ican facilitates top-up and cash acceptance and payments through self-service kiosks and centralized management software.

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1 ican facilitates top-up and cash acceptance and payments through self-service kiosks and centralized management software. 1

2 Problem, Need, Solution 2

3 Introduction ican is a fully-automated cash acceptance and payment network providing real-time processing. We support up to 200 service providers, 100,000 agent outlets, over 300 data exchange protocols, and our processing center is capable of handling more than 500 concurrent client requests. Our software delivers four advantages with one solution: * Instant access to cash and mobile money * Increased market participation * Expanded consumer and subscriber base * Increased profit Access to Cash: Despite owning a mobile phone, over 1 billion people in Asia have no access to solid financial services, and with the majority of transactions below US$3. They are the unbanked. Increased Market Participation: ican allows subscribers to top up with any amount, increasing online time. MNOs increase their subscriber base, mobile phone users better utilize their phones, and previously unreachable consumers participate in economies. Expanded Consumer and Subscriber Base: ican s self-service kiosks allow consumers in all demographics and in even the most remote areas to access cash and make payments of any kind to any network member. Increased Profit: Service providers spend up to 20% of income on scratch and prepaid card manufacturing and distribution. ican reduces payment collection to only 3~4% with no capital expenditures. 3

4 Advantages ican has 10 unique advantages Fully centralize and management: all modules are interlocked with the engine requiring all activity to be registered. Real time: all processes are carried out online, in real time eliminating all delays. Full serial architecture: all requests are processed in serial mode, eliminating duplication or overwriting. 1 request, 1 transaction, 1 result. Capacity: the system is capable of handling more than 500 concurrent connections. Hardware/ Software Requirements: ican runs on even the lowest computer configuration, requiring only Apache, PHP, OpenSSL standard configurations Licensing: the software is a self-sufficient, developed from open source resources. No proprietary licensing is required. Scalability: ican is easily deployed across a wide range of hardware and O/S configurations. Platform compatibility: gateway modules can be integrated with over 300 data exchange protocols and partner company software packages with various cryptography. Easy modification: being open source based, no compilation is required and implementation is carried out without interruption to current services. Easy support: user friendly interface, remote management and operational controls require only minimum training and staff. 4

5 Service Provider Benefits Merchants and service providers benefit from 9 advantages. Profitability: replacement of less productive services with more a accessible cash payment and acceptance network increases revenue. Faster payment receipt and processing. Risk management: by reducing cash on-hand theft, fraud, and collection costs and risks are controlled. Increased customer base: young and other unbanked consumers can participate in the mobile services while current subscribers decrease payment cycles and increase time connected. Increased customer usage: ican increases the time subscribers are online by allowing access to easy top-up locations, without minimum or maximum amounts. Geography of payments: payments are instantly received nationwide and seamlessly integrated in any back office software. Reliability: ican s centralized and online network has been in operational testing for over 3 years in Europe and Russia without issue. Service expansion: more flexible top-up brings additional competitive advantages and marketing opportunities Simplicity and convenience: implementation costs for billing gateways are significantly lower with one solution than multiple smaller dealers. Security: closed and secure against unauthorized requests, physical attacks and fraud attempts. Agent account deposits can only be transferred to service provider accounts making it impossible to withdraw money from the system. 5

6 Agent Benefits Agents benefit from 5 advantages. Resource allocation: save significant staff, finance and other resources. Kiosks need only 1 sq meter for installation, and each payment point replaces 2~3 traditional POS operators. The outlet runs 24 hours a day, 7 days a week, 365 days a year with remote monitoring and management so cost recoupment is approximately 3~5 months. Easy maintenance: agents can monitor the fully automated kiosks online with a variety of tools: hardware checking, transaction activity, accounting processes, software configuration and administration. Expanded customer base: typical new customer growth ranges from 25%~40% because of convenience and accessibility. Simplicity and convenience: working with one encompassing payment system which accepts payments for all service providers, rather than building and maintaining separate billing gateways with all operators is more manageable, cost effective, and convenient. Service expansion: utilizing payment kiosks give customers instant access to cash acceptance and payment services, which in turn allows agents to promote the new service and cross-market existing services. 6

7 Consumer Benefits Individual users benefit from 5 advantages. Limit free, real-time top up: transactions are processed in real-time 24 hrs a day, 7 days a week, so you can immediately use your mobile phone; no prepaid card activation and no more delays waiting for transaction approval or processing. No activation requirements: unlike scratch cards and other pre-paid methods, ican processes transactions immediately, allowing you to make the most of your time and money. Multiple payments: make payments from one location to any network member. No more need to visit multiple locations. Secure, risk free transactions: transactions are encrypted with the highest encryption available. Layers of electronic confirmation during the transaction process ensures data and transaction integrity. User friendly interface: easy to understand icons, images and navigation lets you do what you want quickly and smoothly without having to learn how things work. 7

8 Participants, Channels ican - Leads business operations. - Imports, Installs maintains kiosks - Operates payment processing, customer service Kiosk Owners - Purchase kiosks, provide location - Maintain bank account - Monitor kiosk, collect, replenish cash Network Members - Telecom carriers - Mobile network operators - Public utilities - Financial institutions - Individual and chain retail stores and any B2C businesses Delivery Channels - Self-service kiosks - Online connections - Internet connected devices - POS terminals - Cash payment points 8

9 Network ican s not only increases service provider s customer base, it also enlarges the potential market by allowing new user groups to become subscribers. For MNO s, ican is a highly profitable replacement for expensive prepaid cards and tool for cost effective service expansion. Young, non-credit card holders, unbanked consumers and remote markets now become accessible by facilitating smaller, cash based transactions. According to KPMG, this is where the next billion customers are (KPMG, Mobile Payments in Asia, 2007) and ican is ready to help you capture that market. 9

10 Process The user begins with the touch-sensitive screen. 1. The payer chooses the payee from the listed options. 2. The kiosks asks for payment essentials such as phone, account, contract number or any additional information. 3. The kiosk confirms the information in real time. Once confirmed, the user inserts the bills for validation and the total is displayed. 4. The payer approves the amount and the kiosk prints a receipt. 5. The payment is processed immediately. Data Request Payment Confirmation Financial Institutions Funds Transfer Notification Transaction Fees Service Providers 10

11 Composition ican consists of four subsystems Manager: Dispatcher module for online processing to * view and control flow of receiving payments * cancel incorrect or dubious payments * edit payments within established order * monitor Agent accounts * monitor top up operations * full reporting and statistics filtering Registries: Offline account settlement at the end of trading period to * receive and revise partners registries * generate and send registries to network partners * export payment information for bank clearing * import incoming payments for deposit accounts * process cancellation or edit bank requests Administrator: Control of Agent adding, editing, activation, deletion * monitor payment Acceptance Points * manage service providers as payment receivers * manage services Security: Digital signatures, encryption, session handling, cryptography and logging. Security subsystem encompasses security, onduty, security administration to * monitor hardware and network loading * monitor transaction processing and data transfer * manage certification and cryptography * alarm notification or in-doubt operational alerts 1 1

12 Technology 1 2

13 Management Artak Hovsepian, President Middle East Studies - Moscow State University Artak is the top software specialist for payment solutions in Moscow. Led by his extensive banking software experience, ican is expanding into Africa and Asia. Fluent in Armenian, Russian, and English he s uniquely qualified both as a developer and payment solutions specialist to delivery need satisfying solutions. Artem Demenok, Global Business Manager B.S., California State University of Hayward Artem has experience with Toyota Inc. and Alfa-Bank, where he managed payment acceptance solutions for financial institutions and retail service providers. Nonbank projects involve import /export and trade activities in the US, Russia and Europe. His result-oriented style results in a solid track record of capitalization growth. Armen Harutyunyan, Director and Partner B.A., Moscow Institute of Management and Business Armen has extensive experience in projects involving a wide range of industries, including energy, IT, finance, telecommunications, trading, and retail. His expertise is in overall strategy, organizational structure, and operation management. John Evensen, Asian Operations Manager M.S., Ecommerce, University of Maryland, University College John has over 18 years experience in Japan and Asia, and specializes in assisting companies set up and expand operations from the early stages. His core skills are in business development, strategy, and staffing. 13

14 Contacts Mission Statement ican's mission is to improve the lives of banked and unbanked citizens and corporate partners through innovative, trustworthy and cost-effective cash payment solutions. Driven by social responsibility, we are dedicated to providing more opportunities for individuals to participate in and corporate members to expand local economies. Headquarters: Russia / CIS: Artak Hovsepian ican : Web to Business Ltd. #13 Bolshaya Tulskaya, 5F Yerevan Plaza, Trade Center Moscow, Russia, Phone: development@ican.w2b.ru Asia: John Evensen ican : Catus Japan Suite 309 Kinuta, Setagaya-ku Tokyo, Japan Phone: asia@ican.w2b.ru 14

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