Making the case for OpenStack in the Enterprise. Francesco Paola, CEO, Solinea Seth Fox, VP Operations, Solinea

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1 Making the case for OpenStack in the Enterprise Francesco Paola, CEO, Solinea Seth Fox, VP Operations, Solinea

2 Who we are Accelerating Open Infrastructure Adoption! Purpose-built for cloud Cloud is the only domain we focus on, with vertical industry and horizontal solutions specialization OpenStack Experience Built the first OpenStack production clouds and contributors to the platform since its inception Proven Delivery Success Track record of success architecting, building and operating production clouds private and public world-wide! Unique Approach Integrated capabilities lifecycle: cloud strategy, architecture, implementation and adoption services Enterprise IT Experience We understand cloud adoption challenges of global companies

3 OpenStack we re all familiar with it Cloud Orchestration Framework Compute (Nova) Object Storage (Swift) Identity Services (Keystone) Dashboard (Horizon) Networking (Neutron) Telemetry (Ceilometer) More every day Collection of tools that have been around the Enterprise Linux, KVM, Python, LDAP, L3 Routing, etc. Icehouse is the ninth release since its inception Foundation Managed

4 Survey Profile 822 Responses 387 Deployments 539 Companies Industries Included Information Technology Academic / Research Telecommunications Film / Media Government / Defense Manufacturing Industrial Retail Healthcare Financial Services Who uses OpenStack? Source: November 2013 OpenStack User Survey

5 Primary Deployed Workloads Source: November 2013 OpenStack User Survey

6 Why are Enterprises adopting OpenStack? What we see and hear 1. Agility ability to innovate and compete 2. Openness open platform with an expanding ecosystem 3. Cost lowers the LONG-TERM total cost of ownership (TCO) 4. Operational Efficiency OK, once you get there, but this takes time

7 Is OpenStack Ready? In Use Today Large Scale Enterprises Top 10 Auto Manufacturer Financial Services - PayPal Telecommunications - Comcast, AT&T, Verizon SaaS - Concur, HubSpot Web ebay Film / Media - Digital Film Tree, Shutterstock Government - NSA Ecosystem in full swing

8 Ecosystem Supported Distributions Platform as a Service integrations Subscription Models Management Tools Training Range of Storage Options Virtual Desktop Solutions Consulting Services Vendor support for fully integrated solutions Photo Credit:

9 Case Study Building the Car Cloud Requirement Description Open Innovation A platform to support a wide range of tools and applications from multiple business units Data Analysis Build a data analytics capability to gain insights and competitive advantages Shared Data Enable Data as a Service across the organization Service Development Real-time Deploy new services quickly to respond to market demands Enable response to quality issues and customers in real-time Cost Enable a cost effective infrastructure and software solutions

10 Implementation Roadmap Phase Proof of Concept Big Data Analytics In-car Services Objectives Half-rack deployment of OpenStack to run test use cases Compare against a Legacy Appliance to justify investment Phase 1 Production Infra. Big Data Analytics Pilot: 1 Rack Deploy Big Data Platform and Analytics Use Cases Build out the Production Cloud Phase 2 Big Data Analytics In-car Services Perform expansion of production Car Cloud Initiate deployment of In-Car Services Phase 3 In-car Services Global footprint Expand Production Car Cloud geographically Internal functions deployment

11 PoC: half-rack with OpenStack Use Cases Big Data Map App on Swift Map Updates Auto Scaling Operator Functions OpenStack Components Nova Swift Glance Cinder Keystone Horizon Heat HA/Proxy Notes: RHOS, Apache Hadoop, KVM (CentOS), Quanta

12 PoC Comparison vs. Legacy Appliance Use Case Tested for Comparative Purposes: A predefined and parsed data TMU data set is preloaded on Hadoop Map/Reduce transforms the data to a number of key and value pairs The Map/Reduce job is submitted Job is monitored for completion PoC Cost: $125K + Services Timeframe: 3 weeks Performance: 40 minutes Legacy Appliance Cost: $1.2MM Timeframe: 2 weeks Performance: Did not compute

13 Key Success Factors Success Factor Maintain Executive Sponsorship Position for Services Ensure cross-bu consensus Description ü Stand behind the cloud plan, revise it quarterly, stay committed to the journey ü Transition from a project/product approach to a services and solutions offerings ü Ensure BU s, including IT & Operations, are aligned on the Cloud objectives Standardize processes and offerings ü Standardize solutions to enable repeatability, minimizing customization Invest in the Cloud Competency Group Prepare for Hybrid (Public) Cloud ü Invest in building the necessary governance and cloud internal skills ü Review internal policies and procedures to establish a Hybrid cloud strategy

14 Make OpenStack Work! It s not the technology it s everything else! Incubate Isolate, then extend to the broader organization Create Competency Centers Focus on the Culture Independent of the legacy IT organization Build COEs e.g. infrastructure, platform, data, devops etc Create a separate culture that is not tied to legacy IT if possible Treat the business as a client Align to Business Agility Move to agile, but recognize that agile is a mindset, not a solution Enable fast fail cycles and experimentation to drive innovation Transform Governance Adapt Governance model to speed of change; strive for automation

15 !

16 Thank You Francesco Paola, CEO, Solinea Seth Fox, VP Operations, Solinea

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