Bosley Professional Strength offers comprehensive solutions for thicker, fuller, healthier-looking hair.

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1 Bosley Professional Strength offers comprehensive solutions for thicker, fuller, healthier-looking hair.

2 ASK THE DOCTOR WHY DOES HAIR GET THINNER? and scalp conditions change over time, leading to thinning and in some cases, baldness. Dr. Ken Washenik, M.D. Ph.D. Medical director bosley inc. The key to growing and maintaining stronger, healthier hair is that the hair growth lifecycle be extended for as long as possible. Miniaturization occurs when the life cycle is interrupted, causing rapid cycling of the follicle, which begins to produce smaller and finer hair. Hence long pigmented terminal hair becomes short and fine, weak hair, that may eventually stop growing altogether. The degree of thinning that an individual experiences can vary due to both external factors, such as stress, exposure to free radicals and UV rays, and internal factors such as aging genetics, health, medication and follicle sensitivity to the hormone Dihydrotestosterone, or D.H.T. Everyone s body naturally produces a varying amount of D.H.T. Androgenetic Alopecia, or pattern baldness, occurs in both men and women whose hair follicles are sensitive to D.H.T. (a primary cause of thinning and hair loss). Typically, hair on the top and front of the head is most sensitive to D.H.T. Over time, this hair will become weaker, finer and may eventually stop growing. thinning hair there are two types Each requires a different solution for thicker, fuller-looking hair. There are botanical ingredients that may help improve hair density, reduce hair loss and stimulate hair growth. Scalp hygiene is also an important part of preventative maintenance, especially to help remove D.H.T.-laden sebum that can form on the scalp and in the hair follicle. Cleansers, conditioners and treatments that contain certain botanical benefits may help in maintaining hair density and health. There are currently only two medications that have been shown in clinical trials to be effective in not only stopping hair loss but in stimulating regrowth of hair that has gone Early signs of thinning hair and dormant. Minoxidil is an over the counter medication that minor hair loss may stimulate regrowth in both men and women with genetic hairloss. Propecia is a prescription only medication. In order to offer comprehensive solutions, Bosley, Inc and professional beauty industry experts, including hair stylists, worked to create Bosley Professional Strength products and services. Imagine thicker, fuller-looking hair for life! Visibly thinning hair and significant hair loss

3 ADVANCED THICKENING TECHNOLOGY Extensive research led to the development of Bosley Pro LifeXtend Complex, which helps to create ideal conditions for the healthiest hair and scalp LifeXtend complex biogenic Pentapeptides, a naturally occurring amino acid group often found in hair & skin, strengthen & fortify hair follicles & hair shafts, creating thicker, fuller-looking hair. ocean marine Laminarghane helps to hydrate hair follicles & nourish the hair shaft, while inhibiting toxins such as D.H.T. (a primary cause of thinning hair & hair loss) healthy hair TREATMENTS FOLLICLE NOURISHER Intensive Scalp Primer Primes the scalp, helping to amplify the effects of other treatments. Contains Lupine Protein, Tri-Peptides and Sugars designed to replenish follicles. Primes the scalp, helping to amplify effects when used with other Bosley Pro leave-in treatments. Lightly mist onto scalp, and then apply leave-in treatment of choice. Treatment is designed for the scalp, not the hair. No need to apply to hair. FOLLICLE ENERGIZER Treatment for Areas of Thinning and Low-Density Contains scalp activators that may help raise follicle energy levels. Pentapeptides help stimulate production of root-strengthening Keratin Protein. Apple Stem Cell Extract may support healthy hair follicles. Biotinyl-GHK helps protect and repair hair follicles. Algae extract helps reduce D.H.T. (a primary cause of thinning hair and hair loss). Wheat amino acids nourish and strengthen. Protects and repairs while helping to support healthy hair function in areas of low density such as the hairline or areas where mechanical damage (breakage) has occurred to hair. Apply one or two drops to finger tips, massage into damaged areas and leave on scalp. May be used up to two times a day with or with out shampooing first. *May cause temporary redness. plant Apple Stem Cell Extract may help support healthy hair growth & assist in strengthening hair follicles, helping to create the optimal healthy scalp environment needed for hair preservation & re-growth. HAIR REGROWTH TREATMENT Regrowth Treatment Clinically proven to help regrow hair and slow down or help halt hair loss in some cases. Contains Minoxidil. 2% regular-strength formula for women. 5% extra-strength formula for men only. Topical treatment clinically proven to help slow down hair loss and regrow hair. Use dropper to apply directly onto the scalp on the top and/or crown of the head each morning and evening. Apply to either towel dried or dry hair* Allow a few minutes to dry (may apply other treatments, leave in conditioners, or styling products over regrowth treatment.) Style as usual. *Does not need to be freshly shampooed.

4 healthy hair TREATMENTS healthy hair TREATMENTS MOISTURE MASQUE Healthy Moisture Masque Bosley Professional Strength Healthy Moisture Masque provides intense moisture for dull, dry, brittle hair. A luxurious blend of mango and shea butters, with Brazilian palm tree and avocado oils, adds rich moisture and shine. Red wine extract provides beneficial antioxidant protection. Moisture Masque is color safe, contains LifeXtend complex for healthy hair and scalp and complex to help Moisture Masque is designed for hair that may be depleted of moisture or natural sheen. Lack of moisture and sheen in hair may occur from the following: Chemical treatments and thermal styling tools. Frequent washing and the environment (sun exposure, water with chlorine and minerals, air pollution). *Apply to clean, wet hair, leave on up to 5 minutes and rinse. STRENGTHENING MASQUE Healthy Strengthening Masque Strengthening Masque provides strength and volume to limp, damaged, or weak hair. Biotin and vegetable proteins strengthen, while chamomile and jojoba extract help to condition the hair. Strengthening Masque is color safe, contains LifeXtend complex for healthy hair and scalp and complex to help Strengthening Masque is designed for hair that may be fine/thin, damaged, or lifeless. Lack of tensile strength and body may occur from the following: Frequent or over chemical processing, mechanical or thermal damage. Mature hair, long hair or hair that has been miniaturized (Vellus hair) or is thinning. *Apply to clean, wet hair, leave on up to 5 minutes and rinse. Bos Renew Scalp Micro-Dermabrasion In-Salon Treatment (Not for Retail) Addresses hair and scalp at cellular level. Facial for the scalp! Improving the health of follicles. May reduce hair loss. Making hair healthier and more youthful looking. REBALANCING & FINISHING TREATMENT Dual Purpose Scalp and Treatment May help rebalance dry and oily scalp, releive scalp itching, flaking, irritation and redness for healthier scalp. Use as a wonderful finishing product that provides fantastic nutrition, tames fly-aways and adds silky, smooth shine. Contains Marula Oil know as Africa s Miracle Oil, rich in atixidants and a potent moisturizer. Burdock Root Oil helps maintain a healthy scalp and strengthens hair. Argan Oil provides fantastic nutrition and adds silky, smooth shine. Contains LifeXtend complex to help create ideal conditions for healthiest hair and scalp. to help For healthy scalp, apply small amount onto finger tips and massage into damp scalp, dry and style as ususal. Use as needed. For silky smooth hair, apply small amount onto palm and emulsify, apply throughout damp hair, dry and style as usual. Use as needed. For ultimate shine and finish, apply small amount onto palm and emulsify, lightly apply throughout dry hair. Use as needed.

5 healthy hair TREATMENTS MAINTAINING HAIR COLOR Maintaining hair color for as long as possible is important and keeping the color looking fresh and vibrant is equally important. helps extend color and keeps it looking beautiful. HEALTHY HAIR SUPPLEMENTS FOR MEN AND WOMEN Internal supplement support that optimizes follicle function and promotes healthy growth of hair. Take one or two tablets daily. Polyquaternium-55 Provides high level of color protection and anti-fading action. Conditions and helps smooth the cuticle. COLOR KEEPER Polyamide-2 Protects hair color from UVA and UVB radiation helping control color fading. Amodimethicone Provides continuous thermal protection to help protect against hair color loss from mechanical and environmental damage. Helps maintain moisture and sensory characteristics. Helianthus Annuus (Sunflower) Extract Helps protect hair from stresses that can cause hair color fade.

6 BOS DEFEND HAIRCARE Bosley Professional Strength care has been formulated for those who want to take a more defensive action against thinning. The client may relate to the following: I have thin, fragile hair. My hair seems to be getting thinner, but I haven t noticed any loss. I have a history of hair loss in my family and I am concerned about future thinning or hair loss. I want thicker fuller-looking hair. The care Regimen includes Nourishing Shampoo, Volumizing Conditioner and Thickening Treatment. care is available in formulas for both non color-treated and color-treated hair, which contains Nourishing Shampoo for Non Color- Treated Gentle, (Sulfate free) cleanser that helps to create a healthy environment for hair and scalp. Cleanses and removes debris like D.H.T. from the hair and scalp. Apply to wet hair, massage into scalp, leave one minute and rinse. Volumizing Conditioner for Non Color- Treated Weightless daily conditioner for the hair and scalp that infuses weightless body and shine. is thicker looking and hair hasmore volume. Apply to clean wet hair, distribute evenly, leave up to five minutes and rinse. Thickening Treatment for Non Color- Treated scalp treatment that creates thicker fuller- looking hair while helping to inhibit the action of D.H.T. and strengthens the hair, helping to support healthy hair growth. Apply to shampooed, towel dried hair. Apply small amount on to scalp and root area in fine or thinning areas*. Massage into scalp and comb hair. Do not apply treatment through hair. Follow with styling products of choice and style as usual. *May cause temporary redness Nourishing Shampoo for Color-Treated Gentle, (Sulfate free) cleanser that helps to create a healthy environment for hair and scalp. Cleanses and removes debris like D.H.T. from the hair and scalp. Contains Apply to wet hair, massage into scalp, leave one minute and rinse. Volumizing Conditioner for Color-Treated Weightless daily conditioner for the hair and scalp that infuses weightless body and shine. is thicker looking and hair has more volume. Contains Apply to clean wet hair, distribute evenly, leave up to five minutes and rinse. Thickening Treatment for Color- Treated scalp treatment that creates thicker fuller-looking hair while helping to inhibit the action of D.H.T. and strengthens the hair, helping to support healthy hair growth. Contains Apply to shampooed, towel dried hair. Apply small amount on to scalp and root area in fine or thinning areas*. Massage into scalp and comb hair. Do not apply treatment through hair. Follow with styling products of choice and style as usual. *May cause temporary redness

7 HAIRCARE Bosley Professional Strength care has been formulated for those with visibly thinning hair and excessive hair loss. The client may relate to the following: I notice that my hair has become visibly thin. I am experiencing rapid hair loss and can see more scalp than hair. I have areas of my scalp where hair is no longer growing. The care Regimen includes Nourishing Shampoo, Volumizing Conditioner and Thickening Treatment. The care is available in formulas for both non color-treated and color-treated hair, which contains Nourishing Shampoo for Non Color- Treated Rejuvenating (sulfate-free) cleanser that helps to remove debris like D.H.T. from the hair and scalp of those with visibly thinning hair. Apply daily to wet hair, massage into scalp, leave one minute and rinse. Volumizing Conditioner for Non Color- Treated Weightless volumizing conditioner that reconditions hair and volumizes while smoothing and adding shine. Apply to clean wet hair, distribute evenly, leave up to five minutes and rinse. Thickening Treatment for Non Color- Treated rejuvenating and thickening treatment that reconditions and rejuvenates fragile hair and scalp. Apply to shampooed, towel dried hair. Apply small amount on to scalp and root area in fine or thinning areas*. Massage into scalp and comb hair. Do not apply treatment through hair. Follow with styling products of choice and style as usual. *May cause temporary redness. Nourishing Shampoo for Color-Treated Rejuvenating (sulfate-free) cleanser that helps to remove debris like D.H.T. from the scalp of those with visibly thinning hair. Contains Apply daily to wet hair, massage into scalp, leave one minute and rinse. Volumizing Conditioner for Color-Treated Weightless volumizing conditioner that reconditions hair and volumizes while smoothing and adding shine. Contains Apply to clean wet hair, distribute evenly, leave up to five minutes and rinse. Thickening Treatment for Color- Treated rejuvenating and thickening treatment that reconditions and rejuvenates fragile hair and scalp. Contains Apply to shampooed, towel dried hair. Apply small amount on to scalp and root area in fine or thinning areas*. Massage into scalp and comb hair. Do not apply treatment through hair.follow with styling products of choice and style as usual. *May cause temporary redness

8 STYLING VOLUMIZING & THICKENING Weightless formulas to style and finish hair NOURISHING LEAVE-IN Creates Noticeable Volume Volumizers build body and volume. Hydrolyzed vegetable protein helps detangle, creating smoother, shinier hair. Pentapeptides and Apple Stem Cell Extracts may support healthy hair function. helps to protect and Humidity and heat resistant. Alcohol-free and thermal-styling protective. May be used to blow dry or when drying naturally. Spray onto towel dried hair, comb through, style as usual.* *Add Bosley Professional Strength Styling Mousse or Gel for more volume and hold. STYLING VOLUMIZING & THICKENING STYLING MOUSSE Infuses Instant Body Strengthens and thickens the hair shaft. No flaking or dusting. helps to protect and Humidity and heat resistant. Alcohol-free and thermal-styling protective. May be used to blow dry or dry naturally. Foam a small amount into the palm of hand (add more if needed*) apply to towel dried hair and style as usual. * If using the leave-in thickening treatment apply sparingly. STYLING GEL Visibly Thickens Naturally-derived volumizers help create body and strength. Pentapeptides and Apple Stem Cell Extracts may support healthy hair function. helps protect and extend color. Humidity and heat resistant. Alcohol-free and thermal styling protective. May be used to blow dry or when drying naturally. Squeeze a small amount into the palm of hand (add more as needed), apply to towel dried hair and style as usual. *If using the leave-in thickening treatment apply sparingly. STYLING HAIRSPRAY Builds Volume and Holds Style in Place Style and finish with this longer lasting bodybuilder. Imparts incredible shine without build-up, stickiness or flaking. helps to protect and extend color. Humidity and heat resistant. Thermal-styling protective. Style as usual, mist spray 6-12 inches over the hair.* *For added volume after blow drying bend head upside down, mist spray over the hair, straighten back up and use fingers or comb to style, finish with another mist of spray.

9 HAIR THICKENING FIBERS Create Instant Thicker fuller-looking with Keratin Fibers Instant Thicker fuller-looking! NON-AEROSOL HAIRSPRAY & FIBERHOLD SPRAY Provides Extra Durability and Longer Lasting Results HAIR THICKENING FIBERS Made from Natural Keratin Bonds securely to existing hair for instant thicker, fuller-looking hair! Covers up fine & thinning areas of hair Temporarily covers up roots & gray between color treatments Easy application...just shake Thickening Fibers onto hair, apply FiberHold Spray & go! Long lasting, stays in place through humidity, wind & perspiration Easy to remove with shampoo Medium hold non-aerosol hairspray Fast drying Provides UV and color protection Use with Bosley Pro Thickening Fibers to provide extra durability and longer lasting results *Style dry hair into place. Hold nozzle 10 to 12 inches from hair and spray evenly. Before Thickening Fibers Before Thickening Fibers HAIR MUST BE COMPLETELY DRY before use. Brush or comb hair, shake Thickening Fibers applying liberally into thinning and low-density areas. FIBER COLORS 7 Colors to choose from Gently style hair into place with fingers or plastic comb. If desired, use Brush Applicator filled with Thickening Fibers to apply around hairline and hard to reach areas. Spray Bosley Professional Strength Non-Aerosol spray & FiberHold Spray, which may increase the bond between natural hair and Thickening Fibers for extra durable, longer-lasting style. Shampoo to remove. After Thickening Fibers After Thickening Fibers Black Dark Brown Medium Brown Light Brown Auburn Blond Gray

10 BOSLEY office services Bosley, Inc offers advanced thinning hair solutions at over 70 office locations in the U.S., Canada and Mexico. ASK YOUR STYLIST TODAY Bosley Professional Strength has provided partner stylists and salons with the necessary education and tools to create your personalized program for thicker fuller-looking hair, including: PROPECIA DRUG THERAPY Propecia inhibits the formation of D.H.T. Most who take Propecia experience a slowing or cessation of hair loss over the back and top of the scalp Propecia is available by prescription from a Bosley, Inc. doctor *Do not take Propecia unless a doctor has recommended its use. Propecia is a product of Merck Sharp & Dohme Corp. BOSLEY LASERCOMB The first medical device proven to promote hair growth. It is one of the only drug free treatment options making the Bosley LaserComb distinct from other clinically proven products.* Lasercomb is ideal for all stages of thinning hair, especially in cases where hair restoration procedures are not possible. *Only sold through Bosley.com or by visiting a Bosley office location. Advanced Thickening care Healthy Treatments Volumizing and Thickening Styling Bosley Office Services Bosley Professional Strength is the first professional, comprehensive program to maintain thicker, fuller-looking hair. HAIR RESTORATION PROCEDURES restoration involves the transplanting of hair and follicles from one area to the other. In the case of pattern baldness, the hair on the back and sides of the head, called the donor area, are resistant to D.H.T. and are moved to the thinning areas at the top and front of the head. When the donor hair is moved to the top and front of the head, the follicle retains the resistance, and the transplanted hair thrives where the genetically sensitive hair failed. For more information, call us at BOSLEY1 ( ), visit us at or friend us at Facebook.

11 WHY BOSLEY pro? Bosley Professional Strength (Bosley Pro for short) is partnered with Bosley, Inc., the most recognized hair restoration brand in the world, to provide the most comprehensive in-salon programs for thinning hair. Bosley Professional Strength is Bosley doctor recommended. Bosley Pro delivers advanced thickening haircare, treatments, and styling products. Formulas are vegan, sulfate-free, paraben-free & phthalate-free and contain no additional sodium chloride. Bosley Pro s exclusive LifeXtend Complex and D.H.T inhibitors provide thicker, fuller-looking hair. Bosley Pro Starter Kits offer thicker fuller, healthierlooking hair in 30 days Bosley Pro is a primary supporter of The Beauty Bus ( a nonprofit organization offering beauty services to homebound patients and their caregivers. For information call BOSLEY Bosley, Inc. Beverly Hills, CA All Rights Reserved. Printed for Scientific Research, LLC.

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