Online Payment Gateway

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1 Online Payment Gateway From a leader in the Payments Industry 4/12/12 1

2 A Rich History, A Market Leading Future Payliance was formed through acquisition and integration by Purepay Capital, a strategic investor and operator of payments companies. During the last two years, the company has acquired and integrated four payment processing and recovery companies: CybrCollect, Security Check, TigerTranz and Check Smart. Each company brought with them a unique set of capabilities as well as a loyal and highly diverse customer base. Purepay Founded CybrCollect Acquired Security Check & TigerTranz Acquired Check Smart Aquired Payliance Launched January 2007 December 2007 June 2008 February 2009 November /12/12 2

3 A Single Brand With A Wide Range Of Solutions Payliance specializes in Payments, Risk Management and Recovery solutions. This framework delivers cost-competitive, low risk payment alternatives to our clients. Top US provider for check and ACH recovery one of first processors to implement and execute electronic recovery. Licensed and operating in 50 states. Headquartered in Columbus, OH with additional offices in Oxford, MS, Atlanta, GA, and Destin, FL employees and growing. Payliance operates across North America, servicing over 30,000 clients. Strong capabilities in ACH payment processing across all types: web, recurring, back office conversion, point of purchase and batch ACH often focused on accepting transactions from gateways and providing back end processing. 4/12/12 3

4 Solutions to empower your business growth Payliance offers cost effective payment solutions as an alternative to the high cost of accepting credit and debit cards. Our flexible solutions enable you to customize components to meet your needs or select a total packaged solution. Either way, Payliance creates the fastest return on your investment, with a focused emphasis on client support. Payliance is proud to have one of the highest client retention rates in our industry. 4/12/12 4

5 Payliance Product Focus. Payliance focuses on three product sets Payment Gateway & ACH Processing, Risk Management, and Recovery which includes check, ACH and Debt. When integrated they provide a strong alternative to card payments. Payments Risk Management Recovery Payment Gateway Conversion Products (POP, BOC, ARC) Consumer Not Present (WEB, TEL, PPD) Batch ACH Processing RDC / Check 21 Payment Guarantee ACH Electronic & Paper Check Risk Tools Bank Account Verification Electronic Representment (RCK) Traditional Recovery Legal Recovery Secondary Recovery Debt Recovery

6 Gateway Offerings Back Office Conversion Check 21 Conversion Check Conversion at Purchase Check Conversion by Mail ICL Check Truncation Payments by Web Payments by Phone Recurring Payments Risk Decision Tools Payment Guarantee Our payment services provide state-of-the-art fraud and theft protection to ensure your transactions are safe, secure and reliable. 4/12/12 6

7 Automating Retail Check Acceptance The Client s Perspective Customers want payment options at the Point-of-Sale Merchants need to accept and process checks Issues: Paper checks create can be costly and time consuming Checks represent higher risk for NSF s and fraud Checks need to be verified, reconciled, physically taken to a bank for deposit and processed Checks are not always a reliable form of payment and settlement of funds can take several days Banks charge high processing fees, and excessive hold time for funds availability 4/12/12 7

8 Traditional Check Process Retail Check Presentment Flow Approved Check Flow Funds are withdrawn from Check writer bank and deposited to Merchants Bank Declined or NSF Check Flow 4/12/12 8

9 Automating Check Acceptance Payliance has a suite of check readers and imagers that allows Client s to convert a paper check at the point-of-sale. Client accepts paper check, clicks a button on their Gateway software and places the check in the check reader Check MICR information is captured off the bottom of the check, or if an imager is present, the check image is captured Client keys in the dollar amount of check and clicks submit Gateway then receives the MICR and dollar amount and submits the information to the Automated Clearing House (ACH) to process the transactions 4/12/12 9

10 Automated Check/ACH Process Clients accept payments at the POS, over the phone, through the mail, or over the Internet using terminals and/or a browser based VPOS solution provided by Payliance. Payment engine aggregates all payments into one reporting and processing engine that can be accessed any time to see real-time reporting on all transactions, setup and review Planned Payments, or process new payments. 4/12/12 10

11 Automated Check Solutions Merchants can now have an efficient option for accepting checks at the point-of-sale, MO/TO, or on the Internet. Ideal for merchants who want to implement an electronic check service to avoid bank fees and manage their own recovery efforts Safe for the customer as well check is returned to them protecting personal information Improved cash flow for Client with faster fund settlement Significant improvement in operational efficiencies and reduction in losses from returned checks Risk Management solutions can be utilized to screen checks against information from hundreds of thousands of businesses and financial institutions, minimizing the risks associated with accepting a check 4/12/12 11

12 Automated Check/ACH Process 4/12/12 12

13 Demo Account Tool LOGIN INSTRUCTIONS: When you log into the gateway you will need to reference your CybrPay.com Account ID which is the CPDMO when logging into the Online Merchant Center administrative interface. To use the Online Merchant Center administrative interface, log in Enter the following: Account ID: CPDMO User ID: Demo Password: Demo12#$ (The password is case sensitive) 4/12/12 13

14 The CybrPay Engine This Demo account is enabled to process transactions but not to settle them. This demo account allows you access to the Virtual Terminal, the Recurring Manager, and the Transaction Reporting engine. However, you may require additional technical integration if you will be processing transactions directly from your website, ERP solution, or other back office payment application. You will need to confirm the status of that portion of your setup with your webmaster or technical contact. If you are the webmaster you can access the technical integration documents from within the gateway or from the web site. If you are logged into the Gateway click on the help tab in the right hand corner of the screen to access the integration documents, or follow this link:

15 Demo Account Once you have logged into the Demo Account you have the ability to test drive the system. If you click on the help button on the upper right corner you can gain access to the User Guide and Developer Integration Guides. This system is both a reporting engine and a VPOS. Terminals can be connected to a merchant cash register, Terminal or directly to the VPOS to send in transactions for processing.

16 Key Entering a Check Transaction Once you click on the Process ACH, sometimes referred to as an echeck, you can key enter a check transaction for processing. There are many different kinds of check transactions that a merchant can accept with this tool. ARC - Accounts Receivable Check Conversion BOC - Back-Office Conversion CCD - Cash Concentration or Disbursement ICL - Image Cash Letter POP - Point-of-Purchase Check Conversion PPD - Prearranged Payment and Deposit RCK - Represented Check Entry TEL - Telephone Authorized Entry WEB - Internet Authorized Entry Merchants can also add a check reader to their PC using either their Serial Port or USB and then scan or image checks directly into the payment engine. Lastly, our Gateway has an application that resides on the merchants PC that allows the merchant to scan checks in Bulk and upload them to the system without the need to ever open the system up.

17 Coding To The API s Payliance offers a complete suite of Integration API s (Application Programmer Interfaces) for direct integration from the merchants, ERP s, ECR (Electronic Cash Register), and any other POS application to our Transaction Network. Our Clients Receive: Free technical support 24/7 development and test connectivity to our test payment processing platform Our API s are easily integrated into most IP capable devices allowing universal end-toend processing capabilities. Communication Method Development Application Protocols Payment Acceptance Accounting Solution VPOS Java ACH: Verifica9on & Guarantee XML SOAP PHP PERL Check: Trunca9on, Verifica9on & Guarantee G/L.NET / Web Services C+ Check 21, ARC, POP, BOC

18 Web Cart Integrations This is a quick list of the most common off-the-shelf shopping carts that we are integrated with. This list is constantly being updated with new carts, and some shopping cart vendors have integrated to our Gateway but have not updated us. If you are working with a shopping cart please contact us to see if we are integrated, or we can also supply the shopping cart vendor with the necessary development information to code to us. Miva Merchant Mercantec CartManager SoftCart ezstore123 ShopClerk Dansie Hazel InterShop Tek9 Pro oscommerce cf_ezcart Mal's e-commerce 1stshoppingcart ShopPal Stores MoneyCart Hsphere PDShopPro PDGSoft KickStartCart ShopZone X-Cart Squirrel Cart Merchant Partners ampleshop 3dCart Volusion Zen Cart

19 Identifying Merchant Opportunities The Right Solution For The Right Merchant

20 Check & ACH Basics ACH: Automated Clearing House ACH has recently become a tool that the average merchant can use for payments Can be taken over the phone, over the Internet, or through the mail A physical check can be handkeyed into a VPOS. Payment can be keyed into our VPOS, settled and deposited to the Client s account. Variations with ACH payments such as ARC, POP and RCK.

21 Check Automation Opportunities Back Office Conversion Back Office Conversion (BOC) is the Standard Entry Class (SEC) code for paper checks written at the point-of-sale for goods or services, and converted from paper to an electronic debit later at a centralized location. Check Conversion by Mail Accounts Receivable Conversion (ARC) is the Standard Entry Class (SEC) code for paper checks written to a Merchant and received via the mail or lockbox and converted from paper to electronic debit later at a centralized location. Grocery Pharmacy Any Retail Outlet Restaurant / Pizza Veterinarian Salon / Barber Auto Service Daycare / Petcare Exercise, Karate or Dance Studios Educational Facility Utility Companies Cable Companies Municipalities Mail Order Catalogs Newspapers Dentists Doctors / Chiropractors Lawn Service Exterminators Pool Cleaning Services

22 Electronic Check Conversion Solutions Check Conversion at Purchase Check Conversion at Purchase with Guarantee Guarantee How it Works Electronic Check Conversion (ECC) greatly reduces the cost, 9me, and risks associated with check acceptance at the point- of- sale. Converts paper checks into electronic transac9ons that are sent directly to the bank NO paper deposit, NO encoding, NO deposit fees Merchant swipes check through a check reader and hand keys the drivers license number and amount of sale Merchant no longer pays a deposit fee or a return fee at their financial ins9tu9on All checks are verified against a database to reduce the chance of accep9ng a bad check Acer approval, a duplicate receipt is printed and consumer completes receipt Merchants are paid daily Paper checks are stamped ACH PROCESSED and returned to the Customer The check is stamped ACH Processed and handed back to the consumer along with the receipt Merchants know about their return checks in hours instead of 7-14 days stops runners Merchant experiences an uninterrupted cash flow whether the checks are good or not Merchant receives funds on the transac9on in 48- hours. (Consumer s9ll experiences a 2- day float) Use check reader or check imager Check imagers are more convenient and eliminate many receipt requests. Merchant will not be charged back for any returned checks (as long as proper procedures were followed)

23 PCI and Data Security Retail and Web Merchant Tools

24 Security & Compliance Payliance is committed to safeguarding customer information and combating fraud. We have implemented industry leading security initiatives, and our merchants are protected by the strongest encryption methods and security protocols available. We continue to develop new solutions to provide our Clients and their customers with confidence and security. Protecting Transaction Data our Gateway uses the latest 256-bit Secure Sockets Layer (SSL) technology for secure Internet Protocol (IP) transactions Securing Customer Data - We employ industry leading encryption hardware and software methods and security protocols to protect customer information. Our Gateway is certified as compliant with the Payment Card Industry (PCI) Data Security Standard and with SAS 70 Preventing Fraud - Our Fraud Management Department is committed to providing merchants with tools and best practices to prevent fraud. Industry initiatives such as ACH and Check Verification, Address Verification Service (AVS) and Card Code Verification (CCV/CVV2/CID) provide a high level of protection as part of our standard payment gateway features. Our exclusive FRISK TM helps our Web and Retail merchants identify and evaluate suspicious transactions with more then 70 additional Fraud and security features

25 Stopping Check Fraud The Merchant Carries the Risk When a merchant accepts a check for payment, regulations place responsibility for forgery and fraud losses on the Merchant, not the bank or the bank s customers. In addition to this exposure, there can be significant expenses and lost time investigating the crime and trying to collect money owed How Bad is the Problem? The problem is so serious that the banks don't like to reveal the extent of the problem. Estimates range from hundreds of millions to 10 billion dollars annually The FBI tracks over 50,000 cases a year, but that is only the tip of the iceberg, because the FBI mostly focuses on cases where the amount exceeds $100,000 In the last 4 years, Northern Trust Bank alone has detected more than 3 million dollars worth of counterfeit checks What do Criminals Look for? Checks that are easy to reproduce using a color copier Checks that are easy to tamper with Closed Checking accounts Stolen Checks and or Stolen Account and Routing numbers Our Gateway is the first line of defense for merchants by deploying check and ACH Verification solutions at the POS that can help stop Fraud.

26 Contact Information Contact the Payliance Sales Team Phone: /12/12 26

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