Thirsting for ideas to help your restaurant grow?

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1 Thirsting for ideas to help your restaurant grow? Heartland provides a number of refreshing solutions HOSPITALITY SOLUTIONS

2 Table of Contents Overview Payment Processing Ovation Payroll Marketing Solutions SmartLink Freshtxt 360 POS Lending Contact

3 Being in the restaurant business isn t easy. You have guests to greet, inventory to manage, employees to supervise and on top of all this, you need to be certain that your payments are being processed securely; that your staff is being paid on time; and that you have the funding you need to grow your operation, among many other things. Heartland is here to help.

4 Presenting a better process for payment processing. As one of the largest payments processors in the United States, Heartland has helped countless businesses grow by doing something different: providing pricing and fees that are fair and upfront and statements that are easy to understand. With Heartland you ll benefit from secure, flexible payment technology with transparent processing costs that are based on your business volume. True wholesale pricing Heartland offers all our clients Interchange Plus Pricing. So you ll know how much you re paying Heartland and how much is going to the issuing banks and card brands. Best-in-class data security Heartland s end-to-end encryption (E3 ) technology ensures that account information is secure from the moment credit or debit cards are swiped or keyed through transaction processing and settlement protecting your customers sensitive cardholder data and reducing your scope of PCI- DSS compliance. And, our tokenization solution prevents customers payment card information from ever being stored in your POS system or terminal. Combined, these technologies provide the highest level of data security available without adding to your processing costs. Unparalleled service When you call our service center, a real person not an automated voice response system will pick up the phone within an average of five seconds. And, we will not hang up until your issue is resolved. Our focus and priority is not the number of calls our customer advocates take, but how well we support our clients. We do whatever it takes to reduce downtime and get you back up and running on the first call.

5 So much more than a payroll service. Ovation Payroll offers full service payroll processing, plus a full range of HR features to support your business. So, whether you need a turnkey payroll service for your expanding employee base, require at-the-ready employee resources or are offering a 401K for the first time we ensure a solution that suits your needs. Secure & flexible We combine flexibility with user-friendly tools for a simple and accessible payroll experience. You can process anytime from anywhere, with instant online access to all of your payroll data and employee information. And, we use the latest encryption technology to ensure the safety of all your payroll information. Single point of contact We re proud to provide the most knowledgeable and responsive customer support team in the industry. We will partner you with a dedicated and friendly payroll consultant who understands the restaurant business and who will personally respond to your questions. Competitive pricing, plus a 3-year price lock Our all-inclusive pricing means we will not nickel and dime you. Best of all, we lock in your rate for three years. No surprises. No sudden increases. No worries.

6 Attract new customers and encourage repeat business. Gift Card With over $19 billion in restaurant gift card sales in 2012, gift cards are a smart way for restaurants to generate more revenue. Heartland offers a low-cost, monthly gift card subscription program that doesn t hit you with annoying per-swipe fees. Our program is easy to implement and manage. Plus, it provides greater security than paper gift certificates. - Popular with customers especially for birthdays and holidays - Promotes customer spending and enhances your revenues - Easy budgeting with low monthly subscription - Easy-to-process transactions for your staff as simple as a credit card - Prevents fraudulent gift card activity with real-time account monitoring Tabbedout - This marketing and payment solution was built specifically for the hospitality industry and is 100% integrated with the major POS systems. Customers can open, view, and pay their tab from their phone a simple and secure process allowing the staff to spend more time with their customers, adding revenue to the bottom line. Segment your customer base to reward loyal customers or engage first time or lapsed customers. Target exactly who you want based on how frequently they visit your business and when they last stopped in. - Easy split-check group ordering - Customers pay when they re ready, no waiting for the server or bartender - Capture order history and preferences - Bartenders and servers spend more time serving food and drinks instead of checks

7 Spend less time worrying about downtime and lost sales, so you can focus on your customers. Restaurant operators rely increasingly on internal and external connectivity to communicate with customers, accept card and mobile payments, and so much more. Network issues can slow down or stop POS and other critical systems and your business with them. That s why the right network solution is so important. SmartLink is a managed network solution that reduces your risk of hackers, manages your broadband, provides safe public and private Wi-Fi and delivers cellular backup to keep your business running smoothly, and give you peace of mind. The SmartLink Security Appliance prioritizes the flow of traffic, reduces risk and keeps your business online. - Process payment transactions without interruption, with PCI-DSS compliant segmentation - Manage Firewalls for security updated and monitored - Network issues are handled for you, so you can concentrate on your business - Web-based portal provides network visibility and controls SmartLink Business and Guest Wi-Fi provide superior coverage, capacity, and security. - Segment and secure guest access from business and financial transactions - Open up mobile device access for smartphones and tablets - Scan for and identify threats and prevent back-door access Cellular Back-Up & High Speed Broadband automatically kicks in when internet service is interrupted. - Low cost, constantly monitored cellular broadband service providing a high speed wireless connection if and when your DSL or Cable goes down Food Safety Monitoring, sold stand-alone or as part of SmartLink, is a cloud-based, temperature monitoring solution for food and beverage storage. - Affords greater efficiencies, more control over quality and freshness - Provides access to detailed reports to help protect your customers and your business - Supports Hazard Analysis Critical Control Points (HACCP) guidelines

8 A complete front-of-house restaurant app. A positive guest experience is the cornerstone of a successful operation. But keeping those customers satisfied and coming back has its challenges. What if you had a system to promote your establishment, contact your wait list, and manage both reservations and seating? If it sounds too good to be true, you haven t heard of Freshtxt. - Easily manage online and call-in reservations with no extra fees per reservation. - Quickly add guests to the wait list and minimize congestion at the host stand - Accurately gauge wait time by table size and easily manage guest expectations - Free your guests from annoying and clunky pagers with text or telephone alerts - Improve table management and turn-time accuracy by enabling floor staff to update table status - Send customized promotional messages to your guests, using a database you own, to increase repeat business Not only is Freshtxt cost-effective, it reduces your restaurant s technical challenges and simplifies your front of house; working effortlessly with your existing equipment. - Works with any computer or tablet with an internet connection - No equipment to purchase or software to install simply log in and you re ready to go - Easy to use and learn new employees can begin using the system in minutes - Weekly, monthly and yearly analytic reports - View your table statuses in real-time from anywhere

9 Control Upfront Costs. Few restaurant businesses can run successfully without an electronic point of sale (POS) system to organize orders and account for transactions. Busy nights with lots of people require a system to help organize orders and account for transactions. A POS system is ideal for keeping track of transactions as well as analyzing sales. Heartland 360 POS is an innovative subscription model that controls up-front costs by bundling your software, support and maintenance costs into an affordable weekly subscription taking the surprises out of POS ownership. - On-site swap workstation available - 24/7/365 live answer telephone support - Unlimited manager training - All software updates included - 3-year hardware warranty - Unlimited extended warranty available By controlling up-front costs and building a program around service first, Heartland 360 POS can meet your most pressing demands. A robust feature set includes: - Table service - Bar service - Quick service - Pizza and delivery - Catering - Host and reservations - Labor tracking and scheduling - Inventory and food cost controls - Integrated credit card processing - Integration with Heartland payroll, gift card and other solutions

10 Get the financing you need to run your business. Every day, successful bar owners are walking into banks with brilliant ideas for their expansion and growth and are walking out empty-handed. That s why we formed Heartland Lending Services. Heartland Lending Services (HLS) specializes in rapid approval and funding of fixedcost loans at competitive rates to qualified business owners. We provide financing at a fraction of the cost of merchant cash advance companies, and our application process comes without the red tape expected with traditional commercial loans. Whether you need to access capital to purchase furnishings or equipment, make renovations or repairs, or expand your business, HLS can help. - A superior customer service experience. A real person answers the phone when you call and has the industry knowledge to accurately answer your questions. - Full disclosure on loan terms. We ll make sure you understand our application process and underwriting criteria upfront by explaining exactly how much your loan will cost and when we expect you to repay it. - The best loan rates and payment terms available to qualified business owners

11 Contact Information. Call: (866) Visit:

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