THE POWER OF BIG DATA

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1 THE POWER OF BIG DATA A HANDS-ON WORKSHOP ON HOW TO CREATE VALUE FROM YOUR EVER-GROWING MOUNTAIN OF DATA 7 MEI 2015 AMSTERDAM SCIENCE PARK

2 THE POWER OF BIG DATA A HANDS-ON WORKSHOP ON HOW TO CREATE VALUE FROM YOUR EVER-GROWING MOUNTAIN OF DATA. THE TERM BIG DATA HAS SHOT TO PROMINENCE IN RECENT TIMES. LIKE MANY OTHERS, YOUR ORGANISATION PROBABLY HOLDS A VAST AMOUNT OF UNSTRUCTURED DATA. THIS DATA ONLY BECOMES RELEVANT IF YOU CAN CONVERT IT INTO USABLE INFORMATION AND KNOWLEDGE THAT ENABLES YOU TO CUT COSTS, PREDICT CLIENT BEHAVIOUR AND IMPROVE THE QUALITY OF YOUR PRODUCTS AND SERVICES. BUT WHERE TO BEGIN? Vancis and Xomnia developed a state of the art big data infrastructure for research and pilot purposes. During this one-day workshop our big data expert team will teach you the fundamentals of big data Hadoop deployments and how to apply large-scale machine learning systems on top of Hadoop. If you want to predict your future business, think big, start now and scale up fast with support of our big data expert team. What is the central focus of this workshop? Within a small yet dynamic setting, we will open your eyes to the world of big data. In the morning, we will map out the big data playing field. What makes big data different? What impact does it have on the IT environment? How can you use big data technologies, such as Hadoop, to conduct continual data analysis? In the afternoon session, we

3 7 MEI 2015 AMSTERDAM SCIENCE PARK HOW TO CREATE VALUE FROM YOUR EVER-GROWING MOUNTAIN OF DATA will plumb the depths of the subject and give you hands-on practical experience. We will show you how to collect data and then analyse it. Using the analysis tool RapidMiner, which contains all modern tools available for complex analysis, you will learn how to really get to grips with the data you have collected. Register now! We recently contacted you about big data analytic platforms or data science. Based on this communication, we extend this invitation to attend our workshop. Would you like to join us? If so, then please register by sending an to or Attendance of the workshop is free of charge. You will receive confirmation of registration within a few days of registering. In addition to the workshop, you can also use the online analysis platform (Hadoop+RapidMiner) for four weeks, including basic support. 7 mei AM to 4.00 PM The morning session will begin concentrating on the big data playing field. After lunch, we will address data mining. We expect the afternoon session to finish at around 4.00 PM. Upon completion, there will be an informal drinks reception where you can talk things over with the other participants. More information? For more information about your registration, the workshop and/or other matters, contact Sander Ruiter at Vancis on +31 (0) or Jeffrey van der Eijk at Xomnia on +31 (0)

4 MORNING PROGRAMME Big data, what is the impact? What are the most important paradigm shifts that impact the way we process data and information? Fundamentals What do you need to know about the technologies, such as Hadoop? We look at the basic principles of how data is stored and processed (e.g. MapReduce), and quickly move on to the rest of the highly dynamic and evolving ecosystem, exploring questions such as, what is the big picture? Which problems do these new technologies solve? And, more interestingly, which new opportunities do they open up? Design the platform How do you build a data analytics platform that can cope with the continuous shifts in usage and information needs of end-users? Using the right tools Which data processing tools are useful for your toolbox? AFTERNOON PROGRAMME Introduction to data mining What different types of challenges can be solved using data mining and applied machine learning, such as classification, data clustering, and product recommendations? You will acquire the knowledge you need to recognise these opportunities within your own environment and an overview of the techniques that can be used to tackle them. Data science in action: illustrative use cases What are the possibilities of applied data mining? We are looking into three use cases: LaDress a recommendation engine for a large online clothing retailer Stadstoezicht rule enforcement optimisation CheapTickets.nl up and cross selling recommendations Data science solutions We are looking into two solutions. With the RapidMiner Qlikview two-way integration connector, we will demonstrate the Healthcare Analytics solution Planning Optimisation for Operation Rooms. With the custom-made Google Web Connector we will demonstrate what kind of website behaviour data you can extract from your website customers and how to apply the relevant customer behaviour data in practice within a personalisation and recommendation engine. RadipMiner & Radoop demonstration How to use RapidMiner in practice? Available machine learning solutions on request: Predict churn Optimising direct marketing campaigns Predictive maintenance Sentiment analyses

5 RESULTS OF THE WORKSHOP UPON COMPLETION OF THE WORKSHOP, YOU WILL BE ABLE TO: Intelligently and efficiently get more value out of your data. Formulate relevant research questions based on the available data. Establish which method(s) is/are suitable to answer the research questions. Carry out multiple analyses yourself with the aid of automatic learning techniques. Evaluate the quality and the meaning of the results. Know how to use a secure and scalable big data platform without investing a lot of time and money.

6 This workshop is sponsored by: Xomnia and Vancis have have joined forces and can therefore offer you a unique workshop. Xomnia as a data science analytics specialist and Vancis as a specialist in secure and scalable platforms for big data storage and processing.

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