DS2, LA TECNOLOGIA PLC

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1 ForumTech 2007 Foro de Tecnologías Audiovisuales en Red y Nuevos Contenidos 2 y 3 de octubre de 2007, Valencia DS2, LA TECNOLOGIA PLC TV Alta Definición (HDTV) y Multimedia en cada rincón de tu casa Víctor Domínguez Richards Director de Ventas y Co-Fundador, DS2

PLC TV Alta Definición (HDTV) y Multimedia en cada rincón de tu

2 Agenda DS2 Quiénes somos La tecnología PLC Cómo funciona? Nuevos productos en el mercado PLC una opción mejor para los servicios de IPTV El servicio Imagenio de Telefónica 2nd October 2007 ForumTech Valencia 2

3 DS2 Quiénes somos

4 DS2 qué hacemos? Leading technology innovator and global supplier of silicon solutions for Powerline Communications and other wire-line network communications products The easiest to use, most reliable and only complete solution for: multimedia home networking, networked entertainment and, broadband access applications 2nd October 2007 ForumTech Valencia 4

Communications and other wire-line network communications products The easiest to use, most

5 Human Capital Value DS2: en números 100% 130 employees, 90% with a University degree 250M Market Valuation 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% Employees Itochu Endesa Seed Capital Growth >200% Annual Growth every year over the last 5 Years 2nd October IC Shipments ForumTech Valencia Global Presence 4 Offices Worldwide 5

Growth >200% Annual Growth every year over the last 5 Years 2nd October 2007 16 14 12 2003 10

6 DS2 Innovación World's 1st 45Mbps access powerline chipset Principe Felipe Award for Business Excellence World's 1st 200Mbps access powerline chipset Computerworld Design Award World's 1st 200Mbps home networking powerline chipset Frost and Sullivan - Technological Leadership Award Frost and Sullivan - Entrepreneurial Company of the Year Award World's most integrated 200Mbps powerline solution IEC Infovision Award Finalist nd October 2007 ForumTech Valencia 6

Frost and Sullivan - Technological Leadership Award Frost and Sullivan - Entrepreneurial Company of the Year Award World's

7 La tecnología PLC

8 Backbone PLC una red universal Metropolitan Transport on MV DSS9003 & DSS9002 LV access or last mile DSS9002 & DSS9001 2nd October 2007 DSS9002, DSS9001 & DSS9101 ForumTech Valencia Distribution In-building In-home DSS9101 8

DSS9001 2nd October 2007 DSS9002, DSS9001 & DSS9101

9 DS2 Powerline Solutions Semiconductors Software Reference Designs Home Networking 200Mbps Poweline w. AFE New generation 2007 Most easy to use and reliable media networking solution Most Integrated Solution Powerful embedded network processor Full TCP/IP stack Management Apps TR069 MLD/IGMP Web Development API Unique DS2 scalability features Wall Plug with pass through socket Compact Wall plug ethernet adapter PCI card Access Infrastructure and CPE devices Latency optimal repetition Multi thousand address 802.1D bridge Built in VoIP functionality Programmable frequency bands & notching Full TCP/IP stack All equipment parameters auto-configured over network RADIUS based authentication SNMP based management Development API CPE with VoIP Ethernet to Powerline Adapters Infrastructure Headends and Repeaters 2nd October 2007 ForumTech Valencia 9

Development API Unique DS2 scalability features Wall Plug with pass through socket Compact Wall plug ethernet adapter PCI card Access Infrastructure and CPE devices Latency optimal repetition Multi

10 New Aitana Chipset Powerline Engine for Media Networking Overall lowest-cost solution for high-speed media networking interoperable with previous generation of fastest powerline technology Integration of external components on silicon provides the lowest-cost powerline solution for any consumer application Unique and powerful media networking processor enables innovation and product differentiation Fully compliant with UPA standard for compatibility with the world s best-selling, most widely adopted 200 Mbps powerline technology 2nd October 2007 ForumTech Valencia 10

for any consumer application Unique and powerful media networking processor enables innovation and product differentiation Fully compliant with

11 Los segmentos del mercado In-home Operators Multimedia Networking Consumer Electronics 2006/ / /2009 2nd October 2007 ForumTech Valencia 11

12 Cómo funciona?

13 Emerging broadband applications UWB Short Room Wide Distance AV Networks Sync. UWB Room-range High-definition Quality of service, streaming Personal Area Data Networks Bluetooth DS2 PLC Broadband AV Networking Advanced PLC MAC & QoS a/b/g House Wide Video Networks Data Networking House Wide CSMA/CA and sharing Data Networks Homeplug 1.x HomeData Networking DS2 delivers the only technology capable of Providing Home- Wide Digital Video Networking 2nd October 2007 ForumTech Valencia 13

14 1. Connect a powerline adapter to the Broadband Router, and then plug it in a socket 2. Immediately, every socket in your home becomes a broadband connection 3. Connect a second powerline adapter to an IPTV Set Top Box, another one to your gaming console, another to your PC, etc. Cómo funciona? En un instante puedes crear una red multimedia a través de la red eléctrica de tu casa y sin conocimientos de informática 2nd October 2007 ForumTech Valencia 14

Connect a second powerline adapter to an IPTV Set Top Box, another one to your gaming console, another to your PC,

15 Adaptadores de red PLC Any two devices that can be connected with an Ethernet cable can be easily connected using the electricity lines with a couple of Ethernet Wallplug Adapters 2nd October 2007 ForumTech Valencia 15

using the electricity lines with a couple of Ethernet

16 LIVING ROOM OFFICE PC networking Ethernet AC Home Network DEN 2nd October 2007 ForumTech Valencia 16

17 Módulo embebido The PLC technology can be integrated inside any equipment that requires networking 2nd October 2007 ForumTech Valencia 17

18 LIVING ROOM Network Home Monitoring System Home Security with embedded PLC OFFICE AC Home Network Network Speed Dome Camera DEN 2nd October 2007 ForumTech Valencia 18

19 Home Cinema con PLC embebido With DS2 PLC, You don't need to pull up the carpet or move your furniture to hide wires. Just plug the speakers into an wall outlet and you have surround system without static or interfaces 2nd October 2007 ForumTech Valencia 19

Just plug the speakers into an wall outlet and you have surround

20 Gateways Wireless technologies and UPA PLC have a lot of sinergies. Gateways between WiFi, UWB, etc. and UPA PLC can work as wireless extenders guaranteeting full home coverage 2nd October 2007 ForumTech Valencia 20

21 LIVING ROOM Servicios IPTV y de vídeo on demand OFFICE Ethernet AC Home Network 2nd October 2007 ForumTech Valencia 21

22 Nuevos productos en el mercado Operadores Retail 22

23 Worldwide IPTV PLC Situation with DS2 technology Operators performing trials for IPTV service with UPA PLC Operators with commercial deployments offering UPA based PLC 2nd October 2007 ForumTech Valencia 23

24 Retail Market Worldwide US Market European market Asian Market 2nd October 2007 ForumTech Valencia 24

25 PLC una opción mejor para los servcios de IPTV El servicio Imagenio de Telefónica 25

26 The challenge for Telefonica 2.- but a solution for this part of the network (customer premises) is still needed. 1.- Solving this part of the network was very important How do we bring these services to the exact place in the home where the customer wants them, without costly installations? 2nd October 2007 ForumTech Valencia 26

27 Telefonica s IPTV deployment: PLC solution Solution: Telefonica decided to provide their customers with a 200 Mbps powerline solution based on DS2 technology: -High bandwidth -Whole house coverage -Reliability -Predictability -Security -Plug n play installation 2nd October 2007 ForumTech Valencia 27

28 2nd October 2007 ForumTech Valencia 28

29 DS2 PLC: solución óptima para distribuir multimedia en el hogar 2nd October 2007 ForumTech Valencia 29

TM Corporate Brochure

TM Corporate Brochure Corporate Brochure TM Asoka at a Glance Founded 2001 Corporate Headquarters Santa Clara, California Investors Storm Ventures Swisscom Ventures Venrock Private Company Primary Business SaaS solutions for