A: Paxar s Graphic Tags, Labels & Trim

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3 Brand merchandising graphic tags, labels & trim a sure-fire way to grab attention and boost Distinguish your brand. Labels, tags and trim items help differentiate your brand from the competition and position it in the marketplace. Perceptions about your brand s quality, value and prestige can be impacted by how good your product looks on the sales floor. In addition, your customers need to be able to easily locate your products and then find the exact style, size or color specific to them. Generally printed on paper cover stocks and pressure-sensitive label materials, graphic design is attention grabbing. Brand differentiation can be achieved through the incorporation of specialty papers and synthetic substrates, ink colors and varnish types, finishing techniques such as special die-cut shapes, folding and stringing. Specialty applications include embossing, foil stamping, holographic foil stamping and film lamination. Bands Typically wrapped around shirtwaists, shirt necks, ties and socks, bands are multi-functional in holding the packaging of your garment together while also providing brand and message information. They can be designed on tag stocks and held together with pre-applied adhesive tape strips or produced on a pressure sensitive stock that is compatible with the fabric the band is adhered to. Customization Options Variations in sizes and material specifications make your tag or label unique: Paper cover stocks from 10 pt. to 24 pt. Mounted stocks from 26 pt. and up Paper choice: coated/uncoated, textured/smooth, white/colors Ink choice: spot colors, metallic inks, 4-color process Printing processes: offset, flexo, silk screen, lenticular Varnishes and coatings: gloss, matte, spot, UV, pearlized Finishing: die-cut shapes, folding, stringing, eyelet application Special applications: film lamination, foil stamping, holographic stamping, embossing, washing, incorporation of anti-theft circuit Hang tags The most versatile item in our line, hang tags can be used to ticket a vast array of garments and other consumer goods including tops, dresses, suits, coats, swimwear, outerwear, accessories, intimate apparel, home furnishings and furniture. Design options are almost limitless, ranging from simple square-cornered 2-sided graphic tags to multi-piece versions with unique die-cut shapes and specialty applications. Pocket Flashers, Waistband Tickets, Size Strips We provide all the components you may need to coordinate the merchandising of your bottoms apparel. Pocket flashers are attention grabbers. With their location on the back pocket of your jeans or pants, they pull the consumer in for a closer look. Waistband tickets serve the additional purpose of identifying size or waist and length information. Size strips carry this same information in the form of a pressure-sensitive label that is easily visible when garments are folded and placed on shelves or table displays. Inserts, J-Boards, Accessory Cards, Hanger Collars Packaging Our ability to produce customized outer packaging results in a multitude of variations for your use. We typically work directly with the manufacturer in order to ensure that the delivered package works. Simply supply us with your graphic printing requirements and we ll incorporate them into the final layout. Inserts and j-boards are prevalent in underwear and intimate apparel packaging, serving as your graphic brand identifier, visible through the clear plastic wrap. Accessory cards and hanger collars utilize special dies that allow accessory items to be attached to the cards or the card to be placed over a hanger.

4 t sales. Pressure-Sensitive Labels Seals If the display or packaging of your item is not conducive to the application of a tag, then a pressure-sensitive label may fit the bill. High-impact graphics printed on either paper or film-based stocks can be applied directly to your product or its outer package. Either way, you benefit from the communication of your brand. Pressure-sensitive labels can also be incorporated into a hang tag design in the form of a peel-apart tag. These tags are especially popular with children s lines because the label can be removed from the tag and placed onto a child s book bag, notebook, or backpack, allowing you to gain continued brand exposure after your product leaves the sales floor. Add a value or quality connotation to your product with the addition of a distinctive seal. Metallic or plastic seals, printed or embossed with your logo, are then looped with an elegant string for attachement to your hang tag. A variety of custom configurations are possible, resulting in a distinguished complement to a luxury-line tag. Lenticular Tags When you need a tag that stands out from all the others, our eye-catching Lenticular tags will do the job. Capture your customers interest with the use of a 2-Phase, multi-phase, morph, zoom, 3-D or full-motion design. Our unique technology delivers the highest quality image, allowing you to incorporate an animation element into your tag s design. In addition to hang tags, our lenticular process can be used for pressure-sensitive, static cling, and sonic welding applications. Synthetic Material Tags Vinyl, plastic and other synthetic substrates are great options when you need a high performance trim item that is distinguished from the competition. Tags printed on these stocks are durable and capable of withstanding extensive handling Clear and white materials are available and can be printed by offset or silk screening. Several finishing processes, including die cutting, folding, foil stamping, and grommeting can be incorporated into your design. Choose a clear plastic tag to serve as an overlay to a second paper tag to enhance your two-phase design or message. CD Tags Home Furnishings Tags, Inserts and Wrappers Your promotions, catalogue sales programs, and Internet-based sales programs can all be enhanced when linked with a coordinated CD Hang Tag. We incorporate a graphic design onto the face of the CD with your audio/visual message. The CD itself can be drilled with a hole for application to your product or can be inserted into a plastic envelope. Other options for packaging the CD include the use of a two-piece tag collated on either side of the CD or a wrap-around hang tag design. Our CD s can be played on both PC and Mac-based systems. Consider the benefits of linking CD content to your web site. Increase sales by placing a portion of your catalogue on the CD. Devise special promotions to gain customer information via your web site. The possibilities are limitless. Blankets, towels, curtains, sheets and many other home-related items continue to grow as part of the retail mix and can benefit from a strong brand message. Enhance your product s image by adding a colorful graphic design as an insert within your outer plastic bag. Reinforce your brand s presence by wrapping a pressure-sensitive or cover stock band around your towels or sheets. All of the design options available for apparel items can also be applied to this segment.

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