Scandinavian Fair Control Report 2006

Transcription

1 Scandinavian Fair Control Report 2006 Fairlink AB,

2 Table of contents Page 1. Introduction 1 > Foreword > Why exhibit at verified trade fairs? > SFC background and purpose > SFC organisation > Publications > SFC terminology > Fairgrounds associated with SFC SFC controlled arrangements 4 3. General Information about Verified Trade Fairs 9 4. Footnotes 13 SFC REPORT 2006

3 1. Introduction Foreword Business information among the Scandinavian nations increase with each year. As a result, the need for economic information from each of these countries is also increasing. Trade fairs play an important role for trade. Company and organisation interests and needs regarding reliable and comparable information about trade fairs, therefor, are also on the rise. The purpose of this pdf publication is to serve this need. This publication contains verified and comparable statistics. Additional information about individual arrangements can be obtained from the respective trade fair organisers. For past SFC statistics for each trade fair, please visit the fairlists at Why exhibit at verified trade fairs? To get the most out of a trade fair, one must select the proper trade fair for his/her exhibitions. A quantitative control of the number of visitors and exhibitors makes up the foundation of all the trade fair information. Given the statistics calculated from visitor studies made by the trade fair sponsors, an exhibitor can calculate which proportion of the visitors at a given trade fair belongs to his/her target group. Exhibiting at a verified trade fair gives added security and a correct and comparable foundation from which to base decisions. SFC background and purpose The Scandinavian Fair Control (SFC) was organised in 1992 by members of Fairlink (former Scandinavian Trade Fair Council). The purpose of SFC is to develop both a nationally and internationally correct statistical foundation, derived from verified and comparable numbers reflecting visitor, surface and exhibitor counts, as well as an individual procurement f the same, on which trade fair sponsors, exhibitors, visitors and the general public can base their desisions. The basis of this labour is a group of regulations issued by SFC: "Provisions Regulating Trade Fair Control". This group of regulations is intended to spell out the guidelines for accounting, audits and the publication of statistics pertinent to trade fairs. SFC organisation The Scandinavian Fair Control (SFC) is an auxiliary organisation of Fairlink. Fairlink is an interest organisation for trade fair organisers in Scandinavia. The SFC's administration and the SFC REPORT 2006 page 1

4 audits of SFC-booked arrangements is directed by KPMG in Sweden. Accounting is kept by KPMG in each country. Publications The verified visitor, exhibitor and surface counts are published each year in the SFC Report. In this report the trade fairs are listed after location. The information in this report is given only in English. You can download the text above in Swedish, Norwegian and Danish at You can also download the short version of the SFC Report If you would like the paper version of SFC Report 2005, please contact Fairlink at Price: 150 SEK. SFC Terminology Exhibition surface Exhibition surface is defined as the immediate showcase/exhibition surface used by and paid for by the exhibitor. When accounting for a showcase/exhibition surface, a distinction is made between indoor and outdoor surfaces. Exhibition surfaces provided free of charge to exhibitors are not included in the calculations. Number of exhibitors Exhibitors may be classified as either "direct" or "indirect". A direct exhibitor is one who has obtained a contract for an exhibition showcase in its entirety, or who uses a specified, clearly delineated portion of an exhibtion showcase. An indirect exhibitor is one whose products or services are offered through a direct exhibitor. When accounting for number of exhibitors, one may not combine the number of direct exhibitors with the number of indirect exhibitors except when evident. Number of visitors > Visits: The number of visitors is the sum of paid entrances, invitation cards used, and other tickets which can have been obtained by conference visitors who have had access to the trade fair grounds. A visitor who visits a trade fair over a period of many days, is counted once a day. > Visitors: Visitors are unique visitors and are only counted once, even if they visit the trade fair during several days. > Exhibition passes, press passes, and trade fair personnel is not calculated in the statistics. SFC REPORT 2006 page 2

5 Fairgrounds associated with the Scandinavian Fair Control 2006 Bella Center A/S Center Boulevard DK-2300 COPENHAGEN S tel Elmia AB P O Box 6066 S JÖNKÖPING tel Malmö Exhibition & Convention Center S MALMÖ tel Nolia AB Signalvägen 3 S UMEÅ tel Stockholm International Fairs S STOCKHOLM tel The Swedish Exhibition & Congress Centre S GOTHENBURG tel SFC REPORT 2006 page 3

6 *= Footnote, see the last pages for further information No of days Rented Floor Space (m2) No of Exhibitors Represented Countries No of Visitors Indoors Outdoors Total Direct Indirect Direct Indirect Unique visitors Visitors Bella Center - Copenhagen/Denmark Copenhagen International Fashion Fair, Autumn Copenhagen International Fashion Fair, Spring * Copenhagen International Furniture Fair Elmia - Jönköping/Sweden Elmia Arbetsmiljö - Elmia Working Environment Bilsport Performance & Custom Motor Show * Foto & Video * Elmia Garden GIT * Elmia Husvagn & Husbil - Scandinavian Caravan Show * Elmia Häst Elmia Lantbruk Djur & Inomgård - Elmia Agricultural Exhibition Livestock & Technology Lastbil - Truck Exhibition * Elmia Material & Funktion page 6

7 *= Footnote, see the last pages for further information No of days Rented Floor Space (m2) No of Exhibitors Represented Countries No of Visitors Indoors Outdoors Total Direct Indirect Direct Indirect Unique visitors Visitors PRomotion EXPO, vår * PRomotion EXPO, höst * Elmia Underleverantör - Elmia Subcontractor Elmia Waste & Recycling * World Bioenergy * Malmö Exhibition & Convention Center - Malmö/Sweden Golfmässan Hem & Villa - Home and Villa * Kommek Skoldagarna Skånemässan * Sweden ICT Show Nolia Umeå/Sweden Nolia Må Bra page 7

8 *= Footnote, see the last pages for further information No of days Rented Floor Space (m2) No of Exhibitors Represented Countries No of Visitors Indoors Outdoors Total Direct Indirect Direct Indirect Unique visitors Visitors Nolia Weekend Skogs-Nolia Stora Nolia Stora Vårmässan Stockholm International Fairs - Stockholm/Sweden Allt För Hälsan Allt För Rehab och Omsorg Allt För Sjön - Stockholm International Boat Show Biotech Forum & Scanlab * Det Goda Köket - Stockholm Food & Beverage Show Formex Vår Formex Höst/Textilmässan GastroNord Hem&Villa/Hem/Digital Home * Nordbygg - Nordic Building & Construction Fair Nordiska Trädgårdar page 8

9 *= Footnote, see the last pages for further information No of days Rented Floor Space (m2) No of Exhibitors Represented Countries No of Visitors Indoors Outdoors Total Direct Indirect Direct Indirect Unique visitors Visitors Persontrafik Scandinavian Boat Show SHIE - Scandinavian Hospitality, Incentive & Events Exhibition Skolforum - School Forum * Skydd - Protection & Security Expo Stockholms Antikmässa - Stockholm Antiques Fair *8 Stockholms Bilsalong - Stockholm Motor Show *30 Stockholms Möbelmässa och Ljus - Stockholm Furniture Fair and Northern Light Fair /107 5/ Swedental Svenska Bilsportmässan * Tekniska Mässan - The Scandinavian Technical Fair Vildmarksmässan Vinordic Swedish Exhibition Centre - Gothenburg/Sweden BAD * Bok & Bibliotek - Book & Library Fair page 9

10 *= Footnote, see the last pages for further information No of days Rented Floor Space (m2) No of Exhibitors Represented Countries No of Visitors Indoors Outdoors Total Direct Indirect Direct Indirect Unique visitors Visitors Båtmässan Electronix Scandinavia Emergencies & Public Safety Fest & Bröllop * Frisör Hem & Villa - Home and Villa * Hem & Inredning * IDA * Konstruktion & Design - Design Engineering *40 Kunskap & Framtid - Student & Knowledge Fair Logistik & Transport Mat & Dryck * Miljöteknik * MyDOG Park Expo * ProcessTeknik * På två hjul page 10

11 *= Footnote, see the last pages for further information No of days Rented Floor Space (m2) No of Exhibitors Represented Countries No of Visitors Indoors Outdoors Total Direct Indirect Direct Indirect Unique visitors Visitors Riksstämman Scanpack Scanplast * Senior Trä & Teknik TUR - Travel and Tourism Underhåll Vitalis Övriga platser ÖREBRO Hem & Villa - Home and Villa * page 11

12 BellaCenter - Copenhagen/Denmark Geographical area Date Start Frequency BioTech Forum & Scanlab (2004) International 9-12 February Annual Copenhagen International Fashion Fair, Spring International August Annual Copenhagen International Furniture Fair International 4-7 May Annual Elmia - Jönköping/Sweden Elmia Arbetsmiljö - Elmia Working Environment International 9-11 May Biennial Bilsport Performance & Custom Motor Show International April Annual Foto & Video National 7-8 April Annual Elmia Garden International 7-8 November Annual GIT National March Annual Elmia Husvagn & Husbil - Scandinavian Caravan Show National 6-10 September Annual Elmia Häst National August Annual Elmia Lantbruk Djur & Inomgård - Elmia Agricultural Exhibition Livestock & Technology International October Biennial Lastbil - Truck Exhibition International August Biennial Elmia Material & Funktion National April Annual PRomotion EXPO, vår International January Annual PRomotion EXPO, höst International August Annual Elmia Underleverantör - Elmia Subcontractor International November Annual Elmia Waste & Recycling International 30 May-1 June Biennial World Bioenergy International 30 May-1 June Biennial Malmö Exhibition & Convention Center - Malmö/Sweden Golfmässan National February Biennial Hem & Villa - Home and Villa National 2-5 March Annual Kommek National August Biennial Skoldagarna National 30 October-1 November Biennial Skånemässan National 28 September-1 October Annual Sweden ICT Show National September Annual page 10

13 Nolia Umeå/Sweden Nolia Må Bra Geographical area Date Start Frequency National 29 September-1 October Annual Nolia Weekend National October Annual Skogs-Nolia National June Biennial Stora Nolia National 5-13 August Annual Stora Vårmässan National April Annual Stockholm International Fairs - Stockholm/Sweden Allt För Hälsan National November Annual Allt För Rehab och Omsorg National 9-11 May Biennial Allt för Sjön - Stockholm International Boat Show International 3-12 March Annual Biotech Forum & Scanlab International September Annual Det Goda Köket - Stockholm Food & Beverage Show National November Annual Formex Vår National January Annual Formex Höst/Textilmässan National 31 August-3 September /1984 Annual GastroNord International April Biennial Hem&Villa/Hem/Digital Home National October /2001/2005 Annual Nordbygg - Nordic Building & Construction Fair International January Biennial Nordiska Trädgårdar National March Annual Persontrafik National October Biennial Scandinavian Boat Show International 8-12 November Annual SHIE - Scandinavian Hospitality, Incentive & Events Exhibition Skolforum - School Forum International January Annual National 30 October-1 November Annual Skydd - Protection & Security Expo International September Biennial Stockholms Antikmässa - Stockholm Antiques Fair National February Annual Stockholms Bilsalong - Stockholm Motor Show National 31 March-9 April Every three years Stockholms Möbelmässa och Ljus - Stockholm Furniture Fair and Northern Light Fair International 8-12 February /1995 Annual Swedental International October Biennial Svenska Bilsportmässan National November Annual Tekniska Mässan - The Scandinavian Technical Fair International 3-6 October Annual page 11

14 Geographical area Date Start Frequency Vildmarksmässan National March Annual Vinordic International April Biennial Swedish Exhibition Centre - Gothenburg/Sweden BAD National November Biennial Bok & Bibliotek - Book & Library Fair National September Annual Båtmässan National 3-12 February Annual Electronix Scandinavia National 5-7 September Every three years Emergencies & Public Safety National January Every three years Fest & Bröllop National February Annual Frisör National September Not decided Hem & Villa - Home and Villa National 5-8 October Annual Hem & Inredning National February Annual IDA National November Biennial Konstruktion & Design - Design Engineering National 4-7 April Varierande Kunskap & Framtid - Student & Knowledge Fair National 9-11 November Annual Logistik & Transport National 9-12 May Annual Mat & Dryck National February Annual Miljöteknik National November Biennial MyDOG National 5-8 January Annual Park Expo National November Biennial ProcessTeknik National November Biennial På två hjul National January Biennial Riksstämman National 29 November-1 December Biennial Scanpack International October Every three years Scanplast International 4-7 April Every three years Senior National November Annual Trä & Teknik International August Biennial TUR - Travel and Tourism International March Annual Underhåll National March Biennial Vitalis National March Annual page 12

15 Geographical area Date Start Frequency Övriga platser ÖREBRO Hem & Villa - Home and Villa National September Annual page 13

16 Footnotes 2) PRomotion EXPO spring and autumn - Organizer Elmia AB and PRomotion Expo Nordic KB. 8) Stockholms Antikmässa - Delvis parallella arrangemang på Stockholmsmässan var Rookies den februari och Nordens Skooch Väskmässa den februari. 9) Elmia Husvagn Husbil - Organizer Elmia AB, Husvagnsbranschens Riksförbund, Caravan Club of Sweden. I "Betalda entréer" ingår 7100 campinggäster. 12) World Bioenergy - Two international conferences (2nd World Pellets respective World Bioenergy) along with a number of side events were held as part of the exhibition (30 May - 1 June). These were co-ordinated and organised by the Swedish Bioenergy Association, SVEBIO, and attended by delegates from 60 different countries. A specific Innovation Relay Centre, IRC, brokerage event organised by EuroInfoCentre was held on the 31 May in conjunction with the exhibition. In addition, pre- and post conference tours were organised on 29 May respective 2 June along with daily field-trips during the afternoon of the conferences. A total of 77 accredited journalists from 16 different countries attended the event World Bioenergy ) Bilsport Performance & Custom Motor Show - Organizer Förlags AB Albinsson & Sjöberg. 17) Lastbil - I samband med mässan arrangerade Sveriges Åkeriföretag konferenser och möten. Under mässan arrangerades tävlingarna Nordic Trophy, SM i Manöverkörning och Krankörning samt skoltävlingar för gymnasieelever i årskurs 3 gren Transport och gren Maskin- och Lastbilsteknik. Tävlingarna utnyttjade m2 inomhus och m2 utomhus. Parallellt med Lastbil 2006 pågick Räddningsmässan - Blåljus i Samverkan. Besökarna hade tillträde till båda mässorna. 24) Copenhagen International Fashion Fair - Organizer Bella Center A/S och Dansk Textil & Beklädning. 28) BAD/IDA/ParkExpo - The visitors had access to all three fairs. 30) Stockholm Motor Show - Organizer BIL Sweden AB and Stockholm International Fairs. 33) GIT - Organizer Elmia AB, Kartografiska Sällskapet, KIF, SKMF, MBK. 38) Svenska Bilsportmässan - Organizer Stockholmsmässan AB och Bilsport (Förlags AB Albinsson & Sjöberg). 39) Foto & Video - Organizer Elmia AB and Scandinavian Photo AB. 40) Konstruktion & Design/Scanplast - Mässorna arrangerades parallellt. Konferensprogram: ett 50-tal kostnadsfria seminarier vart och ett presenterat av ett utställande företag. 46) Skolforum - Organizer Stockholm International Fairs AB, Lärarförbundet, Lärarnas Riksförbund, Föreningen Svenska Läromedel och Sveriges Skolledarförbund. 47) Biotech Forum & Scanlab - Organizer Stockholm International Fairs AB and Bella Center A/S. 49) Home & Villa - Organizer Stockholm International Fairs and Vi i Villa AB. 50) Home & Villa - Organizer Stockholm International Fairs, Vi i Villa AB and Numera Mässor. 51) Hem&Villa/Hem/Digital Home - Organizer Stockholm Internationel Fairs, Vi i Villa AB and Numera Mässor. Besökare till de parallella arrangemangen Persontrafik och CANT gavs även tillträde. 53) Elmia Waste & Recycling - I samband med mässan höll RVF ((Svenska Renhållningsverksföreningen) sin Årskonferens med 600 deltagare. Två internationella konferenser, World Bioenergy samt World Pellets med tillhörande mässa arrangerades samtidigt. Besökarna på Waste & Recycling hade tillträde även till mässan World Bioenergy. 77 journalister från fackpressen från 16 olika länder, hade ackrediterat sig till båda mässorna. Antalet besök var 7530 varav 3525 var registrerade på Waste & Recycling. 54) Fest & Bröllop/Hem & Inredning/Mat & Dryck - The visitors had access to all three fairs. 55) Miljöteknik/ProcessTeknik - ProcessTeknik bytte intervall från vart tredje år till vartannat år mellan 2004 och Mässorna arrangerades parallellt. I de totala besökar- resp dagsbesökssiffrorna har antalet Cartes d Honneur delats lika mellan mässorna (50 personer som gjort 72 dagsbesök). Innehavare av Carte d Honneur har fritt tillträde till mässor arrangerade av Svenska Mässan i Göteborg. 56) Skånemässan - Organizer Sydexpo AB. page 14