Major in Business Administration: Structure and Contents
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1 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration Maj in Business Administration: Structure and Overview Sem. 6 Bachel s Thesis (Ma-BW-23) 1 Optional Mandaty Complementary Studies Complementary Studies Sem. Integration II: Business Case Modelling (Ma-BWL-26) Business Administration Focal Area III Business Administration Focal Area IV: Project Min Min Complementary Studies Sem. 4 Integration I: Simulation (Ma-BWL-2) Business Administration Focal Area I Business Administration Focal Area II Min Min Complementary Studies Sem. 3 Cost Accounting (Ma-BWL-) Capital Investment and Financing (Ma-BWL-6) Production, Procurement, Logistics (Ma-BWL-7) Business Management (Ma-BWL-8) Min Complementary Studies Sem. 2 Statistics II f Economics (Ma-BWL-1) Accounting (Ma-BWL-3) Marketing (Ma-BWL-4) Human Resource Management (Ma-BWL-24) Min Complementary Studies Sem. 1 Leuphana Semester Leuphana Semester Leuphana Semester Leuphana Semester Leuphana Semester 1
2 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration Focal Area of Study Students with a maj in Business Administration choose a focal area of study (FA). The following focal areas will be offered: - Controlling - Banking and Finance - Marketing - Human Resource Management & Organisation - Accounting & Taxation - Logistics - International Management Students must complete four modules in their focal area. Within the focus area of International Management, modules will be held in English only. In the sixth semester, students must take an optional mandaty module while writing their bachel s thesis. This module implies either to choose a focal area study that has not be chosen befe to complete an internship (cf. Praxis Study Periods ). If applied f with the person in charge of this study programme, the integration modules I II (Ma-BWL-2 and/ Ma-BWL-26) can be replaced with one focus module each from the field of economics, business law, business infmation systems any focal area. Min The Business Administration maj can be combined with one of the following mins: - E-Business - Industrial Engineering - Infmation Technology: Global Infmation Systems - Sustainable Humanities - Political Science - Law - Economics - Business Psychology the Examination Board s approval. It is ensured that students taking the maj in Business Administration can take one course each in Economics and Law in the Complementary Studies programme. A voluntary preparaty course is offered each semester to help students fulfil the entrance requirements f the External Accounting module (Ma-BWL-3). Students must prove fulfilment of said requirements by submitting ungraded coursewk during the module. During their studies, students can achieve a total of 60 additional from all subjects offered within the scope of the Leuphana Bachel s programme. Upon registration, students must indicate whether the relevant module shall be credited as a mandaty module as an additional optional course. When assigning the places available on a seminar, priity must be given to those students who have enrolled in the relevant maj min programme. Praxis Study Periods In the sixth semester, students have the alternative to either attend a course in a focus area of study to complete a supervised internship equivalent to a praxis period of four weeks. Students are recommended to complement the praxis period by taking two modules from the Project and Praxis perspective of the Complementary Studies programme to complete a supervised internship covering a period of up to 10 weeks. Determination of Academic Degree Bachel of Arts Additional The written preparaty test serves to examine whether students fulfil the requirements specified f a specific module; no marks are awarded on the test paper. This way it shall be ensured that students have sufficient knowledge to take the module. Other maj/min combinations with the Business Administration maj require 2
3 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration Descriptions requirements coursewk (C) and Statistics II f Economics (Ma-BWL-1) Probability calculation and inferential statistics, including testing methods. 1 exercise (1) 1 tutial (1) E: written test (120 min) 6/94 Accounting (Ma-BWL-3) Students will be familiarised with the annual financial statements prepared in accdance with the German Commercial Code as a means of infming external users of balance sheets. F this purpose, recognition, repting and evaluation standards will be dealt with in detail, explained in terms of their economic relevance, and discussed. 1 exercise (1) C: written preparaty test on accounting E: written test (60 min) Marketing (Ma-BWL-4) Strategic marketing; marketing planning; purchase pattern; market research; market segmentation; marketing mix: product policy, pricing policy, communications policy, and distribution policy. 1 integrated course (4) E: written test (60 min) 6/94 Human Resource Management (Ma-BWL-24) Fundamentals of human resource management: goals, functions, and tasks of human resource management, personnel planning, ganisational behaviour, and personnel management. Fundamentals of labour law. C: assignments E: written test (60 min) Cost Accounting (Ma-BWL-) Definition and meaning of cost accounting, fundamentals of cost they, cost accounting purposes and functions, cost accounting systems, cost and profit accounting. 1 exercise (1) E: written test (60 min) 3
4 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration requirements coursewk (C) and Financing and Investment (Ma-BWL-6) Fundamental terms, capital structure, financial ratios, financing wk, capital investment decision-making process, capital investment computing procedure, capital investment programmes. 1 exercise (2) E: written test (60 min) 6/94 Production and Logistics (Ma-BWL-7) Fms of ganisation and processes of production and procurement, programme planning, lot size planning, der quantity planning, machine loading and scheduling, logistics as a management system, supply chain management, prospective payment systems. 1 seminar (2) E: written test (60 min) 6/94 Business Management (Ma-BWL-8) Foundations of cpate and strategic management, ganisation, human resources, cpate social responsibility, management in different branches. 1 integrated course (1.) 1 seminar (1.) E f integrated course: written test (60 min) E f seminar: al presentation Integrative s requirements coursewk (C) and Integrative I: Simulation (Ma-BWL-2) Integrated business simulation: simulation of economic decision-making processes in business, taking into account various functional and crossfunctional aspects. 1 seminar (3) C: assignments E: term paper al presentation 4
5 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration requirements coursewk (C) and Integrative II: Business Case Modelling (Ma-BWL-26) Integrated business planning and analysis: integrated, cross-functional analysis, modelling, and planning of individual business areas entire businesses, taking into account various functional and cross-functional aspects. 1 seminar (3) C: assignments E: project wk al presentation Focal Area of Controlling requirements concerning students coursewk (C) and Controlling I: Introduction to Controlling (Ma-BWL-27) Integrated planning, control and infmation system; controlling f cpate and business strategies; budgeting; perfmance management. and 1 exercise (2) 1 seminar E: written test (60 min) term paper 6/94 Controlling II: Management Accounting (Ma-BWL-28) Fundamentals of management accounting; perfmance measurement; product-focused management accounting; process-iented management accounting; customer and marketfocused management accounting; group management accounting; international financial repting standards (IFRS) and management accounting. and 1 exercise (2) E: written test (60 min) al presentation 6/94 Controlling III: Planning and Budgeting (Ma-BWL-29) Complex budgeting systems; planning control and planning repts; planning and budgeting under uncertain conditions; infmation systems f planning and repting. and 1 exercise (2) 1 seminar E: written test (60 min) term paper 6/94
6 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration requirements concerning students coursewk (C) and Controlling IV: Project Seminar in Controlling (Ma-BWL-30) In-depth study of current issues in controlling focusing on specific sects (e.g. controlling in cpate groups, non-profit ganisations, branches of industry). 1 seminar (4) E: al presentation term paper 6/94 Focal Area of Banking and Finance Banking and Finance I: Institutional Foundations of Banking (Ma-BWL-31) Basic considerations (banking businesses, banking as institutional business administration); banking system (central banks, supervisy banks, business banks, and system of bank associations); banking business (commercial banking, investment banking, new fms of capital transactions). requirements coursewk (C) and 1 lecture (3) Banking and Finance II: Credit Management (Ma-BWL-32) Credit transactions, collateral securities, credit rating, rating and scing procedures, credit moniting, defaulting, credit risk management. 1 lecture (3) Banking and Finance III: Current Topics and Developments in Financial Services (Ma-BWL-33) Varying current problems in the field of finance, particularly in the field of banking and insurance. 1 seminar (2) E: al presentation Banking and Finance IV: Project (Ma-BWL-34) Closed scientific applied research topics chosen from the field of credit risk management, rating, financial markets, project financing. 1 project seminar (2) E: project wk al presentation 6
7 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration Focal Area of Marketing requirements coursewk (C) and Marketing I: Marketing, Planning, Product Management (Ma-BWL-3) Marketing II: Market Research, Consumer Behaviour, Communication (Ma-BWL-36) Strategic and operative marketing planning; product management; product placement; launching of new products; product asstment policy; branding, service and quality policy. Measurement they; selection and data collection procedure; univariate, bivariate and multivariate data analysis; activating and cognitive processes; communication instruments; communication planning; media strategy; models of advertising effect. 1 lecture (4) 1 lecture (4) 6/94 6/94 Marketing III: Sales Policy and Customer Relationship Management (Ma-BWL-37) Shaping the distribution system; distribution partners and contractual distribution systems; distribution control; marketing logistics; CRM strategy; customer satisfaction and customer value as the basis f business success. 1 lecture (4) 6/94 Marketing IV: Current Topics and Developments in Marketing (Ma-BWL-38) In-depth study of current topics in marketing through independent wk on topics through projects (praxis projects research projects). 1 project (4) 1 seminar (4) E: project wk al presentation 6/94 7
8 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration Focal Area of Human Resource Management & Organisation Human Resource Management & Organisation I: Functions and Instruments of Human Resource Management Part 1 (Ma-BWL-39) Functions and instruments of the procurement, selection, assessment, development, and redundancy of personnel (key qualification: group process control). 1 key qualification course (2) 1 seminar (3) 1 key qualification course (2) requirements coursewk (C) and C: assignment and attendance of key qualification course E f integrated course: written exam (60 min) E f seminar: al presentation term paper 70/80 Human Resource Management & Organisation II: Functions and Instruments of Human Resource Management Part 2 (Ma-BWL-40) Functions and instruments of introducing, managing and shaping business incentive systems and social relations. 1 seminar (3) C: assignment E f integrated course: written exam (60 min) E f seminar: al presentation term paper Human Resource Management & Organisation III: Wk Organisation and Human Resources Controlling (Ma-BWL-41a) Human Resource Management & Organisation III: Selected Issues in Human Resource Management and Organisation (Ma-BWL-41b) Methods and instruments of shaping wk ganisation and controlling human resource activities in business management. In-depth study of selected topics chosen from the field of human resource management and ganisation. 1 seminar (3) 1 seminar (3) C: assignment E f integrated course: written exam (60 min) E f seminar: al presentation term paper C: assignment E f integrated course: written exam (60 min) E f seminar: al presentation term paper The Ma-BWL-41a and Ma- BWL-41b modules are offered alternatively. The Ma-BWL-41a and Ma- BWL-41b modules are offered alternatively. 8
9 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration Human Resource Management & Organisation IV: Project (Ma-BWL-42) Varying transfer and research questions focusing on human resource management. requirements coursewk (C) and 1 project (2) E: project wk Focal Area of Accounting & Taxation Accounting & Taxation I: International Accounting (Ma-BWL-43a) Fundamentals of international accounting (IFRS) and maj elements of financial statements prepared in accdance with IFRS (balance sheet, profit and loss account, statement of changes in equity, and cash flow statement). 1 integrated course (4) requirements coursewk (C) and al presentation 6/94 Students must choose one module from Ma-BWL-43a to Ma-BWL-43b. Accounting & Taxation I: Accounting Policy / Financial Statement Analysis (Ma-BWL-43b) In-depth study of the provisions of the German Commercial Code regarding annual financial statements; presentation of the goals, functions and instruments of balance sheet policy as well as analysis of annual financial statements by means of key perfmance indicat systems and recent approaches to balance sheet analysis. 1 integrated course (4) al presentation 6/94 Students must choose one module from Ma-BWL-43a to Ma-BWL-43b. Accounting & Taxation II: Basics of Taxation of Business Activities (Ma-BWL-44) Introduction to the national tax law system and its framewk of constitutional and European law; principles of taxation of earnings of partnerships and cpate entities; fundamentals of turnover tax law regarding the entrepreneurial exchange of goods and services. 1 integrated course (4) al presentation 6/94 9
10 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration requirements coursewk (C) and Accounting & Taxation III: Financial Repting f Cpate Groups (Ma-BWL-4a) Legal foundations of cpate group accounting; introduction to the occupational field of auditing and the code of ethics f audits as well as presentation of the auditing of accounts (audit procedure and audit method). 1 integrated course (4) al presentation 6/94 Students must choose one module from Ma-BWL-4a to Ma-BWL-4d. Accounting & Taxation III: Tax and Cpate Planning (Ma-BWL-4b) Fundamentals of taxation in business administration; impact of taxation on constituting decisions (location of business, legal fm, conversions); impact of taxation on functional decisions (investments, financing, production). 1 integrated course (4) al presentation 6/94 Students must choose one module from Ma-BWL-4a to Ma-BWL-4d. Accounting & Taxation III: Taxation of International Business Transactions (Ma-BWL-4c) Introduction to the legal foundations of the taxation of international business transactions; fundamentals of international taxation; approaches of the taxation of earnings in the German law governing the taxation of international transactions; praxis of measures against double taxation; international tax planning. 1 integrated course (4) al presentation 6/94 Students must choose one module from Ma-BWL-4a to Ma-BWL-4d. Accounting & Taxation III: Accounting and Taxation Seminar (Ma-BWL-4d) They-based and application-focused in-depth study of selected topics in the field of accounting and taxation. 1 seminar (4) al presentation 6/94 Students must choose one module from Ma-BWL-4a to Ma-BWL-4d. Accounting & Taxation IV: Focus Project (Ma-BWL-46) In-depth study of current topics in the field of accounting and taxation through independent wk on topics through project wk. 1 seminar (4) E: project wk al examination 6/94 10
11 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration Focal Area of Logistics requirements coursewk (C) and Logistics I: Procurement Logistics (Ma-BWL 47) Analysis of logistics processes resulting from the resource policy of a business enterprise. Special attention will be paid to supplier relations that will be critically reflected upon. Logistics II: Manufacturing Logistics (Ma-BWL 48) Analysis of internal logistics sub-processes. Various concepts of ganisation and planning will be presented, modelled, and assessed. Logistics III: Current Topics and Developments in Logistics (Ma-BWL 49) Real logistics problems in business enterprises will be analysed by means of case studies. The cases will be described and solved on an exemplary basis by using scientific methods. 1 seminar (2) E: al presentation Logistics IV: Software-Based Methods in Logistics (Ma-BWL 0) Within the scope of a specific logistics project, students will have the opptunity to practice using appropriate logistics software, e.g. simulation and optimisation software. Tasks will then be fmulated and must be solved using this software. 1 project seminar (2) E: al presentation 11
12 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration Focal Area of International Management requirements coursewk (C) and International Management I: Introduction to International Business (Ma-BWL-1) Key elements of this module are the nature of international business, theies of the multinational firm, international entry strategies, and strategies and structures of the multinational cpation. E: written exam term paper International Management II: Micro-foundations of International Management (Ma-BWL-2) The module focuses on the micro-foundations of international management: ganisational behaviour. Subject matter of the module is the scientific study of the behaviour and motivations of individuals in ganised groups, and its application to business. E: written exam term paper International Management III: Macro-foundations of International Management (Ma-BWL-3) The module addresses the macro-foundations of international management. The focus is on the nmative and strategic managerial decisions and actions that create and sustain competitive advantage in an international context. E: written exam term paper International Management IV: Current Issues in International Management (Ma-BWL-2) The module is designed as a research/business project seminar and focuses on current issues in international management, i.e. international project management, off-shing, digital leadership, measuring international perfmance, etc. 1 seminar (3) E: term paper 12
13 Leuphana University of Lüneburg International Office Infmation Package Leuphana Bachel Maj in Business Administration Internship and Bachel s Thesis Internship (Ma-BWL-22) Internship lasting at least four months. When complementing the praxis period by taking two modules from the Project and Praxis perspective of the Complementary Studies programme, the internship will cover a period of at least ten weeks. requirements coursewk (C) and 1 praxis project (1) E: praxis project rept 14/136 Bachel s Thesis (Ma-BWL-23) Scholarly wk on a selected topic and preparation of a written paper within a period of nine weeks, followed by a colloquium (12 CP). Seminar attendance (3 CP). 1 seminar (1) C: presentation E in accdance with RPO: bachel s thesis and colloquium 1 14/436 9 weeks time allowed f preparation 13
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