You have a vision. of your property s. potential. Together we will. turn potential into. reality.

Transcription

1 You have a vision of your property s potential. Together we will turn potential into reality.

2 Who We Are Access Hotels & Resorts is a full-service hospitality management and consulting firm specializing in hotel, project and asset management. Our leadership team consists of hospitality veterans who possess a remarkable combined one hundred years of experience in the industry. Access is a trusted partner to hotel owners, developers and financial investors in the competent evaluation and management of projects and assets. We are experts in hotel: Management Asset Management Acquisition Development Renovation Repositioning

3 Our expertise in a diverse selection of services allows us to tailor a strategy, then implement and execute a plan that will make your vision a reality.

4 Quick Facts Our headquarters are in Las Colinas, Texas with regional offices in Philadelphia, Pennsylvania and Orlando, Florida. We have 1,500 propertylevel employees. We re approved operators for Small Luxury Hotels, Starwood Hotels and Resorts, Choice and Intercontinental Hotel Group. We ve achieved Four Diamond awards at four hotels. Our Company Began in 2005 with an inventive approach to hotel management. Because each of our founding members has 25+ years experience in hospitality management, we knew what worked and what didn t. We were and remain uniquely qualified to present our ideas on revenue generation and cost reduction to those who wanted to see true change.our

5 People Mark Lahood Managing Principal and Co-Founder Thomas Baker Managing Principal and Co-Founder Barry Caplan Managing Principal and Co-Founder Gunther Zweimuller Executive Vice President Cathy Brand Vice President of Finance Nicole Morgan Director of Reservations Graham Asher Vice President of Operations Steven Seghers Vice President of Technology and edistribution Our team consists of hospitality innovators. Each member possesses a unique strength, experience and specific set of skills that we leverage to your advantage.

6 Our Mission Statement At Access Hotels & Resorts, we are dedicated to assisting hotel owners in the maximization of the value of their assets. We believe that through market and operational analysis, capital expenditure planning and strategic asset positioning, we can optimize market penetration and control costs to maximize ROI. Together we work to create value.

7 What We Do We specialize in the operation of full-service upscale hotel assets, both branded and un-branded. Our in-house management includes: Acquisitions/Dispositions Project Management Branding and Positioning Human Resources Accounting & Reporting Multi-Level Customer Relationship Management Reputation Management and Social Media Solutions Renovations Operations Training Food & Beverage Marketing & Sales Data Services Engineering Revenue Management Technology Solutions

8 Our Approach is Always Customized Operations Access management has unparalleled expertise in operations. In all segments of our business, we are unique in the industry because we deliver great guest experiences based on Access operating standards. We work closely with our partners to customize the guest experience for each property to the specific market and design original facilities. We implement our services to be consistent with all Access properties. We take advantage of the locations, environment and owner s objectives to create exceptional experiences for guests, resulting in memorable stays and high guest satisfaction. Direct Sales and Marketing Access Hotels & /Resorts is nationally recognized for our strong sales and marketing organization. We define key market segments, establish individual and team goals, develop and train sales teams, implement key account reward programs, stress the importance of proper communication with initiatives and engage hotel staff with our emphasis on education and philosophy of Everybody Sells.

9 Technology and ecommerce We fuse internet marketing and ecommerce strategies to maximize your online efforts. Our online brand direction, website development, pay-perclick ads and proactive campaigns are dynamic to drive success. We initiate and leverage relevant partnerships with high-end web portals as well as clearinghouse sites when needed to drive occupancy. We track results with monthly and real-time reports to show revenue per source, click flow, conversion, source tracking and call volume. Accounting and Finance Our accounting systems are centralized and standardized, managed by the local, on-site accounting team with corporate backup and support. Tight expense control is a powerful tool to maximize the bottom line. We provide our local staff with daily financial reports for immediate feedback. Typically, we operate a hotel with half the overhead personnel compared with other management companies. We do an internal audit performed on a routine basis to ensure compliance with all accounting and operational procedures and controls to protect your asset. We do customized owner reporting, in addition to a standard monthly financial package, cash flow analysis, annual budget and monthly forecasts.

10 We re Proud of the Properties We Manage Our managed properties span the United States and Caribbean. Every hotel and resort we manage is rated as one of the top three hotels in their respective cities by TripAdvisor due to consistent guest satisfaction and top-notch management. Bacara Resort & Spa Santa Barbara, California The Westport Inn Westport, Connecticut The Lodge of Four Seasons Lake Ozark, Missouri The Palace at Playa Grande Rio San Juan, Dominican Republic Distrikt Hotel New York City, New York KinHa Beachscapes Resort Cancun, Mexico Sax Hotel Chicago Chicago, Illinois Seton Hotel New York City, New York

11 Bacara Resort & Spa Santa Barbara, California Our re-structured labor and expense guidelines had a positive NOI impact of $1.1 million for balance of 2011 We created and implemented a comprehensive sales structure and complete revenue management program with great results The Distrikt Hotel New York City, New York For first eight months, ran at 85% occupancy and averaged $225 ADR Our team centralized accounting and handled brand creation

12 The Lodge of Four Seasons Four Seasons, Missouri We analyzed and implemented a zero-based budgeting process, including wage and labor standards We developed a comprehensive sales and marketing strategy, including an ecommerce plan, yield strategy and room segmentation KinHa Beachscapes Resort Cancun, Mexico Increased direct website bookings from 10% to 21% in three months Occupancy increased by 11% in the first five months of operation

13 The Westport Inn Westport, Connecticut Our team completed the property s full conversion to Ascend Collection affiliation Under our direction, the hotel completed a $4 million renovation of all guest rooms and public areas and added a new indoor pool, a new restaurant, bar and grand ballroom The Palace at Playa Grande Rio San Juan, Dominican Republic Our team handled complete brand creation We centralized accounting and provide full revenue management and reservation services

14 Sax Hotel Chicago Chicago, Illinois Successful transition of management team and implemented guest service training and standard operating procedures Launched new website, rebranding, identity, comprehensive ECommerce plan and new technology platform Seton Hotel New York City, New York Increased RevPAR 30% year over year and average room rate by 25% Managed completion of multi-million dollar renovation, then rebranded and launched as a new boutique New York City hotel

15 Our Prior Portfolio Branded and Independent Properties The Melrose Hotel Dallas, TX The Melrose Hotel Washington DC The Melrose Hotel New York City, New York Belmont Hotel Dallas, Texas The Westin Great Southern Columbus, Ohio Allerton Crowne Plaza Chicago, Illinois Inn of Chicago Chicago, Illinois Holiday Inn City Centre Chicago, Illinois Streamline Towers Las Vegas, Nevada Asset and Project Management The Allerton Hotel Chicago, Illinois The Inn of Chicago Chicago, Illinois City Centre Hotel and Sports Club Chicago, Illinois Adams Mark Hotel Chain Acquisition Indigo Hotel Cherry Hill, New Jersey Palmetto Lodge Baton Rouge, Louisiana The Worden Hotel Saratoga Springs, New York Desoto Hilton Savannah, Georgia Barnsley Gardens Resort Atlanta, Georgia The Allegria Hotel Long Beach, New York The Ellis Hotel Philadelphia, Pennsylvania Who Are Our Primary Clients? BPG Ltd bpgltd.com Chartres Lodging, formerly Oxford Lodging chartreslodging.com Kokua Hospitality kokuahospitality.com Warwick International Hotels warwickhotels.com Four Seasons Realty Inc 4seasonsrealtyinc.com Pulte Homes pultehomes.com LaSalle Hotel Properties lasallehotels.com

16 Access Hotels & Resorts Providing the access you need for a successful partnership. You have a vision of your property s potential. Together we will turn potential into reality. AccessHospitality.com 400 E Royal Lane Suite 290 Las Colinas, Texas