SERVICES CATALOGUE. Oct 2013 MOBILE APP DEVELOPMENT UI / UX DESIGN CONSULTING APP MOBILE REVAMP & WEB ENHANCEMENT OPTIMIZATION

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1 APP REVAMP & ENHANCEMENT SERVICES CATALOGUE Oct 2013 MOBILE APP DEVELOPMENT UI / UX DESIGN CONSULTING MOBILE WEB OPTIMIZATION

2 be everywhere with your customers 24/7/365 Get a Mobile App for your Business Issued in business interest by

3 Sample Headline Ur sitat amet invent ium, og mosam Asdamquit et L. An defacch uctampoporum publissil huid nius menatuam la nin te di, que ad neris con scerentem miura intem ina, P Android Development A HOLISTIC APPROACH TO NATIVE ANDROID APP STRATEGY, DESIGN, DEVELOPMENT, & DEPLOYMENT Am hem noste tus, nocris, uni por hocchuis, quemus in Itam te pertea vem re qui trus pro culibem, etis virterf ectum, num qua de pra ina, sedi pectum, opte Discovery & Strategy Understanding the client s brand, clarifying the objective of the Android app, and gearing the design and feature-set for the target Android users is a must-do practice. We also prefer to formulate app s differentiation and positioning, upfront. Designing for Android We take Android s design principles at heart to design exceptional experiences for the end user, giving people access to amazing technology with clarity and grace. We understand the crucial role of Android s flexible layout system, ensuring the app takes advantage of the available screen real estate that looks great on any device. Development We leverage the latest and greatest Android technologies to ensure maximum performance and adherence to standards while falling back gracefully to handle lower end devices to reach the maximum possible user base. The overall objective is to deliver the best quality of code and high maintainability. Analytics Integration Being a volume-driven platform, usagepatterns of the Android users tells a lot about the effectiveness of the app idea, and the app itself. For best traction, we integrate Flurry analytics to the apps we develop. QA Testing We run automated regression Testing using UIautomator, do behavioral checks, performance testing using DDMS and TraceView. Finding memory leaks and allocations is a part of the process as well. Release & Maintenance We coordinate the release process of your Android app, and continue to work on the future enhancements. The feedback from analytics package helps in designing the future releases. CAPABILITIES

4 iphone / ipad Development Sample Headline Ur sitat amet invent ium, og mosam Asdamquit et L. An defacch uctampoporum publissil huid nius menatuam la nin te di, que ad neris con scerentem miura intem ina, P WHETHER IT S A GAME FOR IPHONE, AN ENTERPRISE SOLUTION FOR IPAD, OR SOMETHING THAT S YOUR NEXT BIG IDEA ROOTWORK CAN BUILD IT GROUND-UP! Am hem noste tus, nocris, uni por hocchuis, quemus in Itam te pertea vem re qui trus pro culibem, etis virterf ectum, num qua de pra ina, sedi pectum, opte Discovery & Strategy ios has a niche user-base who needs to be studied before one goes on to build an iphone / ipad app for them. With the brand consistency in mind, we recognize the most essential elements for the app s success, and address it upfront. Designing for ios Designing an app for an iphone / ipad is a very exquisite process, which sets it apart from any other platform. Adhering to the extensive standards of Apple, the challenge, is to create a look and feel of the app that is peculiar to its functionality. Our designers embrace the challenge, and take delight in creating beautiful experiences for the most beautiful hand-held devices on the planet! Development With ample experience in developing ios apps, our specialized team takes the strategy and UX concept to build a minimum-viable-product for new clients. The team, thereafter, demonstrates the MVP, and then goes on to build the complete app in the given time-frame of delivery. Analytics Integration Like Android, analytics integration is a must-do to track usability of the app. Besides Flurry, we also integrate Crashlytics and Crittercism to keep a log of the uncited test cases. QA Testing With automated regression Testing using Apple Instruments, we do all kinds of behavioral checks and performance testing. Due to consistency in screen resolutions and less fragmentation in OS version, QA on ios is a much appreciated process. Release & Maintenance App rejections are more prevalent on the App Store, i.c.t. Play Store. With our know-how and experience, we make sure to get the app through to the app store. CAPABILITIES

5 Other Platforms WITH THE EVOLUTION OF HTML5 & NEW PLATFORMS LIKE WINDOWS 8 AND TIZEN, IT only MAKES SENSE FOR US TO CULTIVATE A FIRST-HAND EXPERTISE OF DEVELOPING APPS ON THESE PLATFORMS AND OFFER OUR SERVICES TO THE CLIENTS Cross-Platform Development Cross-platform developement has seen unprecedented advancements in technology, and has travelled a long way in terms of the complexity of the apps that are developed with HTML5, PhoneGap, Titanium, or WebGL, for that matter. The method still poses some pros and cons, standing against the choice of native development. A team at Rootwork specializes in handling cross-platform development projects, which helps our clients making sure that the decision they take on whether to go cross-platform or native, is an informed one. Windows 8 / Windows Phone 8 Primarily due to the wide penetration of Windows-run personal computers, Windows 8 and Windows Phone 8 devices have slowly, but steadily, made their way to people s desktops. Now with the enterprise betting big on Windows 8 for leveraging mobility at work, they seek developers with a know-how to execute the app that could run on Windows 8 Tablets and hybrids. Rootwork offers development services for apps under categories such as entertainment, digital publishing, collaboration, and multi-media hit a home-run with the new-age Windows 8 devices. Tizen Rootwork partnered with Samsung Electronics (Korea) as their preferred third party developer for building apps on Tizen (prelaunch). With our first-hand experience on Tizen, we stand as one of the very few developers around the world with a Tizen app on our portfolio. Some publishers and businesses might want to bet on Tizen, foreseeing a lot of potential in a mobile OS backed by Samsung and Intel so as to harness the early-mover advantage.

6 Sample Headline Ur sitat amet invent ium, og mosam design studio Asdamquit et L. An defacch uctampoporum publissil huid nius menatuam la nin te di, que ad neris con scerentem miura intem ina, P UI / UX Design Consulting we offer pixel-perfect User-interaction design architecture And solutions to BUSINESSES, startups and Individual app publishers Am hem noste tus, nocris, uni por hocchuis, quemus in Itam te pertea vem re qui trus pro culibem, etis virterf ectum, num qua de pra ina, sedi pectum, opte Designed for Conceptualization Information Architecture Wire-frame Modeling Prototype delivery User-Interface Design User-experience Testing Delight We think of design as a medium to speak to our customers. Design is how we treat them aesthetically and rationally. We build apps to deliver beautiful experiences, that can instill delight. We build apps that make us happy, and proud to showcase. 19

7 App Update, Revamp & Enhancement Publishers want to Enhance their existing apps by fixing the bugs, adding more features, revamping the UI, or even porting it to a new platform Porting the App to a new platform (Eg: ios to Android) Features enhancement or adding new feature-set Redesigning UI / UX Design for an existing app Releasing new updates, Improve performance, bug-hunting Mobile Web Optimization We optimize websites to make it resolution-responsive for different formfactors like mobiles, phablets & tablets Consistency in look and feel with intact branding elements Following a flexible grid system that adapts to environment Clarity of Content hierarchy for ease of navigation Device testing for all resolutions and PPI categories 19

8 Services At a Glance Android Development iphone/ipad Development 1 2 Cross-Platform Development UI / UX Design Consultancy 3 4 App Revamp & Enhancement Mobile-Web Optimization

9 Contents Smart Code, Elegant Design. Apps by Rootwork Let s build your next amazing app. Get in touch to partner with us. : info@rootwork.co call :: visit :: Copyright 2013 Rootwork Systems. All rights reserved. Rootwork, Zitrr, their logos, and Mobile Forward Solutions are trademarks of Rootwork Systems.