Dell Storage The Power To Do More. Christian Schwartz-Sørensen Storage Sales Engineer Tlf

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1 Dell Storage The Power To Do More Christian Schwartz-Sørensen Storage Sales Engineer Tlf

2 Agenda Hvad kan Dell storage gøre for dig? Software Defined Storage DPACK Compellent Flash Array Fluid File System Fluid Cache

3 Addressing enterprise data challenges Companies of all sizes wrestle with doing more with less 30%-50% WW estimated yearly data growth through % predicted IT spend increase in 2013 New technologies and software can help close this gap Dell can help customers do more with less Source Gartner

4 What can Dell storage solutions do for your business? Offer best TCO in the industry. $ Don t face a rip and replace refresh. Storage that grows with your business, not before. Only pay for software once. CAPEX Usable TB Dell Storage Open flexible architecture with the future built in instantly responds to business conditions. Complete DR at a fraction of the cost. $ Near-zero recovery time 4 Business applications are implemented faster, new technologies are deployed instantly. Applications and information always available to make business decisions.

5 What is the goal of the vision Drive down the cost of storage $ Automate time-consuming storage tasks CAPEX Usable TB Dell Storage Leading TCO delivered by Industry s best tiering Manage more storage in less time Scale on a platform you never outgrow Investment protection driven by innovative licensing Optimize your enterprise Servers Storage Networking Software Services Better Together

6 Dell Storage Workload-optimized solutions for any size customer MD, NX Series PS, FS Series SC, FS Series Dell Software Converged infrastructures Software defined infrastructure PowerVault EqualLogic Compellent Affordable, entry level storage Easy-to-use virtualized storage High performance storage Powered by Fluid Data technologies Data management & protection I/O intensive applications Cost-effective tiered storage

7 Software Defined Storage: Industry Investment in a More Flexible Affordable Storage Architecture Forrester Defines SDS as: A new storage architecture that pools together existing and new storage resources and allows developers and other business stakeholders to access these resources without administrator intervention through APIs or service catalogs IDC defines Software Based Storage as: Any storage software stack that can be installed on any commodity resources (x86 hardware, hypervisors or cloud) and/or off the shelf computing hardware and used to offer a full suite of storage services and federation between the underlying persistent data placement resources to enable data mobility of its tenants between these resources 7

8 Software defined Storage is all about The next generation of Storage virtualization FLEXIBILITY Using the latest & greatest technology On-demand storage COST Using standardized technology No need for upfront investments SCALING Scale-out Storage architecture Unlimited storage capacity 8 Confidential

9 Widest industry offerings for different needs Hardware abstraction Storage Virtualization Multi purpose hardware and software Dell Fluid Data Architecture Dell Fluid File System Software defined Storage OpenStorage Dell PS-Series PS-Series is fundamentally changing the way enterprises think about purchasing and managing storage. Built on an advanced, peer storage architecture, PS simplifies the deployment and administration of consolidated storage environments Dell SC-Series SC-series of automated intelligence manages a virtualized, scalable pool of disks for block and file to maximize performance to lower Total Cost of Ownership. Performance and capacity requirements through automated intelligent data placement. Dell Hadoop Dell FS & NX-series Dell PowerEdgeseries Dell Partnership 9 Confidential

10 Now: Go Cheap & Deep with SdS Cheap Storage Server #1 Cheap Storage Server #2 Cheap Storage Server #3 Cheap Deep Highly affordable hardware Open industry standard technology Full Scale-out architecture OpenSource solutions Scaling from Mega, Giga, Tera, Peta, Exa to Zetta (Yatta?)-bytes 10 Confidential

11 Which do you choose? Very Similar, but yet very different.

12 What if you had to race here?

13 DPACK Results review Co-Branding Report Summary Aggregation of both IOPS, memory, and MB/s. This summary takes into account the time of performance peak across server workloads. This provides a highly accurate simulation of what the combined workload will look like on a virtual storage array. A 95 percentile is an industry standard that IO demands, but excludes anomalies that can be handled at 13 an acceptable Kompetera rate Solutions by a Day 2013 systems Confidential cache.

14 New technologies, new opportunities Delivering value-based innovation optimized for performance Leveraging state-of-the-art storage technologies, optimizing for performance and value Hot data moving to optimized flash-based systems Cold data moving to cheap and deep systems Customers need solutions that span the spectrum

15 Price Performance RESTful API The Future is Fluid: Vision is Driving data center optimization Fluid Cache/PCIe Flash Software AUTOMATED TIERING Cost-optimized flash 15k/10k drives Services Intelligent tiering Scale-out NAS Data protection 7.2k drives Compressed Tier Professional services ProSupport Copilot SupportAssist

16 Compellent Storage Center 6.4 enhancements Continuing the legacy of innovation Enables new tiers of storage to address today s evolving data center challenges Optimizes performance for database & OLTP workloads Amplifies the power of Compellent tiering Leverages performance gains of SC 6.3 to fully exploit high-speed flash storage Extends tiering to multiple flash types and to cost-efficient dense storage Best performance at the lowest possible cost Integrates management of block and file data

17 Data Progression enhancements Optimized for Flash environments On-demand Data Progression Ideal for multiple tiers of SSD Read-intensive data is automatically moved to read-intensive SSDs (MLC) Write-intensive data stays on highendurance SSDs (SLC) Cold data moves to 7,200 RPM disks Automatically handled by Compellent OS The first platform that can automatically tier across write and read intensive SSDs

18 NEW! Compellent Flash Optimized Solution With industry-first MLC/SLC intelligent tiering Improves performance for dataintensive apps and OLTP workloads Cost-optimized with intelligent tiering Enterprise features Best performance at lowest cost 75% >300K IOPS Lower cost than most all-flash solutions >100,000 IOPS and submillisecond latency running OLTP workload

19 NEW! Fluid File System v3 Industry s only primary storage solution with policy-driven variable-block deduplication Scale-out NAS: expand performance and capacity independently Best-in-class performance with industry-low TCO Post-process deduplication Enhanced protocol support Expanded list of third-party certifications Reduce data by half Reduction in typical user datasets with integrated dedupe and compression FluidFS Appliance Client Network FluidFS Appliance File protocols (CIFS/NFS) FluidFS Appliance Block protocols (FC/iSCSI) Storage array

20 Redefining price/performance for enterprise NAS One-third the cost/ops while delivering equal or better performance Dell Fluid File System Purpose-built for large-scale performance-intensive file workloads Linear performance scaling Leverages Data Progression for maximum efficiency 494,000 /SPECsfs OPS* vs. Competition 1/4 the cores 1/10 the RAM 1/3 the rack space Dell Fluid File System 67% Competition Cost per OPS* *based on the SPECsfs benchmark, and published at

21 NEW! Advanced scale-out NAS FS8600 with industry-first policy-driven variable-block deduplication Only unified storage system to scale capacity and performance independently 2PB in a single namespace, 2X capacity increase over FluidFS v2 Fully integrated with Enterprise Manager Best IOPS/$ among major NAS vendors Only primary storage array with policy-based block level data reduction technology SC280 with FS8600 is the industry s densest NAS solution

22 Next step addressing the SAN latency shift Server Server Server Server Data has to go to SAN every time for shared storage writes and reads Latency Storage Network (FC or iscsi) Storage Area Network (SAN) Order of magnitude latency reduction enabled by flash exposes latency in SAN interconnect

23 Fluid Cache for SAN INSTALL ADD ADD 1 2 SW SW SW SW 3 Low Latency 10Gb Or 40Gb w/rdma Server Server Server Server PCIe SSD PCIe SSD PCIe SSD PCIe SSD Fast access to data in the PCIe SSD Cache between nodes Shared Read/Write Cache Pool Private Cache Network Storage Network (FC or iscsi) ENABLE 4 SW Storage Area Network (SAN) Dell Compellent PCIe SSD (Servers) + Caching SW + SAN (Compellent) = Application Acceleration Creates a shared, distributed Cache pool complete with full writeback support and HA

24 The Future is Fluid: Driving data center optimization Embracing trends to drive our vision State-of-the-art technologies New workload-driven architectures Software & Services innovation Proof points validate our commitment Storage Center 6.4 Compellent Flash Optimized Solution Compellent Dense Enclosure Fluid File System v3 Compellent FS8600 NAS EqualLogic SAN HQ 2.6 & SupportAssist

25 25 Thank you!

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