a business Created by Dragon King 43 of 67

44 Your contents No. Same Domain Link URL 85. jacksoncanter services business disputes [/jacksoncanter/services/bus iness/disputes/] 86. jacksoncanter services business employment law [/jacksoncanter/services/bus iness/employment-law/] 87. jacksoncanter services business intellectual property [/jacksoncanter/services/bus iness/ intellectual-property/] 88. jacksoncanter services business managing your busin ess [/jacksoncanter/services/bus iness/managin g-your-business/] Link Text Disputes Employment Law Intellectual Property 89. jacksoncanter our people [/jacksoncanter/our-people/] Our people Managing your business 90. [empty] [/] Learn more about QualitySolicitors 91. jacksoncanter about us direct lawyer contact [/jacksoncanter/about-us/direct-lawyer-contact] 92. jacksoncanter about us free first advice [/jacksoncanter/about-us/free-first-advice] 93. jacksoncanter about us no hidden costs [/jacksoncanter/about-us/no-hidden-costs] 94. jacksoncanter about us same day response [/jacksoncanter/about-us/same-day-response] 95. jacksoncanter about us saturday openings [/jacksoncanter/about-us/saturday-openings] Direct lawyer contact Free first advice No hidden costs Same-day response Saturday openings 96. jacksoncanter privacy [/jacksoncanter/privacy] Privacy policy and cookies 97. jacksoncanter terms [/jacksoncanter/terms] Terms & conditions for your same domain link URLs Search term: "solicitors in Liverpool" Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Search term: "solicitors" Number of keywords: 0 to You could use the search term "solicitors" at least once but this is optional. Keyword density: 0% to 8% 0% You could increase the keyword density for the search term "solicitors" but this is optional. Search term: "in" Number of keywords: 7 to OK OK Keyword density: 6% to 22% 11% OK OK Created by Dragon King 44 of 67

45 for your same domain link URLs Search term: "solicitors in Liverpool" Search term: "Liverpool" Number of keywords: 0 to 95 5 OK OK Keyword density: 0% to 6% 1% OK OK Keywords "solicitors", "in" or "Liverpool" Number of keywords: 7 to OK OK Keyword density: 2% to 9% 4% OK OK Created by Dragon King 45 of 67

46 Keyword use in outbound link URLs Moderately Important Links connect one web page to another. Outbound links are the links on a web page that point to web pages on other web sites, i.e. links to other domains. This chapter examines if Google.co.uk (without Places) gives relevance to search terms in outbound links Example: The HTML tag a href=" here/a> contains the outbound link URL " Your contents No. Outbound Link URL 1. www youtube watch v rzdaclt9xyi [ 2. www facebook sharer u http www qualitysolicitors jacksoncanter [ tysolicitors.com/jacksoncanter/] 3. twitter share url http www qualitysolicitors jacksoncanter [ solicitors.com/jacksoncanter/] 4. www linkedin sharearticle mini true amp url http www qualitysolicitors jacksoncanter [ inkedin.com/sharearticle?m ini=true&url= solicitors.com/jacksoncanter/] Link Text Play Video [empty] [empty] [empty] 5. www lawsociety [ [empty] 6. www lawsociety [ [empty] 7. www investorsinpeople Pages Home [ vestorsinpeople.co.uk/pages/home.aspx] [empty] 8. www lexcel [ [empty] 9. twitter QSJacksonCanter [ 10. facebook QSJacksonCanter [ 11. twitter QSJacksonCanter [ 12. www linkedin company Jackson Canter Solicitors [ Solicitors] 13. gplus QSJacksonCanter [ 14. www youtube QSJacksonAndCanter [ Tweets Like us on Facebook Follow us on Twitter LinkedIn Google+ Our Youtube channel Created by Dragon King 46 of 67

47 Your contents No. Outbound Link URL Link Text 15. www sra [ Solicitors Regulation Authority 16. www sra [ Solicitors Regulation Authority 17. www claimsregulation [ for your outbound link URLs Search term: "solicitors in Liverpool" Number of keywords: all 0 0 OK OK Keyword density: all 0% 0% OK OK Search term: "solicitors" Number of keywords: 0 to 4 4 OK OK Keyword density: 0% to 10% 6% OK OK Search term: "in" Number of keywords: 0 to 28 7 OK OK Keyword density: 0% to 50% 11% OK OK Search term: "Liverpool" Number of keywords: 0 to 2 0 You could use the search term "Liverpool" at least once but this is optional. Keyword density: 0% to 13% 0% You could increase the keyword density for the search term "Liverpool" but this is optional. Keywords "solicitors", "in" or "Liverpool" Number of keywords: 0 to OK OK Keyword density: 0% to 17% 6% OK OK Created by Dragon King 47 of 67

48 Keyword use in meta description Moderately Important The Meta Description tag allows you to describe your web page. This chapter tries to find out if Google.co.uk (without Places) takes the Meta Description tag into account. Some search engines display the text to the user in the search results. Example: meta name="description" content="this sentence describes the contents of your web site."> Even if the Meta Description tag might not be important for ranking purposes, you should use the Meta Description tag to make sure that your web site is displayed with an attractive description in the search results. Their contents Rank Keyword use in meta description 1 Find Solicitors in Liverpool on Yell. Get reviews and contact details for each business including photos, open ing hours and more. 2 Established in 1813, Morecrofts Solicitors is one of Liverpool s oldest and most respected Private and Commercial Law Firms. 3 Welcome to Paul Crowley & Co. A Liverpool-based firm of solicitors serving your local community for 20 years. Offices in Breck Road, Anfield and County Road, Walton. 4 We are offering up to 1750 cash advance on your final compensation. Are you entitled? Call us today on If you are looking for a solicitor, Liverpool Law Society can provide you with names of member solicitors in and around the Merseyside area. 6 Searching for a Liverpool or London Law Firm? Call Gregory Abrams Davidson Solicitors today for a wide range of professional legal services & Legal 7 James Murray solicitors are the leading law firm specialising in many sectors including divorce, criminal and family law, based in Liverpool city centre. 8 Do you need a legal problem sorting out quickly? 9 Kirwans Solicitors are a Private & Commercial law firm based in Liverpool & Merseyside. Get In touch with our expert legal team today for a free quote. 10 Our Liverpool Solicitors are located at Well ington House, 4-6 St John s Road, Liverpool. L22 9QG. Call freephone or Your contents QualitySolicitors Jackson & Canter offer expert legal advice for individuals and businesses in Liverpool and we offer free first advice. for your meta description Search term: "solicitors in Liverpool" Created by Dragon King 48 of 67

49 for your meta description Search term: "solicitors in Liverpool" Number of keywords: 0 to 1 0 You should use the search term "solicitors in Liverpool" at least once. Keyword density: 0% to 15% 0% You should increase the keyword density for the search term "solicitors in Liverpool". Search term: "solicitors" Number of keywords: 0 to 1 1 OK OK Keyword density: 0% to 6% 5% OK OK Search term: "in" Number of keywords: 1 to 7 3 OK OK Keyword density: 4% to 30% 15% OK OK Search term: "Liverpool" Number of keywords: 0 to 2 1 OK OK Keyword density: 0% to 8% 5% OK OK Keywords "solicitors", "in" or "Liverpool" Number of keywords: 1 to 9 5 OK OK Keyword density: 3% to 13% 8% OK OK Created by Dragon King 49 of 67

50 Number of trailing slashes in URL Moderately Important The number of trailing slashes (/) in the URL indicates where a web page falls in a site's overall hierarchy. If the URL contains many trailing slashes, meaning it is placed in a sub-sub-directory, then the webmaster does not seem to think that the page is important in relation to the other pages. Number of trailing slashes Your Site Range to 2 for the number of trailing slashes in your web site URL The URL does not contain more or less trailing slashes than the top ranked pages. This means that you do not have to change the number of trailing slashes in your URL. OK Created by Dragon King 50 of 67

51 HTML validation of web page to W3C standards Slightly Important Web pages are written in special languages called HTML and CSS. If there are errors in the HTML code of your web page, then search engines might not be able to read everything of your web page. You should also check the CSS code of your web page (see link below). Validation results Validity HTML: 4 errors, not valid CSS: regarding the validity of your web site The HTML code validation of your web page failed. This means that Google.co.uk (without Places) might not be able to read your web page. You should fix any HTML errors. Created by Dragon King 51 of 67

52 Readability level of web page Slightly Important The Flesch Reading Ease test is a United States governmental standard to determine how easy a text is to read. It measures the approximate level of education necessary to understand the web page content. Higher scores indicate the text that is easier to read, and lower numbers mark harder-to-read texts. Scores among different languages are not comparable. Readability results Flesch Reading Ease Score (0-100, higher score means that the text is easier to understand) Your Site Range to 71 Flesch-Kincaid Grade Level (shows the number of years of education required to understand the text) Your Site Range to 16 for the readability of your web site The Flesch Reading Ease Score of your web page is 43. A score of 60 to 80 is considered to be optimal. This means that the text of your web page is too difficult to comprehend. If the language of your web page is not English, then the score might be alright. To improve your score, break long sentences into shorter sentences and use shorter words. In addition, make sure that you end sentences with punctuation (a period, question mark, or exclamation point). There should be one space between each word, and after any punctuation, including commas. Created by Dragon King 52 of 67

53 Keyword use in the first sentence of the body text Slightly Important The first sentence of the body text is the first sentence after the body> tag in the HTML code of your web page. Some search engines give more relevance to search terms when they appear in the first sentence. Some will use your first sentence as the description of your page on the search result page. Example: body>here goes the first sentence. This text is not the first sentence. Their contents Rank Keyword use in the first sentence of the body text 1 depends Your Business Account Search Maps Videos Reviews Digital Solutions Yell Search I'm look ing for in Search Advanced Search Print view Solicitors in Liverpool 153 results List view Map view Sort by: Serves Area Distance A to Z Fletchers Solicitors Ltd Sponsored Map marker A We serve Liverpool Southport, PR miles away 2 " more than meets the eye" Our Offices 3 Recommend a friend and receive up to 400 Call us Click to us Personal Injury (eve & w/e) Crime - Out of hours Home Who We Are Our People Our Accreditations What Our Clients Say Work ing For Us News How To Find Us Services Personal Injury Road Traffic Accidents Slips Trips and Falls Accidents at Work Medical Negligence Serious and Catastrophic Injuries Animal Bites Industrial Deafness C [and 1,107 additional characters] 4 Our Cookies Policy 5 Search Form Search the Liverpool Law Society Website 6 Skip navigation Tweet Contact Blog Home Services For You Personal Injury Clinical Negligence Dental Negligence Conveyancing Financial Mis-Selling Family/Divorce Wills/Probate Elder Law Wealth Management Services For Business Commercial Property Corporate Dispute Resolution Interest Rate Swap Mis-sell ing Environmental Law Media & IP Our Firm About Us Our History Key Staff Accreditations Testimonials Private Client Testimonials Business Client Test [and 530 additional characters] 7 About Us FAQs News Contact Call Home Criminal Law Police Station Actions Aga inst the Police How We Prepare for Trial Military Courts-Martial Meet The Team Spotting an untruthful witness Prison Law Meet The Team Release! 8 Whitechapel Liverpool L1 1HQ TEL: FAX: US HERE HOME PAGE ABOUT US ACCIDENT CLAIMS BUSINESS & CIVIL LITIGATION CRIME EMPLOYMENT FAMILY PROPERTY PUBLIC LAW WILLS, PROBATE & TRUSTS CONTACT & HOW TO FIND US WORKING WITH US NEWS & VIEWS E. 9 Follow us on Facebook Twitter LinkedIn Google+ 10 Skip to content Your contents Liverpool - Church Street Liverpool - Dale Street Talk to one of our advisors Home Our Team Services for you Abuse Litigation Actions v Police Community Care Conveyancing Crime Employment Law Family law Hillsborough Housing Immigration Inquests Insolvency Mental Health Personal Injury Prison Law Professional negligence Welfare Rights Wills and probate Services for business Buy ing or selling a busin Created by Dragon King 53 of 67

54 Your contents ess Disputes Employment Law Intellectual Property Managing your business News & Media Contact Us Liverpool - Church Street Liverpool - Dale Street Work for us Menu Home Our Team Services for you Services for business News & Media Contact Us Liverpool - Church Street Liverpool - Dale Street Work for us Talk to one of our advisors Request a call back Send us a message You are here Home Quality Solicitors Jackson & Canter - common sense legal solutions for you, your family and your business Jackson & Canter is a unique law firm, small enough to value you as a client but large enough to have the expertise you need. for your first sentence of the body text Search term: "solicitors in Liverpool" Number of keywords: 0 to 1 0 You could use the search term "solicitors in Liverpool" at least once but this is optional. Keyword density: 0% to 6% 0% You could increase the keyword density for the search term "solicitors in Liverpool" but this is optional. Search term: "solicitors" Number of keywords: 0 to 2 1 OK OK Keyword density: 0% to 4% 1% OK OK Search term: "in" Number of keywords: 0 to OK OK Keyword density: 0% to 29% 8% OK OK Search term: "Liverpool" Number of keywords: 0 to 4 6 Use the search term "Liverpool" at most 4 times. Keyword density: 0% to 13% 4% OK OK Keywords "solicitors", "in" or "Liverpool" Number of keywords: 0 to OK OK Keyword density: 0% to 10% 4% OK OK Created by Dragon King 54 of 67

55 Search engine compatibility This chapter examines the general search engine compatibility of your web page. Search engines need text to index your web pages, to determine the theme of your web site and to produce a site summary. They cannot read what is written on your graphical images or in a Flash movie. Google recommends to create a useful, information-rich site. Fresh, continuously updated content is one of the best ways to ensure that search engines return to your web site (and your visitors, too). Your web page " contains 979 words which should be enough for search engines. Your web page doesn't use the Meta Refresh tag so there won't be any problems with the search engines in this aspect. Your web page doesn't use the Meta Robots tag so there won't be any problems with the search engines in this aspect. Your web page doesn't use the Meta Title tag so there won't be any problems with the search engines in this aspect. Your web page doesn't use any Dublin Core meta tags so there won't be any problems with the search engines in this aspect. Your web page doesn't use any Meta tags twice so there won't be any problems with the search engines in this aspect. Your web page doesn't use the title> tag twice so there won't be any problems with search engines in this aspect. Your web page uses script code in an external file so you've already minimized the problems with scripts and the search engines. Your web page uses style sheet code in an external file so you've already minimized the problems with style sheets and the search engines. Your web page doesn't use frames so there won't be any problems with the search engines in this aspect. Some search engines consider tiny text (i.e. font size 1) as an attempt to fool the search engines. Some webmasters have abused tiny text in the past to hide dozens of keywords on a web page that human web surfers cannot see. Your web page doesn't seem to use tiny text so there shouldn't be any problems with the search engines in this aspect. Your web page URL " doesn't indicate a dynamically served web page so there shouldn't be any problems with the search engines in this aspect. OK OK OK OK OK OK OK OK OK OK OK OK Created by Dragon King 55 of 67

56 Factors that could prevent your top ranking 20/02/2014 Some ranking factors cannot be measured because the search engines do not reveal the necessary data, or it would be extremely time-consuming to measure the data. Make sure you pay attention to the following factors because they could prevent a top ranking for on Google.co.uk (without Places). Backlinks to your web page Are the web pages linking to your web page relevant to the search term "solicitors in Liverpool"? How fast does your web page get new links pointing to it? Do the web sites which link to your page belong to the same content category? Since when do the links to your page exist? Is the text surrounding the link to your page relevant to the search term "solicitors in Liverpool"? Your web page How many important links from your other pages point to your web page? Do the links on your web page point to high quality, topically-related pages? How often and how many changes do you make to your web page over time? Is your content up-to-date? How often and how many web pages do you add to your web site? How long do your visitors spend time on your web page? Search engine result page Do your competitors on the search engine result page get a manual ranking boost by Google.co.uk (without Places), for example Amazon or Wikipedia? How many visitors of the search engine result pages click through to your page? How often do search engine visitors search for your company name or web page URL on Google.co.uk (without Places)? Negative ranking factors (you should be able to say "no" to all the following questions) Is your content very similar or a duplicate of existing content? Is your server often down when search engine crawlers try to access it? Do you link to web sites that do not deserve a link? Do you use the same title or meta tags for many web pages? Do you overuse the same keyword or key phrase? Do you participate in link schemes? Do you actively sell links on your web page? Do a majority of your backlinks come from low quality or spam sites? Does your web page have any spelling or grammar mistakes? Created by Dragon King 56 of 67

57 Table: Number of keywords This chapter lists the analyzed keyword ranking factors in tabular form. (AT = anchor text, LU = link URL, SD = same domain.) Search term: "solicitors in Liverpool" Your Site Range Document Title: to 1 Body Text: to 12 H1 Texts: to 1 Domain: all 0 Page URL: all 0 H2-H6 Texts: to 3 IMG ALT: to 1 Bold Text: all 0 SD AT: to 4 Outbound AT: all 0 SD LU: all 0 Outbound LU: all 0 Meta Descr.: to 1 First Sentence: to 1 Search term: "solicitors" Your Site Range Document Title: to 3 Body Text: to 84 H1 Texts: to 1 Domain: to 1 Page URL: to 1 H2-H6 Texts: to 9 IMG ALT: to 4 Bold Text: to 2 SD AT: to 73 Outbound AT: to 6 SD LU: to 123 Outbound LU: to 4 Meta Descr.: to 1 First Sentence: to 2 Created by Dragon King 57 of 67

58 Search term: "in" Your Site Range Document Title: to 3 Body Text: to 204 H1 Texts: to 2 Domain: to 1 Page URL: to 2 H2-H6 Texts: to 9 IMG ALT: to 11 Bold Text: to 11 SD AT: to 163 Outbound AT: to 12 SD LU: to 273 Outbound LU: to 28 Meta Descr.: to 7 First Sentence: to 19 Search term: "Liverpool" Your Site Range Document Title: to 2 Body Text: to 26 H1 Texts: to 1 Domain: to 1 Page URL: to 1 H2-H6 Texts: to 3 IMG ALT: to 1 Bold Text: to 19 SD AT: to 20 Outbound AT: to 2 SD LU: to 95 Outbound LU: to 2 Meta Descr.: to 2 First Sentence: to 4 Created by Dragon King 58 of 67

59 Keywords "solicitors", "in" or "Liverpool" Your Site Range Document Title: to 6 Body Text: to 239 H1 Texts: to 3 Domain: to 1 Page URL: to 2 H2-H6 Texts: to 19 IMG ALT: to 13 Bold Text: to 23 SD AT: to 168 Outbound AT: to 18 SD LU: to 415 Outbound LU: to 33 Meta Descr.: to 9 First Sentence: to 22 Created by Dragon King 59 of 67

60 Table: Keyword density This chapter lists the analyzed keyword ranking factors in tabular form. (AT = anchor text, LU = link URL, SD = same domain.) Search term: "solicitors in Liverpool" Your Site Range Document Title: 43% 50% 38% 0% 17% 0% 0% 30% 0% 0% 33% 0% to 50% Body Text: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 3% 0% to 3% H1 Texts: 0% 60% 50% 0% 0% 0% 0% 0% 0% 0% 60% 0% to 60% Domain: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% Page URL: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% H2-H6 Texts: 0% 4% 0% 0% 4% 0% 0% 5% 0% 0% 14% 0% to 14% IMG ALT: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 19% 0% to 19% Bold Text: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% SD AT: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 2% 0% to 2% Outbound AT: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% SD LU: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% Outbound LU: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% Meta Descr.: 0% 15% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% to 15% First Sentence: 0% 6% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% to 6% Search term: "solicitors" Your Site Range Document Title: 29% 17% 38% 11% 6% 0% 10% 10% 13% 18% 11% 0% to 38% Body Text: 1% 3% 0% 1% 2% 0% 1% 2% 2% 0% 7% 0% to 7% H1 Texts: 7% 20% 17% 0% 0% 0% 0% 17% 0% 0% 20% 0% to 20% Domain: 100% 0% 0% 0% 0% 0% 0% 0% 0% 100% 0% 0% to 100% Page URL: 0% 33% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% to 33% H2-H6 Texts: 0% 10% 0% 7% 1% 0% 4% 3% 5% 0% 14% 0% to 14% IMG ALT: 8% 8% 50% 0% 0% 0% 0% 5% 0% 3% 6% 0% to 50% Bold Text: 0% 2% 0% 1% 0% 0% 0% 5% 0% 0% 0% 0% to 5% SD AT: 0% 6% 0% 0% 2% 0% 0% 0% 0% 0% 12% 0% to 12% Outbound AT: 8% 4% 0% 0% 11% 0% 10% 0% 0% 0% 0% 0% to 11% SD LU: 0% 8% 0% 0% 7% 0% 0% 0% 0% 0% 1% 0% to 8% Outbound LU: 6% 3% 10% 0% 4% 0% 7% 5% 0% 6% 0% 0% to 10% Meta Descr.: 5% 5% 6% 4% 0% 4% 4% 4% 0% 4% 4% 0% to 6% First Sentence: 1% 4% 0% 0% 0% 0% 1% 0% 0% 0% 0% 0% to 4% Created by Dragon King 60 of 67

61 Search term: "in" Your Site Range Document Title: 14% 17% 13% 0% 17% 10% 0% 20% 13% 0% 11% 0% to 20% Body Text: 7% 9% 12% 8% 12% 10% 12% 10% 12% 11% 11% 8% to 12% H1 Texts: 7% 20% 17% 0% 0% 12% 0% 0% 7% 0% 20% 0% to 20% Domain: 0% 0% 0% 0% 0% 0% 0% 0% 100% 0% 0% 0% to 100% Page URL: 0% 0% 0% 0% 0% 40% 0% 0% 0% 0% 0% 0% to 40% H2-H6 Texts: 6% 6% 9% 7% 12% 27% 13% 12% 14% 12% 11% 6% to 27% IMG ALT: 16% 6% 0% 4% 12% 29% 0% 10% 16% 14% 13% 0% to 29% Bold Text: 0% 2% 0% 13% 0% 3% 0% 0% 0% 8% 0% 0% to 13% SD AT: 13% 8% 14% 8% 15% 14% 14% 14% 13% 13% 15% 8% to 15% Outbound AT: 8% 9% 67% 0% 0% 0% 0% 0% 6% 18% 0% 0% to 67% SD LU: 11% 12% 15% 6% 15% 22% 18% 17% 21% 12% 14% 6% to 22% Outbound LU: 11% 19% 20% 0% 17% 13% 0% 0% 50% 8% 0% 0% to 50% Meta Descr.: 15% 30% 6% 7% 9% 8% 4% 30% 11% 7% 4% 4% to 30% First Sentence: 8% 9% 0% 9% 0% 0% 14% 8% 6% 29% 0% 0% to 29% Search term: "Liverpool" Your Site Range Document Title: 14% 17% 25% 11% 6% 5% 10% 10% 13% 9% 11% 5% to 25% Body Text: 2% 2% 0% 1% 0% 2% 2% 1% 1% 0% 1% 0% to 2% H1 Texts: 0% 20% 17% 14% 0% 0% 0% 0% 0% 0% 20% 0% to 20% Domain: 0% 0% 0% 0% 0% 100% 0% 0% 0% 0% 0% 0% to 100% Page URL: 0% 33% 0% 0% 0% 0% 0% 0% 0% 0% 33% 0% to 33% H2-H6 Texts: 6% 1% 0% 7% 1% 0% 4% 2% 5% 0% 5% 0% to 7% IMG ALT: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 6% 0% to 6% Bold Text: 0% 22% 0% 1% 0% 3% 0% 5% 0% 0% 4% 0% to 22% SD AT: 4% 3% 0% 0% 0% 0% 1% 0% 1% 0% 1% 0% to 3% Outbound AT: 0% 0% 0% 0% 0% 0% 20% 0% 0% 4% 0% 0% to 20% SD LU: 1% 6% 0% 0% 0% 0% 0% 0% 0% 0% 1% 0% to 6% Outbound LU: 0% 1% 0% 0% 0% 13% 0% 0% 0% 3% 0% 0% to 13% Meta Descr.: 5% 5% 6% 4% 0% 4% 4% 4% 0% 4% 8% 0% to 8% First Sentence: 4% 4% 0% 0% 0% 13% 3% 0% 2% 0% 0% 0% to 13% Created by Dragon King 61 of 67

62 Keywords "solicitors", "in" or "Liverpool" Your Site Range Document Title: 19% 17% 25% 7% 9% 5% 7% 13% 13% 9% 11% 5% to 25% Body Text: 4% 5% 4% 3% 5% 4% 5% 4% 5% 4% 7% 3% to 7% H1 Texts: 4% 20% 17% 5% 0% 4% 0% 6% 2% 0% 20% 0% to 20% Domain: 33% 0% 0% 0% 0% 33% 0% 0% 33% 33% 0% 0% to 33% Page URL: 0% 22% 0% 0% 0% 13% 0% 0% 0% 0% 11% 0% to 22% H2-H6 Texts: 4% 6% 3% 7% 5% 9% 7% 6% 8% 4% 10% 3% to 10% IMG ALT: 8% 5% 17% 1% 4% 10% 0% 5% 5% 5% 8% 0% to 17% Bold Text: 0% 9% 0% 5% 0% 2% 0% 3% 0% 3% 1% 0% to 9% SD AT: 6% 5% 5% 3% 6% 5% 5% 5% 5% 4% 9% 3% to 9% Outbound AT: 5% 4% 22% 0% 4% 0% 10% 0% 2% 7% 0% 0% to 22% SD LU: 4% 9% 5% 2% 7% 7% 6% 6% 7% 4% 5% 2% to 9% Outbound LU: 6% 8% 10% 0% 7% 9% 2% 2% 17% 6% 0% 0% to 17% Meta Descr.: 8% 13% 6% 5% 3% 6% 4% 13% 4% 5% 5% 3% to 13% First Sentence: 4% 6% 0% 3% 0% 4% 6% 3% 3% 10% 0% 0% to 10% Created by Dragon King 62 of 67

63 Table: Keyword position This chapter lists the analyzed keyword ranking factors in tabular form. (AT = anchor text, LU = link URL, SD = same domain.) Search term: "solicitors in Liverpool" Your Site Range Document Title: n/a 1 n/a n/a 9 n/a n/a 1 n/a to 9 Body Text: n/a n/a 9,411 n/a 4,915 n/a n/a 1,797 n/a n/a 4,345 n/a to 9,411 H1 Texts: n/a 1 12 n/a n/a n/a n/a n/a n/a n/a 1 n/a to 12 Domain: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a Page URL: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a H2-H6 Texts: n/a 452 n/a n/a 375 n/a n/a 48 n/a n/a 229 n/a to 452 IMG ALT: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a 25 n/a to 25 Bold Text: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a SD AT: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a 3,177 n/a to 3,177 Outbound AT: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a SD LU: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a Outbound LU: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a Meta Descr.: n/a 6 n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a to 6 First Sentence: n/a 141 n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a to 141 Search term: "solicitors" Your Site Range Document Title: n/a n/a to 20 Body Text: ,411 2, ,814 1,029 1, , to 9,411 H1 Texts: n/a n/a n/a n/a 14 n/a n/a 1 n/a to 14 Domain: 8 n/a n/a n/a n/a n/a n/a n/a n/a 8 n/a n/a to 8 Page URL: n/a 3 n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a to 3 H2-H6 Texts: n/a 16 n/a n/a n/a 17 n/a to 375 IMG ALT: n/a n/a n/a n/a 14 n/a 9 25 n/a to 25 Bold Text: n/a 1 n/a 468 n/a n/a n/a 72 n/a n/a n/a n/a to 468 SD AT: 1, n/a n/a 637 n/a n/a n/a n/a n/a 111 n/a to 637 Outbound AT: n/a n/a 28 n/a 45 n/a n/a n/a n/a n/a to 58 SD LU: n/a 117 n/a n/a 918 n/a n/a n/a n/a n/a 4,291 n/a to 4,291 Outbound LU: n/a 39 n/a n/a 72 n/a n/a to 144 Meta Descr.: n/a n/a 9 15 n/a to 96 First Sentence: n/a n/a n/a n/a 971 n/a n/a n/a n/a n/a to 971 Created by Dragon King 63 of 67

64 Search term: "in" Your Site Range Document Title: n/a n/a 5 34 n/a 12 n/a to 34 Body Text: to 195 H1 Texts: n/a n/a 18 n/a n/a 11 n/a 12 n/a to 23 Domain: n/a n/a n/a n/a n/a n/a n/a n/a 8 n/a n/a n/a to 8 Page URL: n/a n/a n/a n/a n/a 8 n/a n/a n/a n/a n/a n/a to 8 H2-H6 Texts: to 187 IMG ALT: n/a n/a n/a to 197 Bold Text: n/a 558 n/a 61 n/a 156 n/a n/a n/a 4 n/a n/a to 558 SD AT: to 135 Outbound AT: n/a n/a n/a n/a n/a n/a n/a to 45 SD LU: to 110 Outbound LU: n/a n/a n/a 8 48 n/a n/a to 174 Meta Descr.: to 72 First Sentence: n/a 92 n/a n/a n/a n/a to 126 Search term: "Liverpool" Your Site Range Document Title: to 113 Body Text: ,370 2,939 4, , ,315 4, to 9,370 H1 Texts: n/a n/a n/a n/a n/a n/a n/a 15 n/a to 26 Domain: n/a n/a n/a n/a n/a 1 n/a n/a n/a n/a n/a n/a to 1 Page URL: n/a 14 n/a n/a n/a n/a n/a n/a n/a n/a 12 n/a to 14 H2-H6 Texts: n/a n/a n/a 243 n/a to 466 IMG ALT: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a 39 n/a to 39 Bold Text: n/a 12 n/a 458 n/a 28 n/a 83 n/a n/a 108 n/a to 458 SD AT: n/a n/a n/a n/a 422 n/a 324 n/a 3,191 n/a to 3,191 Outbound AT: n/a n/a n/a n/a n/a n/a 93 n/a n/a 174 n/a n/a to 174 SD LU: n/a n/a 2,244 n/a n/a n/a n/a n/a 4,546 n/a to 4,546 Outbound LU: n/a 358 n/a n/a n/a 22 n/a n/a n/a 116 n/a n/a to 358 Meta Descr.: n/a n/a 65 5 n/a to 132 First Sentence: n/a n/a n/a n/a 13 n/a n/a n/a to 476 Created by Dragon King 64 of 67

65 Table: Number of words This chapter lists the analyzed keyword ranking factors in tabular form. (AT = anchor text, LU = link URL, SD = same domain.) Your Site Range Document Title: to 21 Body Text: 972 1,489 1, , , to 1,686 H1 Texts: to 17 Domain: to 2 Page URL: to 5 H2-H6 Texts: to 79 IMG ALT: to 81 Bold Text: to 87 SD AT: , to 1,170 Outbound AT: to 137 SD LU: 383 1,631 1, to 1,809 Outbound LU: to 147 Meta Descr.: to 28 First Sentence: to 220 Created by Dragon King 65 of 67

66 Table: Number of characters This chapter lists the analyzed keyword ranking factors in tabular form. (AT = anchor text, LU = link URL, SD = same domain.) Your Site Range Document Title: to 133 Body Text: 6,030 9,892 12,315 5,579 7,043 6,224 3,771 5,196 2,352 4,178 8,138 2,352 to 12,315 H1 Texts: to 109 Domain: to 19 Page URL: to 35 H2-H6 Texts: to 550 IMG ALT: to 551 Bold Text: to 554 SD AT: 1,692 4,753 8,697 1,440 3, ,899 2, ,393 4, to 8,697 Outbound AT: to 979 SD LU: 3,265 13,675 14,548 3,079 5, ,278 3, ,543 5, to 14,548 Outbound LU: 506 1, to 1,068 Meta Descr.: to 165 First Sentence: 1, , to 1,557 Created by Dragon King 66 of 67

67 Table: Ranking factors digest This chapter shows some of the search engine ranking factors in tabular form. Some of the values may have been abbreviated by using "k" which means that the value must be multiplied by ("n/a" means "data not available".) Digest Your Site 20/02/ Range Number of backlinks according to these data providers (the more the better) Alexa: k to 14k SEOprofiler: k to 18k Mentions on social sites (the more the better) Delicious.com: to 218 Facebook Mentions: 49 7k to 7k Google +1: to 64 Twitter Tweets: 86 3k to 3k Other ranking factors results (the older or the lower the better) Web Site Age: Dec 2008 Aug 1995 Nov 2005 Mar 2000 Jan 1999 Mar 2001 Apr 2008 Aug 2003 n/a May 2001 Aug 2008 Aug 1995 to Aug 2008 Server Speed: 1.61s 1.77s n/a n/a n/a n/a n/a n/a n/a n/a 0.79s 0.79s to 1.77s Alexa Traffic Rank: 195k 3k 3,456k 3,416k 1,916k 6,074k 5,044k 17,308 k 12,247 k 3,796k 316k 3k to 17,308k Created by Dragon King 67 of 67