LP/TLP Zebra Desktop Products

Transcription

1 LP/TLP 2844 Zebra Desktop Products Zebra Bar Code Products 333 Corporate Woods Parkway Vernon Hills, IL , USA Tel Fax Rev.Z1 April 2001

2 Rev.Z1 April 2001

3 Table of contents April 2001 ABOUT ZEBRA TECHNOLOGIES CORP PRODUCT POSITIONING... 2 UNIQUE SELLING POINTS... 3 KEY FEATURES AND BENEFITS OF THE LP/TLP LP/TLP 2844 PRINTER SPECIFICATIONS... 8 TARGET MARKETS AND APPLICATIONS ZEBRA PRODUCT DIFFERENTIATION COMPETITIVE INFORMATION LP/TLP 2844 PRINTER TOUR LP/TLP 2844 PRODUCT OVERVIEW OPTIONS AND ACCESSORIES PREVENTIVE MAINTENANCE AND WARRANTY INFORMATION SUPPLIES THERMAL TRANSFER RIBBONS LP/TLP 2844 PRICING CUSTOM CONFIGURATIONS QUESTIONS AND ANSWERS For internal use only by Zebra Technologies Corporation and authorized sales agents and representatives. For information purposes only, not to be reproduced. Rev.Z1 April 2001

4 Rev.Z1 April 2001

5 About Zebra Technologies Corp. Zebra Technologies Corporation manufactures and distributes Zebra -brand ondemand thermal bar code label printers used in automatic identification worldwide. The company, with an installed base of two million printers, also offers software and related supplies, including more than 1,000 label and ribbon combinations. Zebra bar code printers can be found working efficiently and reliably in hundreds of different applications, in many different industries across the globe. Key market sectors include: Manufacturing, warehousing, shipping and parcel delivery, distribution, logistics, automotive, healthcare and retail. All Zebra printer models print bar codes, text and graphics, and have a variety of memory options and accessories. Zebra s customers include more than 70 percent of the FORTUNE 500. Information about Zebra bar code products can be found at while information about Zebra Technologies Corporation can be found at 1

6 Introduction Zebra thermal desktop printers have long been recognized for innovative and revolutionary designs. In keeping with this tradition, Zebra is pleased offer its versatile LP/TLP 2844 printers. The 4 print-width LP 2844 direct thermal and the 4 TLP 2844 thermal transfer desktop label printers leverage the popular benefits of the widely installed Orion printer, while bringing new levels of performance to the Zebra desktop family. The addition of a thermal transfer model broadens the scope of application opportunities, extending to those where long-life, durable labels and tags are necessary. Zebra LP 2844 Zebra TLP 2844 Product Positioning Based on the award-winning former Eltron Orion platform, the direct thermal LP 2844 and thermal transfer TLP 2844 bear features and enhancements which serve to offer even higher quality print performance while maintaining the same ease of operation. The 2844 products retain the appealing look of the original Orion 2443 model, and both LP and TLP versions are complete with sturdy double-walled casing. The LP/TLP 2844 is equipped with a new controller board, motor and power supply, designed to drive this model 60% faster than the Orion, at a print speed of 4 inches per second! And, with its new-generation print head for enhanced print quality and thermal transfer version for increased labeling applications, you have a low-cost, yet fast, efficient, easy to use, and easy to maintain desktop label printer a tremendous value proposition! With Zebra s OpenACCESS design, media loading is completed in seconds the LP/TLP 2844s are then ready for action. All the technology required for optimum printing is loaded into these printers, such as flash memory, parallel, serial and USB interfaces, fonts, character sets and EPL2 Programming Language. The LP/TLP 2844 also supports a variety of options and accessories to provide versatile printing solutions, enabling easy integration into applications such as shipping/receiving labeling, warehouse management, shelf labeling and healthcare. 2

7 Unique Selling Points Simple to Operate Practical design features ensure that the LP/TLP 2844 printers specialize in ease of use. The OpenACCESS construction simplifies label loading and facilitates maintenance. Access to the media path is maximized as the print head is located in the top lid the ribbon mechanism on the thermal transfer model is also built into the top lid. Lockable self-centering media guides snap the media securely in place, simplifying loading and preventing label jams. The print head assembly can be removed and replaced quickly and easily without special tools or alignment jigs, and color-coded components indicate which parts to use for printer loading and operation. Enhanced Electronics Platform The LP/TLP 2844 is equipped with 512K flash memory for storage of forms, graphics and external fonts and 256K SRAM to print longer label lengths (11" standard). These printers have flash-based firmware for simple upgrades to prevent firmware obsolescence. International character sets are standard (excluding Asian fonts, which are factory installed options), supporting global labeling applications. Fast A new printhead, power supply, motor and circuit board enable this printer to print at speeds of up to 4 inches per second. Versatile printing solutions The LP/TLP 2844 printers support a wide variety of options and accessories to maximize flexibility, including: cutter, media peeler, Asian character sets, keyboard display unit, ZebraNet PrintServer II LAN/Ethernet adapter, liner free support, real time clock, external rewinder and Create-a-Label 3 design software. Affordable The LP/TLP 2844 offer great value. These desktop printers are feature-rich and offer high quality label printing at 4 inches per second. Just $575 (LP) and $675 (TLP) US list price for the dependable LP/TLP load media without hassle, and be satisfied that your label printing jobs will be completed fast and efficiently, with excellent print quality in a broad range of applications. That s affordable, but better yet, that s value! 3

8 Double Walled Construction The LP/TLP 2844 printers are sturdy and dependable thanks to their double-walled enclosures. The rugged 'shell' protects the inner mechanisms and media from dirt, dust and damage, reducing downtime and improving efficiency. The solid character of the LP/TLP 2844 means that they can operate in a variety of application environments. Standard USB Port USB (Universal Serial Bus) is the latest standard in peripheral interfaces Most new PC's are being manufactured with USB ports. USB makes adding peripheral devices very simple and the 'one plug fits all' connection adds many features and benefits to the LP/TLP 2844: USB Features Function Benefits Daisy Chaining Provides the ability to connect multiple printers to the same PC via the PC USB ports or via a USB hub Run multiple print jobs off one PC, and/or connect multiple peripherals from a single port Hot-swapping Standardized Plug and Port USB connectivity available on a wide range of peripherals Add a printer without shutting down the PC One standardized port for any peripheral device with its own unique shape. Standard cable with unique shaped connector. Use USB hubs to establish the number of ports you need and plug all your peripheral devices via USB. No additional I/O cards to configure. Without having to shutdown and reboot, no time or documents are lost, HOT plug n play Quick and easy installations. No add-in cards to install or dip switches to configure, just plug in and run User does not need to be with the printer to detect an error. This is especially important for Daisy Chaining: know which printer may be down without having to check each individually. 4

9 Key Features and Benefits of the LP/TLP 2844 Feature Function End-User Advantage Channel Benefit OpenACCESS Design Double-Wall Casing Clear Media Cover Innovative Print head Design Color Coded Components Selectable Print Speed Label loading is greatly simplified. Access to the media compartment is maximized as the printhead is built into the top lid. Lockable self-centering media guides snap the labels securely into place, simplifying loading and preventing label jams. The TLP 2844 ribbon mechanism is also located in the top lid, allowing easy ribbon threading. With double-wall ABS enclosure construction, the 2844 printers are sturdy and rugged for their size. The print head, printer mechanisms and media are protected from dust, dirt and damage. Clear window in the top cover allows media usage to be monitored. Print head assembly can be removed and replaced in seconds without using any tools. Moveable parts and access points are color-coded, including FEED key, latches and label guides. Print speed programmable at 1, 2, 3 and 4 inches per second. Label rolls (and ribbons on the TLP 2844) are loaded easily and can be aligned accurately ensuring quality printing for every print run. Maintenance and cleaning are facilitated. Long lasting enclosure reduces printer downtime. Reliability is improved, reducing need for repairs. Lower cost of ownership. Downtime is kept to a minimum as media status can be monitored. Maintenance can be carried out quickly and easily, reducing downtime. Simplifies printer operation. Print speed can be selected to best suit the application's requirements for print quality, media handling and throughput. Easy-to-operate printer reduces training and support requirements. Very few components mean less servicing and fewer spare parts. This printer has a far more solid nature than similar products on the market. Compact, yet sturdy, the 2844 can be sold into a wider variety of operating environments. Printer design improves efficiency. Reduces support, training and service requirements. Reduces training requirements and using the printer is simplified. Printer is versatile and can be sold into a wider variety of applications. 5

10 Feature Function End-User Benefit Channel Advantage Flash Memory SRAM Flash Firmware Interface Options EPL2 Programming Language The 2844s are equipped with 512 KB standard flash memory (upgradeable to 1MB) for increased storage capability. 256 KB SRAM (upgradeable to 512 KB) is dedicated to image processing, enabling the 2844 printers to print longer label lengths (11" standard, 22" with memory upgrade). Firmware is stored in the flash memory. The 2844s are equipped with serial (RS232-DB9), parallel & USB interfaces. Via the parallel interface, a LAN/Ethernet print server can provide network connectivity. The 2844 supports EPL2 programming language with additional Line Mode support. Firmware, forms, fonts and graphics are permanently stored in the printer and can be easily downloaded from a PC. Faster throughput with double buffering. More image buffer for longer label formats. Printer can be configured to match exact application requirements. Latest firmware can be easily upgraded electronically without taking the printer apart. Firmware obsolescence is prevented. Easy integration with existing local or networked systems. Compatibility with existing applications written for the former Eltron printers. Simple design of new formats and easy integration into new systems. 512 KB flash memory gives competitive value and performance. Memory options increase competitive advantage and performance in more demanding applications. The printer is easier to maintain. Selection of interface options to match any application needs. Increased selling opportunities with dropin integration into existing systems. Easy to use programming language adds to simple integration. 6

11 Feature Function End-User Benefit Channel Advantage Fonts Character Sets Media Handling Zebra printers support 5 resident bitmap fonts, expandable 7 times in both directions with rotation capability and reverse mode print. True Type fonts can easily be downloaded to the 2844 flash memory. European fonts, including the Euro character, come standard. Asian character sets (Chinese, Japanese and Korean) are factory installed options. The 2844 printers support a variety of different media types including paper, tags, liner-free, die-cut and fanfold. The printers have gap, notch and black-mark sensing capabilities as well as media out. Additional functions such as media cutting, peeling, liner-free print and liner and/or label rewind are available as options. Flexibility for label design with high print quality. Printer supports global labeling requirements. The standard model incorporates all European character sets, no need to upgrade. Optional Asian character support is available for local or special applications. Versatile media choices for specific application needs. Increased productivity and convenience. Use Zebra recommended materials for optimum performance in any application. High print quality. Ability to reproduce specific label designs or emulate existing forms. No special memory options and additional support required for the 2844 printers. Global markets are supported and competitive advantage is increased. Supporting a wide variety of media makes this printer ideal for a variety of applications. 7

12 Standard Features LP/TLP 2844 Printer Specifications dpi print resolution print width - 4 ips maximum print speed - Direct thermal and thermal transfer printing of bar codes, text and graphics - EPL2 programming language and Line Mode support KB of flash memory KB SRAM enables printing of up to 11 long labels - Serial RS232 (DB9), parallel (w/ Centronics connector) and USB interfaces - Head-up sensor - Reflective and see- through sensors - Metal tear edge - 5 outside diameter media capability - Fan-fold media feed slot - 5 resident expandable bitmap fonts - Multiple DOS and Windows codepage support - Windows label design utilities CAL Tools - Windows drivers - Printer utilities - User documentation - Programming manual - Sample roll of labels - Power supply and a cord Optional Features - Additional flash memory total of 1MB for increased storage of forms, fonts, and graphics - Additional SRAM memory total of 512 KB for printing up to 22 long labels - Asian character set support (Japanese, Korean, or Chinese) - Liner-free printing - Guillotine paper cutter - Peel mechanism with a label present sensor - ZebraNet PrintServer II LAN/Ethernet adapter - Internal real time clock - External Rewinder - KDU (Keyboard Display Unit) - Create-a-Label 3 Label design software Media Specifications - Media Width (25.4mm) 4.25 (108mm) - Label Length: Minimum (9.7mm) Minimum with label taken sensor used (12.7mm) Minimum with cutter 1.25" (32 mm) Maximum with standard memory " (279mm) Maximum with optional memory (584mm) - Core Diameter (25.4mm), 1.5" (38mm) - Max Roll Diameter (127mm) - Media Thickness (0.08mm) (0.18mm) - Media Sensing - gap, black line, notch - Media Type -Roll-fed or fan-fold, die cut or continuous direct thermal labels with or without black mark, tag stock - Optional Liner-free 8

13 Ribbons/Ribbon System: - Ribbon Width: 1.30 inches (33 mm) to 4.30 inches (110 mm). - Ribbon Capacity: The capacity of the ribbon roll is to be sufficient enough to completely print one roll of media. (1 roll of 5 OD media is the full ribbon capacity) - Core ID: 0.5 inches (13 mm). - Ribbon OD: 1.34 inches (34 mm). - Ribbon Length: 244' (74m) using " ribbon thickness - Ribbon Type: Wax, wax/resin and resin. Programming EPL2 programming language (page mode) Field Rotations Variable field support (up to 100) Counter support (up to 10) Variable field addition and subtraction Status reporting Form, fonts, and graphics storage - Line Mode Simple set of formatting commands Support of selected bar codes Font Specifications Standard bitmap font set Type Width Height Sp CPI Chars Font Font Font Font Font Code pages supported: ƒ DOS: 437, 850, 851, 852, 855, 857, 860, 861, 862, 863, 865, 866, 869, 737 ƒ Windows: 1250, 1251, 1252, 1253, 1254, 1255, 1256, and Soft fonts can be downloaded and stored in the flash Bar Codes Linear bar codes: Code 39, Code 128A, B & C(User selectable/auto), UCC/EAN-128, Code 93, Codabar, Interleaved 2 of 5, UPC-A, UPC-E, UPC-A with 2 and 5 add on, UPC-E with 2 and 5 add on, EAN 13, EAN 8, EAN 13 with 2 and 5 add on, EAN 8 with 2 and 5 add on, POSTNET, GERMAN POST 2-dimensional bar codes: MAXICODE(Modes 2,3,4,6), PDF417(Micro PDF417)&Macro(PDF417), QR Code (optional) Software Windows drivers (Windows 95, Windows 98, Windows NT4.0, Windows 2000, Windows Me) included Windows printer utilities CAL Tools included Label design and print software Create-a-Label 3 optional 9

14 Interface/Connectivity Serial, parallel and USB interface. Serial- RS232: -Software selectable baud rate (default 9600) parity (default none) data length (default 8) stop bit (default 1) -Flow control hardware and software -9 pin D Sub connector female Includes 5V DC 300 ma supply pin Parallel: With Centronics connector +5V on pin 18 USB: - Version 1.1 supports Win98 and Win98SE, Win Me and Windows 2000 platforms - A to B connector Electrical Specifications Auto-ranging external power supply with C7 type connector Output: 20 VDC, 2.5A Input: VAC, Hz Agency Approvals: FCC, CE, VCCI, C-TIC, CB, UL to be confirmed Physical Specifications LP 2844 TLP 2844 Height 6.7" 6.8" Width: 7.9" 7.9" Depth: 8.38" 9.75 Weight: 3lbs (1.3kg) 3.2lbs (1.4kg) Shipping Weight: TBD TBD Operating Environment - Temperature: 40 O F-105 O F - Humidity: 10%-90% non-condensing Preventative Maintenance: - Zebra recommends cleaning the printer on a regular basis using standard Zebra cleaning supplies. Refer to the User s Guide for more details. Cleaning: - The exterior is cleaned with a lint-free cloth, and if necessary, a mild detergent solution or desktop cleaner can be used. Interior components (printhead, platen, media path, and peel bar) are cleaned with alcohol or blown air. Media Registration: - Media registration and minimum label length are affected by media type, width, and print speed. Performance improves as these factors are optimized. Zebra recommends always qualifying any application with prior testing. 10

15 Target Markets and Applications Transportation Parcel Delivery Market Public Transportation Application Shipping/receiving labeling Tracking Ticketing Receipt Printing Baggage ID 11

16 Retail POS Stores and Outlets Superstores Suppliers Warehouse E-Commerce Shipping and distribution of goods Warehouse management Postage Receipt and Coupon Printing Item / Price Marking Shelf Labeling UPC/EAN Labeling POS Shipping/Receiving Inventory and Asset Management Shipping/receiving labels Inventory/asset control Product labeling E-stamp printing 12

17 Healthcare Hospitals and Clinics Laboratories Pharmacies Dentistry Back Office Patient ID Patient progress and treatment history Specimen labeling and tracking Pharmaceutical labels Prescriptions Specimen labeling Teeth mold labeling Document management Entertainment / Leisure Movie theaters Concerts, tours and festivals Sporting Events and Clubs Lottery Small office / Home (SOHO) Office Management Mail Room, Mailing houses Postage Ticketing, asset tracking, archiving POS, wardrobe management, visitor wristbands, promotions, merchandise labeling Lottery tickets on paper/tag stock Document / filing labels Archive labeling Mailing /shipping labels E-Postage Stamp printing 13

18 STANDARD FEATURES Zebra Product Differentiation LP 2742 LP 2443 Orion LP 2844 Print Speed (ips) 2 ips (51 mm/s) 2.5 ips (89 mm) 4 ips (102 mm) Resolution (dpi) 203 dpi 203 dpi 203 dpi (8 dots/mm) (8 dots/mm) (8 dots/mm) Print Width (max. in.) 4.09 (104 mm) 4.09" (104mm) 4.09" (104mm) Max. Print Length (Std. in.) 11 (279 mm) 11" (279 mm) 11" (279 mm) Max. Print Length (Upgraded in) 22 (559 mm) 22" (559 mm) 22" (559 mm) Media Capacity 5" Roll 5" Roll 5" Roll Transmissive (Gap) Sensor YES YES YES Head-Up Sensor NO NO YES Bitmapped Fonts YES YES YES Frame Construction Plastic Double-walled Double-walled plastic plastic Firmware FLASH FLASH FLASH Standard SRAM 256KB 256 KB 256 KB Standard Flash Memory YES 512KB STD YES 512 KB STD YES 512 KB STD Std. International Character YES YES YES Sets Font, Graphic and Form Storage FLASH FLASH FLASH Auto-sense (calibration) Feature YES YES YES Interface Serial and Parallel Serial and Parallel Serial, Parallel & USB OPTIONS SRAM Upgradable to : 512KB (total) 512 KB (total) 512 KB (total) Optional Asian Fonts YES YES YES Flash Memory Upgrade 1MB (total) 1 MB (total) 1 MB (total) Real Time Clock YES YES YES Keyboard Display Unit YES YES YES Peel off YES YES YES ZebraNet PrintServer II YES YES YES Reflective (black line) Sensor Optional Standard Standard External Rewind YES YES YES Cutter YES YES YES Linerless Capability NO YES YES LIST PRICE $575 $595 $575 Note : Specifications are subject to change without notice. The Zebra LP 2844 is a practical and economical 4" direct thermal printing solution. ƒ The LP 2844 has a new printhead, main logic board and power supply for enhanced performance. ƒthe LP 2844 prints at 4" per second. ƒopenaccess design offers easy media loading. ƒparallel, serial and USB interfaces, provide flexible communications for the LP ƒthe LP 2844 represents excellent value at $575 list (US) LP

19 STANDARD FEATURES TLP 2742 TLP 2844 Print Speed (ips) 2.5 ips (64 mm/s) 4 ips (102 mm) Resolution (dpi) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) Print Width (max. in.) 4.09 (104mm) 4.09" (104mm) Max. Print Length (Std. in.) 11 (279 mm) 11" (279 mm) Max. Print Length (Upgraded in) 22 (559 mm) 22" (559 mm) Media Capacity 5" Roll 5" Roll Ribbon Length 3,600 (91m) 2,930 (74m) Transmissive (Gap) Sensor YES YES Head-Up Sensor NO YES Bitmapped Fonts YES YES Frame Construction Plastic Double-walled plastic Firmware FLASH FLASH Standard SRAM 256 KB 256 KB Standard Flash Memory YES 512KB STD YES 512 KB STD Std. International Character YES YES Sets Font, Graphic and Form Storage FLASH FLASH Auto-sense (calibration) Feature YES YES Interface Serial and Parallel Serial, Parallel and USB OPTIONS SRAM Upgradable to : 256KB (total) 256 KB (total) Optional Asian Fonts YES YES Flash Memory Upgrade 1MB (total) 1 MB (total) Real Time Clock YES YES Keyboard Display Unit YES YES Peeler YES YES ZebraNet PrintServer II YES YES Reflective (black line) Sensor YES Standard External Rewind YES YES Cutter YES YES Linerless capable NO YES LIST PRICE $675 $675 The TLP 2844 offers thermal transfer printing with a difference - the ribbon mechanism is located in the lid, making this printer exceptionally easy to use. ƒusb interface in addition to parallel and serial provides a triple interface capability on the TLP 2844 ƒthe TLP 2844 is fast, prints at 4" per second. ƒopenaccess design features ensure that the 2844 is very easy to load and operate. ƒthe 2844 printers have standard black line and label gap sensors. ƒ2844 printers have linerless option. TLP 2844 Specifications are subject to change without notice. 15

20 Competitive Information The following pages were compiled from the latest manufacturer s product information as of the date of this document. In cases where conflicting product specification or functionality information was discovered between a given manufacturer s printed or on-line material, the manufacturer was contacted directly for clarification. Products were acquired for purposes of hands-on competitive analysis performed by engineering and product management teams. Performance testing was performed as follows: Test Station All products were tested from the same PC. Dell Latitude CPi 400Mhz Pentium II, 128Mb RAM, with 8Gb of available hard-disk capacity (i.e., no swap-space limitation), and equipped with Microsoft Windows 98, Second Edition operating system, set to Windows VM control. All serial interface test-runs were performed using the same high-quality shielded RS-232 serial cable. All parallel interface test-runs were performed using the same high-quality fully-shielded IEEE 1284 parallel cable. Test Labels: All labels were created by hand-coding two real-world label formats with barcodes using the manufacturer s specific label programming language. These were produced as identically as possible across manufacturers. This procedure isolated the performance characteristics of each tested unit to that of the device s controller electronics and motion dynamics; i.e., no driver overhead or variability. AIAG compliance label K-Mart compliance label For multi-label test runs, 50 unique sets of numeric data was modified in the label program, terminated with a memory-flush statement in each, and concatenated into one file. Methodology: The PC was booted in DOS mode for each test-run. Label programs were downloaded from the DOS prompt using proprietary parallel and serial file downloading utilities. All parallel tests were performed in ECP mode as set in the PC s BIOS. All serial tests were as set by the serial downloading utility. Timing: Timing was performed commencing the test from actuation of the PC s [ENTER] key to start the download, and concluding at the point in time when the trailing-edge of each label (in the case of first-label-out tests), or when the last of 50 labels (in the case of multi-label tests), ceased forward movement. Three (3) test-runs were performed for each of the two label designs (x) both PC interfaces (x) both single and multi-label combinations, for a total of 24 independent tests for each product. (3 runs x 2 label types x 2 I/Fs x 2 label volumes.) An average time for each threerun test was then calculated for every combination, resulting in eight (8) summary charts. A calibrated Fisher Scientific NIST-traceable timing device was used to monitor each even. 16

21 Zebra LP/TLP 2844 vs. Argox OS-204DT Sales Knock-Offs Zebra s 2844 desktops are more than 60% faster in first label out, and up to 43% faster when printing multiple unique labels. Argox 204 s case design is prone to false latching and its entire top assembly is held captive by its label-taken sensor cable easily broken during disassembly for cleaning & maintenance. The Argox unit does not incorporate a media view window requires interrupting operation to status remaining label stock. The 2844 s label guides are easily accessible and effortless to adjust. Argox guides must be individually manually positioned and are located inconveniently under the print mechanism. Performance Total Elapsed Time in Seconds AIAG Compliance Label K-Mart Compliance Label Argox OS First Label Out, ECP Parallel I/F Argox OS Fifty Unique Label Print Run, ECP Parallel I/F Argox OS First Label Out, Serial I/F Argox OS Fifty Unique Label Print Run, Serial I/F

22 Features Comparison Zebra LP 2844 Zebra TLP 2844 Argox OS-204DT MSRP: $575 $675 $595 Advertised Street Price: [New Product] [New Product] [Data not available] Printer Warranty: 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 90 Days Direct Thermal: z z z Thermal Transfer: z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 2 IPS (51mm/sec.) Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb RAM: 512Kb/1Mb Flash: Opt.-size unspecified Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.13" (105mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) 0.4 (10mm) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) 45 (1143mm) Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 10.9 x 7.3 x 6.0 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kg) 4.2 lbs (1.9 kg) Font Rotation (0, 90, 180, 270 ): z z z Resident Smooth Fonts: N/A N/A [Not specified] Expansion - Vertical/Horizontal: 8x 8x 24x Number of Resident Fonts: Barcode Rotation (0, 90, 180, 270 ): z z z 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan) Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.3" (110mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Thickness: to inches to inches to inches Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 4.3" (109mm) Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Ribbon Length: Supported Type: 2,930" (74m) Wax, Wax/Resin, Resin Centronics Parallel: z z z RS-232 C: z z z USB: z z N/A Network I/F: Opt. $299 Opt. $299 N/A 512Kb RAM/1Mb Flash - $75 Expandable Memory: Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 Black Line sensor: z z z Label Peeler: Opt. $35 Opt. $35 Opt. Cutter: Opt. $300 Opt. $300 Opt. Rewinder: Opt. $395 Opt. $395 N/A Keyboard Display Unit: Opt. $225 Opt. $225 Opt. z

23 Zebra LP/TLP 2844 vs. Argox OS-214TT Sales Knock-Offs Zebra s 2844 desktops are over 30% faster in first-label-out, and 20% faster when printing multiple unique labels in comparison to the performance characteristics of the Argox OS-214TT. The Argox unit is plagued with a poor ribbon back-tensioning design which makes it susceptible to ribbon wrinkling. As a result, the 214TT suffers from print quality problems. Like the Argox 204, the 214 s case design is prone to false latching and its entire top assembly is held captive by its label-taken sensor cable easily broken during disassembly for cleaning & maintenance. s label guides are easily accessible and effortless to adjust. The Argox guides must be individually manually positioned and are located inconveniently under the print mechanism. Performance Total Elapsed Time in Seconds AIAG Compliance Label K-Mart Compliance Label Sato CX Fifty Unique Label Print Run, ECP Parallel I/F Argox OS Fifty Unique Label Print Run, ECP Parallel I/F Argox OS First Label Out, Serial I/F Argox OS Fifty Unique Label Print Run, Serial I/F

24 Features Comparison Zebra LP 2844 Zebra TLP 2844 Argox OS-214TT MSRP: $575 $675 $695 Advertised Street Price: [New Product] [New Product] [Data not available] Printer Warranty: 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 90 Days Direct Thermal: z z z Thermal Transfer: z z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 3 IPS (76mm/sec.) Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb RAM: 512Kb/1Mb Flash: Opt.-size unspecified Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.13" (105mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) 0.4 (10mm) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) 45 (1143mm) Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 10.9 x 7.3 x 6.0 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kg) 4.6 lbs (2.1 kg) Font Rotation (0, 90, 180, 270 ): z z z Resident Smooth Fonts: N/A N/A [Not specified] Expansion - Vertical/Horizontal: 8x 8x 24x Number of Resident Fonts: Barcode Rotation (0, 90, 180, 270 ): z z z 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan) Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.3" (110mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Thickness: to inches to inches to inches Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 4.3" (109mm) Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Ribbon Length: 2,930" (74m) 3,600 (91m) Supported Type: Wax, Wax/Resin, Resin Wax, Wax/Resin, Resin Centronics Parallel: z z z RS-232 C: z z z USB: z z N/A Network I/F: Opt. $299 Opt. $299 Opt. Expandable Memory: 512Kb RAM/1Mb Flash - $75 Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 Black Line sensor: z z z Label Peeler: Opt. $35 Opt. $35 Opt. Cutter: Opt. $300 Opt. $300 Opt. Rewinder: Opt. $395 Opt. $395 N/A Keyboard Display Unit: Opt. $225 Opt. $225 Opt. z

25 Zebra LP/TLP 2844 vs. Citizen CLP-2001 Sales Knock-Offs The Citizen CLP-2001 is faster in first-label-out and multiple unique label print runs, but at a cost premium of approximately 1.5 times the Zebra TLP 2844 s MSRP. Ease-of-use is a hallmark of Zebra s desktop products. In contrast, the CLP-2001 s end-user is faced with several unfriendly adjustments to achieve product functionality and printing quality; these include black-line sensor, head-gap, head-pressure, head-position, & ribbon tension adjustments. The LP and TLP 2844s are designed for maintenance ease. The Citizen product suffers in this area for example, platen replacement requires motor removal. Performance Total Elapsed Time in Seconds Citizen CLP-2001 AIAG Compliance Label K-Mart Compliance Label First Label Out, ECP Parallel I/F Citizen CLP Fifty Unique Label Print Run, ECP Parallel I/F Citizen CLP First Label Out, Serial I/F Citizen CLP Fifty Unique Label Print Run, Serial I/F

26 Features Comparison MSRP: $575 $675 $995 Advertised Street Price: [New Product] [New Product] [Data not available] Printer Warranty: 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 6 Months Direct Thermal: z z z Thermal Transfer: z z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb DRAM: 2Mb Flash: 1Mb/2Mb Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.1" (104mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) 0.5 (12.7mm) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) 32 (812mm) Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 8.1 x 9.6 x 9.0 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kg) 10 lbs (4.9 kg) Font Rotation (0, 90, 180, 270 ): z z z Resident Smooth Fonts: N/A N/A 1 Expansion - Vertical/Horizontal: 8x 8x [Not specified] Number of Resident Fonts: Barcode Rotation (0, 90, 180, 270 ): z z z 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan), & QR-Code (Japan) Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.65" (118mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Thickness: to.0075 inches to inches to inches Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 4.0" (102mm) Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.5" (38mm) Ribbon Length: 2,930" (74m) 14,160 (360m) Supported Type: Wax, Wax/Resin, Resin Wax, Wax/Resin, Resin Centronics Parallel: z z z RS-232 C: z z z USB: z z N/A Network I/F: Opt. $299 Opt. $299 N/A Expandable Memory: Zebra LP 2844 Zebra TLP 2844 Citizen CLP Kb RAM/1Mb Flash - $75 Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 Black Line sensor: z z z Label Peeler: Opt. $35 Opt. $35 Opt. Cutter: Opt. $300 Opt. $300 Opt. Rewinder: Opt. $395 Opt. $395 N/A Keyboard Display Unit: Opt. $225 Opt. $225 N/A z

27 Zebra LP/TLP 2844 vs. C. Itoh EZ-4P Sales Knock-Offs Zebra s LP 2844 maintains a US$70 MSRP pricing advantage over the EZ-4P. The 2844s enjoy a great performance advantage, from 3x-5x faster than the EZ-4P, depending on label complexity and content orientation. When desktop space is at a premium, the 2844s are clearly superior. When opened for loading, the EZ-4 desktops open flat, requiring almost two feet of available front-to-rear space. Both of C. Itoh s 4-inch desktops, the EZ-4P and EZ-4TT, suffer from under-engineered plastics design. Multiple stress cracks were found on new units, and the mechanisms were found to be out of parallelism due to variances in their casework. Performance Total Elapsed Time in Seconds AIAG Compliance Label K-Mart Compliance Label C. Itoh EZ-4P First Label Out, ECP Parallel I/F C. Itoh EZ-4P Fifty Unique Label Print Run, ECP Parallel I/F C. Itoh EZ-4P First Label Out, Serial I/F C. Itoh EZ-4P Fifty Unique Label Print Run, Serial I/F

28 Features Comparison Zebra LP 2844 Zebra TLP 2844 C. Itoh EZ-4P MSRP: $575 $675 $645 Advertised Street Price: [New Product] [New Product] [Data not available] Printer Warranty: 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 12 Months/1M inches Direct Thermal: z z z Thermal Transfer: z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 2 IPS (50.8mm/sec.) Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: Opt. 1Mb & 2Mb Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.09" (104mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) 0.05 (1.27mm) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) Std. 8 (203mm) Opt. 18 (457mm) Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 5.0 x 7.5 x 8.5 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kg) 6.8 lbs. (3.1 kg) Font Rotation (0, 90, 180, 270 ): z z z Resident Smooth Fonts: N/A N/A [Not specified] Expansion - Vertical/Horizontal: 8x 8x V=7x, H=4x Number of Resident Fonts: Barcode Rotation (0, 90, 180, 270 ): z z z 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan) Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.64" (118mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) [Not specified] Thickness: to inches to inches to inches Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 4.0" (102mm) - Internal Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Ribbon Length: Supported Type: 2,930" (74m) Wax, Wax/Resin, Resin Centronics Parallel: z z z RS-232 C: z z z USB: z z N/A Network I/F: Opt. $299 Opt. $299 N/A Expandable Memory: 512Kb RAM/1Mb Flash - $75 Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 Black Line sensor: z z Opt. $75 Label Peeler: Opt. $35 Opt. $35 Opt. Cutter: Opt. $300 Opt. $300 Opt. Rewinder: Opt. $395 Opt. $395 N/A Keyboard Display Unit: Opt. $225 Opt. $225 Opt. $235 z

29 Zebra LP/TLP 2844 vs. C. Itoh EZ-4TT Sales Knock-Offs Zebra s TLP 2844 enjoys a US$120 MSRP pricing advantage over the EZ-4TT. The 2844s have an enormous performance advantage, from 3x-5x faster than the EZ-4TT, depending on label complexity and object orientation. Low-quality back-tension clutches are used in the EZ-4TT s ribbon mechanism, making it prone to severe ribbon wrinkling and serious print quality problems. Both of C. Itoh s 4-in. desktops, the EZ-4P and EZ-4TT, suffer from under-engineered plastics design. Multiple stress cracks were found on several new units, and their mechanisms were found to be out of parallelism due to variances in the casework. Performance Total Elapsed Time in Seconds AIAG Compliance Label K-Mart Compliance Label C. Itoh EZ-4TT First Label Out, ECP Parallel I/F C. Itoh EZ-4TT Fifty Unique Label Print Run, ECP Parallel I/F C. Itoh EZ-4TT First Label Out, Serial I/F C. Itoh EZ-4TT Fifty Unique Label Print Run, Serial I/F

30 Features Comparison MSRP: $575 $675 $795 Advertised Street Price: [New Product] [New Product] [Data not available] Printer Warranty: 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 12 Months/1M inches Direct Thermal: z z z Thermal Transfer: z z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 3 IPS (76mm/sec.) Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: Opt. 1Mb & 2Mb Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.09" (104mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) 0.05 (1.27mm) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) Std. 8 (203mm) Opt. 40 (1,016mm) Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 6.0 x 9.0 x 10.0 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kg) 9.0 lbs. (4.1 kg) Font Rotation (0, 90, 180, 270 ): z z z Resident Smooth Fonts: N/A N/A [Not specified] Expansion - Vertical/Horizontal: 8x 8x [Not specified, but assumed to be same as EZ-4P] Number of Resident Fonts: Barcode Rotation (0, 90, 180, 270 ): z z z 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan) Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.64" (118mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) [Not specified] Thickness: to inches to inches to inches Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 4.0" (102mm) - Internal Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Ribbon Length: 2,930" (74m) 3,546 (90M), and 5,910 (150M) Supported Type: Wax, Wax/Resin, Resin Wax, Wax/Resin, Resin Centronics Parallel: z z z RS-232 C: z z z USB: z z N/A Network I/F: Opt. $299 Opt. $299 N/A Expandable Memory: Zebra LP 2844 Zebra TLP 2844 C. Itoh EZ-4TT 512Kb RAM/1Mb Flash - $75 Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 Black Line sensor: z z z Label Peeler: Opt. $35 Opt. $35 Opt. Cutter: Opt. $300 Opt. $300 Opt. $330 Rewinder: Opt. $395 Opt. $395 N/A Keyboard Display Unit: Opt. $225 Opt. $225 Opt. $235 z

31 Zebra LP/TLP 2844 vs. Cognitive Blaster Advantage Sales Knock-Offs Zebra enjoys a US$120 MSRP pricing advantage across DT and TT product comparisons. The 2844s soundly outperform the Blaster Advantages 64% faster in first label out, and nearly twice as fast in multiple unique label print runs. Cognitive s thermal transfer model of the Blaster Advantage uses a media sensor which looks through its ribbon requires Cognitive-proprietary ribbons of specific transparency to function. Unlike Zebra desktops, the Blaster Advantages printhead mechanism design has problems: its latching is vague and relies on stressed plastic tabs to hold it in place, and, printhead pressure is provided by four (4) tension springs heads arrived knocked out of detent, and once corrected were discovered to apply uneven pressure. Performance Total Elapsed Time in Seconds AIAG Compliance Label K-Mart Compliance Label Cognitive Blaster Advan First Label Out, ECP Parallel I/F Cognitive Blaster Advan Fifty Unique Label Print Run, ECP Parallel I/F Cognitive Blaster Advan First Label Out, Serial I/F Cognitive Blaster Advan Fifty Unique Label Print Run, Serial I/F

32 Features Comparison MSRP: $575 $675 $695 $795 Advertised Street Price: [New Product] [New Product] $449 $519 Printer Warranty: 1 Year 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 6 Months/500,000 inches 6 Months/500,000 inches Direct Thermal: z z z z Thermal Transfer: z z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 3 ips (76mm/sec.) 3 ips (76mm/sec.) Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb 203 dpi (8 dots/mm) Opt. 300 dpi SRAM: 512Kb Flash: 512Kb/2Mb/4Mb 203 dpi (8 dots/mm) Opt. 300 dpi SRAM: 512Kb Flash: 512Kb/2Mb/4Mb Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.1" (104mm) 4.1" (104mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) 0.25 (6.35mm) 0.25 (6.35mm) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) 22 (559mm) 22 (559mm)) Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 9.4 x 6.8 x 6.1 inches 9.4 x 6.8 x 6.1 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kg) 3.9 lbs (1.77 kg) 4.4 lbs (2.0 kg) Font Rotation (0, 90, 180, 270 ): z z [Not specified] [Not specified] Resident Smooth Fonts: N/A N/A 3 3 Expansion - Vertical/Horizontal: 8x 8x 7 10x, 4x 7 10x, 4x Number of Resident Fonts: Barcode Rotation (0, 90, 180, 270 ): z z z z 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan) Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.65" (118mm) 4.65" (118mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) 2.0" (50.8mm) 2.0" (50.8mm) Thickness: to inches to inches [Not specified] [Not specified] Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 4.7" (119mm) 4.7" (119mm) Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Ribbon Length: 2,930" (74m) 3,150 (80m) Supported Type: Wax, Wax/Resin, Resin Wax, Wax/Resin, Resin Centronics Parallel: z z z z RS-232 C: z z z z USB: z z N/A N/A Network I/F: Opt. $299 Opt. $299 Opt. Opt. Expandable Memory: Zebra LP 2844 Zebra TLP 2844 Blaster Advantage (DT) Blaster Advantage (TT) 512Kb RAM/1Mb Flash - $75 Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 Black Line sensor: z z z z Label Peeler: Opt. $35 Opt. $35 z z Cutter: Opt. $300 Opt. $300 N/A N/A Rewinder: Opt. $395 Opt. $395 N/A N/A Keyboard Display Unit: Opt. $225 Opt. $225 N/A N/A Opt. Opt.

33 Zebra LP/TLP 2844 vs. Cognitive Solus II Sales Knock-Offs Cognitive s Solus II product design is compromised by use of stressed plastic locator tabs, excessive gear-train play, interference of printhead mechanism to casework when opened, nontactile cover latching, sharp interior sheet-metal and plastic edges, a cover which easily falls off when opened, etc. The Solus II does not include an ON-OFF power switch the AC adapter power line must be disconnected from the unit s base or the adapter from the wall outlet in order to cycle power. The Solus II s thermal transfer model uses a media sensor which views through its ribbon requires Cognitive-proprietary ribbons of specific transparency to function at all. Several serviceability problems are evident in the Solus II s design, complicating both routine and remedial maintenance. The Zebra desktops are designed with ease of maintenance built-in. Performance Total Elapsed Time in Seconds AIAG Compliance Label K-Mart Compliance Label Cognitive Solus II First Label Out, ECP Parallel I/F Cognitive Solus II Fifty Unique Label Print Run, ECP Parallel I/F Cognitive Solus II First Label Out, Serial I/F Cognitive Solus II Fifty Unique Label Print Run, Serial I/F

34 Features Comparison MSRP: $575 $675 $475 $575 Advertised Street Price: [New Product] [New Product] $369 $449 Printer Warranty: 1 Year 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 6 Months/500,000 inches 6 Months/500,000 inches Direct Thermal: z z z z Thermal Transfer: z z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 3 ips (75mm/sec.) 3 ips (75mm/sec.) Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb 101 dpi (4 dots/mm) & 203 dpi (8 dots/mm) RAM: 512Kb Flash: 512Kb/2Mb/4Mb 101 dpi (4 dots/mm) & 203 dpi (8 dots/mm) RAM: 512Kb Flash: 512Kb/2Mb/4Mb Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.1" (104mm) 4.1" (104mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) 0.25 (6.35mm) 0.25 (6.35mm) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) 22 (559mm) 22 (559mm)) Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 10.0 x 6.9 x 6.6 inches 10.0 x 6.9 x 6.6 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kg) 3.1 lbs (1.41 kg) 3.6 lbs. (1.63 kg) Font Rotation (0, 90, 180, 270 ): z z z z Resident Smooth Fonts: N/A N/A 3 3 Expansion - Vertical/Horizontal: 8x 8x 7 10x, 4x 7 10x, 4x Number of Resident Fonts: Barcode Rotation (0, 90, 180, 270 ): z z z z 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan) Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.65" (118mm) 4.65" (118mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) 2.0" (50.8mm) 2.0" (50.8mm) Thickness: to inches to inches [Not specified] [Not specified] Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 5.0" (127mm) 5.0" (127mm) Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Ribbon Length: 2,930" (74m) 5,500 (140m) Supported Type: Wax, Wax/Resin, Resin Wax, Wax/Resin, Resin Centronics Parallel: z z z z RS-232 C: z z z z USB: z z N/A N/A Network I/F: Opt. $299 Opt. $299 Opt. Opt. Expandable Memory: Zebra LP 2844 Zebra TLP 2844 Cognitive Solus II (DT) Cognitive Solus II (TT) 512Kb RAM/1Mb Flash - $75 Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 Black Line sensor: z z z z Label Peeler: Opt. $35 Opt. $35 Opt. Opt. Cutter: Opt. $300 Opt. $300 Opt. Opt. Rewinder: Opt. $395 Opt. $395 N/A N/A Keyboard Display Unit: Opt. $225 Opt. $225 N/A N/A Opt. Opt.

35 Zebra LP/TLP 2844 vs. Cognitive Del Sol 4 Sales Knock-Offs Cognitive s Del Sol 4 is essentially a derivative product of its recent predecessors, the Blaster Advantage and Solus II models; as such, it has inherited many of the same design flaws. Zebra s 2844s offer a significant performance advantage twice as fast as the Del Sol 4 printers. As with the Solus II, the Del Sol 4 does not incorporate an ON-OFF power switch the AC adapter power line must be disconnected from the unit s base or at the wall outlet in order to cycle power. As with its predecessors, the thermal transfer model of the Del Sol 4 uses a media sensor which views through its ribbon requires Cognitive-proprietary ribbons to properly function. Zebra s desktops are designed with built-in ease of maintenance. Del Sol 4 printers suffer from several inherent serviceability limitations which shorten product life and drive-up service costs. Performance Total Elapsed Time in Seconds AIAG Compliance Label K-Mart Compliance Label Cognitive Del Sol First Label Out, ECP Parallel I/F Cognitive Del Sol Unique Label Print Run, ECP Parallel I/F Cognitive Del Sol First Label Out, Serial I/F Cognitive Del Sol Unique Label Print Run, Serial I/F

36 Features Comparison MSRP: $575 $675 $495 $595 Advertised Street Price: [New Product] [New Product] [New Product [New Product Printer Warranty: 1 Year 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 6 Months/500,000 inches 6 Months/500,000 inches Direct Thermal: z z z z Thermal Transfer: z z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 3 ips (75mm/sec.) 3 ips (75mm/sec.) Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb 101 dpi (4 dots/mm) & 203 dpi (8 dots/mm) SRAM: 512Kb Flash: 512Kb/2Mb/4Mb 101 dpi (4 dots/mm) & 203 dpi (8 dots/mm) SRAM: 512Kb Flash: 512Kb/2Mb/4Mb Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.1" (104mm) 4.1" (104mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) 0.25 (6.35mm) 0.25 (6.35mm) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) dpi dpi Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 10.0 x 7.0 x 7.0 inches 10.0 x 7.0 x 7.0 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kg) 5.8 lbs (2.63 kg) 5.8 lbs. (2.63 kg) + Weight of Ribbon Mech. (not specified) Font Rotation (0, 90, 180, 270 ): z z z z Resident Smooth Fonts: N/A N/A 3 3 Expansion - Vertical/Horizontal: 8x 8x 7 10x, 4x 7 10x, 4x Number of Resident Fonts: Barcode Rotation (0, 90, 180, 270 ): z z z z 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan) Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.65" (118mm) 4.65" (118mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) 2.0" (50.8mm) 2.0" (50.8mm) Thickness: to inches to inches [Not specified] [Not specified] Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 5.0" (127mm) 5.0" (127mm); 7.0 (178mm) with Opt. Struts & Cover Off Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Ribbon Length: 2,930" (74m) 5,500 (140m) Supported Type: Wax, Wax/Resin, Resin Wax, Wax/Resin, Resin Centronics Parallel: z z z z RS-232 C: z z z z USB: z z N/A N/A Network I/F: Opt. $299 Opt. $299 Opt. $300 Opt. $300 Expandable Memory: Zebra LP 2844 Zebra TLP 2844 Cognitive Del Sol DD4 Cognitive Del Sol DT4 512Kb RAM/1Mb Flash - $75 Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 2Mb Flash Expansion - $150 4Mb Flash Expansion - $250 2Mb Flash Expansion - $150 4Mb Flash Expansion - $250 Black Line sensor: z z z z Label Peeler: Opt. $35 Opt. $35 Opt. Opt. Cutter: Opt. $300 Opt. $300 Opt. Opt. Rewinder: Opt. $395 Opt. $395 N/A N/A Keyboard Display Unit: Opt. $225 Opt. $225 N/A N/A

37 Zebra LP/TLP 2844 vs. Datamax E-4203 Sales Knock-Offs The Datamax 4203 appears to have a small pricing advantage with its standard 3 ips product. However, a proper comparison requires the Datamax to use its $US95.00 optional power supply for 4-ips operation. The pricing advantage then shifts to the ; also, the 2844 s option pricing is significantly lower. No rewinder option is available for the Datamax The 4203 s printhead mechanism s release lever operates non-intuitively (must be pushed backward instead of pulled forward); lever easily breaks off when pulled. Performance Total Elapsed Time in Seconds Datamax E-4203 (3ips) Datamax E-4203 (4ips) AIAG Compliance Label K-Mart Compliance Label First Label Out, ECP Parallel I/F Datamax E-4203 (3ips) Datamax E-4203 (4ips) Fifty Unique Label Print Run, ECP Parallel I/F Datamax E-4203 (3ips) Datamax E-4203 (4ips) First Label Out, Serial I/F Datamax E-4203 (3ips) Datamax E-4203 (4ips) Fifty Unique Label Print Run, Serial I/F

38 Features Comparison MSRP: $575 $675 $535 $585 Advertised Street Price: [New Product] [New Product] $379 $419 Printer Warranty: 1 Year 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 1 Year/1 million inches 1 Year/1 million inches Direct Thermal: z z z z Thermal Transfer: z z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 3 ips (75mm/sec.) 4 ips with Opt. Power Supply 3 ips (75mm/sec.) 4 ips with Opt. Power Supply Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb DRAM: 2Mb Flash: 1Mb/3Mb DRAM: 2Mb Flash: 1Mb/3Mb Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.1" (104mm) 4.1" (104mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) (Not Specified) (Not Specified) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) Std. 23 (584mm) Opt. 60 (1524mm) Std. 23 (584mm) Opt. 60 (1584mm) Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 9.5 x 8.5 x 6.0 inches 9.5 x 8.5 x 6.0 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kg) 4 lbs (1.8 kg) 5.2 lbs (2.4 kg) Font Rotation (0, 90, 180, 270 ): z z z z Resident Smooth Fonts: N/A N/A N/A N/A Expansion - Vertical/Horizontal: 8x 8x 24x 24x Number of Resident Fonts: 5 5 9, + 1 of 3 opt. Intl. fonts 9, + 1 of 3 opt. Intl. fonts Barcode Rotation (0, 90, 180, 270 ): z z z z 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan), Datamatrix, Datamartix Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.3" (109mm) 4.3" (109mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Thickness: to inches to inches to inches to inches Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 4.0" (102mm) 4.0" (102mm) Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Ribbon Length: 2,930" (74m) 4,332 (110m) Supported Type: Wax, Wax/Resin, Resin Wax, Wax/Resin, Resin Centronics Parallel: z z z z RS-232 C: z z z z USB: z z N/A N/A Network I/F: Opt. $299 Opt. $299 Opt. $495 Opt. $495 Expandable Memory: Zebra LP 2844 Zebra TLP 2844 Datamax E-4203 (DT) Datamax E-4203 (TT) 512Kb RAM/1Mb Flash - $75 Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 Opt. $195 Opt. $195 Black Line sensor: z z z z Label Peeler: Opt. $35 Opt. $35 z z Cutter: Opt. $300 Opt. $300 Opt. $495 Opt. $495 Rewinder: Opt. $395 Opt. $395 N/A N/A Keyboard Display Unit: Opt. $225 Opt. $225 N/A N/A

39 Zebra LP/TLP 2844 vs. Intermec EasyCoder C4 Sales Knock-Offs The 2844s are significantly faster than the C4 nearly 2.6x faster when printing multiple unique AIAG-type labels (see charts below). The LP 2844 footprint is 40% smaller than the C4; the TLP 2844 is 20% smaller. The C4 s design is comprised of over 40% more mechanical components than the 2844s this complexity increases the incidence of reliability problems & repair costs. The 2844s offer greater flexibility in connectivity standard interfaces include serial, parallel and USB, plus an optional network adapter; C4 offers serial & parallel only. Performance Total Elapsed Time in Seconds AIAG Compliance Label K-Mart Compliance Label Intermec EasyCoder C First Label Out, ECP Parallel I/F Intermec EasyCoder C Unique Label Print Run, ECP Parallel I/F Intermec EasyCoder C First Label Out, Serial I/F Intermec EasyCoder C Unique Label Print Run, Serial I/F

40 Features Comparison MSRP: $575 $675 $545 $645 Advertised Street Price: [New Product] [New Product] [New Product] [New Product] Printer Warranty: 1 Year 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 1 Year 1 Year Direct Thermal: z z z z Thermal Transfer: z z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 3 ips (75mm/sec.) 3 ips (75mm/sec.) Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 170Kb/256Kb Flash: 200Kb/1Mb SRAM: 170Kb/256Kb Flash: 200Kb/1Mb Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.1" (104mm) 4.1" (104mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) 0.25" (6.35mm) 0.25" (6.35mm) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) 8" (200mm) 8" (200mm) Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 10.2 x 9.1 x 6.6 inches 10.2 x 9.1 x 6.6 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kb) 5.1 lbs (2.3 kg) 5.1 lbs (2.3 kg) Font Rotation (0, 90, 180, 270 ): z z [Not Specified] [Not Specified] Resident Smooth Fonts: N/A N/A N/A N/A Expansion - Vertical/Horizontal: 8x 8x Vertical=9x / Horizontal=8x Vertical=9x / Horizontal=8x Number of Resident Fonts: Barcode Rotation (0, 90, 180, 270 ): z z [Not Specified] [Not Specified] 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan) (Datamatrix Optional) (Datamartix Optional) Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.65" (118mm) 4.65" (118mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) Thickness: to inches to inches [Not Specified] [Not Specified] Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 5.0" (125mm) 5.0" (125mm) Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.0" (25.4mm) to 1.5" (38.1mm) 1.0" (25.4mm) to 1.5" (38.1mm) Ribbon Length: 2,930" (74m) 3,576" (91m) Supported Type: Wax, Wax/Resin, Resin Wax, Wax/Resin, Resin Centronics Parallel: z z z z RS-232 C: z z z z USB: z z N/A N/A Network I/F: OPT. OPT. N/A N/A Expandable Memory: Zebra LP 2844 Zebra TLP 2844 Intermec C4 (DT) Intermec C4 (TT) 512Kb RAM/1Mb Flash - $75 Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 Black Line sensor: z z z z Label Peeler: $35 $35 z z Cutter: $300 $300 N/A N/A Rewinder: $395 $395 N/A N/A Keyboard Display Unit: $225 $225 N/A N/A z z

41 Zebra LP/TLP 2844 vs. Sato CX200 Sales Knock-Offs The Sato CX200s use the same mechanism as the Cognitive Solus II products, with the substitution of Sato s own controller electronics. Therefore, they are subject to the same mechanical limitations of the Solus II. See Competitive Brief entitled Zebra LP/TLP 2844 vs. Cognitive Solus II for additional detail. The LP/TLP 2844 products enjoy an excellent performance advantage over the Sato CX200s the 2844 s throughput for first-label-out averages about 50% faster, and approximately 70% better in multiple unique label print runs. Performance Total Elapsed Time in Seconds AIAG Compliance Label K-Mart Compliance Label Sato CX First Label Out, ECP Parallel I/F Sato CX Fifty Unique Label Print Run, ECP Parallel I/F Sato CX First Label Out, Serial I/F Sato CX Fifty Unique Label Print Run, Serial I/F

42 Features Comparison MSRP: $575 $675 $395 $495 Advertised Street Price: [New Product] [New Product] $369 $449 Printer Warranty: 1 Year 1 Year 1 Year 1 Year Printhead Warranty: 90 Days/30km 90 Days/30km 500,000 /12.7km 500,000 /12.7km Direct Thermal: z z z z Thermal Transfer: z z Memory - Standard/Maximum: Print Speed: 4 IPS (102mm/sec.) 4 IPS (102mm/sec.) 3 ips (76mm/sec.) 3 ips (76mm/sec.) Resolution: 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) 203 dpi (8 dots/mm) SRAM: 256Kb/512Kb Flash: 512kb/1Mb SRAM: 256Kb/512Kb Flash: 512kb/1Mb RAM: 512Kb Flash: 512Kb/2Mb/4Mb RAM: 512Kb Flash: 512Kb/2Mb/4Mb Maximum Print Width: 4.09" (104mm) 4.09" (104mm) 4.1" (104mm) 4.1" (104mm) Minimum Print Length: 0.38" (10mm) 0.38" (10mm) (9.5mm) (9.5mm) Maximum Print Length: Std. 11" (297mm) Opt. 22.1" (561mm) Std. 11" (297mm) Opt. 22.1" (561mm) 14 (355.6mm) 14 (355.6mm)) Footprint (D x W x H): 8.38 x 7.9 x 6.7 inches 9.75 x 7.9 x 6.8 inches 10.0 x 6.9 x 6.6 inches 10.0 x 6.9 x 6.6 inches Product Weight: 3.0 lbs. (1.3 kg) 3.2 lbs. (1.4 kg) 3.1 lbs (1.41 kg) 3.6 lbs. (1.63 kg) Font Rotation (0, 90, 180, 270 ): z z z z Resident Smooth Fonts: N/A N/A z z Expansion - Vertical/Horizontal: 8x 8x 12x 12x Number of Resident Fonts: Barcode Rotation (0, 90, 180, 270 ): z z z z 2D Barcode Symbologies: & QR-Code (Japan) & QR-Code (Japan) Maximum Media Width: 4.25" (108mm) 4.25" (108mm) 4.65" (118mm) 4.65" (118mm) Minimum Media Width: 1.0" (25.4mm) 1.0" (25.4mm) 2.0" (51mm) 2.0" (51mm) Thickness: to inches to inches to inches to inches Maximum Outside Diameter: 5.0" (127mm) 5.0" (127mm) 5.0" (127mm) 5.0" (127mm) Minimum Core Diameter: 1.0" (25.4mm) 1.0" (25.4mm) 1.5" (38mm) 1.5" (38mm) Ribbon Length: 2,930" (74m) 5,500 (140m) Supported Type: Wax, Wax/Resin, Resin Wax, Wax/Resin, Resin Centronics Parallel: z z z z RS-232 C: z z z z USB: z z N/A N/A Network I/F: Opt. $299 Opt. $299 Opt. Opt. Expandable Memory: Zebra LP 2844 Zebra TLP 2844 Sato CX200 (DT) Sato CX200 (TT) 512Kb RAM/1Mb Flash - $75 Same w/real time clock - $ Kb RAM/1Mb Flash - $75 Same w/real time clock - $105 Black Line sensor: z z z z Label Peeler: Opt. $35 Opt. $35 Opt. Opt. Cutter: Opt. $300 Opt. $300 N/A N/A Rewinder: Opt. $395 Opt. $395 N/A N/A Keyboard Display Unit: Opt. $225 Opt. $225 N/A N/A Opt. Opt.

43 LP/TLP 2844 Printer Tour Tear Bar Ribbon Sensor Ribbon Take-Up Gear Tear Bar Supply Ribbon Hub Take-up Ribbon Hub Print Head Top Cover Lock Media Roll Holders Media Guides Guides Adjustment Label Taken Sensor (optional) Tear Bar Print Head Media Roll Guides Holders Media Guides Dispenser Bar (optional) Guides Adjustment Media Sensor Label-Taken Sensor (optional) 39