It looks like your regular telephone.

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1 It looks like your regular telephone. But it s a lot better.

2 CISCO PHONE SYSTEM SOLUTIONS FOR SMALL AND MEDIUM BUSINESSES Between the increased productivity and administrative savings we ve experienced, we expect the system to pay for itself in less than a year. We re saving hard costs in adds, moves, and changes, since we can do those ourselves now. But we re also achieving the soft benefits of better ease of use, which means faster training for new people and much less frustration for everybody. Dianne Mortenson, MIS Director, Legal Sea Foods. It Does More for Less You re facing the daunting challenge all businesses face these days do more with less while positioning your company for increasing profitability. Rising to this challenge requires rethinking some of your most basic business tools. Like your telephone system. If you thought telephones were just for making and receiving calls, think again. And when you do, think Cisco Systems. Only Cisco brings voice and data together in a truly integrated communications solution that delivers increased employee productivity, lower total cost of ownership, and long-term investment protection. Cisco phone system solutions are helping businesses of all sizes businesses like yours do more with less. Feature-rich call processing, voice mail, and auto attendant are givens, but Cisco phones give you a whole lot more. The power of a single merged network for both voice and data brings your company s most important asset information wherever it s needed, whether to your PC or, now, more cost-effectively, to your phone.

3 Using Cisco phones, your employees have instant and secure access to sales reports, purchasing data, corporate calendars, travel services, and more. Cisco wireless phones let workers take advantage of all of these capabilities as they travel around the work site no need to stay at their desks to stay connected. And with softphone software running on a laptop, you can just plug in your headset and receive and place calls, check voice mail, or even participate in a conference call wherever you are, right from your laptop. Many third-party phone productivity applications let you and your employees do even more. Sales personnel can check inventory from your field offices. And you can access sales results, employee extension numbers, or any Webbased content right from your phone, whether you re working at a branch office or at home. It s easy to use and to move Eliminating the need for costly and time-consuming training, an intuitive Web-based user interface makes it simple to take advantage of all of the features of a Cisco phone system. Employees can easily update speed dials and other phone features to suit their needs. And because Cisco phones are plug and play, employee moves have never been easier. When making a move, an employee simply unplugs the phone from the old location and plugs it into the new one no administration required. All the information that resides in the phone stays put, even though the employee doesn t. It improves employee productivity and customer satisfaction Cisco phones improve productivity by delivering a much more efficient way for your employees to connect to people and information. Better access to company data streamlines business processes, while less time playing telephone tag means that more work gets done each day. And people can now reach the right person right away, which does wonders for improving customer satisfaction.

4 It costs less Your business, like all businesses today, relies on networks, computers, and telephones. And like all companies, your company is also looking for ways to lower costs. One way to help achieve your cost-cutting goal is to reconsider the way you invest in and use these business-essential tools. Thousands of businesses large, medium, and small are already saving money by using Cisco s Internet-based telephone solutions. Converging applications onto a standardsbased network allowed us to consolidate budgets. Monies from different areas contributed to the whole. For example, formerly separate voice and data network budgets could be combined, since they now shared the same infrastructure. Ron Shongrunden, Assistant Secretary-Treasurer, Okanagan Skaha School District #67 It gives you the power of one network By converging your voice and data networks into a single system, Cisco saves you the costs of operating and maintaining two separate networks. Even if your phone network is currently managed by your service provider, a merged network not only gives you access to important corporate information via your telephone, but it also means streamlined operations across your business. Having just one network means you can consolidate and standardize equipment at your remote locations, which translates into reduced training and spare-parts management costs. One network lowers technical support costs at your main and branch offices; all troubleshooting can be handled from a single location, and fewer service calls are required. One network simplifies vendor management no more need for conference-calling vendors and eliminates the need for multiple service contracts. One network means less cabling, which also means lower costs. And one network can save a business a lot of money in long-distance phone charges. It delivers a lower total cost of ownership Cisco phone system solutions can also save your business money in ways that may not be quite so obvious. You can lower employee training costs, thanks to the intuitive interface of our telephones, and reduce the money you used to allocate for travel by taking advantage of our phones conference-calling features. By providing improved access to company data, Cisco phones have been shown to save telecommuting employees five or more hours a week time your telecommuters can now spend on actually using information rather than looking for it. And as more employees telecommute, you may even be able to decrease your office rental space. When you add up the savings, you ll see that Cisco phone system solutions provide a significantly lower cost of ownership than conventional telephone systems.

5 It s the intelligent choice In today s economically challenging climate, you can t afford to make a bad business decision. So when it s time to improve your communications system and begin saving money, consider making a better choice taking a safer approach from a trusted company: Cisco. Cisco offers the simple and safe long-term solution for your future-oriented PBX replacement or upgrade. After all, who does your own telephone company trust for advanced voice and data solutions? Almost every phone company in the world uses the Cisco approach for integrating voice networks with the Internet. In fact, more than 10,000 companies are already using Cisco phone system solutions. And a great deal more conduct their business using a Cisco networking solution. Now your company can join the growing ranks of businesses that are benefiting from Cisco s leadership in Internet-based communications solutions. It comes from the leader in Internet-based phones Cisco is an Internet technology pioneer and is the clear leader in enabling the network for telephony solutions. In fact, Cisco has already shipped more than two million telephones in just a few years. We ve used our expertise in Internet-based communications to help thousands of companies benefit from advanced, easy-touse solutions that lower costs while improving productivity. We can do the same for yours. Built into every Cisco phone system solution is the high availability and reliability your business depends on for success. And when you work with Cisco, you get a partner you know you can count on for the long term, a partner that has the highest customer satisfaction ratings in the industry. We chose Cisco because we felt, in many ways, it is the superior technology. It s the type of platform that will grow with us as our needs evolve. If we want to enable a new component or feature, the flexibility is inherent within the platform. Nicholas Lucenko, Jr., IT Manager, Hahn & Hessen, LLP It connects you to the future Cisco phone solutions are built on a standards-based open architecture that provides a flexible foundation for extending the limits of traditional telephony. And you can transition to Cisco phones at your own pace because our solutions communicate with your existing PBX and voic systems. But unlike your current systems, Cisco phone solutions connect you to the future, enabling your company to take advantage of the new generation of advanced business communications features, applications, and services designed exclusively for Internet-based networks and for making your business more successful. Make the call today Cisco phones may look like ordinary telephones, but they are advanced communications devices with the ability to save you money, increase productivity, and provide peace of mind. To find out how to begin saving money today, contact your Cisco Partner right now. To locate a Cisco Partner in your area, visit:

6 Corporate Headquarters Cisco Systems, Inc. 170 West Tasman Drive San Jose, CA USA Tel: NETS (6387) Fax: European Headquarters Cisco Systems International BV Haarlerbergpark Haarlerbergweg CH Amsterdam The Netherlands www-europe.cisco.com Tel: Fax: Americas Headquarters Cisco Systems, Inc. 170 West Tasman Drive San Jose, CA USA Tel: Fax: Asia Pacific Headquarters Cisco Systems, Inc. Capital Tower 168 Robinson Road #22-01 to #29-01 Singapore Tel: Fax: Cisco Systems has more than 200 offices in the following countries and regions. Addresses, phone numbers, and fax numbers are listed on the Cisco.com Web site at Argentina Australia Austria Belgium Brazil Bulgaria Canada Chile China PRC Colombia Costa Rica Croatia Czech Republic Denmark Dubai, UAE Finland France Germany Greece Hong Kong SAR Hungary India Indonesia Ireland Israel Italy Japan Korea Luxembourg Malaysia Mexico The Netherlands New Zealand Norway Peru Philippines Poland Portugal Puerto Rico Romania Russia Saudi Arabia Scotland Singapore Slovakia Slovenia South Africa Spain Sweden Switzerland Taiwan Thailand Turkey Ukraine United Kingdom United States Venezuela Vietnam Zimbabwe Copyright 2004 Cisco Systems, Inc. All rights reserved. Cisco, Cisco Systems, and the Cisco Systems logo are registered trademarks of Cisco Systems, Inc. and/or its affiliates in the U.S. and certain other countries. All other trademarks mentioned in this document or Web site are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company. (0304R) ETMG BM Printed in the USA

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