CORPORATE PRESENTATION
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1 CORPORATE PRESENTATION 02/2012
2 PORTFOLIO OF TRAININGS 01 The trainings from the Personal Effectiveness stream are designed to improve a wide array of personal and professional competencies for people from all backgrounds. Even though each training has its specific focus and theme, the competencies that they build are reviewed from the point of view of the holistic personal development. This derives on one of the characteristic features of our trainings: the ultimate goal of each and any of them is to bring about a deep and comprehensive understanding of their subject matter. To put it in other words, we give answers to the question what and how should be done to achieve greater effectiveness, but we also provide explanations on why exactly these are the best steps towards improving your personal effectiveness. These trainings are intended for very diverse audiences and provide practical solutions and instruments for coping with the majority of the most frequent real-life situations and problems, which makes them equally applicable in both private and professional life. Proactivity Emotional intelligence Automotivation and self-belief Goal setting Time management Stress management Creative thinking Communication skills Relationship management The Effective Leadership trainings are designed to improve numerous personal competencies related to the management of people, teams, organisations and work processes. The main target audience that these trainings are intended for are managers - regardless of their level and the sector of their company. Their goal is to help managers improve their effectiveness through enriching their perspective with new viewpoints and teaching them how to build working strategies for effective long-term management of the teams and processes that they are responsible for. When designing the educational courses for effective leadership we took into account all major challenges that managers face nowadays. Our portfolio includes trainings that address managers need to lead their teams, but also to take care for their development, motivation and good work environment. Emotional intelligence for leaders Delegation skills Management of people s development Motivation management Communication skills for leaders Conflict management Management of team development
3 PORTFOLIO OF TRAININGS 02 The Team Effectiveness group of trainings covers numerous topics directly related to the effective functioning of the work team. Many of these topics involve classical personal competencies, applicable outside the office as well. Our trainings, however, have twofold design; on one hand they help cultivate certain personal competencies. On the other side, they are meant to fuse together the two rather different viewpoints, stemming from the dualistic nature of the team, which is a collection of different, distinct personalities, who within the company framework function as a whole. In order to achieve maximum effectiveness, the trainings from this stream are targeted at achieving deep and lasting change in the mentality and the disposition of all team members. They address the most serious challenges before the work teams and parallel to training essential personal competencies, our trainings facilitate the development of the team as an organic whole, with vital role for the success of the companies. Motivation for team work Proactivity in and of the team Principles of team work Effective communication in the team Decision making in the team Confidence in the team Our Personal Finances Effectiveness trainings present - in an accessible and easy-to-understand way - some of the most popular and success-proven instruments for analysis and forecasting of the financial markets. The focus of the trainings are the practical skills, illustrated with plenty of real-life examples, which makes them equally suitable for individual and professional investors. Since the academic fundaments of the courses are present to the minimum degree necessary or are explained within the trainings, no preliminary economic education is needed for the successful internalisation of the know-how and instruments. The author and lecturer of the trainings is Alexander Nikolov: a very successful portfolio manager, one of the most popular financial analysts in Bulgaria, a prominent name in the field of technical analysis of the financial markets. Wealth Management Technical Analysis of the Financial Markets Technical Analysis - multimedia training Eliott Wave Theory Financial Coaching
4 SERVICES / APPROACH 03 Services Even though all our trainings and courses are indeed services, we use the term service specifically to refer to all other activities within our field of competence that are not directly related to any particular product from our portfolio. The many years of experience in personal and corporate development, during which we have helped a lot of different companies improve their effectiveness and move forward in the desired direction, have accumulated extensive know-how in Likora. Each case in every organization is different and requires a different solution. Today this experience enables us to make available to our clients a wide range of consultancy services that provide framework and environment for the particular trainings. In the same time taking into account the individual and the specific in each and every client, which is characteristic of our approach, allows us to venture into greater depth and detail and offer a flexible individual training service. Popularly known as coaching, this service is especially suitable for those cases in which the need for knowledge and skills is more specific or narrow, and the audience limited in number. Besides the training courses, Likora offers professional service in the following three areas: consultations; coaching; open seminars. Approach In Likora we strongly believe that a good training is one that is adequate, useful and effective. This conviction lies at the heart of our specific approach to personal development, which combines theoretical knowledge and contents, practical experience, original methodology and client-oriented principles of work. The focal point of this approach is the achievement of maximum effectiveness of our trainings, regardless of the audience and the context. Above all else, in order to be able to support the development of our clients and trainees, we must constantly develop our own team. Our personal effectiveness consultants are constantly expanding their classical education and hands-on experience by attending trainings in the most comprehensive contemporary theories and training practices. Thanks to that the contents of our trainings is a systematic synthesis of various both well-proven and cutting-edge innovative theories, combined in a dynamic balance, the turning point in which is their effectiveness and practical use. Knowledge in itself is of no value unless it can be harnessed towards the achievement of particular goals. That s why adaptation for the specific needs and goals of the trainees is a fundamental feature of all the trainings in our portfolio. Commitment The notion of commitment occupies the centre of Likora s corporate philosophy. Whether it is a formal contract, a promise or a consciously generated
5 COMMITMENT 04 expectation in all situations we understand equally seriously our commitment to you and the training projects that we implement together: Adequate and useful contents of the trainings The personal development is a subject with which some of us have been dealing for almost 15 years. Even though we have a lot to share, we commit to compacting in our trainings only contents relevant to your needs for change, contents that would help you make the progress you have set as a goal for yourself. In-time, on the spot, in practice You may find this statement rather bold, but a skillfully selected training, played out in the right moment of the development of the company or the team and in the right environment can really do wonders for your business. This is precisely what we strive to do: flexible training agendas, coordinated with all important factors so as to create the context necessary for the maximization of the effect from the training. Customised trainings, adapted to the client An integral part of our service is to adapt our trainings to the specifics of your company, tailoring them around the sector of your business, your concrete training needs, the audience groups and the goals you have set. Even when this means that we practically have to create a brand new training exclusively for you. 3-step training process We believe that personal development is indeed a process and only when the trainings are developed on this assumption they are truly useful. This is why we developed and perfected our own methodology thanks to which we can guarantee that each and every one of our trainings, regardless of its subject, duration or budget, would contain three phases: preparation, implementation and follow-up. Everything for the sake of effectiveness Today, more than ever, particular results are the main measuring tape for each training s effectiveness. And even though when we are dealing with personal development the change is usually invisible, as it happens in the consciousness, the effects from it that surface in a crisis situation or in the daily course of business can always be measured. That is why our commitment to you is to bring you effective trainings that lead to tangible and measurable positive change.
6 VISION, MISSION AND VALUES 05 Vision Likora is dedicated to help bring about a society in which every person and organization may develop constantly and purposefully and gets closer to the full realization of its potential with each new day. Even the smallest step forward can be a great victory for those, who have put efforts in making it. Development personal and corporate alike is a process of perpetual and gradual positive change, mobilising the emotional strength, the mental capacity and the creative forces in one single direction, towards the achievement of a common goal. We do our best to be an understanding, competent and reliable partner to people and companies and support them in their little steps so that each step may open horizons for big victories. At Likora we dream about a society in which people and organizations would not be poised in opposition, but would coexist in harmony and to their mutual benefit. And even more all people and organizations, in the process of pursuing and achieving their dreams and goals, will contribute to the overall improvement of the life and the environment of all other people and organizations whose paths cross with. This is why we found a lifetime profession in motivating and catalyzing development and change which may not always be visible on the surface, but leave a distinct imprint upon the thinking, the emotions and the attitude of people. Mission and values We believe that every person and organization is able of working independently for achieving success and happiness. Our role in this process is to help them identify the right direction as well as to shorten the time and minimize the efforts it takes them to arrive at the desired destination. abided; our values can be discovered in many of our trainings, they are embedded in our life philosophy and are building blocks for everything we do for you: Effectiveness Because what we teach our clients should be - and indeed is - the departure point for everything we do. Professionalism and responsibility Because being acutely aware of the importance of the skills we teach to our clients and the impact they have on their professional, collective and personal life, our main goal is to provide a competent and thorough service, which yields results not only for the duration of the training, but for life. Commitment and dedication Because achieving personal effectiveness is a process that not always moves along a straight line. Attaining and retaining successful results requires that both you and we put determination, perseverance and internal motivation in the process. Trust and respect Because the subject matter that we work with deals with the inner world of people and it is important that you may confide in a partner sensitive to your feedback and reactions, both direct and subtle, who treats you with respect and understanding. Our mission is to support people and organizations identify and master their strengths and transform them into particular advantages that yield actual results and bring about tangible positive change The values we follow in our work are shared by our entire team and are much more than laws to be
7 HISTORY & TEAM 06 History Likora was established in 2003, when the subject of personal development was quite a novelty in Bulgaria - little talked about and even less tough professionally. Initially the activity of our company and the trainings in our portfolio were targeted at a wide audience, in the format of open seminars, or were tightly linked to the field of HR, as consultations and classical teambuildings. Subsequently, along its growth and development, Likora accumulated knowledge and know-how on the most comprehensive and authoritative theories and teachings for development of the competencies and actualization of the potential each person carries within. Our portfolio of training products is constantly growing larger and more diverse; many of the topics that today are the subject of widely popular and mass-attended trainings, were pioneered in Bulgaria by our company. The training courses in proactivity, self-motivation, goal setting, and wealth management have proven to be comprehensive and innovative enough to pave the road for many other topics from the contemporary personal development theories that the local audiences were still unfamiliar with. However, we found our unique advantage not in the knowledge proper, that we put into our trainings, but rather in the way in which we present that knowledge to the audiences and make it work for their success. Led by the understanding that personal development works best when it happens as a gradual, permanent process, rather than when it comes in the form of isolated singular efforts, we developed our own original training methodology. Thanks to this methodology we can manage the processes in which the knowledge passes to the trainees and instills in them and - in this way really guarantee the effectiveness of our trainings. Actually, it is precisely effectiveness that our positioning is build around, since it is the main criterion against which we measure the contents, the format and the instruments used in all our trainings. Recently Likora ventured into unexplored territory once again with the development of the first in Bulgaria multimedia training in technical analysis of the financial markets. Through a combination of video, voice-over explanations and plenty of practical, real-life examples, the trainees have access to the same information and knowledge as the live seminar gives them, but in their preferred timing, at their own pace and for a lower cost. This training product is still without parallel on the Bulgarian market. Today Likora is one of the leading training organisations in Bulgaria, offering professional, focused and effective training solutions on over 20 topics from the field of personal development. Team A key element of Likora s capital is our team: experienced, balanced and united by both sentiment and shared values. Our trainers and consultants each of them an expert in more than one knowledge area: philosophy, psychology, pedagogy, finance, management all know very well how to practice what they teach, that it effectiveness. Further to that, we are qualified and certified to conduct surveys, carry out research, compile programs and lead different training formats lectures, seminars, courses, workshops, trainings.
8 INVISIBLE CHANGE, VISIBLE RESULTS Аddress: Telephones: 122 Tsar Samuil Str., 1220 Sofia / Facebook: Likora LinkedIn: Likora Ltd. YouTube: likorabg
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