Introducing the Forum s New Vision for Broadband
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1 Introducing the Forum s New Vision for Broadband 1 1
2 Introduction What do we want? Broadband evolution Broadband 20/20 Top 5 use cases and their impact New BBF Work Areas/projects Participation in Broadband 20/20 2
3 Broadband Evolution What We All Want Seamless transparent connectivity everywhere Performance-assured services Apps store/smartphone simplicity generating new revenue The Road Ahead for Broadband Focus on stakeholder value delivered now and incrementally Virtualization as a platform for new value New kinds of dynamic services 3
4 SDN/NFV/5G evolution must be driven by practicality ($,, ) Emerging: ETSI-NFV/ONF-SDN Progression: ETSI/ONF/BBF 2012, 2014 Data Center 2013, 2015 Cloud/OTT /App stores Metro Enterprise/Govt. 2015, 2017 Backhaul/Core Mobile Users including transport Access Public Wi-Fi Network Market Segment Applications Genesis: ONF-SDN IoT/Commercial SMB OTT Residential Users IoT/Home + OSS/BSS (not shown) Reality: A hybrid static and programmable, virtual model will persist for a decade and beyond 4
5 The Broadband Forum s Vision The BBF s vision is for ultra-fast technologies and software delivering new levels of performance and assurance This infrastructure acts as a platform for new high-value services/apps generating exciting new business opportunities for existing/new providers The new Broadband will be a hybrid ecosystem: migration-ready, handling both current static and new programmable, virtualized networking & computing as the market naturally evolves We call our vision 5
6 A Vision of Value-Added Services & Applications Top 5 areas of Broadband 20/20 innovation 1. Ultra-fast wireline & wireless infrastructure 2. Intelligent home/small business /multi-user locations 3. Seamless wireline/wireless connectivity 4. Performance-assured IP broadband services 5. Personalized network experience Each brings new stakeholder value All enabled by BBF deliverables, projects 6
7 Top 5 areas (uses cases) of Broadband 20/20 innovation and their Impact 7
8 A Vision of Value-Added Services & Applications Ultra-Fast Wireline Infrastructure Fiber and fiber-class service delivery Higher speed and quality User Install without premises disruption G.fast: Broadband s silent game-changer Interoperability testing now Rollout beginning Rejuvenates residential broadband New small business and multi-user business Single Location Multi-Tenant Automated Configuration Server Best Effort Internet Services PON FTTdp/FTTP/FTTH Copper Residential/Business Managed Gateway Compute-Storage/Control STB/ Store /Software/Content Premises Home, business and Tenant Network CO/PoP/DC Ultra-Fast Data Center Performance - Assured Service 8
9 A Vision of Value-Added Services & Applications Intelligent home/small business User control, simple Smart-Phone-like buying New dynamic management in latest BBF specs Migration to virtualized, programmable broadband Distributed, compute, storage, App store, IoT New roles for providers, integrators Evolves BBF experience gained in 350 million installations! Single Location Multi-Tenant Best Effort Internet Services PON FTTdp/FTTP/FTTH Copper Residential/Business Managed Gateway Compute-Storage/Control STB/ Store /Software/Content Premises Network Distributed Data Center CO/PoP/DC Automated Ultra-Fast Configuration Server Performance - Assured Service Distributed Data Center IoT: Security Safety, Energy, Appliances, Water, Audio, Printer UIs: TV, Laptop, Game UIs: Cell/Wi-Fi Tablet, Phone 9
10 Data Center Access to New Broadband Business Revenues Intelligent home/small business Opens the doors for new players Standardization of common elements and enabling platforms not value-added integration of OSS systems Today s Available Broadband Profitable Home Revenue and Business Residential, home workers: IPTV, downloading/streamed video, small/femto cell, IoT(home security, energy, etc..), games, home networks and anywhere connectivity 10
11 A Vision of Value-Added Services & Applications Seamless, hybrid wireline/wireless connectivity Combines ultra-fast broadband & 5G to create hyper-connectivity Protection, performance, transparent connectivity Transport agnostic service delivery with many paths to the user Automated Configuration Server Best Effort Internet Services PON FTTdp/FTTP/FTTH Copper Distributed Data Center CO/PoP/DC Ultra-Fast Performance - Assured Service 4G/5G Wireless/Wireline Active/Active/Standby Disrupts status quo Brings mobile experience to the home Single Location Multi-Tenant IoT: Security Safety, Energy, Appliances, Water, Audio, Printer Residential/Business Managed Gateway Compute-Storage/Control STB/ Store /Software/Content Premises Network UIs: TV, Laptop, Game Distributed Data Center UIs: Cell/Wi-Fi Tablet, Phone 11
12 A Vision of Value-Added Services & Applications Performance-assured on-demand IP Broadband Services Step-by-Step IP Broadband Services 1. User requests P-A service from app 2. App issues resource request to network service provider 3. Performance-assured point-point path established with required QoS 4. Provider bills application provider 5. User billed via application not Internet Provider Opens new business opportunities for ondemand performance sensitive applications Avoids Internet restrictions, security Typical Application Providers Best Effort Internet Service Best Effort Internet Service Data Center CO/PoP/DC Ultra-Fast Data Center Automated Configuration Server Dynamic Performance -Assured Service Residential / SMB / Branch / Multi-Tennant User Initiated, Centrally billed, Performance-Assured Service No Internet Connection 12
13 A Vision of Value-Added Services & Applications Personalized Network Experience Multi-user & Multi-tenant locations In the home, at the hotel At a Wi-Fi hotspot, at the airport On the train and plane All enabled via ubiquitous IP networking Business-class everywhere It s who you are, not how you are connected On Location 2020 On Location 2020 Minority Report 2002 Distributed Data Center Premises Network Laptop, Tablet, Phone 13
14 Broadband 20/20 Defined Standards Broadband 20/20 is a set of standards and guidance for implementing ultra-fast broadband that dynamically deliver applications and services to generate new profitable revenue for all stakeholders Migration Broadband 20/20 enables a choice of open standards that supports both the current fixed static model and seamless migration to agile, programmable, virtualized, performance-assured networking Platform Broadband 20/20 is the platform for integrated applications and profitable business growth for the new generation of providers 14
15 New BBF Structure: Turning the Vision into Reality BBF Contributions Impact and Influence all parts of the Broadband Network Broadband Inter- and Intra- Connectivity Landscape Fixed/Mobile phone Content Delivery Internet Current Work Areas Broadband User Services Wireless-Wireline Convergence Fiber to the Distribution Point Routing and Transport Fiber Access Networks SDN and NFV Multiple Service Provider Domains Core/Transit = Distributed Data Center Cloud/CoLo/App store Metro Backhaul/RAN Access/Cell/ON/ Fixed wireless Multi-Tenant Wired/Wi-Fi Customer Premise/LAN IoT Physical Layer Transmission Architecture and Migration Enterprise/Govt. SMB Residential Users Mobile and Wi-Fi Users Software, Data Models, APIs, OAM, Interop Testing & Certification 15
16 Why People are Participating in Broadband 20/20 Creating Broadband 20/20 The Broadband Forum is creating a new Broadband by bringing to life key revenue generating and cost saving uses cases This happens in 8 Work Areas with many more project streams and supporting software and testing work as the Forum s center of excellence A new culture of fast time to deployment: rapid technical development, guidance and interoperability testing and certified compliant implementations The message is simple To be a competitive leader in one or more of the new broadband markets: participate in one of the many areas of the Broadband Forum s work Many of the world s top companies are fully engaged. The membership created technical contributions in the last 12 months. 16
17 For more information visit broadband-forum.org 17
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