SOLUTION BRIEF. TIBCO Fulfillment Orchestration Suite

Transcription

1 SOLUTION BRIEF TIBCO Fulfillment Orchestration Suite

2 Table of Contents 3 21st Century Communication Services 4 The Catalog-Driven Versus Process-Driven Approach 5 Benefits of Fulfillment Orchestration End-to-End Automation 7 Component Products 8 Fulfillment Order Management 8 High-Performance Fulfillment Provisioning

3 TIBCO Fulfillment Orchestration Suite Define, manage, and deliver complex products and product variations in the most effective way possible Fulfillment Orchestration Suite is a TMF certified solution that has been awarded the Frameworx 12 Product Conformance Mark. The TM Forum Frameworx version 12 is a standard blueprint for effective and efficient business operations. It includes following components: etom Business Process Framework version 12 SID Information Framework version 12 The TIBCO Fulfillment Orchestration Suite includes products that accelerate the concept-to-cash cycle for communication service providers (CSPs). The suite automates the end-to-end process from product definition and design to the efficient, accurate fulfillment and provisioning of orders. 21st Century Communication Services CSPs are facing incredible challenges as they enter the second decade of the 21st century. Competition is fierce and coming from all directions. Churn management has often become as important as customer acquisition. New network rollouts such as LTE and fiber are coming at a fast pace, and many providers are looking at new value-added offerings such as smartphones, mobile broadband, convergence, and mobile payments. To extract further value from assets, many providers are also partnering with internet and media companies and virtual operators, and focusing on operational efficiency for improved customer experience. As a CSP In this environment, you face the challenges of defining, managing, and delivering numerous complex products and product variations in the most effective way possible: New product offerings must be designed and rolled out in a few weeks, including implementation throughout the entire fulfillment chain. Fulfillment orders will come from a large variety of channels self-care portals, customer sales representatives, or even network elements detecting service access each with a different service-level agreement that needs to be monitored and managed. Fulfillment orders must be instantly executed and provisioned in-network to maximize customer experience. 3

4 Modular, Pre-Integrated TMF etom-compliant Products The suite s three applications are bundled to optimize automation and flow-through processing. The set combines support for long-running orders with manual interactions and short-lived automated orders. It handles and combines fulfillment of any: Customer type: Residential, corporate, post-paid, or pre-paid Network access technology: Wireless/LTE, wireline broadband, PSTN, or NGN/IMS Service: High-speed Internet, voice, TV, content, new M2M, or mobile payments services End-To-End Order Fulfillment Operations The suite provides end-to-end visibility and tracking of customer order progress down to service orders. It supports in-flight changes to customer orders, and service order cancel, suspend/resume, and repair. TIBCO helps you meet these challenges by providing a comprehensive and integrated solution for end-to-end fulfillment automation. The TIBCO Fulfillment Orchestration Suite includes all the software needed to define new product and service offerings along with associated fulfillment rules and processes and automate delivery, from order capture to network service activation. The Fulfillment Orchestration Suite has been deployed and hardened by more than 80 CSPs around the world and integrated into a wide variety of IT systems and more than 300 network and value-added services (VAS) platforms. It has been deployed by emerging and leading telecom organizations in both nascent and mature markets. It consists of these interrelated applications: TIBCO Fulfillment Catalog that defines and manages the lifecycles of commercial and technical offerings. TIBCO Fulfillment Order Management that automates the orchestration of business delivery processes for commercial offers. TIBCO Fulfillment Provisioning that automates the activation of underlying network services and the allocation of network resources. Customers Retail Shop Business & Marketing TIBCO Fulfillment Orchestration Suite IT Delivery & Operations Partners Social Networks CRM Self-Care Auto VAS Fulfillment Order Management Fulfillment Provisioning Fulfillment Catalog Content Providers MVNO Service Providers Networks Data & Msg VAS OSS/BSS 3G HSPA+ LTE FTTx xdsl WiMAX SMSC MMSC Blackberry PushMail xgsn PRBT IPTV HD Mobile Money VPN Billing IN/Prepaid Resource Mgr & Planner The Catalog-Driven Versus Process-Driven Approach Traditionally, CSPs have tried to solve product design and delivery challenges with traditional business process management (BPM) solutions and custom-built applications. The problem with this approach is that it results in a fixed process, custom systems that cannot sufficiently communicate with each other, and a lack of end-to-end visibility required for the 21st Century customer experience and the new marketplace. TIBCO s competitive advantage with the Fulfillment Orchestration Suite takes a dynamic, catalog-driven, rules-based approach, based on reusable components. This approach lets you build products and product bundles more quickly across platforms, which reduces testing time for new components, reduces delivery errors, and provides end-to-end visibility throughout the enterprise. 4

5 The catalog-driven approach accelerates time to market for new products and offers, speeds concept to cash, enhances the customer experience, and improves the efficiency of IT and operations resources. You can define and manage the lifecycles of multiple commercial and technical offerings across disparate legacy systems using a rules-based catalog and repeatable processes. You also increase IT productivity by facilitating the implementation and updates to systems using your catalog and an enterprise service bus (ESB), which makes new offerings faster to implement and easier to maintain. Dynamic process orchestration is the key to flexibility for your IT infrastructure and faster time to market. TIBCO products comprising the Fulfillment Orchestration Suite have been designed and built from inception with out-of-the-box integration on a well-defined public interface. This means you are not forced to transform or mold product models into fulfillment models and lose your time to market edge. Benefits of Fulfillment Orchestration End-to-End Automation Fosters innovation and differentiation by giving marketing teams and other business owners the freedom to design customer-driven bundles and products, while making available in extremely short timeframes the latest network and value-added services for creating first-to-market product offerings Eases and accelerates product development by protecting business users from the functional and technical complexity that underpins new commercial offerings and by enabling them to reuse existing product and service components to create new offerings Speeds time-to-market by providing an easy, straight-through process to design, validate, and deploy new commercial offerings along all components of the preintegrated suite Improves first-time-right ratios by managing the rules that govern how a complex product must be fulfilled with all dependencies, regional variations, and provisioning policies Optimizes the billable period by increasing fulfillment success rates and providing sophisticated error handling options to speed error correction Eliminates revenue leakage caused by network and inventory discrepancy by reversing all changes made by incomplete fulfillment orders Revolutionizes the customer experience by seamlessly handling multiple customerservice channels for order capture and in-flight changes while guaranteeing extreme performance for instant-, auto-, and self-provisioning processes across technologies and advanced services platforms Captures new B2B revenue by securely sharing access to products, services, and inventory assets for use by third parties (for example, mobile virtual network operators or over the top [OTT] companies) 5

6 Cuts IT and operating costs by: º º Providing vendor independence for IT, value-added services (VAS), and network needs º º Enabling configuration and customization ownership and therefore outsourcing to internal or system integrator development and operations teams º º Optimizing reuse of legacy assets whenever required using the pre-integrated fulfillment suite or one or more products in the suite º º Being deployable on premise, in the cloud, or in a fabric-based infrastructure Supports industry standards and benefits from leading TIBCO infrastructure products, such as TeleManagement Forum (TMF) enhanced Telecom Operations Map (etom), shared information data (SID), services-oriented architecture (SOA), business process management, master data management (MDM), and complex event processing (CEP) Offers extended capabilities via: º º TIBCO ActiveMatrix BPM for work order management º º TIBCO Spotfire for advanced business and technical analytics º º tibbr for ad-hoc process handling and social business collaboration for internal or customer interactivity Analyze process execution duration per product and service. 6

7 Component Products Product and Service Fulfillment Catalog TIBCO Fulfillment Catalog empowers CSPs with complete control of product offering design, validation rules, and fulfillment policies from resource services up to product bundles. Aligned to TMF SID, catalog concepts are managed through a commercial and a technical view. Using network resources and service platform capabilities, your IT and operations and support systems (OSS) departments build services that are then used by marketing and other business departments to design products and bundles. Fulfillment Catalog features include: SID-based product and service modeling with a re-usable building block approach Complex bundling and composition capabilities enabled through relationships, hierarchies, attributes, conditions, and rules Product and service mappings to fulfillment processes for dynamic fulfillment, provisioning, and activation Collaborative product lifecycle management using inbuilt data authoring workflows from product design to rollout Product lifecycle process for offering, products, prices, and services Built on TIBCO s multi-domain master data management (MDM) technology for rich and fully featured data management capabilities Modeling and editing of product offerings. 7

8 Fulfillment Order Management Fulfillment Order Management accurately and efficiently automates the end-to-end lifecycle of customer orders for products received from order entry systems, such as a CRM application. It includes order establishment, capture, validation, decomposition, optimization, and orchestration. It interacts with TIBCO Fulfillment Catalog to decompose product orders into the logic of service orders, which can be transparently provisioned by TIBCO Fulfillment Provisioning. Fulfillment Order Management features include: Support for order-establishment, step-through offer configuration, and validation capability Semantic and catalog-based validation of orders Dynamic decomposition of customer orders into plans of execution Fulfillment plan orchestration handling and jeopardy management Monitoring and viewing each order s end-to-end fulfillment process in a Gantt chart diagram. High-Performance Fulfillment Provisioning TIBCO Fulfillment Provisioning automates the end-to-end lifecycle of service orders received from TIBCO Fulfillment Order Management or other customer applications. It includes order validation, order decomposition, orchestration, and network activation. Fulfillment Provisioning interacts with TIBCO Fulfillment Catalog to decompose service orders into the logic of resource orders that are executed by network elements and service platforms. 8

9 Fulfillment Provisioning features include: A high-performance multi-threaded architecture that supports massive parallel execution and low latency Semantic and catalog-based validation of orders Pre-defined domain capabilities including order sequencing, scheduling, prioritization, and duplicate detection Dynamic decomposition of service orders into plans of execution Provisioning plans orchestration that handles complete rollback Activation process execution resilient to network failure Configurable, easy-to-upgrade network and OSS connectivity with a large library of domain protocols Extended support of complex zero-touch provisioning flows: º Handles activation/de-activation and resume/suspend/update º Enables barring/unbarring, audits/hot-line, and service parameterization/self-care º Performs network discovery, network configuration, and network driven autoprovisioning º Supports number portability and prepaid management To define, manage, and deliver complex products and product variations in the most effective way possible, look to TIBCO Fulfillment Orchestration Suite. It can help you accelerate the concept-to-cash cycle and automate the end-to-end process from product definition and design to the efficient, accurate fulfillment and provisioning of new valueadded products and services. Track service and resource orders through every step of execution. TIBCO Software Inc. (NASDAQ: TIBX) is a provider of infrastructure software for companies to use on-premise or as part of cloud computing environments. Whether it s efficient claims or trade processing, cross-selling products based on real-time customer behavior, or averting a crisis before it happens, TIBCO provides companies the two-second advantage the ability to capture the right information, at the right time and act on it preemptively for a competitive advantage. More than 4,000 customers worldwide rely on TIBCO to manage information, decisions, processes and applications in real time. Learn more at Global Headquarters 3307 Hillview Avenue Palo Alto, CA Tel: Fax: TIBCO Software Inc. All rights reserved. TIBCO, the TIBCO logo, TIBCO Software, tibbr, TIBCO ActiveMatrix BPM, TIBCO Fulfillment Catalog, TIBCO Fulfillment Orchestration Suite, TIBCO Fulfillment Order Management, TIBCO Fulfillment Provisioning, and TIBCO Spotfi re and are trademarks or registered trademarks of TIBCO Software Inc. in the United States and/or other countries. All other product and company names and marks in this document are the property of their respective owners and are mentioned for identifi cation purposes only. exported08aug2013 9