PROSPECTUS ONLINE MBA PROGRAMME DR. B. R. AMBEDKAR OPEN UNIVERSITY

Transcription

1 PROSPECTUS ONLINE MBA PROGRAMME DR. B. R. AMBEDKAR OPEN UNIVERSITY Prof. G. Ram Reddy Marg, Road No: 46, Jubilee Hills, Hyderabad Telangana State. India. Page 1

2 CONTENTS ABOUT THE UNIVERSITY... 3 ABOUT ONLINE PROGRAM... 3 BENEFITS OF ONLINE PROGRAM... 4 MASTER OF BUSINESS ADMINISTRATION (ONLINE MBA PROGRAM)... 5 AIMS OF THE PROGRAM... 5 DURATION OF THE PROGRAM... 5 MEDIUM OF INSTRUCTION... 5 PROGRAM STRUCTURE... 5 ACADEMIC SERVICES PROVIDED TO THE STUDENTS... 7 PATTERN OF EXAMINATION... 8 AWARD OF DEGREE... 8 TUITION FEE... 8 ADDITIONAL COSTS - For Printed Books and Micro SD Card. [Optional]... 9 APPLICATION PROCEDURE... 9 ELIGIBILITY... 9 ENTRANCE TEST PATTERN OF ENTRANCE TEST HOW TO APPLY FOR ENTRANCE TEST ADMISSION PROCESS - After Qualifying in the Entrance Test CHECKLIST OF DOCUMENTS ADDRESS FOR SENDING HARD COPIES IMPORTANT DATES HELPDESK - For Advice & Guidance Annexure - A - List of Entrance Test Locations Page 2

3 ABOUT THE UNIVERSITY Dr. B. R. Ambedkar Open University (Dr. BRAOU), Hyderabad, is the first Open University in India, established by an Act of State Legislature in 1982 by the Government of Andhra Pradesh. The University adopts a unique system of Open Learning, and serves the objective of democratization of higher education and the ideal of continuing education. Without any restrictions of age, sex, and occupation, the University offers basic degree programs, vocational programs, professional programs and research programs through the distance mode. The University intends to cater to the needs of those who: have missed their regular education and are working and cannot attend conventional institutions; wish to utilize their leisure hours purposefully, e.g., housewives; want to upgrade their skills and qualifications while working; desire to enrich their creative and vocational interest; live in remote areas and are looking for educational opportunities. The University with a wide network of study centres throughout the state offers Research, PG (M.A. / M.Com. & M.Sc.) and UG programs. Further, it offers professional programs (MBA, M.LISc, B.LISc, M.Ed / B.Ed/ B.Ed-SE & BPR), Diploma and Certificate programs. All the programs offered by the University are recognized by the UGC. ABOUT ONLINE PROGRAM Dr. BRAOU s Online Program provides the following advantages to the learners while retaining key features of Open - Distance Learning: Course Material: The high quality course material, that has been a hallmark of the Dr. BRAOU s tradition, continues with the Online Program too. Course material, in the form of Lecture Notes, will be uploaded onto the University s Learning Management System (LMS) and a list of reference books will also be provided therewith. However, if a student wants course material in printed form, the same can be purchased from the University on payment of the required amount. Video-Based Lectures: The University provides access to large content library in the form of video lectures to the students of its online program. The video based lectures cover all the topics of the course and are organized in an easy-to use structure. The learner, upon admission, is provided a unique user ID and password to access all the online course content. Moreover, the system allows the learners to access, rewind and view the lectures at their own time and convenience. Mobile-Based Learning: Students of online program have an option of viewing the lectures in the off-line mode (without internet connection) by getting them loaded onto the memory cards of their android enabled devices (e.g., mobile phones, tablets, etc.). High Levels of Interactivity and Support: The University s Online Program is supported by a dedicated subject experts identified by the University. The students can call up the help desk or write to the administrator of the program for any unsolved Page 3

4 issues that need escalation. The faculty conducts regular webinars, virtual classroom sessions and student support sessions for the benefit of the students. BENEFITS OF ONLINE PROGRAM Simplicity and Flexibility: The online format of education provides the students, flexibility of time and space. Students can start learning at their own time and can also interact with their teachers at their own convenience using the messaging and forum modules of the Learning Management System. Self-Paced Learning: Online learning provides the flexibility to the students to pace their learning. Students can make their own learning schedules and incorporate them into the Learning Management System. Students can also revisit a video lecture any time during the currency of their course. Open Scheduling: Online courses of the University are available in two admission sessions of January and July. Students may opt for either of the session as they wish, or those, who miss opting January admission session, may opt for the next July session. Better Access to Expertise: Online program uses the expertise of several educators from across the globe. These educators are seasoned academicians and veteran industry professionals. Using the online teaching formats, the University has been able to bring in their expertise for the benefit of its students. Up-to-Date Content: Most of the content available to the students in the Online MBA Program is contemporary and relevant. Using cutting-edge technology, the University has been able to keep the online content up-to-date. Continuous Feedback and Analytics: The University uses several mediums to interact with and provide feedback to its students. The University s LMS has tremendous amount of analytics running on it and provides a window to the learners to analyze their learning, progress, and to motivate themselves for their better performance. Networking Opportunities: The Online learning platform provides a window to the learners to connect with other fellow learners / peers, to share and have access to their expertise and knowledge among themselves. Such networking opens up more opportunities of learning to its participants. Effectiveness: The research done by various experts in the field, points out the fact that Online Education, due to its extensive use of Audio and Video tools, has been quite effective with the students. This is, further, reinforced by timely feedback with integrated online quizzes and tools to rapidly evaluate learning. The video lectures strive to simulate real life classroom experiences and provide mastery over the subjects as compared to any other form of correspondence program. A Better Fit for 21st Century Students: The 21st Century has seen a digital revolution in the professional world. Most of the operations in a corporate (and increasingly in Government), are performed using technology. Online learning Page 4

5 inculcates technology skills and hence is considered to be better than traditional distance programs. MASTER OF BUSINESS ADMINISTRATION (ONLINE MBA PROGRAM) The Department of Business Management of Dr. BRAOU, Hyderabad, has been offering MBA Program (off-line) from 1993 onwards. For the first time, the Department is launching Online MBA Program from academic year. The program is designed to provide management education with special emphasis on strategic knowledge, decision-making skills and expertise necessary to handle day-to-day managerial tasks. AIMS OF THE PROGRAM The aims of the MBA program are: to prepare graduates to assume managerial positions in corporate sector, and also groom in-service candidates, to discharge their duties more effectively. to prepare and equip graduates with latest, relevant and specialized knowledge in management and business issues; to help working managers to become more effective decision makers in their fields by updating their knowledge and managerial skills; to enable the managers to develop their skills of critical analysis, logical thinking, creative imagination and independent judgment in the analysis and resolution of complex managerial issues; to enhance entrepreneurial traits and leadership qualities in the learners; to inculcate a professional approach in the learners to address challenges of a fiercely competitive market; and to meet the demand of professional people at different managerial levels in industry. DURATION OF THE PROGRAM The Minimum duration of Online MBA Program is two years, which is divided into Four (4) Semesters, i.e., Two (2) Semesters in each year. Maximum period for completion of the program is 6 academic years from the year in which the candidate takes admission. If the candidate fails to complete the program within the maximum duration permitted, then he / she has to seek re-admission as per the norms of the University in vogue at that time, for further completion of the program. MEDIUM OF INSTRUCTION The medium of instruction is English and the examinations are also in English only. PROGRAM STRUCTURE The Program consists of the following 24 courses (including Project Report) that are spread over two academic years. A student has to study 6 courses in each of 1 st, 2 nd and 3 rd Semesters. All these courses are compulsory and common to all students. In the 4 th and final Page 5

6 Semester, of six courses, one course is common to all students, four courses belong to specialization area, and the last one is a Project Report. Student has to choose any one specialization area in 4 th Semester as per his / her choice and has to study all the four courses of the selected specialization area. At present, the University is offering specialization courses in the following four areas: (1) Finance; (2) Marketing; (3) Human Resource; and (4) Operations. In summary, the student has to complete 19 common courses, 4 specialization courses and submit a Project Report (Total 24 Courses) to get MBA Degree awarded by the University. Student has to submit a Project Report preferably in Specialization Area opted by him/her or on any general topic, and shall not select a topic in other specialization areas. Each course carries a maximum of 100 marks. SEMESTER I DETAILED PROGRAM STRUCTURE FIRST YEAR SEMESTER II MBA 01: Management Process MBA 02: Managerial Economics MBA 03: Business Environment MBA 04: Management Accounting MBA 05: Managerial Communication MBA 06: Information Technology for Managers SEMESTER III MBA 13: Business Ethics & Corporate Governance MBA 14: Strategic Management MBA 07: Organizational Behavior MBA 08: Financial Management MBA 09: Marketing Management MBA 10: Human Resource Management MBA 11: Operations Management MBA 12: Quantitative Techniques SECOND YEAR SEMESTER IV MBA 19: Innovation & Knowledge Management MBA 20: MBA 15: Management Information Systems MBA 16: Entrepreneurship Development MBA 17: Operations Research MBA 21: MBA 22: MBA 23: Specialization Courses MBA 18: International Business MBA 24: Project Report Total Number of Courses: 24 (including Project Report) Page 6

7 A) Finance: FOUR SPECIALIZATION AREAS & THEIR RESPECTIVE COURSES MBA 31: Security Analysis & Portfolio Management MBA 32: Financial Markets and Services MBA 33: Management Control Systems MBA 34: International Financial Management C) Human Resource: MBA 51: Performance Management MBA 52: Labour Laws MBA 53: Management of Industrial Relations MBA 54: International Human Resource Management B) Marketing: MBA 41: Consumer Behavior & Marketing Research MBA 42: Advertising & Sales Management MBA 43: Retailing Management MBA 44: International Marketing D) Operations: MBA 61: Supply Chain Management MBA 62: Total Quality Management MBA 63: World Class Manufacturing MBA 64: Maintenance Management MBA Degree will be awarded by the University as per the specialization chosen by the student. ACADEMIC SERVICES PROVIDED TO THE STUDENTS A student of Online MBA program is entitled to the following Academic Services: Learning Management System (LMS) Access: The learner, upon admission, is provided a unique user ID and password to access all online content. This content can be accessed any number of times by the learner as per his/her time and convenience. Course Material: Course material, in the form of Lecture Notes, will be uploaded on the LMS together with a list of reference books. If a student wants a course material in printed form, the same can be purchased, by paying the required amount. Video Lectures: Video lectures by the University Professors and Experts will be provided to the student on the LMS. The Video based lectures cover all the topics of the course and are organized in an easy-to-use structure. Mobile-Based Learning: Students of online program have an option of viewing the lectures in the off-line mode (without internet connection) using any android enabled devices (e.g., mobile phones, tablets, etc.) by getting those lectures loaded onto their memory cards. Faculty Interaction: Students have the option of interacting with faculty via , Chat and Virtual Classrooms. The Virtual Classrooms are organized at regular intervals for the students to participate and get their doubts, queries, etc., clarified / answered. Quizzes and Mock Tests: Quizzes and mock tests are made available to the students to allow them to assess their level of understanding and also prepare for graded assessments. Page 7

8 In addition to these facilities, the University broadcasts radio-lessons through AIR, Hyderabad - A, telecast Tele-lessons through Doordarshan (Yadagiri & Saptagiri) Channels and also organize Live Tele-conference programs on Sundays from 2.00 pm to 3.00 pm on the same channels. The students can also use these facilities. PATTERN OF EXAMINATION The evaluation of students for Online MBA Program is based on two components, i.e., Continuous Assessment and Semester-end Examinations. Both Continuous Assessment and Semester-end Examinations will be conducted ONLINE. Multiple Choice Questions and Descriptive Questions will be there in Continuous Assessment and Semester-end Examinations to test the analytical and conceptual comprehension of the students. Hence, the students are expected to possess minimum typing skills. Each course carries maximum 100 marks ( = 100). a) Continuous Assessment is the process of assessing the performance of students through assignments, tests and participation in activities during the course as directed by the University. Continuous Assessment carries a weightage of 30 marks. Assignments shall be submitted as per the schedules decided by the University. Students can work on the assignments on their personal computers / tablets, etc. at their own pace and submit the work as per the schedule decided by the University. b) Semester-end Examination: The final semester-end examination will be for 70 marks in each course. Case Analysis or Problem Solving Exercises may also be included based on the nature / subject of the course. Semester-end examinations will be conducted only at identified examination locations as per the schedule to be announced by the University. The duration of the Semester-end examination for each course will be three hours. THE EXAM IS NOT ON-DEMAND. AWARD OF DEGREE Student shall score minimum 40% marks both in continuous assessment and in the semesterend examination of each course separately, in order to qualify the single course of the program. The final grade will be awarded after taking into account the marks so obtained for all the courses both in continuous assessments and the final Semester-end examinations. Based on the overall result of marks score, the Online MBA Degree shall be awarded, as follows: First Class with Distinction 70% and above First Class 60% and below 70% Second Class 50% and below 60% Pass 40% and below 50% Page 8

9 TUITION FEE The Tuition fee payable at the beginning of each semester is provided below. The payment has to be made using the online payment gateway using Credit Card, Debit Card or Net Banking. SEMESTER AMOUNT (INR) First Semester 10,000/- Second Semester 10,000/- Third Semester 10,000/- Forth Semester 10,000/- Total Fee 40,000/- Note: Examination Fee has to be paid separately as per the norms of the University. ADDITIONAL COSTS - For Printed Books and Micro SD Card. [Optional] Students can avail certain optional services on additional payment as shown below: Sl. Particulars Cost Printed Books (Course Material). Rs. 1,500 per 1 If collected in person at the University campus. semester. Rs. 250 per 2 Courier Charges for Printed Books. semester. Micro SD card loaded with the Offline App. and Video content. Rs. 1,000 per 3 If collected in person at the University campus. semester. Rs. 100 per 4 Courier Charges for Micro SD Card. semester. APPLICATION PROCEDURE ELIGIBILITY The Online MBA Program is open to fresh graduates as well as in-service candidates. Further, it is open to all citizens of India, who are willing to take examinations in India and satisfy the following conditions: i) IN-SERVICE CANDIDATES a) The candidates should have passed Bachelor Degree Examination of minimum three years duration or graduates from allied subjects like Faculty of Engineering / Technology, Medicine, Pharmacy, Law and Architecture from any University recognized by UGC with a minimum 2 years of experience at executive / supervisory level; OR b) Any working person with a professional qualification (i.e., CA / CMA / CWA / CS) with a minimum 2 years of experience at executive / supervisory level. AND c) Such candidates shall submit a Service Certificate certified by the current employer, stating their designation, length of service, etc. Further, a No Objection Certificate (NOC) has to be produced from such employer. Page 9

10 ii) FRESH GRADUATES a) The candidates should have passed Bachelor Degree Examination of minimum three years duration from any University recognized by UGC with 50% marks (5% relaxation is allowed in the case of reserved categories). b) The graduates from allied subjects like Faculty of Engineering / Technology, Medicine, Pharmacy, Law, and Architecture of any University recognized by UGC with 50% marks (5% relaxation is allowed in the case of reserved categories) c) Any person with a professional qualification (i.e., CA / CMA / CWA / CS). ENTRANCE TEST Candidates, who seek admission into the Online MBA Program, shall necessarily appear for an Entrance Test conducted by the University. The list of identified locations where the Entrance Test will be conducted is provided in Annexure A. However, the University reserves the right to modify (add / delete) the locations, if required. The Entrance Test is also 'ONLINE. PATTERN OF ENTRANCE TEST The Entrance Test will be conducted in four areas mentioned below: Area No. of Questions Marks General Awareness English Quantitative Aptitude Reasoning Total The duration of the test will be 2 Hours and Qualifying Marks in the Entrance Test will be 40 (Forty only). A 5% relaxation in case of SC & ST candidates only will be provided. There will be no negative marks in the Entrance Test. A Model Paper for the Entrance Test is uploaded on the University web site. Candidates who do not qualify in the Entrance Test conducted during one session cannot appear for the Entrance Test again for the same session. They can, however, appear for the Entrance Test again during any of the next sessions. HOW TO APPLY FOR ENTRANCE TEST 1) Login to and click on Apply Now button on the home page. Fill the Application for Entrance Test of Online MBA with all the required details, as per the instructions given in the application form. 2) Select the preferred date of the Entrance Test and the preferred test location. The University will provide a few alternative test dates to allow students to take the Entrance Test at their convenience. The Entrance Test dates and the List of Test Page 10

11 Locations are subject to change, and in the case of such change, the students will be intimated in advance. 3) Scan the following original certificates and upload them onto the University web site: a) Date of Birth Certificate (SSC or Equivalent such as Passport or Certificate from Registrar of Births & Deaths / Tahsildar, School Leaving Certificate issued by the Head Master / Principal). b) Memorandum of Marks and Degree Certificate of Qualifying Examination. c) Relevant Social Status Certificate (SC / ST / BC). d) Service Certificate and No Objection Certificate (NOC) in the case of In-Service Candidates. 4) In respect of Photo and Signature, put your passport size latest colour photograph on a white paper and sign below the photo and scan it. The same shall be uploaded onto the University web site. 5) Make online payment of Rs.750/- (Rupees Seven Hundred and Fifty) only, towards Registration-Fee either by using a debit / credit card or net banking. 6) Hall Ticket for Entrance Test will be ed to the candidate and also be uploaded onto the University web site two days before the preferred date of the Entrance Test. ADMISSION PROCESS - After Qualifying in the Entrance Test An applicant qualified in the entrance test has to follow the following procedure for completing the admission process: 1. The candidate needs to pay the required tuition fee of 1 st Semester using the online payment options provided there for, and invariably save / print the fee paid receipt. 2. On successful payment transaction, the candidate will be provisionally admitted to the course and specialization, which he/she has applied for. 3. The applicant has to send by post the hard copies of the below mentioned documents, that were also scanned and uploaded at the time of applying for the Entrance Test, to the address provided there for: a. Two print-outs of the application form submitted earlier for the Entrance Test (the application form has to be signed now physically by the candidate); b. One photocopy of each of the documents uploaded should be attested by a Notary / a Gazetted Officer; c. Original Service Certificate and No Objection Certificate (NOC) from the current employer; and d. Three (3) Latest Passport Size Colour Photographs. 4. After verification of the hard copies of the documents submitted by the candidate, an Admission Number will be allotted by the University. The student has to invariably mention this number in every future correspondence with the University. Page 11

12 5. Tuition Fee once paid will not be refunded. So, prior to making the payment, the students are advised to make sure that they are eligible to take admission into the Online MBA Program as per the eligibility criteria decided by the University. NOTE: The student shall submit all the necessary Original Certificates for verification at any time during the admission or the currency of the program, if asked by the University. CHECKLIST OF DOCUMENTS The following is the checklist of documents to be sent to the University as mentioned earlier: Proof of Qualification: Attested photocopies of the last qualifying exam and statement of marks (degree certificate / marks sheet). Three (3) passport size latest colour photographs. Attested photocopy of the marriage certificate (if applicable) indicating any change in the name of the candidate. Proof of Date of Birth: Attested photocopy of SSC or Equivalent Certificate such as Passport or Certificate from Registrar of Births & Deaths / Tahsildar, School Leaving Certificate issued by the Head Master / Principal. Relevant Social Status Certificate (SC/ST/BC). Original Service Certificate and No Objection Certificate (NOC) in the case of In- Service Candidates. ADDRESS FOR SENDING HARD COPIES The Programme Coordinator Online Programs Cell Students Services Branch, Dr. B. R. Ambedkar Open University Prof. G. Ram Reddy Marg, Road No 46, Jubilee Hills, HYDERABAD Telangana State, India. Instructions for Dispatching the Envelope i) Please send the envelope containing the documents mentioned above, through Registered Post Acknowledgement Due only. ii) Please do write your Provisional Admission Number (Given for your Application) on the backside of your photographs and also super scribe the same, on the envelope to be sent / posted. IMPORTANT DATES The Important dates for the January, 2015 batch is provided below: Activity Date Admission Notification Last Date for submitting Application Form 17 th December 2014 Entrance Test Dates (Tentative) 20 th December 2014, 21 st December 2014, 27 th December 2014, 28 th December 2014 Page 12

13 Last Date for Payment of Fees 07 th January 2015 Commencement of Program 10 th January 2015 Semester-End Examination (Tentative) 1 st June 2015 Click on the link for Application Form: HELPDESK - For Advice & Guidance Phone Number SMS BRAOU to Annexure - A List of Entrance Test Locations The tentative list of locations where the Entrance Tests will be conducted is provided below. The list of locations may be modified, at the sole discretion of the University, based on the number of students appearing for the entrance test at a specific location and on specified dates. 1. Hyderabad & Secunderabad 2. Warangal 3. Khammam 4. Nalgonda 5. Mahabubnagar 6. Karimnagar 7. Nizamabad 8. Medak 9. Guntur 10. Vijayawada (Krishna District) 11. Eluru, (West Godavari District) 12. Rajahmundry 13. Vizag (Visakhapatnam) 14. Srikakulam 15. Tirupati 16. Kadapa 17. Ananthapuram 18. Kurnool 19. Nellore 20. Ongole 21. Bangalore 22. Chennai (Tamil Nadu) 23. Cochin (Kerala) 24. Mumbai (Maharashtra) 25. Ahmedabad (Gujarat) 26. Delhi 27. Kolkata (West Bengal) 28. Lucknow (Uttar Pradesh) 29. Patna (Bihar) 30. Bhubaneshwar (Orissa) ***** Page 13