How to Mone)ze Your Blog and Maximize Revenue. Brian Shim

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1 How to Mone)ze Your Blog and Maximize Revenue Brian Shim

2 Who Am I Brian brian.shim@live.com Freelance web developer Blogger SwingDance.LA DisableMyCable.com Lifetricks3.com BrianShim.com/webtricks LADateIdeas.com

3 Can You Really Make Money?

4 My Story

5 SwingDance.LA

6 Providence, RI

7 Providence, RI

8 Providence, RI

9 Old Analog TV Antenna

10 A BeRer Antenna

11 Can You Really Make Money? Yes, but a lot of luck is involved

12 Can You Really Make Money? Yes, but a lot of luck is involved Darren Rowse: Digital Photography School and Problogger

13 Can You Really Make Money? Yes, but a lot of luck is involved Darren Rowse: Digital Photography School and Problogger Pat Flynn: Green Exam Academy, Smart Passive Income

14 Can You Really Make Money? Yes, but a lot of luck is involved Darren Rowse: Digital Photography School and Problogger Pat Flynn: Green Exam Academy, Smart Passive Income BUT, the vast majority of bloggers make < $10 per month

15 Can You Really Make Money? Yes, but a lot of luck is involved Darren Rowse: Digital Photography School and Problogger Pat Flynn: Green Exam Academy, Smart Passive Income BUT, the vast majority of bloggers make < $10 per month AND, if you blog just to make money, you will probably fail

School and Problogger Pat Flynn: Green Exam Academy, Smart Passive

16 Your blog topic is the number one thing that will determine your income

17 If You Want to Make Money, What Should You Blog About?

18 If You Want to Make Money, What Should You Blog About? Blog about what you are passionate about

19 If You Want to Make Money, What Should You Blog About? Blog about what you are passionate about Blog about what you know; a problem you ve solved

20 If You Want to Make Money, What Should You Blog About? Blog about what you are passionate about Blog about what you know; a problem you ve solved There must be enough people interested in that topic

21 If You Want to Make Money, What Should You Blog About? Blog about what you are passionate about Blog about what you know; a problem you ve solved There must be enough people interested in that topic Or, enough people in your niche willing to pay for your content

22 If You Want to Make Money, What Should You Blog About? Blog about what you are passionate about Blog about what you know; a problem you ve solved There must be enough people interested in that topic Or, enough people in your niche willing to pay for your content It shouldn t be saturated with other blogs (hrp:// you- should- not- start- a- travel- blog/)

23 But, don t listen to any of this if you are passionate about something that doesn t fit these criteria! Go ahead and start your blog!

24 How To Start A Blog Free services are fine to start out, but Many of the free website services don t allow ads (WordPress.com, Wix) without paying for premium version, because unique domain name is required. So, if you want to mone)ze using ads, you should get a domain name. This will also save you a lot of trouble later. Self hos)ng is more complex, but gives you the most flexibility

25 Which Content Management System? I recommend WordPress Used by 20% of the world s websites Tons of themes and plugins Lots of support

26 Ways to Mone)ze Your Blog

27 Google Adsense PPC Adver)sing

28 Google Adsense PPC Adver)sing Easy to set up just sign up and add some code to your site; Google will serve up ads in those spots.

29 Google Adsense PPC Adver)sing Easy to set up just sign up and add some code to your site; Google will serve up ads in those spots. Make anywhere from 2 cents to $15 per click. Usually around $0.10 to $0.50.

30 Google Adsense PPC Adver)sing Easy to set up just sign up and add some code to your site; Google will serve up ads in those spots. Make anywhere from 5 cents to $15 per click. Usually around $0.10 to $0.50. Set and forget

31 Google Adsense PPC Adver)sing Easy to set up just sign up and add some code to your site; Google will serve up ads in those spots. Make anywhere from 5 cents to $15 per click. Usually around $0.10 to $0.50. Set and forget Requires high traffic and blog topic related to goods or services

32 Google Adsense PPC Adver)sing Easy to set up just sign up and add some code to your site; Google will serve up ads in those spots. Make anywhere from 5 cents to $15 per click. Usually around $0.10 to $0.50. Set and forget Requires high traffic to make money Requires a blog topic related to goods or services Some free website services prohibit ads.

33 Google Adsense Tips Use the largest ad sizes; the small ads are not worthwhile 728x90px banner <- BEST!!!! 336x280px large rectangle 300x600px large skyscraper 250x250px square (for old iphones) Place the ads in the middle of your content!!! The visitor will mentally block out everything else. Match your site colors Avoid clurer; don t overdo it.

34 Amazon Affiliates Endorse products from Amazon on your site and get paid a percentage of the sale when people enter Amazon through your site You get a cut of EVERYTHING they buy during that session; not just the thing you recommended Easy to set up mostly set and forget. Make 4-10% of each product cost. Need a blog topic related to products that are in demand (review sites are awesome for this)

35 Ways to Mone)ze Your Blog PPC Adver)sing (Google Adsense) Affiliates (Amazon) Direct ads E- Books - hrp:// Sell products or services Subscrip)on (memberships, forum) Webinars / Podcasts Workshops or speaking engagements Dona)ons Barter Sponsored Story Links Sell your blog

36 For fun Money Isn t Everything (Other Good Reasons to Blog) To express yourself To market your business or service (porsolio, company site, etc.) To document something for yourself As a public service; to help people To become known as an expert in your field

37 Conclusion You can make money from blogging, but it takes luck, )me, and work. Don t do it to get rich quick. Most blogs don t make much money. Blog about what you are passionate about, or else you will fail. Google Adsense and Amazon Affiliates are easy ways to start making spare change. E- books and paid content are ways to make money in niche areas. If your blog is truly helpful and makes the world a be7er place, I believe you will be rewarded in some way.

Web based Marketing for Information Products

Web based Marketing for Information Products Adele Berenstein Aug 14, 2009 Copyright 2009 by Adele Berenstein 1 Who Am I Experienced Customer Satisfaction Executive with over 40 years experience in sales,