Department of Information Technology. WEBD321: Ecommerce. 3 Credit Hours. 8 Weeks. Prerequisite(s): None

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1 Department of Information Technology WEBD321: Ecommerce 3 Credit Hours 8 Weeks Prerequisite(s): None Instructor Information Course Description Course Scope Course Objectives Course Delivery Method Course Resources Evaluation Procedures Grading Scale Course Outline Policies Academic Services Selected Bibliography Instructor Information Instructor: Course Description (Catalog)

2 This course is a study of Web e-commerce development and how businesses and organizations may to use the Web to the buy and sell products and services online. The course begins with some basic introductory concepts and progresses into more advanced topics regarding the subject. The course will cover both conceptual and scenario based exercises, thus enabling students to experience the maximum amount of comprehension and retention of material covered in the course. Course Scope The student will be able to comprehend Web e-commerce development as a model with three types of e-commerce systems defined by B2B (business-to-business) commerce, B2C (businessto-consumer), and C2C (consumer-to-consumer). Course Objectives After successfully completing this course, you will be able to 1. Define E-commerce and discuss current and future trends. 2. Explain how internet law affects E-commerce, 3. Outline current e-commerce marketing goals. 4. Explain website usability and its contributing factors. 5. Explain Electronic Data Interchange (EDI) and how affects E-commerce. 6. Describe how e-business affects current business. 7. Examine the different E-commerce software options and weigh their advantages and disadvantages. 8. Examine the customization an e-commerce site with a product catalog using software applications. 9. Apply the concept of payment gateway for transaction processing. 10. Summarize major components of E-commerce security Course Delivery Method This course delivered via distance learning will enable students to complete academic work in a flexible manner, completely online. Course materials and access to an online learning management system will be made available to each student. Online assignments are due by

3 Sunday evening of the week as noted and include Forum questions (accomplished in groups through a threaded forum), examination, and individual assignments submitted for review by the Faculty Member). Assigned faculty will support the students throughout this eight-week course. Course Resources Book Number Author Book Title Publication Info ISBN WEBD Frank Miller and Rachelle Reese, E-Commerce Strategies and Practices,, Certification Patners, LLC, ISBN: Required Readings Evaluation Procedures Describe how you will evaluate your students for each graded activity. Reading s: NA Supplemental Readings: NA Forum s: There will be a Discussion Questions each week. Students must post a reply to the weekly discussion question by Wednesday of each week and at least one e reply to at least two other students. In total, the student must post on a minimum of two different days during the particular week. The discussion forums are for student interaction and collaboration and submitting input after the week ends serves no learning objectives. Students should demonstrate their own knowledge in the discussions forums and avoid copying and pasting from web sites. Homework s: There will be several writing assignment during the course. Ensure that all assignments are submitted by the end of the week. All Written s will graded according the rubrics below:

4 A B C D Clearly & effectively responds to assignment. Response to assignment generally adequate & Minimally responds to the assignment. Does not respond well to assignment. Demonstrates specific attention to relationship between audience & purpose. Main idea (thesis) very clearly stated & topic is effectively limited. Thesis supported in body of paper by a variety of relevant facts, examples, & illustrations from experience, references to related readings, etc. Organization & structure very evident: major points divided into paragraphs and signaled by use of transitions. Each paragraph has a topic sentence; sentences thorough. Demonstrates understanding of audience & purpose. Main idea clear & topic is limited. Thesis wellsupported in body of paper by facts, examples, illustrations though support may not be as vivid as the A essay. Organization & structure clear. Most major points are separated into paragraphs and signaled by transitions. Paragraphs are built on related sentences that logically Demonstrates some understanding of audience & purpose. Main idea clear or implicit & topic is partially limited. Thesis generally supported in body of paper by facts, examples, details. No more than one paragraph with inadequate support. Organization & structure mostly clear. Many major points are separated into paragraphs and signaled by transitions. Most points are logically developed. Demonstrates poor understanding of audience & essay purpose. Main idea unclear & topic only partially limited. Thesis supported in body of paper by few facts, examples, details. More than one paragraph with inadequate support. The organization & structure must be inferred by the reader. Only some major points are set off by paragraphs and are signaled by transitions. There are some

5 within each paragraph relate to each other & are subordinate to the topic. Introduction & conclusion effectively related to the whole. develop the main points. No major digressions. Introduction & conclusion effectively related to the whole. There may be a few minor digressions but no major ones. Introduction & conclusion are somewhat effective. logically connected points. There may be some major digressions. Introduction and conclusion may be lacking or ineffective. Exams/Quizzes All weekly quizzes will graded upon submission. Mid-term Project The mid-term project must be completed by the end of week four and the exam must be submitted by the end of week eight and prior to the class end date. Final Project Each student must submit their proposed topic for instructor approval during Week 1. The topic will be E-Commerce Business Models. Instructor s approval required before proceeding with the research. The research paper should pages not including cover page and reference page(s). The research paper should be typewritten in double-spaced format using Arial 12-point font or Times New Roman styles. SAMPLE Course Grading Percentage Weekly s 15 Weekly Discussion Forum 15 Weekly Quiz 15 Midterm Project 25 Final Project 30

6 8 Week Course Outline Please see the Student Handbook to reference the University s grading scale. Week Topic Learning Objectives Readings 1 Electronic Commerce/Law and the Internet Define E- commerce and discuss current and future trends Explain how internet law affects E- commerce Lesson 1 and Lesson 2 Introduction Forum Week 1 Forum Week 1 Week 1 Quiz 2 Web Marketing Goals/Online Product Promotions Outline current e-commerce marketing goals Lesson 3 and Lesson 4 Week 2 Forum Week 2 Week 2 Quiz 3 Site Usability/ Customer Relationship Management Explain website usability and its contributing factors. Explain Electronic Data Interchange (EDI) and how affects E- commerce. Lesson 5 and Lesson 6 Week 3 Forum Week 3 Week 3 Quiz 4 Business-to- Business Frameworks/ E- Commerce Site Creation Packages-Outsourcing Describe how e- business affects current business Lesson 7 and Lesson 8 Week 4 Forum Week 4 Midterm Project 5 E-Commerce Site Creation Sites/Site Examine the different E- Lesson 9 and Lesson 10 Week 5 Forum Week 5

7 Development Software Implementation commerce software options and weigh their advantages and disadvantages Week 5 Quiz 6 E-Commerce Site Development Using Commerce Server/Creating an Online Catalog Examine the customization an e-commerce site with a product catalog using software applications Lesson 11 and Lesson 12 Week 6 Forum Week 6 Week 6 Quiz 7 Inventory Control and Order Processing / Payment Gateways Apply the concept of payment gateway for transaction processing Lesson 13 and Lesson 14 Week 7 Forum Week 7 Week 7 Quiz 8 Eservice Implementation and Support/Transaction and Web Site Security Summarize major components of E- commerce security Lesson 15 and Lesson 16 Week 8 Forum Week 8 Final Project Policies Please see the Student Handbook to reference all University policies. Quick links to frequently asked question about policies are listed below. Drop/Withdrawal Policy Plagiarism Policy Extension Process and Policy Disability Accommodations

8 Writing Expectations Describe your writing expectations. Citation and Reference Style Attention Please: Students will follow the APA as the sole citation and reference style used in written work submitted as part of coursework to the University. s completed in a narrative essay or composition format must follow the citation style cited in the APA Manual. Late s Students are expected to submit classroom assignments by the posted due date and to complete the course according to the published class schedule. As adults, students, and working professionals, I understand you must manage competing demands on your time. Should you need additional time to complete an assignment, please contact me before the due date so we can discuss the situation and determine an acceptable resolution. Routine submission of late assignments is unacceptable and may result in points deducted from your final course grade. Netiquette Online universities promote the advancement of knowledge through positive and constructive debate both inside and outside the classroom. Forums on the Internet, however, can occasionally degenerate into needless insults and flaming. Such activity and the loss of good manners are not acceptable in a university setting basic academic rules of good behavior and proper Netiquette must persist. Remember that you are in a place for the rewards and excitement of learning which does not include descent to personal attacks or student attempts to stifle the Forum of others. Technology Limitations: While you should feel free to explore the full-range of creative composition in your formal papers, keep layouts simple. The Sakai classroom may not fully support MIME or HTML encoded messages, which means that bold face, italics, underlining, and a variety of color-coding or other visual effects will not translate in your messages. Humor Note: Despite the best of intentions, jokes and especially satire can easily get lost or taken seriously. If you feel the need for humor, you may wish to add emoticons to help alert your readers: ;-), : ),

9 Disclaimer Statement Course content may vary from the outline to meet the needs of this particular group. Online Library The Online Library is available to enrolled students and faculty from inside the electronic campus. This is your starting point for access to online books, subscription periodicals, and Web resources that are designed to support your classes and generally not available through search engines on the open Web. In addition, the Online Library provides access to special learning resources, which the University has contracted to assist with your studies. Questions can be directed to Charles Town Library and Inter Library Loan: The University maintains a special library with a limited number of supporting volumes, collection of our professors publication, and services to search and borrow research books and articles from other libraries. Electronic Books: You can use the online library to uncover and download over 50,000 titles, which have been scanned and made available in electronic format. Electronic Journals: The University provides access to over 12,000 journals, which are available in electronic form and only through limited subscription services. Tutor.com: AMU and APU Civilian & Coast Guard students are eligible for 10 free hours of tutoring provided by APUS. Tutor.com connects you with a professional tutor online 24/7 to provide help with assignments, studying, test prep, resume writing, and more. Tutor.com is tutoring the way it was meant to be. You get expert tutoring whenever you need help, and you work one-to-one with your tutor in your online classroom on your specific problem until it is done. Request a Library Guide for your course ( The AMU/APU Library Guides provide access to collections of trusted sites on the Open Web and licensed resources on the Deep Web. The following are specially tailored for academic research at APUS:

10 Program Portals contain topical and methodological resources to help launch general research in the degree program. To locate, search by department name, or navigate by school. Course Lib-Guides narrow the focus to relevant resources for the corresponding course. To locate, search by class code (e.g., SOCI111), or class name. If a guide you need is not available yet, please the APUS Library: librarian@apus.edu. Turnitin.com Turnitin: Turnitin.com is a tool to improve student research skills that also detect plagiarism. Turnitin.com provides resources on developing topics and assignments that encourage and guide students in producing papers that are intellectually honest, original in thought, and clear in expression. This tool helps ensure a culture of adherence to the University's standards for intellectual honesty. Turnitin.com also reviews students' papers for matches with Internet materials and with thousands of student papers in its database, and returns an Originality Report to instructors and/or students. Turnitin is used in the classroom! Selected Bibliography