Build Deposits Profitably and Grow Customer Relationships. Manage the deposit base with proven analytics

Transcription

1 FICO Deposit Solutions Build Deposits Profitably and Grow Customer Relationships Manage the deposit base with proven analytics

2 The future will witness aggressive competition to win deposit accounts. To attract the right clients, institutions are investing in analytics to target market, in technology and refocusing staff on cross-selling. IDC Financial Insights Build Deposits Profitably and Grow Customer Relationships 2

3 Deposit management has become a central strategic focus for banks around the world. With deposits re-emerging as a critical source of funding and the core of customer loyalty, banks need effective strategies to attract, retain and manage deposit customers. FICO brings to bear our history of proven financial services analytics to help you grow your deposit business. FICO offers strategy consulting and solutions that can help you build deposits profitability and retain deposit customers critical to your bank s assets. FICO solutions enable you to cross-sell more effectively, build customer loyalty, minimize fraud and target new revenue-generating products to low-risk, profitable customers. Make your focus on deposits pay off. Apply the same rigor to managing deposit accounts as you do to your entire suite of consumer lending vehicles with FICO s proven analytics. Build Deposits Profitably and Grow Customer Relationships 3

4 Strategic Decision Solutions Balance Growth Improve profitability and grow your deposit base The credit crisis has compelled banks to lower their loan-to-deposits ratios, and competition for deposits has become intense. Offering the right products and services to attract and retain deposits has become a competitive advantage. With FICO s balance growth solution, you can: View each customer in terms of the total relationship, not just as an account, and provide consistent and appropriate decisions based on each individual s profile. Offer a differentiated customer experience that produces loyalty, higher retention rates and referrals, as well as longer-term relationships with your most profitable customers. Identify the most valuable prospects for marketing promotions and achieve higher response rates. Properly segment your existing customer base for targeted offers and marketing programs that build balances. Build customer loyalty by offering valued services and products through relevant channels by understanding each customer s behavior. Examine transaction behaviors in order to time offers more precisely for a greater likelihood of acceptance. Revenue Management Strike the right balance between fee income and customer satisfaction Fee revenue, overdraft management and funds availability policies are key components to managing the profitability of deposit accounts. FICO solutions enable you to enact consistent policies based on customer risk and value, delivering the right decision for each transaction. With FICO s revenue management solution, you can: Automatically determine eligibility for targeted fee waiver programs to carefully segmented customer groups across your entire deposit base. Design appropriate overdraft strategies and communications for customers experiencing overdrafts in any channel. Reduce and control operation losses with smart hold strategies that protect the bank from financial harm and the low-risk customers from inconvenience. Determine daily ATM limits, pay/no pay decisions, cashed items and other critical deposit transactions while managing risk and revenue. Create risk and value-based decisions that are delivered to the transaction point in real time, within regulation guidelines. Respond quickly and effectively to regulatory changes. Detect and prevent fraud in deposit accounts in real time. Customer Loyalty Retain profitable customers and gain share of wallet Earning customer loyalty is high on the list of challenge banks face these days. Consumers have choices and they are more willing than ever to switch. FICO equips you to know the customer better and build a stronger relationship. With FICO s customer loyalty solution, you can: Gain customers trust and following by providing free FICO Scores in online environments. Gauge each customer s current and potential value more accurately, and build the kind of relationship that engenders loyalty. Implement event-triggered cross-sell and up-sell strategies in branches, call centers, at ATMs or online by understanding customer preferences and needs. Segment your customer base by your own designated criteria and promote loyalty programs appropriate to each segment. Promote new product offerings to the right target prospects at the right time, and gather a greater share of wallet and loyalty. Manage fee waivers based on segmentation and growth strategies, proactively rewarding good customers and improving their satisfaction. Build Deposits Profitably and Grow Customer Relationships 4

5 Fraud Management Prevent losses, protect margins and safeguard customers Deposit account fraud is on the rise. Online banking, mobile banking and ATMs improve customer satisfaction, but they also invite new and bold fraud schemes. FICO can help you thwart increasingly sophisticated electronic and multi-channel fraud. With FICO s fraud management solution, you can: Identify truly fraudulent intent as opposed to credit risk behavior. Detect and thwart third-party or victim fraud, such as identity theft and account takeovers. Detect and prevent first-party or perpetrator fraud, in which an account holder uses a deposit account to conduct deliberate fraud. Detect and prevent commercial e-payments fraud at the account and customer level. Detect fraud schemes involving multiple channels with account level behavior monitoring. Establish clear criteria for allowing or refusing overdrafts, freezing accounts and contacting customers about suspicious events. Apply consistent, compliant decision-making policies, providing optimal protection to the institution while giving optimal service to good customers. Build Deposits Profitably and Grow Customer Relationships 5

6 Fair Isaac Corporation Corporate Headquarters: 901 Marquette Avenue Suite 3200 Minneapolis, MN USA US toll-free: International: +44 (0) Regional Centers: London Birmingham (UK) Beijing Singapore Madrid Munich São Paulo Bangalore FICO and Make every decision count are trademarks or registered trademarks of Fair Isaac Corporation in the United States and in other countries. Other product and company names herein may be trademarks of their respective owners Fair Isaac Corporation. All rights reserved. 2693BR 09/10 2,500