Cvent, Inc Greensboro Drive, Suite 900 McLean, VA US & Canada UK

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1 Cvent provides web-based software that allows organizations to conduct online event registration, event management, meeting site selection and web-based surveys. Founded in 1999, Cvent is used by thousands of clients in the corporate, association, non-profit, education and government sectors. Additionally, Cvent has established partnerships with various professional organizations in the fields of meetings, travel, and marketing. Backed by the largest customer care team in the industry, Cvent helps its clients to consolidate meetings management, increase attendance and response rates, and reduce expenses.

2 Cvent s client services team is available to ensure that all client issues are promptly solved. Dedicated account managers proactively monitor client satisfaction to consistently exceed your expectations. 24/7 phone and support 90% of calls answered in under 90 seconds Highest ratio of service personnel to clients in the industry Relationship managers serve as system consultants Free, live, online training sessions Contextual online help system within the application Act as user advocates for product enhancement requests Cvent, Inc Greensboro Drive, Suite 900 McLean, VA sales@cvent.com US & Canada UK Australia

3 Event Management The Complete Event Management Solution Online Registration Our event management system contains an advanced toolset designed to save you time while increasing your attendance. Accept registrations online via the web, or by fax and direct mail Pre-populate custom registration forms with invitee data Allow attendees to choose tracks and sessions Approve or deny registrations submitted Build new events in five simple steps, or duplicate past events Manage event programs with task lists and calendars Design and print certificates, mailing labels, tickets and name badges Event Questionnaires Gathering feedback from invitees is critical throughout the event cycle. Identify attendee expectations using pre-registration surveys Qualify attendees to better target your events Measure event success using post-event surveys Learn why some invitees declined, then use the data to increase attendance at your next event Event Websites Build robust event websites that serve as an invaluable resource to your invitees. Leverage built-in HTML editor to customize your event website Design custom event pages that highlight sponsors, speakers, the agenda, travel, event fees, FAQs, etc. Edit the look and feel of your site to mirror your brand Allow easy access to maps, directions and weather Boost event awareness by letting attendees post your event to social media sites Establish an event news feed (RSS) to share key event details Manage All Types of Events Alumni Events Auctions Board Meetings Concerts Conferences Dinners External Meetings Fundraisers Happy Hours Incentive Trips Internal Meetings Lunches Membership Events Networking Events Retreats Seminars Social Events Sporting Events Symposiums Tours Trade Shows Training Programs Webinars Workshops

4 Event Management Payment Collection Cvent securely collects payments, tracks them in real-time, and automates the refund process saving planners from logistical headaches. Instant credit card deposits into your bank account Accept international currencies Differentiate pricing by attendee type Allow groups to register and pay in one transaction Enable early bird discounts, coupons and automated refunds Offer volume discounts for bulk registrations Create breakout sessions with unique pricing Accept donations online Compatible with most payment processors Reporting Cvent helps you gain insight into your meetings program by measuring key statistics over time. Over 100 standard reports and unlimited custom reports Measure campaign success using crossevent reports Share real-time reports by placing them on a secure webpage Track campaigns in real-time Export data to a variety of common formats, including Excel, Word, PDF, CSV and more Housing & Travel Management Monitor your room block inventory Track and manage roommate requests Personalize itineraries, directions and confirmations Grant hotels and travel agents access to reports Organize attendee transportation Integrate with preferred online booking tools and GDS On-Site Functionality Ensure the guest arrival process runs smoothly. With Cvent, any computer connected to the Internet can function as a self-service, on-site kiosk. Allow walk-ins to register upon arrival Check-in guests who registered online Print confirmations, name badges, agendas and tickets per session Add registrant-specific barcodes to name badges for scanning Application Integration Transfer business data between Cvent and other systems in use at your organization using our Application Programming Interface (API), or out-of-the-box integrations with leading web-based programs. Connect with travel booking and customer relationship management tools Fast, secure, high-volume data transactions Automated data synchronization and maintenance Integrate contacts, leads and tasks with your Salesforce account Sync participant information to and from Webex Budget Management Compare money collected and spent across all events Track expenses by vendor or category across events Build a budget based on fixed and/or variable costs Leverage budget information to negotiate better deals Quantify overlooked expenses, such as taxes and gratuities Analyze cost per attendee metrics and trends sales@cvent.com

5 Supplier Network A Free Service for Finding the Ideal Meeting Space 1 Search 125,000+ Venues Worldwide Access an extensive, public database of hotels, restaurants, special event venues and service providers. Search by location, total meeting space and other criteria. 2 Send an RFP and Receive Bids Easily share your meeting requirements in Requests for Proposals (RFPs) using a simple wizard. Save time by submitting RFPs to multiple venues at once. 3 Compare Quotes from Venues & Service Providers Compare bids side-by-side, and select the best venues and service providers for your next event. Site Selection & RFP Management Easy RFP Creation The Cvent Supplier Network connects planners to a comprehensive database of over 125,000 meeting venues and event service providers. Planners can find detailed supplier profiles, send RFPs to multiple suppliers at once, compare quotes and select vendors all at no cost. Creating a Request for Proposal (RFP) is simple with the Supplier Network s easy-to-follow guides and timesaving features. Create RFPs using a step-by-step wizard Enter planner and organization info only once; forms are pre-populated from account profile information Send RFPs directly to properties, the National Sales Office (NSO), or both Copy previous RFPs to eliminate data entry Attach key documents to the RFP Cvent customer care will help create RFPs if needed

6 Supplier Network Find Suppliers, Send RFPs, Compare Quotes Easily Search for Event Venues & Service Providers Find event space based on relevant meeting criteria such as metro area, venue or service type, total meeting space or chain affiliation. Cvent has built the world s largest and most accurate supplier database. Venues and services can create listings and book business using the Supplier Network at no cost, so they don t mark up prices to meeting planners using the service. Save Time & Money Source, manage and budget events using a single toolset Find venues near precise locations using interactive maps Manage cancelled space, preferred suppliers and negotiated rates Estimate capacities and convert between standard and metric units Store key contacts and supplier notes in one place Set response and decision dates to keep on track Track quote history and cost savings with detailed reports Search the Supplier Network Over 100,000 Event Venues Venue Types Hotels and Resorts Convention Centers Conference Centers Special Event Venues Service Provider Types Catering Audio/Visual Exhibit supplies Transportation Museums & Landmarks Restaurants Universities Theaters Photography Printing Florists Entertainment - Select Metro Area - Go Browse Global Meeting Destinations Featured Destination San Diego With an abundance of meeting space for groups of 10 to 30,000 people, San Diego is an ideal location for your next meeting or event. View Destination Featured Destination London An ultimate event spot for decades, London is more in-demand than ever as it gears up for the 2012 Olympic Games. Planners can take advantage of new and renovated venues being built before and after the Games. View Destination Featured Venue Featured Destination Toronto An impressive 60 percent of the U.S. population is within a 90-minute flight of Toronto. As such, it's no surprise that Toronto ranks as the most popular choice for U.S.-sponsored association meetings outside View Destination Featured Destination Singapore A global hub for both business and leisure, Singapore is a natural choice for meetings and events. In fact, it was ranked the Top Convention City in Asia for 23 consecutive years by the Union of International Associations. View Destination Featured Venue Browse By Region US Canada Mexico Caribbean Europe Asia Australia Browse By US Region Midwest Northeast Southeast Southwest West Recently Added Saratoga Beijing Newport Beach Cancun Park City About the Destination Guide The Cvent Destination Guide is an informational resource designed especially for meeting and event planners. Planners can focus their site selection and event sourcing efforts by comparing meeting-specific details across cities worldwide. Additional Resources Convention Center Directory Conference Center Directory CVB Directory Event Planning Comparison Chart Resort & Luxury Destinations Cvent Destination Guide The Destination Guide provides the details meetings and event professionals need to compare cities, helping planners to identify the optimal destination for their next event. The most comprehensive destination resource for meeting planners Meeting planning information for over 150 cities around the world City-wide meeting space and guest room counts Convention center information Ideas for non-traditional event space Area tours, hot-spots and activities City-specific meeting promotions Airport and transportation information Climate and peak/off season data Maps and images of city attractions Golf Destinations Doubletree Hotel Boston/Westborough Boasting over 11,000 square feet of flexible meeting and banquet space, The Doubletree Hotel Boston/Westborough is a full service hotel located 26 miles west of Boston at I-495 and Route 9 just north of the Massachusetts Turnpike. View Venue Ocean Edge Resort & Club Listed in the National Register of Historic Places, this luxurious resort, situated on a bluff overlooking Cape Cod Bay, occupies 429 acres and is convenient to everything on Cape Cod. There are 13 rooms totaling 15,000 square feet to accommodate gatherings from 5 to 400, and suit varying formats and professional agendas. View Venue Beach Destinations Mountains Destinations Meeting & Event Planning News sales@cvent.com

7 Strategic Meetings Management Enterprise Meeting Management Made Simple Implementing a Strategic Meetings Management (SMM) program does not have to be complex or expensive. Cvent s flexible SMM solution simplifies enterprisewide meeting management in a modular system designed to fit the needs of any organization. Cvent incorporates all of the major components of the meeting process, including budgeting, sourcing, attendee management and analytics. Our solution makes it simple to capture and report on meeting activities and spend across the enterprise. Meetings departments maintain creative control, while travel and procurement departments gain increased visibility into meeting activities, risk and expenditures. Because no two SMM programs are the same, Cvent provides expanded flexibility to support enterprise-wide process diversity. Data organization, presentation options and access rights can be customized for each user, while customized SMM reporting monitors departmental compliance, tracks meeting spend and savings, and delivers actionable meeting analytics. With 100% success in implementation and adoption of the solution, Cvent is your meetings management solution simplified. Plan Source Plan Managing meetings at a corporate level is a multifaceted process. The meetings policy must consider the needs of multiple stakeholders and corporate processes. With Cvent's flexible meeting planning module and our experienced implementation team, setting up your meeting planning process is straightforward and uncomplicated. Measure Manage Streamline the meeting planning process with workflow and policy management, system integration, department calendars and budgeting tools. Design an online meeting registration form to capture key meeting requirements of the meeting owner Set up workflow, approval and notification processes to ensure adherence to SMM policy and procedures Grant each user only the access rights needed, and set up tasks and alerts for team members Share information and track meeting activity with department specific calendars Integrate the meeting request form, budget and sourcing to automate the collection and reconciliation of budget data Build highly configurable budgets with multiple stages and savings formulas to calculate your expenditure per meeting Customize budget categories to match existing processes, and set up GL codes to integrate with corporate accounting processes Plan Source Source Selecting the right meeting venue or supplier can be the single most important decision a planner makes. Cvent provides the tools meeting professionals need to discover the ideal venue, find the necessary service providers and negotiate the right resources for their meetings and events. Measure Manage Research cities on the Cvent Destination Guide. Compare venues and service providers on the Cvent Supplier Network, and send them RFPs to receive bids on your event requirements. Search more than 125,000 venues on the Cvent Supplier Network Highlight preferred relationships, cancelled space and negotiated rates Send meeting requests for proposals (RFPs) to multiple suppliers, NSOs and direct contacts at once Track RFP responses and compare bids side-by-side Analyze past and current spending, then enter into negotiations with past supplier rates in hand

8 Strategic Meetings Management Plan Source Manage Many times, the real challenge doesn t begin until registrants enter into the process. Planners struggle to balance complicated event logistics, from registration and payment collection to housing and travel. Cvent aids planners with robust communication, powerful attendee management and sophisticated housing and travel tools. Measure Manage Balance event logistics such as messaging, attendee management, payment processing, housing and travel. Automate and personalize communications to attendees Build custom event websites and registration forms with multiple sessions, tracks, and registration paths Manage roommate requests, monitor guest room inventory and personalize itineraries and directions Integrate with online booking tools such as Cliqbook and GetThere Retrieve PNR data directly from GDSs to update air arrival/departure manifests automatically Allow attendees to easily share your meetings on social media sites including Facebook, LinkedIn and Twitter Create registration sites in multiple languages and process payments in multiple currencies Plan Measure Determining meeting success is seldom straightforward. Cvent offers corporations the tools they need to measure ROI and identify opportunities for improvement. Source Measure Manage Create reports on all aspects of your meetings program, and share key meetings metrics across departments to evaluate meetings ROI. Track meeting spend in real-time with an integrated budgeting system that calculates actual expenditure Create custom dashboards to analyze individual events or entire meetings programs at a glance Create specialized custom reports for each department, team or meeting planner, and export to common formats such as Excel, PDF, XML, CSV, TIFF and Web Archive Use parked reports to share information with non-users, such as company executives, meeting suppliers or stakeholders in other departments Use Cvent s API to integrate with your organization s Customer Relationship Management (CRM) system, Enterprise Resource Planning (ERP) system, accounting platforms and other key office systems Highly consultative Professional Services team dedicated to account implementation and program adoption; dedicated Client Services teams provide best-in-class account implementation and ongoing support Comprehensive & Flexible Meetings Technology The core requirement for enabling Strategic Meetings Management programs is technology. SMM programs need technology to provide meeting, travel and procurement departments with the ability to plan, source and manage their meetings, while providing an opportunity to measure and analyze meeting activity and spend across all meetings and events. Cvent simplifies enterprise-wide meeting management with an integrated, comprehensive SMM solution that scales to fit any organization. sales@cvent.com

9 Web Surveys An Easy-to-Use, Business-Class Web Survey Tool Launch a Survey Today, Make Confident Decisions Tomorrow Our survey solution makes it easy for any user in any organization to build, launch and analyze web surveys. Marketers can test target markets and evaluate campaign messages. Human resources professionals can use surveys to determine what aspects of an organization need improvement. Customer service managers can use surveys to continually improve upon client satisfaction. Senior management can gather intelligence from employees and stakeholders before making important business decisions. Online surveys bring value to all departments in any organization or industry. Leverage Surveys in Every Department Post Event Surveys Advertisement Evaluation Association Member Survey Buying Experience Company Evaluation Customer Satisfaction Customer Service Satisfaction Demographic Survey Employee Benefits Employee Screening Employee Exit Interview Professional Templates Employee Satisfaction Internet Behavior Market Research Marketing Campaign Testing Pricing Evaluation Product Satisfaction Product Testing Product Registration Sales Leads Qualification Training Evaluation University Course Evaluation Create well-designed surveys using more than 50 graphical templates. Customize headers, footers, buttons and images to match your organization s brand, or add custom HTML and embedded media to create a rich respondent experience. Question & Response Libraries Quickly create professional-quality surveys using questions and responses from our libraries. Over 170 questions organized by survey type Over 70 common response sets Add frequently used questions to your customizable library 20 Question Types Get the right data by asking questions in the right format. Cvent includes 20 unique question types, including single answer, multiple answer, open text boxes, date and time format, rank order, matrix questions or custom HTML.

10 Web Surveys Create Create a detailed, professional survey using a simple, five step wizard. Launch Publish your survey online. Attract respondents with personalized invitations and automated, scheduled reminders. Analyze Examine the data using advanced reports that present real-time information clearly and concisely. Robust Survey Functionality Interactive questions to engage respondents Randomize answer order to reduce bias Support for English, French and Spanish surveys (additional languages scheduled for future releases) Customizable survey URLs Integration with Salesforce for leads, contacts and other information Professional Services Don t Have the Time? Let Cvent turn your paper survey or list of questions into a professional online survey Use graphic design services to get a beautiful, branded survey without the work Let our team sort through your data, uncovering the trends in executive summaries and boardroom-ready reports Be Confident in Your Results Consult one of our survey experts to determine a strategy before beginning your campaign Let our professional services team review your survey before you take it live Benefit from data delivery platforms that allow for on-the-fly analysis and report distribution Use list procurement and response generation services to reach your audience Or hand over the project to us we offer turnkey project management Reporting Quickly assess trends in survey responses or dive deep into the details of your data in real-time. Clear, colorful charts and graphs Response summary, cross-tabulation and other key reports Contact history across surveys marketing campaign analysis Compare respondents by overall scores Analyze data over time with crosssurvey reports Receive real-time alerts based on responses Tailor reports with report filtering Share dynamic survey reports via a password protected website URL Create analytical presentations in Word or PDF format Advanced Logic Use question logic to create surveys that tailor themselves to individual respondents, increasing response rates and improving the quality of your data. Drill deeper into responses with sub questions Route respondents down specific paths using branch logic Skip respondents past questions that do not apply to them Pipe respondent answers into later questions Customize questions based on contact information sales@cvent.com

11 emarketing Target Your Messaging & Engage Your Contacts Strengthen your Events, Surveys & Marketing Campaigns Cvent s marketing module is a useful complement to Cvent s web survey and event management platforms. It is designed to elicit a higher level of engagement with your audience of customers, prospects, members or employees. You can send newsletters, promotions, announcements and other communications to segments of your audience based on their specified interests or preferences. A more targeted message coupled with robust reporting and metrics results in more successful campaigns higher open rates, a deeply engaged audience and the most powerful message. One Central Address Book Maintain all contact information and activity history in one unified database for s, events and surveys Integrate your Cvent event and survey campaigns into newsletters, promotions or other announcements Enable contacts to make live updates to their address, contact information and interests Subscription & Profile Management Add subscription options to your s, website or any social media platform Create customized and branded profile management, forward-to-a-friend and sign-up pages per account, campaign or Allow readers to manage personal subscription preferences Offer one-click global opt-out

12 emarketing Reporting & Analytics Track and compare click rates by campaign, message and URL Analyze subscription growth/decay over time See all scheduled s and related distribution lists in a user-friendly calendar view to strategically time communications Professional Design Choose from 100+ custom designed templates accomodating a variety of communication needs Be confident that your s will render correctly by using templates tested for compatibility with all major clients Craft HTML s from scratch with ease using our embedded HTML editor Leverage built-in best practices such as highlighted calls-to-action, digestible blocks of text and CAN-SPAM compliance sales@cvent.com

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