TRUSSARDI GROUP. A world-class luxury group, Trussardi has a global sales network that includes approximately 140 of its own stores.
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1 TRUSSARDI GROUP Trussardi is universally known for its excellence, understated elegance and experimental approach. Established in Bergamo (Italy) by Dante Trussardi in 1911, Trussardi Group produces beautiful men s and women s clothing and accessories. To celebrate its 100th anniversary, Trussardi has launched a series of special projects and events that will take place around the globe during Working closely with major talents, Trussardi has become one of the world s most innovative brands in fashion, design, art and food, the areas in which Italy excels. With its heritage of fine Italian craftsmanship that has been handed down over generations, Trussardi is present on the fashion scene with its labels Trussardi, Tru Trussardi and Trussardi Jeans. A world-class luxury group, Trussardi has a global sales network that includes approximately 140 of its own stores. Trussardi values reflect a complete lifestyle. Trussardi is committed to the contemporary art world through its Nicola Trussardi Foundation, which allows modern art to infiltrate everyday life through exhibitions of international artists held in Milan s historic and monumental venues. It promotes fine cuisine through its Ristorante Trussardi Alla Scala and Café Trussardi, and it is deeply involved in the field of design through ambitious and unusual projects such as the one with world-renowned designer Michael Young launched at the Milan Furniture Show. Dedicated to innovation, eco-sustainability, and environmental awareness, Trussardi Group represents the past and future of Italian excellence in fashion, design, art, and food. 1
2 THE CENTENNIAL PERFUMES Trussardi Uomo and Trussardi Donna are a synthesis of our world. These elegant fragrances with a distinct personality were specially created for strong-willed, sensuous modern men and women. Trussardi Uomo and Trussardi Donna celebrate our one hundred years of family history, leather-working tradition and continuous innovation. Beatrice Trussardi Trussardi expresses a new lifestyle based on excellence. For one hundred years the brand has represented the solidity and creativity of a fashion house and the commitment and values of a family. Trussardi Group wants to help people make their lives more elegant, fascinating, sophisticated, and exciting. Research has always been the point of departure of every product and project of Trussardi Group, which respects its unique heritage while instilling it with exciting contemporary perspectives. Trussardi is celebrating its 100th anniversary in To underscore its century-long existence and hard work, it has decided to launch its new Trussardi Donna and Trussardi Uomo perfumes. The two fragrances are completely new, yet they bring to mind the first Trussardi perfumes introduced in the 1980s, to which they are a heartfelt tribute. The two new Trussardi fragrances represent Italian excellence and the excellence of this renowned brand. 2
3 TRUSSARDI DONNA AND TRUSSARDI UOMO White and Black White and black: attracting opposites. An eternal dance of light and shadow. White is enticingly feminine. Black is mysteriously masculine. Geometric shapes are attenuated by a hint of sensuality. Sleek, sophisticated lines mirror one another in an endless, ardent embrace. Distinctive and passionate fragrances, they trigger feelings of profound love and intense romanticism. They are a balance between the power and lightheartedness of love. A man and woman search for love. Two kindred spirits, they pursue one another until they intertwine in the rich tapestry of love. White and Black. Love and Passion. 3
4 TRUSSARDI DONNA A Feminine Bottle The bottle for the women s fragrance has a simple, airy design. Exquisite gold trim on the delicate white bottle adds an alluring, sensuous touch. A gold-plated zamak cap, embellished with the Trussardi emblem, protects the perfume s precious fragrance. The name of the perfume - Trussardi Donna - is written in elegant gold. Feminine packaging The extremely elegant packaging expresses the tradition of the Trussardi brand. An exclusive lizard motif underlines the uniqueness of the project. The matte white box is embellished with the name of the perfume - Trussardi Donna - in gold. 4
5 TRUSSARDI DONNA Olfactory weapons of seduction, these two distinctive fragrances entice and conquer with style. Fragrant overtures, they shun a classic construction and embrace bold contemporary overtones. They speak a simple, universal language of attraction, love, and desire. Within them is the precious distillate of one universal message: the love of a man and woman. Two perfumes, replete with memories shared in their own special world. The Fragrance The new Trussardi Donna fragrance expresses modern femininity full of charisma, aura, radiant beauty, sensuality, allure and luxury. Trussardi Donna embodies the purity and passion of white. A LUMINOUS FRUITY AURA Trussardi Donna immediately releases a luminous fruity aura based on the vivacious citrus notes of zesty Yuzu and slightly tart Citron. Its vibrant freshness is attenuated by the dewy accents of Water Fruits. BLOSSOMING FEMININITY The delicate overtones of white flowers in the heart notes reveal a lovely woman with simple beauty. Cheery, light Orange Blossoms blend with chic Jasmine Tea and ethereal Water Lilies. SENSUOUS WOODY TEXTURE Intense woody undertones in the dry down make Trussardi Donna irresistibly sexy. The combination of sensuous White Patchouli, intense Cedar Wood and creamy Sandalwood creates a surprising layered effect. Warm, golden Vanilla adds a seductive touch. LUMINOUS FRUITY AURA Yuzu Citron Water Fruits BLOSSOMING FEMININITY Orange Blossom Jasmine Tea Water Lily SENSUOUS WOODY TEXTURE White Patchouli Cedar Wood Sandalwood Vanilla Olfactive Family: Floral Oriental Nose: Nathalie Lorson 5
6 TRUSSARDI DONNA EXTENSION LINE This chic compact line - the result of the latest breakthroughs in cosmetics and extensive in-depth research - completes the sensuous Trussardi Donna fragrance. All three products in this luxurious line contain an exclusive Hyaluronic Acid complex, which seals in moisture to leave the skin velvety smooth, and a rare White Pearl extract that provides nourishment and creates a wonderful feeling of comfort. Bath & Shower Gel This crystal clear fluid gel is ideal for gentle daily cleansing. Thanks to its balanced formula rich in gentle surfactants and special conditioning substances, it forms a soft, creamy lather. The result is velvety skin with the wonderful scent of Trussardi Donna. Body Lotion This silky lotion is perfect for daily body care. Containing select ingredients blended with an innovative formula, the Trussardi Donna Body Lotion is a moment of sheer pleasure. Applied lavishly after a bath or shower, it leaves the skin moisturized and delightfully scented with the unmistakable notes of Trussardi Donna. Natural Spray Deodorant Its effective formula guarantees all-day protection. This alcohol-based antiperspirant lets the skin breathe and makes it feel fresh and lightly scented with Trussardi Donna perfume. 6
7 TRUSSARDI UOMO A Masculine Bottle The refined bottle design fully reflects the understated elegance and sophisticated allure of Trussardi. The bottle is black: an intense, masculine color. Its sleek lines echo those of the bottle for the women s fragrance. A fine gold line meets up with the gold cap embellished with the Trussardi emblem. The name of the perfume, also in gold, decorates the front. Masculine packaging The new men s fragrance has impressive packaging with strong, classic style. The box is covered with a crocodile print in matte black, which makes it even more unique and sophisticated. The Trussardi logo and the name - Uomo - on the front of the box are elegant signs of distinction. 7
8 TRUSSARDI UOMO Olfactory weapons of seduction, these two distinctive fragrances entice and conquer with style. Fragrant overtures, they shun a classic construction and embrace bold contemporary overtones. They speak a simple, universal language of attraction, love, and desire. Within them is the precious distillate of one universal message: the love of a man and woman. Two perfumes, replete with memories shared in their own special world. The Fragrance The new Trussardi Uomo fragrance expresses sophisticated elegance. The powerful top notes are an Italian blend of Lemon and Bergamot combined with Galbanum that leads to a heart of Violet and Geranium. Clary Sage adds a touch of sophistication that is enhanced by luxurious Leather and heady Patchouli. This superb accord adds personality and warmth to the scent. Raw materials of the highest quality (natural Orpur ingredients) create a feeling of confidence. The fragrance is as exceptional as Trussardi. A virile, modern fragrance to be worn with style, Trussardi Uomo is the quintessence of suave masculinity. FRESH ITALIAN ELEGANCE Italian Lemon Bergamot Galbanum Nutmeg SOPHISTICATED VIRILITY Clary Sage Geranium Violet STRENGTH AND SENSUALITY Patchouli Moss accord Leather accord Olfactive Family: Fougère Woody Nose: Aurélien Guichard 8
9 TRUSSARDI UOMO EXTENSION LINE This line of high-performance products, formulated according to the latest breakthroughs in cosmetics, is the perfect addition to the Trussardi Uomo fragrance. All formulas contain Black Pearl extract, a precious ingredient that makes these products absolutely unique. After Shave Lotion Natural Spray This classic men s product now has a totally new formula in which specific vegetal ingredients are combined with the toning effect of alcohol to give the skin a pleasant feeling of freshness. The lotion is quickly absorbed and leaves the skin with an elegant scent of Trussardi Uomo. Shampoo & Shower Gel This smooth clear gel contains gentle yet effective cleansing substances that lather up into thick, easy-to-rinse foam. Rich in special conditioners, this formula invigorates the skin and leaves hair soft, shiny, and scented with the masculine notes of Trussardi Uomo. Natural Spray Deodorant This refreshing and revitalizing antiperspirant makes you feel fresh and confident all day long. A quick-absorbing alcohol-based product, it also leaves the skin lightly scented with the elegant notes of Trussardi Uomo. 9
10 A PASSIONATE STORY IN WHITE AND BLACK The Ad Campaign Trussardi Donna and Trussardi Uomo are white and black. Playing the game of love, they pursue each other. They meet. It s one pitted against the other until they finally end up...together. The Trussardi Uomo and Trussardi Donna ad campaign depicts the never-ending battle between love and hate, the two extremes that are always necessary in a love story. The power of emotions and sensuality solves any sort of conflict. Love and hate are extraordinarily powerful forces of life. Trussardi Uomo and Trussardi Donna have a magnetic power that inspires real sensations and emotions. She is a modern woman: strong and tender, ironic and determined. He is masculine and always willing to risk everything in the never-ending game of love. She is top model Anja Rubik; he is Tomaso Trussardi. The black & white film introducing the two new fragrances was shot using the Motion Control technique - new for Europe - that helped emphasize the campaign message and its concept of duality, conflict, love and hate that is behind the story. Gaia Trussardi composed the soundtrack. Milan Vukmirovic photographed the ad campaign. 10
11 PRICE LIST TRUSSARDI DONNA Eau de Parfum Eau de Parfum 30 ml Natural Spray Eau de Parfum 50 ml Natural Spray Eau de Parfum 100 ml Natural Spray Extension Line Bath & Shower Gel 200 ml Body Lotion 200 ml Natural Spray Deodorant 100 ml TRUSSARDI UOMO Eau de Toilette Eau de Toilette 30 ml Natural Spray Eau de Toilette 50 ml Natural Spray Eau de Toilette 100 ml Natural Spray Extension Line After Shave Lotion 100 ml Natural Spray Shampoo & Shower Gel 200 ml Natural Spray Deodorant 100 ml 11
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