WideOrbit WO Automation for Radio

Transcription

1 is the industry s most modern radio automation system, ensuring that stations are on the air and sounding great every minute of every day. With WO Automation for Radio, stations can easily and reliably ingest, manage and broadcast audio content. And it works seamlessly with WO Traffic, providing the most complete, state of the art solution for Radio broadcasters across sales, traffic, billing and automation. With, companies will: Ensure audio quality with the most modern automation software and hardware Drive efficiency with the latest radio automation capabilities, including instant availability, podcasting, and HD radio support Streamline processes with an automation system that is customizable to meet the specific need of your station(s) Optimize operations with seamless integration between automation and your traffic system Designed for the Future WO Automation for Radio is completely new code, using the latest technologies. It is easily expandable and designed for today s radio and tomorrow s radio Support Expert support from a team with years of automation support and radio experience Expandable is the most expandable automation system in the industry, giving you power and efficiencies never before possible. With third party widgets and an API, you can easily integrate products that you use every day into the automation system Intuitive and Easy to Use WO Automation for Radio is quickest to learn and easiest to use automation system in the industry Complete Solution for Radio With seamless integrations between WO Automation for Radio sand WO Traffic, WideOrbit offers the most complete, state of the art, business solution for Radio broadcasters including sales, traffic, billing and automation. Why : Reliable is designed for continuous operation to keep you on the air and sounding great 24/7. There is no need for nightly database maintenance or similar tasks Scalable is a scalable solution that fits everyone from the smallest local broadcaster to the largest network 1

2 Functionality On air Operation Streamline automation processes with an imitated on air screen that is designed to put all the tools you need at your fingertips Simplify workflow with the ability to quickly and easily tailor powerful automation functionality to your unique needs Drive freedom and flexibility with simple, easy local and remote voice tracking Widgets Easily customize your workspace to include all of the tools you need to do your job Minimize lost revenue by preventing EAS broadcasts from interrupting commercials with Sage Endec widget Better manage music by suggesting replacement songs that follow your programming rules with the MusicMaster widget Directly integrate your telephone system to your automation system with the Phone Box widget Extend Axia s VMix functionality to your automation system with the Axia widget Use From Anywhere Manage your automation system from anywhere with our unique web based configuration capabilities Flexibly manage your playlists with the ability to create and edit from anywhere Easily track operations with Web based reports that show system status from anywhere Protect against unauthorized system access with full security Drive freedom and flexibility with the ability to record voice tracks from anywhere with the Remote Voice Track Additional WideOrbit Family Products WO Traffic for Radio is designed for every configuration from single stations to multi station or multi location broadcast groups. WO Traffic for Radio is a complete Research, Proposal, Sales, Traffic and Billing solution fully equipped for EI, EDI, HD Radio, Real Time Inventory, Wireless, Web or in house. WO Sales for Radio is a fully integrated solution comprised of three main components: WO CRM for sales and account management WO Proposal for proposals and research WO Yield for pricing and inventory optimization 2

3 Other WideOrbit Business Solutions for Radio WO TRAFFIC for RADIO WO Traffic for Radio is designed for every configuration from single stations to multistation or multi location broadcast groups. WO Traffic for Radio is a complete Research, Proposal, Sales, Traffic and Billing solution fully equipped for EI, EDI, HD Radio, Real Time Inventory, Wireless, Web or in house. Accurate Avails, Corporate Roll up and Remote Access See Avails at the time of order entry: Easily identify oversold and unused inventory. Corporate roll up reporting is built into the system to allow real time, accurate reporting for an entire group of stations, as well as analysis by market and by individual stations. Full remote system access with secure password authentication. Improved Workflow and Inventory Management No more paper orders: All orders in the WideOrbit system may be entered in the Sales Department and flow electronically through an approval process to the Traffic Department. WideOrbit inventory management gives Sales Managers and Traffic Managers the ability to quickly analyze inventory and make intelligent decisions on how to move inventory in order to generate greater revenue. Customized Daily Reporting with Morning Edge TM WideOrbit s Morning Edge Report TM : Customized reports automatically ed daily. Each report is personalized with data specific for each user including Revenue, Pacing, Aging, Missing Copy, AE Budget, Inventory, Preempted spots and more. Inventory tracking Ability to easily identify low priority and/or movable inventory in oversold situations. Track inventory for spots of any length, including paid programming. Station defined parameters allows system to schedule, reschedule and maximize inventory usage by constantly shuffling all sold inventory to ensure highest yield potential. Ability to define and track nonbroadcast inventory such as on air mentions, production costs, etc. Reschedule, pre empt or makegood multiple spots efficiently with Windows right click functionality. Automated notification to Sales for pre empted spots. Electronic import from National Rep & Local Sales Proposal systems. 3

4 Increased productivity Dynamic Placer works in real time to continually optimize spot placement based on user defined parameters. Electronic submission of orders from AE to sales management for approval. Approved orders flow electronically to traffic, reducing errors and traffic data entry up to 80%. Automated notification and approval of makegoods and pre empted spots. Electronic invoicing saves time, postage and printed forms. Clients credit limits are electronically controlled including warnings or credit stop notifications. Customized reports automatically ed daily. Each report is personalized with data specific for each user including Revenue, Pacing, Aging, Missing Copy, AE Budget, Inventory, Pre empted spots and more. Other Features Entire system designed by broadcasters and industry professionals. Drag and drop spot movement. Easy to use Windows interface. Detailed data retention eliminates need for purging and recovery of data. 24/7/365 user support. Sarbanes Oxley Compliant. Customized Reporting AE s security controlled access to their own Aging, Orders, Revenue, Invoices, and Pacing to Budget reports gives them the tools needed to make better decisions and more money. Users can design and customize reports on the fly, save for future use and share with others. All reports are in real time and easily exported. Comprehensive year to year rate, revenue, inventory and sellout comparisons. 4

5 WO SALES for RADIO Drive revenue with real time access to inventory availability Reduce errors and manual processes Optimize post buy analysis WO CRM SALES & ACCOUNT MANAGEMENT With WO CRM, you will: Accurately forecast revenue and manage pending business Optimize account lists and sales team assignments Features include: Full avail and proposal management Real time inventory availability Seamless conversion of deals to booked orders in WO Traffic Automated post buy analysis and advanced rate card management Research: Complete Nielsen ratings management, including overnights and LPM data WO YIELD INVENTORY & PRICE OPTIMIZATION With WO Yield, you will: Optimize the value of each deal Drive sales team performance with improved sales processes Drive the right price at the right time Features Include: Sales Tools: Call tracking, opportunity and pending management, Outlook integration Sales Team Management: Account lists, AE forecasts and budgets, rankings and pending Account Management: Agency and advertiser contact management, account history, call reports Sales Analytics: Historical revenue analysis, station/network forecasts & budgets WO PROPOSAL SALES PROPOSALS & RESEARCH With WO Proposal, you will: Rapidly create avails and negotiate deals Create guardrails to eliminate pricing errors Features include: Rate analysis based on historical data Station defined pricing policies Analytics based on advertiser, historical rates and booking trends 5