HEALTHY HOUGH - HEALTH IMPACT ASSESSMENT DPI

Transcription

1 H E A L T H Y H e a l t h i n A l l H O U G H HIA P o l i c y 01 STAKEHOLDER ENGAGEMENT PLAN HEALTHY HOUGH - HEALTH IMPACT ASSESSMENT chapter 01 STAKEHOLDER ENGAGEMENT PLAN DPI DESIGN for PUBLIC INTEREST Hough Health Impact Assessment is supported through Saint Luke s Foundation by the Health Impact Project of the PEW Charitable Trust 1

2 p Stakeholder engagement plan - proportionate representation from each stakeholder group 2 HOUGH HEALTH IMPACT ASSESSMENT

3 STAKEHOLDER ENGAGEMENT PLAN At the very onset of the project in June 2013, this Stakeholder Engagement Plan was developed as a preliminary guide to steer the Hough Health Impact Assessment through the various interactions with stakeholders over several months. It laid out the landscape of stakeholders that the Project would engage with and identified the different mechanisms of effectively interacting with them. This document begins with a categorization of the stakeholders into four (4) groups based on their interest, investment, and role in community development, public health and advocacy, and neighborhood investment in and around Hough. As investment interest and dollars flow to areas within and around the community of Hough it is crucial that local stakeholders, particularly residents and business owners, meet these upcoming opportunities with readiness. At the same time, the vision and desires of local stakeholders must be institutionalized into the city planning commission s plans so that they are effective shepherds of this interest and investment. This can only be done through open dialogue between the disparate groups engaged in and committed to Hough. The Hough HIA stakeholder engagement plan lays out a structure for conversation among the following four (4) groups: 1. Community - residents, employees and business owners who experience the benefits and challeges of living and working in Hough on a day-to-day basis. 2. Stewards - politicians, public officials and civic leaders who are championing the interests of the Hough community at a city, regional, state and national level. 3. Technical Consultants - local and national experts in the fields of community development, planning, public health, real estate development and public investment. 4. Institutional Stakeholders - local and regional organizations and institutions that are committed to the development of Hough as an inclusive, equitable, prosperous and vibrant neighborhood. In addition to spelling out the different stakeholder groups, this plan also clarified and described the different kinds of meetings to be conducted during the course of the project. This kind of classification was important to make sure that each group was engaged and leveraged in a manner that allows for maximum interaction and exchange of information. The plan also described the roles, communication means and strategies, meetings, and special considerations, if any, for each of the stakeholder groups. chapter 01 STAKEHOLDER ENGAGEMENT PLAN 3

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5 STAKEHOLDERS The Hough HIA engaged a wide range of stakeholders, all with varied stake and interest in the process. In order to effectively engage them and leverage their engagement for maximum impact, the stakeholders were divided into the following four categories: Community AMBASSADORS Community Ambassadors are community residents and/or business-owners that were nominated by the community to represent them in the HIA process. The HIA project has 8 Ambassadors that helped conduct discussions and outreach on behalf of the Project Team. Technical Consultants Technical Consultants are those stakeholders with planning, public health, economics, or other related expertise that can help ensure that the HIA is technically robust. They helped guide the Project Team to relevant and up-to-date sources of data, thus elevating the quality and effectiveness of the HIA. Led by the Project Leader, they interacted with and reviewed the work of the HIA on a regular basis. Institutional Stakeholders This group includes representatives of the various organizations and institutions in the Cleveland area that are interested in and dedicated to the creation of a healthier Hough and Cleveland. They include The Cleveland Foundation, CWRU, Saint Luke s Foundation, NPI, Cleveland Clinic, and many more. This group received regular communication from the Project Leader and were invited to share their feedback, resources, and information with the Project Team. Stewards Stewards are those members of the planning, development, and political community who have the ability to endorse and advocate the findings of the HIA. These are people who have the political, technical, and financial ability to steward the HIA recommendations into becoming a reality. After the initial on-boarding activities, the Steward group received regular updates and was invited to share their feedback and resources as they saw fit. These 4 groups engaged with and offered insight into the work of the Project Team. The Project Team directly and regularly engaged with the Technical Consultants groups. The Project Leader engaged with the Steward and Institutional groups, and the Community Ambassadors engaged the community on behalf of the Project Team. All groups and community members were invited to attend project presentations, workshops and public meetings. t Healthy Hough Stakeholders chapter 01 STAKEHOLDER ENGAGEMENT PLAN 5

6 meetings Categorization To Facilitate Engagement Plan The Project Team met and interacted with the various stakeholders at several points along the process. In order to get the most out of their engagement and to clarify the purpose and format of each meeting, the meetings were categorized and conducted as follows: Onboarding Meetings The Project Team conducted individual onboarding meetings with each of the stakeholder groups to enable the Team to direct the content, message and discussion of the meeting toward the expertise and interest of the group. At the onboarding meetings, the Team requested the attendees to identify active roles that they may play during the process to help the Team collect good information, access reliable resources, develop robust ideas, and share them with the appropriate stakeholders in the most effective manner. Given the number of stakeholder groups, the Team conducted four (4) onboarding meetings: 1. Project Staff Onboarding Meeting. 2. Technical Consultants and Institutional Stakeholders Onboarding Meeting. 3. Stewards Onboarding Meeting. 4. Community Onboarding Meeting and Community Ambassadors nomination. Presentations The Project Team made regular presentations of their progress and key findings to the community and other stakeholder groups. Presentations are a mechanism to share information and solicit feedback. At each presentation the Team handed out take-home material to the attendees summarizing the key points form the presentation. The Team also distributed and subsequently collected feedback forms that the attendees used to share their feedback. The project is scoped for four (4) presentations - one at the end of each phase. Presentations were made in an open forum to which all members of the community and other stakeholder groups were invited. These presentations are listed below: 1. Phase I Presentation - Project introduction meet and greet with community. 2. Phase II Presentation - Existing conditions and Health considerations. 3. Phase III Presentation - Causal pathways and design considerations. 4. Phase IV Presentation - Design recommendations for Hough. 6 HOUGH HEALTH IMPACT ASSESSMENT

7 Community Meetings The Project Team, with the support of the Community Ambassadors, hosted four (4) Community Meetings. At these meetings they invited community members, residents, business owners, and other members who are invested in the future of Hough. The Community Meetings were a combination of formal and informal discussions, leading with a short presentation made by the Project Team on the progress of the project, following an active discussion and exchange of ideas. All four (4) of these meetings conducted in the Hough community, and covered the following topics: 1. Existing health conditions and social contributors verification. 2. Causal pathways between health conditions, social contributors, & resulting effects. 3. Design brief for future development + demonstration sites selection. 4. Design recommendations for key sites. Workshops At four (4) key points along the project, the Project Team conducted workshops with select representatives of each stakeholder group. These workshops were structured to be a more intimate and hands-on exercise in sharing information, developing ideas, and creating the deliverables for the HIA. The workshops were held at the Fatima Family Center at the following phases and the results of these workshops will be circulated and shared with the larger stakeholder groups: 1. Screening 2. Scoping 3. Assessment 4. Recommendations The Project Team may decide to conduct additional meetings as the project progresses. chapter 01 STAKEHOLDER ENGAGEMENT PLAN 7

8 community Ambassadors Description Community ambassadors are community residents, activists and/or business-owners that are nominated by the community to represent them in the HIA process. The Hough HIA engaged 8 Community Ambassadors who hosted conversations, interviews, and did community outreach on behalf of the Project Team. Role The Community Ambassadors facilitated discussions at the community meetings during which they invitde and encouraged community stakeholders to share their knowledge and insights about the community with the rest of the Project Team. Communication The Project Leader and PM communicated regularly with the Community Ambassadors via phone and . The Community Ambassadors worked with the Project Team at regular meetings and workshops to finalize information, ideas, and recommendations for the project. Meetings The Community Ambassadors attended and facilitated dialogue at the following presentations: 1. Phase I Presentation - Project introduction meet and greet with community. 2. Phase II Presentation - Existing conditions and Health considerations. 3. Phase III Presentation - Causal pathways and design considerations. 4. Phase IV Presentation - Design recommendations for Hough. 5. Phase V Presentation - Project wrap up final presentation. The Community Ambassadors also participated in all the workshops where they helped the project team develop content for the HIA. Considerations It was important that Community Ambassadors be nominated and embraced by the community so as to ensure the enthusiastic and open participation of community stakeholders. This is also why they were regularly informed of the project progress so they could accurately represent the Project Team to the community. 8 HOUGH HEALTH IMPACT ASSESSMENT

9 TECHNICAL consultants Description Technical Consultants are those stakeholders with planning, health, economics, or other related expertise who can help ensure that the HIA is technically robust. They guided the Project Team to relevant and up-to-date sources of data, thus elevating the quality and effectiveness of the HIA. Role Technical Consultants helped the Project Team maintain technical robustness and integrity with respect to the data, analysis, ideas, and recommendations developed as part of this project. They were invited to communicate regularly with the Project Team via the Project Leader and share insights, resources, sources of information, references, and other relevant information. Communication The Project Leader communicated with the Technical Consultants either through a conference call or on a regular basis to share with them the progress, challenges, and/or results of the process. From time to time, some Technical Consultants were asked to review key findings in the project and offer insights and feedback. Meetings In addition to the Onboarding meeting, the Technical Consultants were invited to attend the following presentations: 1. Phase I Presentation - Project introduction meet and greet with community. 2. Phase II Presentation - Existing conditions and Health considerations. 3. Phase III Presentation - Causal pathways and design considerations. 4. Phase IV Presentation - Design recommendations for Hough. 5. Phase V Presentation - Project wrap up final presentation. Technical Consultants who indicated a willingness to contribute were invited to participate in all four workshops. Considerations While the Technical Consultants are local experts, they are also a rather busy group. It was important for the Project Team and the Project Leader to make effective use of their time and therefore, the team sent them material in advance of meetings to review so they could contribute effectively and expeditiously to this project. chapter 01 STAKEHOLDER ENGAGEMENT PLAN 9

10 institutional stakeholders Description This group includes representatives of the various organizations and institutions in the Cleveland area that are interested in and dedicated to the creation of a healthier Cleveland. They include: The Cleveland Foundation, CWRU, Saint Luke s Foundation, NPI, Cleveland Clinic, and many more. This group received regular communication from the Project Leader and shared their feedback, resources, and information with the Project Team as it became available. Role The role of the Institutional Stakeholders is to ensure that as the Project Team delves into the details of the project they are constantly true to the larger goals of equity, contextual planning, and Sustainability (among others). As the shepherds of Cleveland s philanthropic, social improvement, and healthy communities landscape, these stakeholders can help elevate the work done in Hough and ensure that it is widely applicable throughout the city of Cleveland. Communication The Project Leader will communicate with the Institutional Stakeholders either through a conference call or on a regular basis to share with them the progress, challenges, and/or results of the process. From time to time, some Institutional Stakeholders may also be asked to review key findings in the project and will have an opportunity to review the work closely and offer insights and feedback. Meetings In addition to the Technical Consultants and Institutional Stakeholders Onboarding meeting, the Institutional Stakeholders will be invited to attend the following presentations: 1. Phase I Presentation - Project introduction meet and greet with community. 2. Phase II Presentation - Existing conditions and Health considerations. 3. Phase III Presentation - Causal pathways and design considerations. 4. Phase IV Presentation - Design recommendations for Hough. 5. Phase V Presentation - Project wrap up final presentation. Considerations Given the diversity of the Institutional Stakeholders and their various interest areas, the Team must create a space for collegial dialogue. The Project Team must ensure that the stakeholders are able to collaborate around the ideas of the HIA and bring their institutional expertise and influence to assist with the project s forward momentum. 10 HOUGH HEALTH IMPACT ASSESSMENT

11 STEWARDS Description Stewards are those members of the planning, development, and political community who have the ability to endorse and advocate the findings of the HIA. These are people who have the political, technical, and financial ability to steward the HIA recommendations into becoming a reality. After the initial on-boarding activities, the Steward group will interact with the Project Team on an asneeded basis. Role The Steward group, owing to their knowledge of the political and development landscape of the city, can help make the ideas developed in the HIA pragmatic and implementable. This group also has the political ability to act to remove barriers that the HIA may encounter or envision. Like the Institutional Stakeholders this group too can help elevate the work done for Hough to be widely applicable throughout the city of Cleveland. Communication The Project Leader will communicate with the Steward group at key points in the project sharing with them the important findings, considerations, challenges, and ideas in the process. As the project progresses, particular members of this group may be tasked with reviewing aspects of the HIA, and suggesting solutions to potential roadblocks. Meetings In addition to the Stewardsí Group Onboarding meeting, the Stewards will be invited to attend the following presentations: 1. Phase I Presentation - Project introduction meet and greet with community. 2. Phase II Presentation - Existing conditions and Health considerations. 3. Phase III Presentation - Causal pathways and design considerations. 4. Phase IV Presentation - Design recommendations for Hough. 5. Phase V Presentation - Project wrap up final presentation. Considerations Seeing as 2013 is an election year in Cleveland, and members of this group are extremely busy, the Team will have to be conscious of their schedules while coordinating project presentations. Also, given the political capabilities of the Stewards, the Team must diligently access them where their expertise and influence can help move the project forward while maintaining transparency through records of all meetings with members of this group. chapter 01 STAKEHOLDER ENGAGEMENT PLAN 11

12 Prepared for The Cleveland City Planning Commission 601 Lakeside Avenue, Suite 501 Cleveland, OH (t: ) by DPI DESIGN for PUBLIC INTEREST DPI Design for Public Interest (formerly known as UD Associates) 3253 Clarendon Road, Cleveland Heights, OH (t: ) 12 HOUGH HEALTH IMPACT ASSESSMENT